Big Sunday

What Big Sunday does

Big Sunday is a Los Angeles-based 501(c)(3) nonprofit organization founded in 1999 (per company self-description; one source cites 1998) that operates a portfolio of free volunteer engagement programs across Southern California. Its core offering is volunteer placement: matching individuals, families, and corporate groups with hands-on service projects at nonprofits, schools, and community agencies. Programming includes weekly recurring events at the Hollywood headquarters (Art Tuesdays, AW@10, TM@10, Food Fridays, Wellness Mondays), monthly themed community events, and the flagship annual A Month of Big Sunday (MOBS) each May that draws thousands of volunteers. Curated seasonal directories—theSUMMERlist (200+ projects), theHOLIDAYlist (400+ projects), theBIGlist, and theANIMALlist—aggregate volunteer opportunities into searchable online resources. Specialized initiatives include Corporate Days of Service, the Big Sunday Emergency Fund, TGIW! (job-search assistance), and the We're All in the Same Boat harbor cruise program.

Big Sunday has no proprietary technology platform; operations are event-driven and human-capital intensive. The underlying stack consists of a WordPress website (bigsunday.org), an online donation system (GiveButter), email newsletter distribution, and active social media accounts (Facebook, Twitter/X, Instagram). There are no APIs, no mobile applications, no disclosed integrations, and no automation beyond standard web forms. The single HQ at 1741 N. Cherokee Avenue, Los Angeles, serves as both administrative base and physical site for weekly drop-in programming.

The business model is a donation-funded nonprofit: Big Sunday charges nothing to participants and is entirely underwritten by three revenue streams—individual donations (tiered from $5 to $10,000+), corporate sponsorships ($1,000 to $10,000 per event or initiative), and foundation grants. A 2024 matching program with The Change Reaction effectively doubles individual donor contributions up to $1 million. Named corporate sponsors include Disney, Netflix, Paramount, Wells Fargo, Vanguard, Endeavor, and Live Nation. The organization is led by Executive Director David Levinson with Anne Gates serving as Chairman, and operates with a small staff of 1-10 employees.

Name

Big Sunday

Legal name

Big Sunday

Website

https://bigsunday.org

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Los Angeles-based 501(c)(3) nonprofit founded in 1999 that connects volunteers with community service opportunities across Southern California through weekly events, monthly programs, and curated seasonal volunteer directories, entirely funded by donations, corporate sponsorships, and foundation grants.

Ownership category

akta.pro rank

Product category

Community Service & Volunteer Programs

NAICS

Civic and Social Organizations (8134)

SIC

Services-Social Services (8300)

akta.pro primary industry

Community Centers & Neighborhood Support Services (BPAGAEAL)

akta.pro secondary industries

Capacity Building & Nonprofit Infrastructure Funders (BPAGAKAO), Community Fundraisers & Charity Events (Gala/Walks excluded) (MPAGAEAK)

Keywords

• Volunteer coordination
• Community service programs
• Nonprofit organization
• Corporate volunteer events
• Charitable giving

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Infrastructure

Revenue model

1. Individual Donations: Tax-deductible donations from individuals at various levels ($5, $50, $100, $250, $1,000, $2,500, $5,000, $10,000). Donations support specific programs like volunteer events, toiletry bags, t-shirts, field trips for veterans/seniors, school-wide work days, and nonprofit facility rehabilitation.
2. Corporate Sponsorships: Corporate partners sponsor specific events and programs (e.g., Title Sponsorship of Annual Holiday List at $10,000). Sponsors cover costs of field trips, backpack stuffing events, and other volunteer activities. Sponsorship contact is Executive Director David Levinson.
3. Foundation Grants: Underwriting from foundation grants as one of three primary funding sources (along with corporate and private donations). No specific foundations named in source material.
4. The Change Reaction Match: The Change Reaction 2024 $1 Million Match program where donations made to Big Sunday are matched by this generous partner organization, effectively doubling donor impact.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Big Sunday is a Los Angeles-based nonprofit founded in 1999 that operates free volunteer programs connecting individual volunteers and corporate groups with more than 100 nonprofit partners, schools, and community agencies across Southern California. It runs recurring hands-on service projects, themed annual initiatives, corporate days of service, and an online donation platform supported by a matching-gift program.

Product overview

Big Sunday is a nonprofit organization offering a comprehensive community service platform consisting of multiple interconnected volunteer programs and initiatives. The core offerings include weekly hands-on service projects (Art Tuesdays/AW@10/TM@10/Food Fridays), monthly community events (Monthly on Melrose), and the flagship annual A Month of Big Sunday (MOBS) in May. Supporting programs include themed project lists (theSUMMERlist, theHOLIDAYlist, theBIGlist, theANIMALlist), specialized services (Corporate Days of Service, Emergency Fund, TGIW! job assistance), fundraising initiatives (The Lemonade Brigade, Special2), and wellness programs (Wellness Mondays, We're All in the Same Boat cruises). The organization connects volunteers with nonprofits, schools, and community agencies across Southern California through an online donation and event registration platform. All events are free to participants and underwritten by foundation grants and corporate/private donations.

Differentiator

Problem solved

Functional benefit

Brands

• theSUMMERlist: Projects helping all kinds of people, in all kinds of ways, all over the Southland during summer months.
• theBIGlist
• theHOLIDAYlist
• theANIMALlist (Wild & Woolly)
• TM@10 (Thursday Morning at 10)
• AW@10 (Accessible Wednesday at 10)
• TGIW! (Thank God it's Work!)
• MOBS (A Month of Big Sunday)
• We're All in the Same Boat Project

Products and services

• Weekly Volunteer Programs
• A Month of Big Sunday (MOBS)
• theSUMMERlist
• theHOLIDAYlist
• theBIGlist
• Wild & Woolly April
• Corporate Days of Service
• Big Sunday Emergency Fund
• End of the Month Club
• Back to School Week
• Online Donation Platform

Quantifiable outcome

• 5000 backpacks filled annually for Back to School Week
• +4 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Various Nonprofit Partners (100+)coreStrategic or Co-development PartnerOver 100 nonprofit organizations and schools partner with Big Sunday to host volunteer projects. Partners receive hands-on support for facility improvements, food sorting, educational programs, and other capacity-building activities. The relationship is mutually beneficial as nonprofits get volunteer labor while Big Sunday provides engagement opportunities for volunteers.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• DoSomething.org: National nonprofit mobilizing young people to take action through volunteer campaigns and social impact projects. Comparable as a volunteer engagement organization targeting similar demographics (youth, families, episodic volunteers) with campaign-style programming.
• VolunteerHub: Volunteer management software platform serving nonprofits to coordinate events, track hours, and engage members. Comparable as an enabling layer for volunteer coordination, though operates as a SaaS vendor rather than a direct service organizer.
• Points of Light: Global nonprofit focused on mobilizing volunteer service through HandsOn Network affiliates. Directly comparable as a volunteer-mobilization organization with similar event-driven programming, corporate Days of Service offerings, and national brand recognition.
• VolunteerMatch: National online volunteer matching platform connecting individuals with nonprofit opportunities. Directly comparable to Big Sunday's core function of linking volunteers to community service projects, though VolunteerMatch operates as a digital-first national platform rather than a regional in-person organizer.
• LA Works: Los Angeles-based volunteer hub connecting individuals and corporate groups with local nonprofits. Direct regional peer serving the same LA volunteer ecosystem as Big Sunday with comparable volunteer placement, corporate Days of Service, and event programming.
• Idealist (now part of NonprofitJobs.org): Online platform connecting volunteers and professionals with nonprofit opportunities. Comparable to Big Sunday's core volunteer-matching function with a broader national/international reach and digital-first delivery.

Broad incumbents

• City Year Los Angeles: National education-focused nonprofit deploying young adults for a year of service in schools. Comparable volunteer service deployment model and corporate sponsorship base, with similar geographic LA footprint but mission-specific to education.
• United Way of Greater Los Angeles: Major regional nonprofit funder and community convener with corporate partnerships, donor matching programs, and a broad social-services portfolio. Comparable in scale and corporate sponsor base, but operates primarily as a grantmaker/funder rather than direct volunteer organizer.
• Habitat for Humanity of Greater Los Angeles: Large established volunteer-driven nonprofit with strong LA presence, mobilizing corporate groups and individuals for hands-on service projects. Comparable volunteer mobilization model, but specialized in housing/construction rather than Big Sunday's broad community-service portfolio.

Regional players

• Los Angeles Regional Food Bank: Major regional nonprofit distributing food across LA County with extensive volunteer-driven operations including food sorting events similar to Big Sunday's Food Fridays. Comparable in volunteer mobilization model and Southern California focus, but specialized in hunger relief.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/bigsundayorg
• Facebookfacebook.com/bigsundayorg
• Instagraminstagram.com/bigsundayorg
• LinkedInlinkedin.com/company/big-sunday_2

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Big Sunday