Macbertan
Macbertan (Private) Limited is a Sri Lankan manufacturer of heat and sound insulation (McFOIL®, McFOAM®) and protective packaging (McWRAP® bubble wraps, McLAMI® ABL/PBL tubes), serving industrial, commercial, and residential customers with custom-engineered turnkey solutions and a direct e-commerce channel.
- Company typePrivate
- Founded1997
- HeadquartersJa Ela, Sri Lanka
- Headcount51–100
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Macbertan does
Macbertan (Private) Limited, incorporated in Sri Lanka and founded in 1997 (originally as Macbolon Polymer (Pvt) Ltd) through a partnership between McLarens Holdings Limited and Alliance Finance Company Ltd, manufactures heat and sound insulation and protective packaging products at its Ja-Ela, Weligampitiya factory. The company pioneered the local manufacture of expanded polyethylene foam and bubble sheets and later expanded into Aluminum Barrier Laminate (ABL) and Plastic Barrier Laminate (PBL) tube production. Its core proprietary brands include McFOIL® and McFOIL Ultra® reflective foil insulation, McFOAM® foam sheets, panels and hoses for sound and protective packaging, McWRAP® bubble wraps, and McLAMI® barrier laminate tubes; it also distributes Pidilite Lanka adhesive products under a 2016-launched subsidiary.
The company's products serve industrial, commercial, and residential customers — enterprises such as Keells Super, Spectra Logistics, Kindai Kagaku Lanka, Sun Queen Apparel, ITC Colombo One, Ceylon Electricity Board, NSBM Green Academy, and Lion Brewery — alongside SMB and individual buyers. Technical differentiation rests on proprietary reflective foil lamination (single/double side, 3–12 mm thickness), expanded polyethylene foam formulations (1–15 mm), and a fully automated ABL/PBL tube plant commissioned in 2024. Macbertan was the first plastic processing company in Sri Lanka to receive ISO 14001:2004, ISO 45001:2018, ISO 9001:2015, and ISO 50001:2011 certifications, and holds a CIOB Green Mark (Gold) and the 2025 CNCI National Gold Award for manufacturing excellence.
The business operates a hybrid go-to-market combining direct enterprise project sales for custom-engineered turnkey insulation and packaging installations (quote-based pricing) with a transactional e-commerce storefront selling unit-level products ranging from Rs. 128 to Rs. 112,311. Distribution is single-country (Sri Lanka), with an articulated vision to become the leading insulation and flexible packaging provider in South-East Asia. Revenue is generated through one-time product sales, hardware/project sales, and the Pidilite adhesive distribution; the company is a subsidiary of conglomerate McLarens Holdings Limited and currently employs 101–250 people.
Macbertan firmographics
Firmographics- Name
- Macbertan
- Legal name
- Macbertan (Private) Limited
- Website
- https://macbertan.lk
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Macbertan (Private) Limited is a Sri Lankan manufacturer of heat and sound insulation (McFOIL®, McFOAM®) and protective packaging (McWRAP® bubble wraps, McLAMI® ABL/PBL tubes), serving industrial, commercial, and residential customers with custom-engineered turnkey solutions and a direct e-commerce channel.
- Ownership category
- akta.pro rank
Macbertan industry classification
Industry- Product category
- Industrial Insulation and Protective Packaging Manufacturing
- NAICS
- Urethane and Other Foam Product (except Polystyrene) Manufacturing (32615), Plastics Packaging Film and Sheet (including Laminated) Manufacturing (326112), Adhesive Manufacturing (32552)
- SIC
- Plastics Foam Products (3086), Unsupported Plastics Film & Sheet (3081), Adhesives & Sealants (2891)
- akta.pro industry
- Foam Protective Packaging (EPS/EPE/EPP, PU, Molded Foam)Industrials, Manufacturing & Construction/Packaging & Containers/Protective & Transport Packaging (Foam, Dunnage, Pallets, Crates)Inflatable & Air Cushion Packaging (Air Pillows, Bubble Wrap Systems)Industrials, Manufacturing & Construction/Packaging & Containers/Protective & Transport Packaging (Foam, Dunnage, Pallets, Crates)Aseptic & Liquid Flexible Packaging (Bag-in-Box, Spouted Liquid Packs)Industrials, Manufacturing & Construction/Packaging & Containers/Flexible Packaging (Films, Pouches, Laminates)
Keywords
Where Macbertan is headquartered
LocationHeadquarters
- HQ city
- Ja Ela
- HQ country
- Sri Lanka
- HQ region
- Asia
Offices2 records
Markets served
Macbertan business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Insulation Products Sales: Sale of heat and sound insulation products including McFOIL® and McFOAM® product lines for buildings, warehouses, vehicles, and industrial structures.
- Protective Packaging Products: Sale of protective packaging solutions including bubble wraps, foam sheets, hoses, and tube packaging for various industries.
- Custom Project Solutions: Turnkey insulation solutions and custom-engineered packaging projects for enterprise clients including installation services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | McFOIL® Heat Insulation - Rs. 19,600 to Rs. 41,534 |
| Unit Pricing | Pay-as-you-go | McFOIL Ultra® - Rs. 56,155 to Rs. 112,311 |
| Unit Pricing | Pay-as-you-go | Double Side Reflective Foil - Rs. 17,551 |
| Unit Pricing | Pay-as-you-go | McWRAP® Bubble Wraps - Rs. 128 to Rs. 5,000 |
| Unit Pricing | Pay-as-you-go | McFOAM® Sheets - Rs. 6,893 to Rs. 45,562 |
| Other | Multi-year contract | Custom Project Solutions - Quote-based |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Macbertan product offering
Product offeringCore offering
Macbertan manufactures and sells heat insulation (McFOIL® reflective foil, McFOIL Ultra® double bubble), sound insulation (McFOAM® panels and custom acoustic solutions), and protective packaging products (McWRAP® bubble wraps, McFOAM® foam sheets and hoses, McLAMI® ABL/PBL tubes). It distributes Pidilite adhesive products in Sri Lanka and offers custom-engineered turnkey insulation projects for warehouses, industrial re-roofing, and commercial buildings. The company sells directly through its own e-commerce storefront and via direct sales for enterprise projects, primarily within Sri Lanka.
Product overview
Macbertan is a Sri Lankan manufacturing company established in 1997 that offers a portfolio of insulation and protective packaging solutions. The product portfolio consists of three main solution categories: Heat Insulation Solutions (McFOIL® and McFOIL Ultra® reflective foil products), Sound Insulation Solutions (McFOAM® panels and custom sound insulation engineering services), and Protective Packaging Solutions (McWRAP® bubble wraps, McFOAM® foam sheets/hoses, and McLAMI® barrier laminate tubes). The McFOIL® and McFOAM® branded products form the core of the insulation offerings, while McWRAP® and McLAMI® serve the packaging market. All products are available through the company's e-commerce platform and are custom-engineered to customer specifications. The company pioneered expanded polyethylene foam manufacturing in Sri Lanka and later expanded into aluminum and plastic barrier laminate tube production.
Differentiator
Problem solved
Functional benefit
Brands
- McFOIL®: Heat insulation products including single side and double side reflective foil insulation
- McFOIL Ultra®
- McWRAP®
- McFOAM®
- McLAMI®
Products and services
- McFOIL® Heat Insulation Reflective foil heat insulation product available in single side or double side lamination with thickness options ranging from 3mm to 12mm. Used for roofing, ceilings, vehicles, and industrial structures to reduce heat transfer and improve energy efficiency.
- McFOIL Ultra® Heat Insulation Double bubble premium heat insulation product with aluminum foil reflective material, providing enhanced thermal performance for turnkey roof insulation solutions. Available with a flame-retardant option.
- Double Side Reflective Foil Aluminum reflective foil insulation with double-side lamination, supplied in 1.25m x 60m rolls (75 sqm). Used for heat transfer reduction in buildings and industrial applications.
- Sun Shade Large Unprinted Reflective sun protection product in 3mm thickness, available in printed or unprinted variants, used for solar heat blocking applications.
- McFOAM® Sound Panel Acoustic sound insulation panel for reducing noise transmission, designed for wall partitions, ceilings, and floors. Part of Macbertan's customizable sound insulation solution offerings.
- McFOAM® Heat & Sound Insulation Panel Dual-purpose insulation panel providing both heat and sound insulation properties. Available as a customizable solution for roofing, ceiling, wall partition, and floor applications.
- Customize Your Solution (Sound Insulation) Custom engineering service for solving specific sound insulation requirements, reducing noise transmission for roofing, ceiling, wall partition, and floor applications.
- McWRAP® Bubble Wraps Protective bubble wrap packaging product available in white/clear color, supplied in 1m or 50m lengths. Protects perishables, electronic components, fragile goods, and pharmaceutical formulations.
- McFOAM® Sheets Expanded polyethylene foam sheets for protective packaging, available in multiple thicknesses (1mm to 15mm) including waveless black variants. Used for protecting various products during transit.
- McFOIL® Fish Bag Insulated fish transport bag for maintaining temperature during fish distribution, available in 1mm or 3mm thickness with single or double side lamination.
- McLami Tubes ABL (Aluminum Barrier Laminate) Aluminum barrier laminate tubes for flexible packaging, providing superior barrier properties for pharmaceutical and cosmetic applications.
- McLami Tubes PBL (Plastic Barrier Laminate) Plastic barrier laminate tubes for flexible packaging applications, alternative to ABL tubes with plastic-based barrier properties.
- McFOAM® Hoses Expanded polyethylene foam hoses for protective packaging of cylindrical items. Available in multiple inner/outer diameter combinations with wall thickness options of 10mm, 22mm, 35mm, and 55mm, offered in white or grey color.
- Pidilite Lanka Adhesive Products Adhesive products distributed in Sri Lanka through the Pidilite Lanka partnership, launched in 2016 as a complementary business investment.
- Custom Turnkey Insulation Project Solutions Turnkey insulation solutions for warehouses, industrial re-roofing, and large-scale projects, including design, supply, and installation services with quote-based pricing.
Quantifiable outcome
- Energy cost reduction through effective heat insulation in buildings and warehouses
- +1 more outcomes
Companies that use Macbertan
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Macbertan technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Macbertan partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Pidilite Lanka (Pvt) LtdminorMacbertan invested in and launched Pidilite Lanka operations for adhesive products in 2016, expanding into complementary product categories.
Scale indicators2 records
Recent moves9 records
Expansion highlights5 records
Macbertan competitors and assessment
Company assessmentDirect peers
- Essel Propack Limited: Global manufacturer of laminated tubes (ABL and PBL) for oral care, cosmetics, and pharmaceutical applications. Directly comparable to Macbertan's McLAMI® ABL/PBL tube business in product format, technology, and target end markets.
- Pregis Sharp Packaging: Manufacturer of ABL and PBL barrier laminate tubes for pharmaceutical and personal care packaging. Directly comparable to Macbertan's McLAMI® ABL and PBL tube products serving the same end markets.
- Pidilite Industries Limited: Indian adhesives and specialty chemicals major that is the parent of Pidilite Lanka, in which Macbertan holds an investment. Directly comparable as the principal partner on the adhesive distribution line that Macbertan operates in Sri Lanka.
Broad incumbents
- Kingspan Group: Global building envelope and insulation manufacturer with extensive rigid and reflective insulation portfolios. Comparable in building heat/sound insulation applications, though operating at much larger scale and broader geographic reach than Macbertan.
- Pregis LLC: Major provider of protective packaging solutions including foam-in-place, air pillows, bubble wraps, and laminated foams. Closely overlaps with Macbertan's McWRAP®, McFOAM®, and ABL/PBL flexible packaging lines.
- Armacell International: Global manufacturer of flexible foam insulation (ArmaFlex) for HVAC, industrial, and building applications. Comparable to Macbertan's McFOIL® and McFOAM® insulation product lines serving similar industrial and commercial insulation use cases.
- Sealed Air Corporation: Global leader in protective packaging including Bubble Wrap® branded products and air-pillow systems. Directly comparable to Macbertan's McWRAP® bubble wrap and inflatable air-cushion offerings in the same product category.
Emerging players
- JSP Corporation: Manufacturer of expanded polypropylene (EPP) and expanded polyethylene (EPE) foam products for protective packaging and automotive applications. Comparable to Macbertan's McFOAM® expanded polyethylene foam sheets and hoses used in protective packaging.
Regional players
- Polyplex Corporation Limited: Manufacturer of plastic films including BOPET, BOPP, and barrier films used in flexible packaging and insulation laminates. Comparable to Macbertan's ABL/PBL laminate tube and foil-laminate insulation product range, primarily operating in India and Southeast Asia.
- Supreme Industries Limited: India-based manufacturer of plastic products including protective packaging films, foam sheets, and insulation products. Comparable to Macbertan's foam and packaging lines but serving the Indian market rather than Sri Lanka.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Macbertan social profiles
Digital presenceMacbertan compliance and trust
Trust signalCompliance13 records
Macbertan financial estimates
Financial estimateRevenue estimate
Valuation estimate
Macbertan leadership team
Management profileNumber of profiles
Profiles8 records
Macbertan subsidiaries and ownership
Company hierarchySubsidiaries2 records
Macbertan funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Macbertan M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Macbertan
What does Macbertan do?
Macbertan manufactures and sells heat insulation (McFOIL® reflective foil, McFOIL Ultra® double bubble), sound insulation (McFOAM® panels and custom acoustic solutions), and protective packaging products (McWRAP® bubble wraps, McFOAM® foam sheets and hoses, McLAMI® ABL/PBL tubes). It distributes Pidilite adhesive products in Sri Lanka and offers custom-engineered turnkey insulation projects for warehouses, industrial re-roofing, and commercial buildings. The company sells directly through its own e-commerce storefront and via direct sales for enterprise projects, primarily within Sri Lanka.
Is Macbertan a public or private company?
Macbertan is a private company. It is classified as corporate owned and is currently operating.
When was Macbertan founded?
Macbertan was founded in 1997. It employs 51 to 100 people.
Where is Macbertan based?
Macbertan is headquartered in Ja Ela, Sri Lanka, in the Asia region.
How does Macbertan make money?
Three revenue lines are on record. Insulation Products Sales are the primary driver. The others are protective Packaging Products and custom Project Solutions.
Who are Macbertan's main competitors?
Direct peers on record are Essel Propack Limited, Pregis Sharp Packaging and Pidilite Industries Limited. Broad incumbents are Kingspan Group, Pregis LLC, Armacell International and Sealed Air Corporation. JSP Corporation is listed as an emerging player. Regional players are Polyplex Corporation Limited and Supreme Industries Limited.
Does Macbertan have an API?
No public API is recorded for Macbertan.
What industry is Macbertan in?
Macbertan's product category is Industrial Insulation and Protective Packaging Manufacturing. Its primary akta.pro industry code is IMALAFAA, Foam Protective Packaging (EPS/EPE/EPP, PU, Molded Foam), with a secondary code of IMALAFAB, Inflatable & Air Cushion Packaging (Air Pillows, Bubble Wrap Systems). Its NAICS code is 32615 and its SIC code is 3086.