Ohbot
Ohbot Ltd. is a UK-based designer and manufacturer of educational programmable robot heads (Ohbot and Picoh) that teach coding, robotics, and AI to beginners, makers, and primary and secondary school students through block-based, Scratch, and Python programming.
- Company typePrivate
- Founded2015
- HeadquartersGloucester, United Kingdom
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Ohbot does
Ohbot Ltd. is a UK-based designer and manufacturer of educational robots, headquartered in Chalford, Gloucestershire. The company produces programmable robot heads — the flagship Ohbot (with 8 motors in version 2.2) and the smaller Picoh (3 motors with LED matrix eyes) — designed to make coding, robotics, and AI concepts tangible for beginners, makers, and educators. The platform supports multiple programming interfaces: a Windows-based block environment (OhbotApp2), browser-based Scratch 3.0, and a Python library, with built-in integrations to OpenAI's GPT models, Microsoft Azure Cognitive Services, Wikipedia, and OpenWeatherMap for AI, vision, speech, and data-driven behaviours.
The business model combines one-time hardware sales (robots in assembled or kit form, plus sensor and camera accessories) with recurring software revenue through site licenses for educational institutions and a freemium software tier with usage limits. Distribution occurs through direct e-commerce on ohbot.co.uk, an international reseller network, the Microsoft App Store, and direct sales to schools. The Ohbiverse community platform and a curriculum-aligned KS2 Scheme of Work (co-developed with Castleview Primary School) serve as community-led and educator-focused growth levers, supported by presence at UK education technology events including BETT and the Education Resources Awards.
Ohbot has been in market for nearly a decade, with the company stating thousands of learners across primary, secondary, and university settings have used its products. The company is privately held with no disclosed external funding rounds, has received support from Innovate UK, and is a BETT 2022 finalist and ERA 2022 winner. Headcount is reported at 1-10 employees, consistent with a bootstrapped, founder-led niche business.
Ohbot firmographics
Firmographics- Name
- Ohbot
- Legal name
- Ohbot Ltd.
- Website
- https://ohbot.co.uk
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Ohbot Ltd. is a UK-based designer and manufacturer of educational programmable robot heads (Ohbot and Picoh) that teach coding, robotics, and AI to beginners, makers, and primary and secondary school students through block-based, Scratch, and Python programming.
- Ownership category
- akta.pro rank
Ohbot industry classification
Industry- Product category
- Educational Robotics
- NAICS
- Doll, Toy, and Game Manufacturing (339930), Software Publishers (5132)
- SIC
- Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944)
- akta.pro primary industry
- Robotics Learning Platforms (EDAFANAB)
- akta.pro secondary industries
- AI & Machine Learning for Robotics Programs (EDAMADAK), Robot Software, Autonomy Stacks & Simulation (ROS, digital twins) (HDAAAIAK), LEGO / Block-Based Robotics Programs (EDAMADAD)
Keywords
Where Ohbot is headquartered
LocationHeadquarters
- HQ city
- Gloucester
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Ohbot business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Hardware Sales - Robots: Sale of physical robot products including Ohbot (assembled and kit versions) and Picoh. These are one-time hardware purchases with optional software licenses.
- Software Licensing: Licensing of OhbotApp2 and Picoh graphical programming applications. Site licenses required for educational use on multiple computers. Free trial available with usage limits; unlimited access requires license purchase or add-in.
- Accessories: Sale of accessories including sensor packs, cameras, and other complementary products for Ohbot robots.
- Consultancy Services: Professional consultancy services for organizations seeking custom robotics education implementations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | OhbotApp2 Free Trial |
| Subscription | Annual | Site License for Educational Institutions |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Ohbot product offering
Product offeringCore offering
Ohbot designs, manufactures and sells programmable expressive robot heads (Ohbot 2.2 and Picoh) bundled with multi-platform programming software (OhbotApp2 block/Python environment, browser-based Scratch 3.0, and a Python library) for beginners, makers and educators. The robots integrate with AI services such as OpenAI GPT and Microsoft Azure Cognitive Services to deliver hands-on coding, robotics and AI literacy experiences in primary, secondary and higher education settings.
Product overview
Ohbot is an AI robotics platform comprising programmable robot heads (Ohbot and Picoh) controlled via desktop applications (OhbotApp2), web-based Scratch programming, and Python libraries. The product line includes hardware (robots in assembled or kit form), software (block-based and Python programming environments), and accessories (sensor packs). Ohbot robots feature motors for expressive movement, cameras for vision, microphones for speech recognition, and integrate with AI services including OpenAI's GPT for conversational interactions.
Differentiator
Problem solved
Functional benefit
Brands
- Ohbot: Programmable robot head with 7 motors (v2.1) or 8 motors (v2.2), programmable using block code, Scratch, or Python
- Picoh
- OhbotApp2
- Ohbiverse
- Ohbot for Beginners
- Ohbot for Makers
- Ohbot for Educators
- Ohbot for Sponsors
Products and services
- Ohbot 2.2 Robot Head Programmable expressive robot head with eight motors for head nod, head turn, eye turn, lid blink, top lip, bottom lip and eye tilt movements; connects to a computer via USB for block-based, Scratch or Python programming. Targeted at beginners, makers and educators for hands-on coding and AI literacy.
- Picoh Robot Head Compact, more affordable programmable robot head with three motors for head and lip movement, an LED matrix eye display with customizable eye shapes and expressions, and a light-up base. Designed for beginners, classroom use and makers.
- OhbotApp2 Windows desktop application for programming Ohbot and Picoh robots using visual block programming or Python; supports AI features including GPT integration, speech recognition, computer vision, and daisy-chaining of commands and services. Distributed via the Microsoft App Store with a free trial; site licence required for educational use on more than four computers.
- Scratch for Ohbot/Picoh
Quantifiable outcome
- Students across Primary, Secondary and Universities have been learning to code with Ohbot for nearly 10 years
- +1 more outcomes
Companies that use Ohbot
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles5 records
Ohbot technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability8 records
Feature9 records
Ohbot partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- MicrosoftcoreMicrosoft integration includes Azure Cognitive Services for face analysis, speech recognition (Cortana Dictation), and distribution of OhbotApp2 through the Microsoft App Store. The partnership enables AI-powered features including facial expression detection, emotion analysis, and speech recognition capabilities.
- OpenAIcoreOpenAI integration allows Ohbot robots to connect to GPT models (GPT-4, GPT-4o-vision) for conversational AI capabilities. Users can bring their own OpenAI API keys for unlimited access or use bundled access through the app.
- Scratch (MIT)coreScratch 3.0 integration enables programming Ohbot and Picoh robots using the popular Scratch educational programming environment. Browser-based version available for Windows, macOS, and Chromebook.
- London Grid for Learning (LGfL)coreLGfL partnership supports educational initiatives including the Near Space Launch program where students learn about robotics and technology through space-related projects. LGfL provides network infrastructure and educational support for UK schools.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Ohbot competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Ohbot social profiles
Digital presenceOhbot financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ohbot leadership team
Management profileNumber of profiles
Ohbot funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ohbot M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ohbot
What does Ohbot do?
Ohbot designs, manufactures and sells programmable expressive robot heads (Ohbot 2.2 and Picoh) bundled with multi-platform programming software (OhbotApp2 block/Python environment, browser-based Scratch 3.0, and a Python library) for beginners, makers and educators. The robots integrate with AI services such as OpenAI GPT and Microsoft Azure Cognitive Services to deliver hands-on coding, robotics and AI literacy experiences in primary, secondary and higher education settings.
Is Ohbot a public or private company?
Ohbot is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ohbot founded?
Ohbot was founded in 2015. It employs 1 to 10 people.
Where is Ohbot based?
Ohbot is headquartered in Gloucester, United Kingdom, in the Europe region.
How does Ohbot make money?
Four revenue lines are on record. Hardware Sales - Robots are the primary driver. The others are software Licensing, accessories and consultancy Services.
Does Ohbot have an API?
No public API is recorded for Ohbot.
What industry is Ohbot in?
Ohbot's product category is Educational Robotics. Its primary akta.pro industry code is EDAFANAB, Robotics Learning Platforms, with a secondary code of EDAMADAK, AI & Machine Learning for Robotics Programs. Its NAICS code is 339930 and its SIC code is 3944.