Denios
DENIOS SE manufactures hazardous materials storage systems, workplace safety equipment, thermal technology, and containment solutions for industrial B2B customers across 22 countries, supplemented by IoT monitoring subscriptions and consulting services.
- Company typePrivate
- Founded1986
- HeadquartersBad Oeynhausen, Germany
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Denios does
DENIOS SE is a privately-held German manufacturer founded in 1986 and headquartered in Bad Oeynhausen, specializing in hazardous materials storage and workplace safety solutions. The company describes itself as the worldwide market leader in its niche and operates across 22-23 countries through 6 production facilities (Germany, France, Czech Republic, Italy, USA, China) plus a network of direct sales offices and channel partners. Its product portfolio centers on physical safety equipment — hazardous material storage cabinets and rooms, fire protection storage, gas cylinder storage, lithium battery storage rooms and test rooms, thermal chambers and climate systems, VARIO-Flow containment workstations, technical containers for hydrogen electrolyzers and battery storage, and industrial cleaning systems — augmented by a digital layer comprising the AmbiGuard IoT monitoring device and the DENIOS-connect web/mobile platform offered via one-time payment or subscription.
DENIOS generates revenue through a mix of hardware sales, IoT subscriptions (with 24-month minimum terms on hardware bundles), professional services including consulting, maintenance, and the DENIOS Academy training program. The go-to-market is sales-led and multi-channel: enterprise field sales with dedicated account managers, a B2B e-commerce platform supporting 22 countries and 15+ languages, on-site consultation, e-procurement for key accounts, and a reseller partner program. In 2026 the company implemented Centric Software's AI-powered PXM platform to replace a 2006-era legacy PIM system and is migrating to SAP S/4HANA, both of which are visible investments in scaling omnichannel operations. The company is family-controlled, with Helmut Dennig serving as Chairman of both the Management and Supervisory Boards alongside Managing Directors Ricarda Fleer, Alexander Meckelnborg, and Horst Rose, and reported 101-250 employees.
Denios firmographics
Firmographics- Name
- Denios
- Legal name
- DENIOS SE
- Website
- https://denios.de
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- DENIOS SE manufactures hazardous materials storage systems, workplace safety equipment, thermal technology, and containment solutions for industrial B2B customers across 22 countries, supplemented by IoT monitoring subscriptions and consulting services.
- Ownership category
- akta.pro rank
Denios industry classification
Industry- Product category
- Industrial Safety Equipment
- NAICS
- Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (3334), Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341), Refrigerated Warehousing and Storage (493120), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)
- SIC
- Laboratory Apparatus & Furniture (3821), Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564), Refrigeration & Service Industry Machinery (3580)
- akta.pro primary industry
- Hazmat Warehousing & Segregated Storage (Bonded/Compliance Facilities) (TLAIAJAB)
- akta.pro secondary industries
- Lithium-Ion Batteries & Energy Storage Materials Warehousing (TLALAHAJ), Waste & Hazardous Materials Management (incl. HazMat) (BPAHAJAK), Security, Safety & Fire/Life Safety Management (BPABAAAE), Cooling, HVAC & Refrigeration Unit (TRU) Preventive Maintenance (TLAKAGAH), Industrial & Warehouse Cleaning (Degreasing, Machine/Plant Cleaning) (BPABABAG)
Keywords
Where Denios is headquartered
LocationHeadquarters
- HQ city
- Bad Oeynhausen
- HQ country
- Germany
- HQ region
- Europe
Offices24 records
Markets served
Denios business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Product Sales (Hardware): DENIOS generates revenue primarily through the sale of physical products including hazardous materials storage systems, workplace safety equipment, thermal technology, containment workstations, and technical containers. Products are available via e-commerce, direct sales, and channel partners.
- IoT Services Subscription: DENIOS offers IoT services through two models: One Time Payment (hardware purchase includes service) and DENIOS IoT-Subscription (recurring subscription for online functions). Subscriptions provide access to cloud-based monitoring and control features for connected hardware, with minimum terms of 24 months for hardware bundles.
- Professional Services: DENIOS provides consultation, planning, maintenance and repair services, as well as training programs through DENIOS Academy. These services complement product sales and provide recurring service revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard product pricing |
| Subscription | Monthly | IoT Subscription (without hardware) |
| Subscription | Multi-year contract | IoT Subscription (with hardware) |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels9 records
Denios product offering
Product offeringCore offering
DENIOS manufactures and supplies industrial safety products including hazardous material storage systems, fire protection storage rooms, gas cylinder storage, lithium battery storage and test rooms, technical containers, thermal chambers, containment workstations, and cleaning systems. The company complements its physical product portfolio with IoT-enabled digital services including the AmbiGuard monitoring device and the DENIOS-connect cloud platform, supported by consulting, planning, maintenance, and training services delivered through DENIOS Academy.
Product overview
DENIOS is a German specialist in workplace safety and hazardous materials management, operating as a globally leading manufacturer and trader of solutions for safe hazardous substance storage and handling and workplace safety. The product portfolio is organized around two core pillars: physical safety products and digital IoT services. Physical products include Gefahrstofflager (hazardous material storage systems), Brandschutzlager (fire protection storage), Gasflaschenlager (gas cylinder storage), Lagerräume für Lithium-Akkus (lithium battery storage rooms) with test rooms and batteriespeicher (battery storage), Thermokammern (thermal chambers) with wärmekammern (heat chambers), kühl- und klimasysteme (cooling and climate systems), and trocken- und wärmeschränke (drying and heat ovens), and Containment-Arbeitsplätze including the VARIO-Flow product line (tischabzüge fume hoods, absaugkabinen extraction cabins, and raumlösungen room solutions), Reinigungstechnik (cleaning technology) with Flowtronic and Rototronic systems, and Technikcontainer (technical containers) for hydrogen electrolyzers, battery storage, and servers. The digital layer centers on DENIOS-connect (IoT-Services) and the AmbiGuard® IoT monitoring device, available via one-time payment or subscription. DENIOS operates across 22 countries and maintains 6 production sites in Germany, France, the Czech Republic, Italy, the USA, and China. Supporting services include DENIOS Academy (training/webinars), consulting and planning, and service/maintenance.
Differentiator
Problem solved
Functional benefit
Brands
- AmbiGuard: Innovative IoT monitoring device that detects critical changes immediately, monitors sensitive areas, and reliably protects mobile equipment from theft and vandalism.
Products and services
- Gefahrstofflager (Hazardous Material Storage Systems) Safety storage systems for hazardous materials including chemical storage cabinets, walk-in storage rooms, and outdoor storage units designed to comply with environmental protection and workplace safety regulations.
- Brandschutzlager (Fire Protection Storage) Fire-resistant storage systems designed to safely store flammable and combustible materials, offering protection against fire hazards in industrial and commercial settings.
- Gasflaschenlager (Gas Cylinder Storage) Dedicated storage solutions for compressed gas cylinders ensuring safe handling, storage, and containment of gas bottles in compliance with safety standards.
- Lithium Battery Storage Rooms Specialized fire protection rooms for safe storage of lithium batteries, including test rooms addressing the unique fire and safety risks of lithium-ion battery storage.
- Batteriespeicher (Battery Energy Storage Systems) Stationary battery storage units integrated within DENIOS technical containers for safe containment and monitoring of energy storage systems.
- Wärmekammern (Heat Chambers) Thermal chambers for controlled heating applications in industrial processes as part of the DENIOS thermotechnology portfolio for process temperature management.
- Cooling and Climate Systems Cooling and climate control systems integrated into DENIOS storage and processing solutions to maintain specified temperature ranges for sensitive materials.
- Drying and Heat Ovens Drying and heat treatment cabinets for industrial applications requiring controlled thermal processing and moisture removal.
- VARIO-Flow Fume Hoods Bench-top fume hoods and extraction systems in the VARIO-Flow containment product line designed to protect workers from hazardous fumes and airborne contaminants.
- VARIO-Flow Extraction Cabins Extraction cabins in the VARIO-Flow series for enclosed containment applications providing operator protection during handling of hazardous substances.
- Room Solutions for Containment Full-scale room-based containment solutions for industrial applications requiring higher-capacity fume and contaminant control beyond bench-top units.
- Technikcontainer (Technical Containers) Pre-configured technical container solutions for hydrogen electrolyzers, stationary battery storage, and data servers, providing modular and mobile housing for specialized equipment.
- Reinigungstechnik (Cleaning Technology) Industrial cleaning systems including multi-stage Flowtronic and rotating Rototronic cleaning technologies for equipment and component cleaning.
- AmbiGuard IoT Monitoring Device IoT monitoring device that detects critical environmental changes in real time, monitors sensitive areas, and protects mobile equipment from theft and vandalism as part of DENIOS's digital services portfolio.
- DENIOS-connect IoT Platform IoT platform for monitoring and controlling DENIOS hardware, available via web and mobile applications accessible through iOS and Android apps, providing alerts, device management, and data access. Available via one-time payment or subscription model with minimum 24-month term for hardware-bundled plans.
- DENIOS Academy Training Training and seminar services covering hazardous material storage and workplace safety topics, including free and paid webinars and online seminars conducted via GoToWebinar.
- Consulting and Planning Expert consulting and planning services including on-site consultation, E-Procurement support, and key account management for hazardous material storage and workplace safety solutions.
- Service and Maintenance Maintenance and spare parts service directly from the manufacturer, including repair, servicing, and support for DENIOS products and equipment.
Quantifiable outcome
- Free shipping on orders of more than 20,000 articles
Companies that use Denios
Customer profileSegments7 records
Ideal customer profiles5 records
Denios technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration22 records
Feature3 records
Denios partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Centric SoftwarecoreDENIOS implemented Centric Software's AI-powered PXM (Product Experience Management) platform to replace its legacy Product Information Management system from 2006. The platform unifies PIM, Digital Asset Management, content syndication, and Digital Shelf Analytics into a single source of truth. The implementation supports DENIOS operations across 22 countries in 15+ languages, integrating with existing SAP systems to streamline product information management and accelerate localization. This partnership enables DENIOS to improve omnichannel operations across B2B e-commerce, catalogs, and enterprise storefronts.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Denios competitors and assessment
Company assessmentEmerging players
- HEMCO Corporation: Manufacturer of laboratory fume hoods, enclosures, and environmental rooms. Comparable to DENIOS's VARIO-Flow containment workstations and room-level containment offerings for laboratory and research customers.
- AirClean Systems: Specialist in ductless fume hoods and laboratory air filtration. Represents the technology shift toward integrated environmental controls that competes with DENIOS's fume hood and containment business.
Direct peers
- Eagle Manufacturing: Manufacturer of safety cans, flammable storage cabinets, and spill containment products. Competes with DENIOS in Type 30/90 flammable storage and safety containers for industrial customers.
- Justrite Safety Group: US-based manufacturer of safety storage cabinets, spill containment, and hazardous materials handling products. Directly competes with DENIOS in chemical storage cabinets, drum handling, and spill containment across North America and globally.
- CEP (Sourcing & Storage): Provides hazardous materials storage buildings and chemical storage solutions, similar in scope to DENIOS's Gefahrstofflager and Brandschutzlager lines for compliance-focused industrial customers.
- Durham Manufacturing: US manufacturer of steel storage products including hazardous material cabinets and industrial storage. Overlaps with DENIOS's metal-based hazmat storage and workplace safety portfolio.
- Safety Storage Inc. Specialist in prefabricated hazmat storage buildings and chemical storage lockers. Directly comparable to DENIOS's hazmat and fire-protection storage room offerings for industrial B2B customers.
Broad incumbents
- Thermo Fisher Scientific: Through its laboratory equipment portfolio, offers fume hoods, containment, and environmental control products that overlap with DENIOS's VARIO-Flow fume hoods and containment workstations, but as part of a much broader life-sciences portfolio.
- Labconco: Established manufacturer of laboratory fume hoods, filtration systems, and containment equipment. Directly comparable to DENIOS's VARIO-Flow extraction cabinets and laboratory containment products.
- Kewaunee Scientific: Manufacturer of laboratory furniture, fume hoods, and scientific workstations. Overlaps with DENIOS's room-based containment solutions for laboratory and research customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Denios social profiles
Digital presenceDenios financial estimates
Financial estimateRevenue estimate
Valuation estimate
Denios leadership team
Management profileNumber of profiles
Profiles5 records
Denios subsidiaries and ownership
Company hierarchySubsidiaries22 records
Denios funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Denios M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Denios
What does Denios do?
DENIOS manufactures and supplies industrial safety products including hazardous material storage systems, fire protection storage rooms, gas cylinder storage, lithium battery storage and test rooms, technical containers, thermal chambers, containment workstations, and cleaning systems. The company complements its physical product portfolio with IoT-enabled digital services including the AmbiGuard monitoring device and the DENIOS-connect cloud platform, supported by consulting, planning, maintenance, and training services delivered through DENIOS Academy.
Is Denios a public or private company?
Denios is a private company. It is classified as family owned and is currently operating.
When was Denios founded?
Denios was founded in 1986. It employs 251 to 500 people.
Where is Denios based?
Denios is headquartered in Bad Oeynhausen, Germany, in the Europe region.
How does Denios make money?
Three revenue lines are on record. Product Sales (Hardware) is the primary driver. The others are ioT Services Subscription and professional Services.
Who are Denios's main competitors?
Emerging players on record are HEMCO Corporation and AirClean Systems. Direct peers are Eagle Manufacturing, Justrite Safety Group, CEP (Sourcing & Storage), Durham Manufacturing and Safety Storage Inc.. Broad incumbents are Thermo Fisher Scientific, Labconco and Kewaunee Scientific.
Does Denios have an API?
No public API is recorded for Denios.
What industry is Denios in?
Denios's product category is Industrial Safety Equipment. Its primary akta.pro industry code is TLAIAJAB, Hazmat Warehousing & Segregated Storage (Bonded/Compliance Facilities), with a secondary code of TLALAHAJ, Lithium-Ion Batteries & Energy Storage Materials Warehousing. Its NAICS code is 3334 and its SIC code is 3821.