Treina E-learning

What Treina E-learning does

Treina E-learning (legal entity Treina Treinamentos Ltda., CNPJ 05.355.337/0001-35) is a Brazilian corporate education company founded in 2002 in São Paulo that develops and implements e-learning projects for the financial sector and broader corporate market. The company operates three product lines: custom-branded Training Portals with responsive design, manager dashboards, and tailored learning trails deployed to enterprise clients; Certification Exam Preparation courses aligned to ANBIMA (CPA 10, CPA 20, CEA), B3 PQO tracks, and Febraban Banking Correspondent requirements; and bespoke Custom Programs covering compliance, finance, personal finance, and service quality topics developed for individual client needs.

The underlying technology is a web-based e-learning platform accessible across desktops, tablets, and smartphones, with enterprise portals customized to each client's visual identity and supporting administrator reporting on employee performance. Content is produced by specialists with over 20 years of in-person financial-market training experience, and Treina reports approximately 60% market share in CPA 20 certification preparation in Brazil, with 180,000+ cumulative online course enrollments and 54,000+ professionals trained in person over its operating history.

The business operates a dual GTM motion: enterprise field sales driving custom portal and bespoke program contracts with financial institutions (Banco do Brasil, Itaú-Unibanco, Bradesco, Santander, BTG Pactual, XP, BlackRock, J.P. Morgan, Goldman Sachs, among many others), plus a self-service e-commerce portal at portal.treina.com.br where individual professionals purchase certification prep courses on a transactional basis priced R$160-R$240 per course with two-month access. The company is privately held with no disclosed institutional funding, operates exclusively in Brazil, and is registered as an Associate Member of Amcham Brasil.

Name

Treina E-learning

Legal name

Treina Treinamentos Ltda.

Website

https://treina.com.br

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Treina E-learning is a Brazilian corporate e-learning provider founded in 2002 that builds custom training portals and delivers ANBIMA, B3, and Febraban certification prep courses to financial institutions and individual professionals.

Ownership category

akta.pro rank

Product category

Corporate E-learning Services

NAICS

Professional and Management Development Training (61143), Exam Preparation and Tutoring (611691)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDAAAPAG

Finance, Banking & Capital Markets

Education/Adult & Continuing Education/Industry-Specific Training (Healthcare, Tech, etc.)

SECONDARYEDABAJAH

Banking, Credit & Lending (Underwriting, Credit Risk)

Education/Corporate Training & Professional Development/Finance, Accounting & Risk Training

SECONDARYEDABAJAA

Corporate Finance & Treasury

Education/Corporate Training & Professional Development/Finance, Accounting & Risk Training

SECONDARYEDAGANAG

Finance, Accounting & Procurement Training

Education/Educational Publishing & Learning Content/Professional Development & Training Materials

SECONDARYEDANAIAD

Accounting & Finance Certification Prep (CPA, CMA, CFA, FRM)

Education/Tutoring & Test Preparation/Professional Certification & Licensure Exam Prep

Keywords

• Corporate e-learning
• Financial certification training
• Custom training portals
• Compliance training programs
• Online certification courses

Headquarters

HQ city

Brasil

HQ country

Brazil

HQ region

Latin America

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Corporate Training Portal Development: Treina develops and implements custom corporate e-learning portals for enterprise clients, with visual branding aligned to client standards and courses tailored to specific training objectives. Revenue generated through project-based contracts with financial institutions and corporations.
2. Certification Exam Preparation Courses: Individual and corporate access to pre-built certification preparation courses including CPA 10, CPA 20, CEA, PQO, and Correspondente Bancário. Sold as individual course licenses with defined access periods.
3. Custom Course Development: Development of bespoke training programs and courses tailored to specific company needs, including compliance, finance, customer service, and personal development topics.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Treina E-learning develops and implements corporate education projects leveraged by technology for Brazilian companies. Its portfolio includes custom-branded corporate training portals with responsive design and manager dashboards, pre-built certification exam preparation courses for Brazilian financial credentials (ANBIMA CPA 10/20/CEA, B3 PQO, Febraban Correspondente Bancário), and bespoke training programs covering compliance, finance, and service quality topics tailored to each client's processes.

Product overview

Treina E-learning is a corporate education company offering a portfolio of three interconnected product lines: (1) Training Portals - custom-branded e-learning platforms with responsive design, learning trails, manager dashboards, and engagement tools; (2) Certification Courses - exam preparation programs for ANBIMA credentials (CPA 10/20, CEA), B3 PQO certifications, and Banking Correspondent certifications; and (3) Custom Programs - bespoke training developed for specific client organizations covering Compliance, Finance, Personal Finance, and Service Quality topics. The company was founded in 2002 and serves primarily the Brazilian financial sector with over 180,000 online course enrollments.

Differentiator

Problem solved

Functional benefit

Products and services

• Portais de Treinamento (Training Portals) Custom corporate e-learning portals branded with the client's visual identity, featuring responsive layout for smartphones/tablets/desktops, tailored learning trails, manager dashboards for tracking employee performance and feedback, and engagement activities. Deployed for financial institutions and corporations in Brazil.
• Cursos para Certificações (Certification Preparation Courses) Structured exam preparation courses for Brazilian financial certifications including ANBIMA CPA 10, CPA 20, CEA; B3 PQO certifications (Operações, Comercial, Back Office, Risco, Compliance); and Febraban Correspondente Bancário tracks (Veículos, Consignado, CDC, Completo). Includes regulatory programs for Financial Ombudsman and Anti-Money Laundering. Sold to both individual professionals and corporate clients.
• Programas e Cursos sob Medida (Custom Training Programs) Bespoke corporate training programs developed exclusively for client companies based on their specific business needs and processes. Covers Compliance (Anti-Money Laundering, Integrity Program, Ethics, Information Security, Fraud Prevention), Finance (Corporate Finance, Fixed Income, Variable Income, Investment Funds, Derivatives, Risk, Taxation, Accounting, Financial Mathematics), Personal Finance, and Quality in Service topics.
• Correspondente Bancário - Completo Comprehensive banking correspondent training covering all Febraban exam requirements and practical daily scenarios, sold as a 2-month access license for R$ 240.00.
• Correspondente Bancário - CDC Consumer credit (CDC) banking correspondent training covering Febraban exam requirements and practical scenarios, sold as a 2-month access license for R$ 160.00.
• Correspondente Bancário - Consignado Payroll-deductible loan (Consignado) banking correspondent training covering Febraban exam requirements and practical scenarios, sold as a 2-month access license for R$ 160.00.
• Correspondente Bancário - Veículos Vehicle financing banking correspondent training covering Febraban exam requirements and practical scenarios.

Quantifiable outcome

• 95% positive course evaluation rate
• +4 more outcomes

Named customers25 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Amcham BrasilminorOthersTreina is an Associate Member of Amcham Brasil (American Chamber of Commerce for Brazil), indicating participation in the business chamber ecosystem. 2002 - 2026.

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Coursera for Business: Global online learning platform with enterprise tier serving financial institutions worldwide. Comparable in selling structured learning to banks and financial professionals but with a global catalog rather than Brazilian regulatory specialization.
• Skillsoft: Global enterprise learning platform serving large corporations with compliance, leadership, and professional development content. Comparable in the enterprise e-learning category but with broader portfolio and global footprint rather than Brazilian financial specialization.
• Udemy Business: Enterprise subscription to a large marketplace of business, finance, and compliance courses. Comparable as an enterprise learning provider selling to large organizations, though content is global rather than Brazilian regulatory-aligned.
• LinkedIn Learning: Enterprise learning platform with courses spanning business, technology, and finance, sold through LinkedIn's corporate channel. Comparable as an enterprise learning solution, but lacks Brazilian certification-specific content.

Emerging players

• Fundação Bradesco: Bradesco's open corporate education portal (Escola Virtual) offering free courses including financial topics. Comparable in serving the same Brazilian professional audience but as a bank-affiliated free alternative rather than a paid certification prep provider.
• Alura: Brazilian online learning platform with subscription-based access to courses in technology, business, and finance. Comparable as a self-service alternative for professionals, with a stronger consumer-brand orientation but weaker finance-certification specialization.

Regional players

• BMG Educação Corporativa: Brazilian corporate education provider focused on financial sector and open-enrollment professional courses. Comparable in Brazilian geography and finance vertical focus, though with a smaller customer footprint than Treina.

Direct peers

• Conquer: Brazilian online education platform focused on finance and certification prep, offering CPA, CEA and other ANBIMA-aligned courses. Direct competitor in the same certification prep niche and target customer segment.
• IPED: Large Brazilian online course marketplace with self-service enrollment across professional categories including finance. Comparable as a D2C e-learning channel for individual professionals seeking career credentials in Brazil.
• FIA (Fundação Instituto de Administração): Brazilian executive and corporate education provider offering in-company programs, custom courses, and open-enrollment business training. Comparable in custom corporate training and financial-sector programs targeting large enterprises.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/TreinaElearning

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Treina E-learning