New Gen Products
New Gen Products is a manufacturer's representative and stocking distributor of industrial valves, actuators, controls, and filtration products. Founded in 2009, it serves oil and gas, petrochemical, refining, and adjacent process industries across the US Gulf Coast.
- Company typePrivate
- Founded2009
- HeadquartersIrving, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What New Gen Products does
New Gen Products (NGP), LLC is a privately held manufacturer's representative and stocking distributor of industrial flow-control equipment, founded in 2009 and headquartered in Irving, Texas with a primary office in Grand Prairie, TX. The company carries a multi-brand line card of more than twenty manufacturers — including Rotork, SLB (Schlumberger), DeZurik-APCO-Hilton, Velan, Habonim, QTRCO, OMB, Schubert, and Eaton — across five product categories: valves (ball, gate/globe/check, butterfly, knife gate, plug), actuators (pneumatic, electric, electro-hydraulic, hydraulic), controls (positioners, limit switches, solenoid valves, I/P converters), filtration (Y-type, basket, bag, cartridge, and self-cleaning filters), and custom valve automation built in an in-house assembly, testing, machining, and fabrication shop.
New Gen Products sells primarily to enterprise process-industry operators, with named target verticals spanning oil and gas, petrochemical, refining (described as primary), aerospace, pharmaceutical, food and beverage, pulp and paper, renewables, and HVAC. Go-to-market is sales-led and direct, executed through four regional offices across Texas, Louisiana, and Oklahoma that cover the Gulf Coast industrial corridor; lead capture is quote-based via the website and direct contact with sales representatives, and pricing is not publicly disclosed. Marketing spend is minimal — the company relies on its manufacturer partnerships, line card visibility, and industry-segment pages rather than paid demand generation.
Although founded relatively recently, NGP's commercial differentiation rests on the 185 years of combined valve-automation and flow-control experience claimed across its team, which it leverages to specify, assemble, and support packaged automation solutions for complex on/off, modulating, high-temperature, high-cycle, and emergency-shutdown applications. The business is privately held with no disclosed external funding, parent company, or named end-customer logos, consistent with a closely held regional distribution and light-integration franchise scaled across multiple Gulf Coast service territories.
New Gen Products firmographics
Firmographics- Name
- New Gen Products
- Legal name
- New Gen Products, LLC
- Website
- https://newgenproducts.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- New Gen Products is a manufacturer's representative and stocking distributor of industrial valves, actuators, controls, and filtration products. Founded in 2009, it serves oil and gas, petrochemical, refining, and adjacent process industries across the US Gulf Coast.
- Ownership category
- akta.pro rank
Where New Gen Products is headquartered
LocationHeadquarters
- HQ city
- Irving
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
New Gen Products business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Valves, Actuators, Controls, and Custom Automation Products: New Gen Products generates revenue through the sale and distribution of industrial valve automation products including valves, actuators, controls, and custom automation solutions. The company operates as a manufacturer representative for leading brands and also provides assembly, testing, machining, and fabrication services.
- Filtration Products: Sale of strainer and filtration solutions including Y-Type Strainers, Basket Strainers, Bag Filters, Cartridge Filters, and Automatic Self-Cleaning Filters for industrial applications.
- Professional Services (Assembly, Testing, Machining, Fabrication): Full-service automation shop providing comprehensive assembly, testing, machining, and fabrication services to ensure precision and quality in every solution.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
New Gen Products product offering
Product offeringCore offering
New Gen Products is a manufacturers representative and stocking distributor for leading industrial valve brands, providing manual and automated valves, actuators, controls, custom valve automation solutions, and filtration products for industrial flow control applications. The company operates a full-service automation shop with assembly, testing, machining, and fabrication capabilities, serving industries including petrochemical, oil and gas, refining, aerospace, pharmaceutical, and food & beverage.
Product overview
New Gen Products is a valve automation specialist providing a comprehensive portfolio of industrial flow control products. The core offering consists of five main product categories: Valves (ball, gate/globe/check, butterfly, knife gate, and plug valves), Actuators (pneumatic, electric, electro-hydraulic, and hydraulic), Controls (positioners, limit switches, solenoid valves, and auxiliary control components), Custom Valve Automation (tailored automation solutions), and Filtration (strainers and filters). These products work together as an integrated system—the valves provide flow control, the actuators enable automated operation, the controls ensure precise monitoring and regulation, and the filtration products protect system integrity by removing contaminants. The company also provides full-service assembly, testing, machining, and fabrication capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Industrial Valves A broad portfolio of industrial flow control valves — ball, gate/globe/check, butterfly, knife gate, and plug designs — supplied as a stocking distributor of leading manufacturer brands for severe service, modulating control, and emergency shutdown applications in heavy industrial facilities.
- Industrial Actuators Pneumatic, electric, electro-hydraulic, and hydraulic actuators that provide precise automated control and reliable operation of industrial valves in challenging environments.
- Industrial Controls Industrial control components including valve positioners, limit switches, solenoid valves, quick exhausts, speed controls, and I/P converters for accurate monitoring and regulation of automated valve systems.
- Custom Valve Automation Solutions Tailored valve automation solutions integrating advanced technology to enhance productivity and reliability while reducing downtime, supported by NGP's full-service automation shop providing assembly, testing, machining, and fabrication.
- Industrial Filtration Products Strainers and filters (Y-type strainers, basket strainers, basket filters, bag filters, cartridge filters, automatic and self-cleaning filters) for contaminant removal and protection of critical industrial fluid systems.
Companies that use New Gen Products
Customer profileNamed customers6 records
Segments9 records
Ideal customer profiles5 records
New Gen Products technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
New Gen Products partnerships and signals
Strategic signalPartnerships
23 partnerships are on record, tiered core, major and standard.
- RotorkcoreRotork is a key manufacturer partner for New Gen Products, providing electric actuators, fluid power actuators, and process control actuators. Rotork products are featured prominently across valve and actuator product pages.
- DeZurik-APCO-HiltoncoreKey manufacturer partner providing knife gate valves, high performance butterfly valves, and rotary control valves. Featured on homepage manufacturer logos and valves product pages.
- VelancoreManufacturer partner providing quarter-turn valves, HF acid valves, and steam traps. Featured on homepage manufacturer logos and valves product pages.
- Habonim Industrial Valves and ActuatorscoreManufacturer partner specializing in cryogenic valves and high pressure valves for critical applications across diverse industries.
- SLB (Schlumberger)coreManufacturer partner providing AOP valves and Cameron Core-brand valves designed to meet ASME and API specifications with advanced flow control and pressure management technologies.
- QTRCOcoreManufacturer partner providing valve actuators including Q, F, T L Series and Xrciser. Specializes in efficient and reliable actuators for automation processes.
- OMB ValvesmajorManufacturer partner providing multiturn valves, quarter turn valves, check valves, control valves, and desuperheaters with high efficiency and low maintenance requirements.
- SchubertmajorManufacturer partner providing on/off valves, globe valves, sliding gate valves, ball-sector valves, and sanitary valves with customizable technology and zero leakage design.
- EatonmajorManufacturer partner providing actuators and motion control, hydraulic motors and generators, filtration solutions, and electrical circuit protection products.
- DFTstandardManufacturer partner providing durable solutions for fluid control and management applications.
- GEMÜstandardManufacturer partner for valves, featured on homepage manufacturer logos.
- FairchildstandardManufacturer partner for control products, featured on controls product pages.
- VersastandardManufacturer partner providing quick exhausts and speed controls for control systems.
- TopWorxstandardManufacturer partner providing limit switches and control products for industrial automation.
- SoldostandardManufacturer partner providing solenoid valves and limit switches for control systems.
- AirtorquestandardManufacturer partner providing pneumatic actuators for valve automation.
- MoniteurstandardManufacturer partner for control products, featured on controls product pages.
- EmersonstandardManufacturer partner featured on homepage manufacturer logos.
- FlotitestandardManufacturer partner featured on homepage manufacturer logos.
- ESPstandardManufacturer partner providing control products, featured on controls product pages.
- WKMstandardManufacturer partner for valves, featured on valves product pages.
- Dongsan ForcestandardManufacturer partner for valves, featured on valves product pages.
- CVS ControlsstandardManufacturer partner for valves and position indicators, featured on valves and controls product pages.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
New Gen Products competitors and assessment
Company assessmentBroad incumbents
- Crane Co. Diversified industrial manufacturer with a substantial process flow technologies segment (valves, actuators, and related controls). Comparable in end-product category, but as a manufacturer rather than a rep/distributor.
- Flowserve Corporation: Global manufacturer of industrial pumps, valves, seals, and flow control automation. Comparable product categories to NGP's portfolio but operates as a large multinational OEM, not a distributor.
- Mueller Industries: Manufacturer of copper, brass, aluminum, and plastic products including industrial valves and fittings. Overlaps in valves category but operates as a producer across a much broader product set.
- Ferguson Industrial: Large-scale industrial distributor with a meaningful valves and process equipment line within a much broader plumbing, HVAC, and industrial supply portfolio. Adjacent overlap with NGP's valves and HVAC exposure.
- Anvil International (Grinnell Mechanical): Manufacturer and supplier of pipe fittings, valves, hangers, and related industrial products. Adjacent to NGP's valve and flow control categories as a broader-line industrial supplier.
Direct peers
- DXP Enterprises: Industrial distributor with significant rotating equipment, valve, and flow control exposure across refining, petrochemical, and oil & gas. Comparable in customer base, geographic mix (strong Texas/Gulf Coast presence), and product portfolio.
- MRC Global: The largest US distributor of pipes, valves, and fittings (PVF) serving energy and industrial end markets. Directly comparable to NGP as a multi-brand industrial valve distributor with deep Gulf Coast / energy vertical exposure.
- FCX Performance (Franklin Electric): Specialty flow control distributor focused on valves, actuators, and process control products. Directly comparable as a multi-brand industrial flow control rep/distributor with custom automation services.
- Kaman Industrial Technologies: Industrial automation and motion control distributor serving aerospace, defense, and process industries. Comparable as a multi-brand industrial automation rep with engineering and assembly value-add.
- SunSource (Distribution One): Industrial distributor specializing in fluid power, motion control, and automation. Overlaps with NGP on the actuator and controls side of valve automation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
New Gen Products social profiles
Digital presenceNew Gen Products financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Gen Products leadership team
Management profileNumber of profiles
Profiles1 record
New Gen Products funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Gen Products M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Gen Products
What does New Gen Products do?
New Gen Products is a manufacturers representative and stocking distributor for leading industrial valve brands, providing manual and automated valves, actuators, controls, custom valve automation solutions, and filtration products for industrial flow control applications. The company operates a full-service automation shop with assembly, testing, machining, and fabrication capabilities, serving industries including petrochemical, oil and gas, refining, aerospace, pharmaceutical, and food & beverage.
Is New Gen Products a public or private company?
New Gen Products is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was New Gen Products founded?
New Gen Products was founded in 2009. It employs 11 to 50 people.
Where is New Gen Products based?
New Gen Products is headquartered in Irving, United States, in the North America region.
How does New Gen Products make money?
Three revenue lines are on record. Valves, Actuators, Controls, and Custom Automation Products are the primary driver. The others are filtration Products and professional Services (Assembly, Testing, Machining, Fabrication).
Who are New Gen Products's main competitors?
Broad incumbents on record are Crane Co., Flowserve Corporation, Mueller Industries, Ferguson Industrial and Anvil International (Grinnell Mechanical). Direct peers are DXP Enterprises, MRC Global, FCX Performance (Franklin Electric), Kaman Industrial Technologies and SunSource (Distribution One).
Does New Gen Products have an API?
No public API is recorded for New Gen Products.