McGreevy Insurance Agency

What McGreevy Insurance Agency does

McGreevy Insurance Agency is a privately held independent insurance agency founded in 1977 by Joe and Anna McGreevy and headquartered in Front Royal, Virginia. The agency operates as a multi-carrier distributor of personal, commercial, and life insurance products, representing Erie Insurance as its primary carrier partner alongside National General Insurance, Philadelphia Indemnity Insurance, Progressive, and Rockwood. Its service territory is concentrated in Front Royal, Warren County, and the broader Shenandoah Valley, with stated reach across the Commonwealth of Virginia.

The product portfolio spans three core lines. Personal lines cover auto, homeowners, renters, condominium, flood, motorcycle, boat/marine, ATV, snowmobile, RV, personal umbrella, and specialty coverages such as collector car, mobile home, and valuable items. Commercial lines include general liability, commercial property, commercial auto, workers' compensation, business interruption, BOP, commercial umbrella, professional liability/E&O, surety bonds, builders' risk, D&O, EPLI, product liability, liquor liability, restaurant/bar, garage, trucking, technology, and wholesalers/distributors policies. Life and health offerings include term, whole, and universal life, final expense, fixed annuities, and mortgage protection. A Policy Service Center provides online claims filing, billing payments, ID card requests, certificate requests, and policy change submission for existing clients.

The agency monetizes through carrier commissions earned on policies placed and renewed across its represented carriers, a recurring revenue model that is structurally tied to its in-force book. Distribution combines direct field sales (in-person consultations, including off-hours and weekend appointments) with inside sales via phone, toll-free line, email, and website quote forms. Technology is non-proprietary — a WordPress-based website with online quote and service tools — and the agency employs roughly five licensed insurance advisors with a combined 156 years of experience, supported by community-channel marketing (referrals, Chamber of Commerce, Rotary Club, PIA membership) and content marketing via an insurance blog. The firm is privately held by its founders, with no disclosed institutional investors, parent company, or M&A activity.

Name

McGreevy Insurance Agency

Legal name

McGreevy Insurance Agency

Website

https://mcgreevyagency.com

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

11–50 employees

Short description

McGreevy Insurance Agency is a privately held independent insurance agency founded in 1977 in Front Royal, Virginia, offering personal, commercial, and life insurance products through Erie Insurance and other carriers to individuals and small businesses across Virginia.

Ownership category

akta.pro rank

Headquarters

HQ city

Front Royal

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Insurance Carrier Commissions: As an independent insurance agency, McGreevy Insurance Agency earns commissions from insurance carriers for placing and renewing policies. They represent multiple carriers including Erie Insurance, National General Insurance, Philadelphia Indemnity Insurance, Progressive, and Rockwood, earning commission income on each policy sold and serviced.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

McGreevy Insurance Agency is an independent insurance agency that places personal, commercial, and life insurance policies on behalf of multiple carriers, with Erie Insurance as its primary partner alongside National General, Philadelphia Indemnity, Progressive, and Rockwood. Five licensed advisors with a combined 156 years of experience consult with clients, deliver free comparative quotes, place coverage, and provide ongoing policy servicing, claims assistance, and annual reviews.

Product overview

McGreevy Insurance Agency is an independent insurance agency offering a comprehensive portfolio of insurance products across three main categories: Personal Insurance (including auto, homeowners, renters, motorcycle, boat, and specialty coverage such as ATV, snowmobile, and valuable items), Business Insurance (encompassing general liability, workers compensation, commercial auto, property, professional liability, and specialized coverages like builders risk, trucking, restaurant, and technology insurance), and Life Insurance (term, whole, universal life, final expense, and fixed annuities). The agency operates as an independent agent representing multiple carrier partnerships including Erie Insurance, National General, Philadelphia Indemnity, Progressive, and Rockwood. A complementary Policy Service Center provides online policy management capabilities for claims filing, payments, and document requests.

Differentiator

Problem solved

Functional benefit

Products and services

• Auto Insurance Vehicle insurance coverage protecting personal automobile owners against accidents, liability, and property damage, placed across multiple carriers with comparative quotes.
• Homeowners Insurance Coverage protecting homeowners against property damage, theft, and liability related to their residence, with policy options across multiple carriers.
• Renters Insurance Insurance protecting renters against loss of personal possessions and providing liability coverage for rental properties.
• Boat & Marine Insurance Coverage for watercraft including speed boats, jet skis, yachts, and sailboats against damage and liability.
• Motorcycle Insurance Insurance coverage for motorcycles including collision, comprehensive, and liability protection.
• Condominium Insurance Coverage for condo owners protecting interior structures, personal possessions, and liability within the unit.
• Flood Insurance Insurance protecting property owners against flood damage to structures and personal belongings, available as a separate policy from standard homeowners coverage.
• ATV Insurance Coverage for all-terrain vehicles protecting against theft, damage, and liability.
• Collector Car Insurance Specialized coverage for classic, vintage, and antique vehicles with agreed value protection.
• Earthquake Insurance Separate policy coverage for earthquake damage not included in standard homeowners insurance.
• Mobile (Manufactured) Home Insurance Coverage designed specifically for manufactured and mobile homes against damage and liability.
• Motor Home / RV Insurance Insurance for recreational vehicles and motor homes covering the vehicle and personal belongings.
• Personal Umbrella Insurance Additional liability coverage above and beyond standard auto, home, and boat insurance limits.
• Personal Watercraft Insurance Coverage for personal watercraft such as WaveRunners, Jet Skis, and Sea-Doos.
• Rental Property Insurance Landlord insurance protecting rental properties against damage, loss, and liability.
• Snowmobile Insurance Coverage for snowmobiles including collision, comprehensive, and liability protection.
• Valuable Items Insurance Scheduled coverage for jewelry, art, collectibles, and other high-value personal items.
• Business Insurance Commercial insurance package solutions for small and medium businesses across Virginia, providing access to multiple carriers for liability, property, and workers' compensation coverage.
• Commercial Auto Insurance Vehicle insurance for business-owned cars, trucks, vans, and fleets.
• Commercial Property Insurance Coverage for business buildings, equipment, inventory, and fixtures against damage and loss.
• General Liability Insurance Protection against bodily injury, property damage, and personal injury claims arising from business operations.
• Workers' Compensation Insurance State-mandated coverage providing medical treatment and wage replacement for work-related injuries.
• Business Interruption Insurance Coverage replacing lost income during temporary business closures due to covered disasters.
• Business Owners Package Insurance (BOP) Bundled policy combining property and general liability coverage tailored for small businesses.
• Commercial Umbrella Insurance Additional liability coverage providing extra protection above standard business policy limits.
• Professional Liability (E&O) Insurance Errors and omissions coverage protecting professional services firms against claims of negligence or failure to deliver services.
• Surety Bonds Performance and payment bonds for contractors and businesses to meet contractual obligations.
• Builders' Risk Insurance Coverage for construction projects protecting materials and structures during the building process.
• Commercial Trucking Insurance Insurance for trucking operations covering trucks, tractors, and commercial vehicles.
• Contractor's General Liability Insurance General liability coverage tailored specifically for contractors and construction businesses.
• Directors and Officers Liability Insurance D&O coverage protecting board members and executives against wrongful-act allegations.
• Employment Practices Liability Insurance (EPLI) Coverage against employment-related claims including discrimination, harassment, and wrongful termination.
• Garage Insurance Coverage for auto trade businesses including body shops, repair shops, and dealers.
• Liquor Liability Insurance Coverage for businesses serving alcohol against liability from alcohol-related incidents.
• Product Liability Insurance Protection against claims arising from defective products causing injury or damage.
• Restaurant & Bar Insurance Comprehensive coverage tailored for restaurants, bars, and food service establishments.
• Special Event Insurance Coverage for one-time events protecting organizers against liability and property damage.
• Technology Insurance Coverage for technology companies against professional liability and data-breach risks.
• Wholesalers & Distributors Insurance Coverage for wholesale and distribution businesses including inventory and cargo protection.
• Key Person / Employee Insurance Coverage protecting businesses from financial loss due to key employee death or disability.
• Commercial Earthquake Insurance Earthquake damage coverage for commercial properties and business assets.
• Life Insurance Individual life insurance solutions including term, whole, and universal life coverage, plus final expense, fixed annuities, and mortgage protection products.
• Individual Life Insurance Term, universal, and whole life insurance policies protecting family financial security.
• Final Expense Insurance Funeral and burial insurance covering end-of-life expenses to protect loved ones.
• Fixed Annuities Tax-deferred retirement savings products providing guaranteed income payments.
• Mortgage Protection Insurance Life insurance coverage paying off mortgage balances upon death.

Quantifiable outcome

• Team of 5 advisors with a combined 156 years of experience providing guidance on insurance decisions
• +1 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Erie InsurancecoreChannel Partner/ Reseller/ DistributorErie Insurance is the primary carrier partner of McGreevy Insurance Agency. The agency specializes in Erie Insurance products, which have been offered since Erie Insurance's founding in 1925. Erie Insurance provides auto, home, business, and life insurance. The agency displays Erie Insurance prominently on their website with dedicated quote and bill payment links, and references Erie Insurance in blog content. Erie Insurance Agent Number: DD2201.
• National General Insurance CompanyminorChannel Partner/ Reseller/ DistributorNational General Insurance Company is one of the insurance carriers represented by McGreevy Insurance Agency as an independent agent. They provide auto and other insurance products.
• Philadelphia Indemnity Insurance CompanyminorChannel Partner/ Reseller/ DistributorPhiladelphia Indemnity Insurance Company is one of the insurance carriers represented by McGreevy Insurance Agency, offering specialty insurance products for business clients.
• The Progressive CorporationminorChannel Partner/ Reseller/ DistributorThe Progressive Corporation (Progressive Insurance) is one of the national carriers represented by McGreevy Insurance Agency, providing auto and other personal insurance products.
• RockwoodminorChannel Partner/ Reseller/ DistributorRockwood is one of the insurance carriers represented by McGreevy Insurance Agency, offering insurance products to clients.
• Professional Insurance Agents (PIA)minorOthersProfessional Insurance Agents (PIA) is a trade association for independent insurance agents. McGreevy Insurance Agency maintains membership, providing access to industry resources, continuing education, and professional networking.
• Front Royal Chamber of CommerceminorOthersMcGreevy Insurance Agency is a member of the Front Royal Chamber of Commerce, supporting local business community and enhancing local visibility.
• Front Royal Rotary ClubminorOthersMcGreevy Insurance Agency is a member of the Front Royal Rotary Club, a local service organization supporting community initiatives.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• State Farm: State Farm operates a massive captive-agent network selling personal and commercial lines directly to consumers — the same customers McGreevy serves. State Farm is a broader incumbent competing head-to-head in Front Royal/Warren County but at vastly larger scale.
• Brown & Brown, Inc. Brown & Brown is a large national insurance brokerage distributing personal and commercial coverage through agency and producer networks. While materially larger, its independent-brokerage model competes for the same SMB and personal customers that McGreevy serves.
• Allstate: Allstate's exclusive-agent distribution model sells auto, home, and life insurance to households and small businesses — directly overlapping McGreevy's product mix. As a national carrier with deeper marketing budgets, Allstate is a comparable incumbent competitor.
• Nationwide Mutual Insurance: Nationwide distributes personal, commercial, and life products through captive and independent agents nationwide. Its multi-line agency-distribution model and Virginia footprint place it squarely in McGreevy's competitive set, though at materially greater scale.
• Travelers: Travelers writes personal, commercial, and surety products through independent agents and brokers — including the surety bonds and commercial lines McGreevy offers. As a national incumbent with agency distribution, it competes for the same SMB and personal customer wallet.
• Liberty Mutual: Liberty Mutual sells personal and commercial insurance through a mix of captive employees, exclusive agents, and independent agents. Its broad multi-line offering and direct-to-consumer digital channel make it a comparable incumbent competitor to McGreevy in the personal/commercial lines space.

Direct peers

• Erie Insurance: Erie Insurance is the agency's primary carrier partner and the central brand featured on its website. Erie's regional, multi-line, independent-agent distribution model in the Mid-Atlantic mirrors how McGreevy operates, making Erie the closest functional peer from a go-to-market and product standpoint.
• Hanover Insurance Group: Hanover distributes personal and commercial lines through independent agents across the eastern U.S. Its independent-agency-only model and SMB commercial focus closely mirror McGreevy's go-to-market, making it a direct comparable peer.
• Auto-Owners Insurance: Auto-Owners is a mid-size multi-line carrier that distributes exclusively through independent agents in the eastern U.S. Its agency-only model, multi-line portfolio, and regional Virginia presence make it a closely comparable peer for an independent agency like McGreevy.
• The Cincinnati Insurance Companies: Cincinnati Financial sells exclusively through independent agents — the same channel McGreevy operates in. Its personal/commercial product breadth and reliance on local independent agency relationships make it a structurally direct peer for independent agents like McGreevy.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/mcgreevyagency
• Facebookfacebook.com/mcgreevyinsurance
• LinkedInlinkedin.com/company/mcgreevy-insurance-agency

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about McGreevy Insurance Agency