The Cameron Herald

What The Cameron Herald does

The Cameron Herald is a weekly community newspaper serving Cameron, Texas, and surrounding communities in Milam, Falls, and Limestone counties. Founded in 1860, it delivers local news, sports coverage, community events, obituaries, opinion, classifieds, and public notices in both print and digital formats. The publication operates four affiliated titles under Times Media Group ownership (legal entity 1013 Communications LLC): The Cameron Herald, Thorndale Champion (Thorndale), Marlin Democrat (Marlin), and Rosebud News (Rosebud), creating a multi-county cluster with unified editorial and sales infrastructure.

The publication runs on BLOX Digital's BLOX Content Management System (BLOX CMS), with digital editions delivered through PageSuite and EType online publishing platforms. Distribution channels include a website at cameronherald.com, a free email newsletter, organic Facebook pages for each affiliated title, online classifieds (via legacy.com for obituaries and column.us for legal notices), and physical print pickup at Brookshire Brothers and Rattlers Convenience Store in Cameron, TX. The technology stack is entirely third-party, with no proprietary AI/ML components.

Revenue is generated through two streams: print and digital subscriptions (a free digital edition tier drives top-of-funnel acquisition) and advertising (display ads, classifieds, obituaries listings, and legally mandated public notices from county and municipal government). The customer base consists of local residents as readers, local SMBs and individuals as advertisers, and government/civic entities as legal notice purchasers. National sales operations are centralized in Tempe, AZ (480 area code), serving the broader Times Media Group portfolio. Headcount is reported as 11-50 employees, and revenue is not publicly disclosed.

Name

The Cameron Herald

Legal name

1013 Communications LLC

Website

https://cameronherald.com

Company type

Private

Founded year

1860

Operating status

Operating

Headcount range

11–50 employees

Short description

The Cameron Herald is a weekly community newspaper founded in 1860, serving Cameron, Texas, and surrounding Milam, Falls, and Limestone counties. Owned by Times Media Group, it publishes four affiliated titles covering local news, sports, obituaries, and public notices across print and digital.

Ownership category

akta.pro rank

Headquarters

HQ city

Cameron

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Print and Digital Subscriptions: Readers can subscribe for free digital editions and paid print/digital subscriptions. The publication monetizes content through reader subscriptions.
2. Advertising and Classifieds: The site features dedicated advertising, classifieds, and legal/public notice sections. Advertisers can reach local audiences through display ads, classifieds, and obituaries listings. The publication also publishes legal notices for the community.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The Cameron Herald is a weekly local news publication that produces and distributes community-focused journalism covering news, politics, sports, community events, obituaries, opinion, and public notices for Cameron, TX and surrounding Milam, Falls, and Limestone counties. It operates four affiliated community newspapers (The Cameron Herald, Thorndale Champion, Marlin Democrat, Rosebud News) delivered in print and digitally, monetized through subscriptions and advertising.

Product overview

The Cameron Herald operates as a multi-platform local news organization serving Central Texas communities including Cameron, Thorndale, Marlin, and Rosebud. The portfolio consists of a primary publication (The Cameron Herald) and three regional sub-brands (Thorndale Champion, Marlin Democrat, Rosebud News), all managed under Times Media Group. The offering is structured as a unified print and digital news platform with modular digital enhancements including online classifieds, weather widgets, and email newsletter delivery. The publications share a common digital infrastructure including the BLOX Content Management System, shared navigation and branding elements, and unified contact/subscription mechanisms.

Differentiator

Problem solved

Functional benefit

Brands

• Thorndale Champion: Local community newspaper serving Thorndale, Texas and surrounding areas.
• Marlin Democrat
• Rosebud News

Products and services

• The Cameron Herald Primary weekly local news publication serving Cameron, Texas, and surrounding Milam County, providing news, community coverage, sports, opinion, and obituaries through both print and digital formats.
• Thorndale Champion Regional weekly publication serving the Thorndale community and Thorndale ISD, featuring local news, sports, and community coverage.
• Marlin Democrat Regional weekly publication serving the Marlin area and Falls County, covering local news, sports, opinion, and community events.
• Rosebud News Regional weekly publication serving the Rosebud-Lott area, covering local news, community events, and regional sports.
• Digital Edition Online digital editions of the print newspaper accessible through web-based viewing platforms (PageSuite and EType), providing flipbook-style access to current and archived issues for subscribers and readers.
• Classifieds

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Times Media Group (Times Local Media)coreOthersThe Cameron Herald is owned and operated by Times Media Group (also referred to as Times Local Media), a company committed to the preservation and advancement of local journalism. Times Media Group provides the technology platform (BLOX CMS), sales infrastructure, and corporate support for advertising and operations. The group is recognized with numerous awards for journalistic excellence and company-wide achievements, offering one of the effective and reliable platforms for advertisers seeking to reach local audiences.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Country Weekly / American Profile (now part of Heartland): Free community newspaper inserts and community lifestyle publications reaching small-town U.S. audiences. Comparable as a community-content publisher monetized through advertising targeting rural and small-town readers, though distributed via inserts rather than standalone titles.

Direct peers

• Adams Publishing Group: Community newspaper publisher operating local dailies and weeklies across multiple U.S. states. Directly comparable as a small-market newspaper operator with subscription and advertising revenue models.
• Boone Newspapers: Family-owned community newspaper group with titles in the South and Midwest. Direct comparable as a portfolio operator of small-market weeklies and dailies in rural America.
• Paxton Media Group: Family-owned media company operating daily and weekly community newspapers across the U.S., with notable presence in the South. Comparable as a multi-title community newspaper publisher in similar-sized markets.
• CNHI (Community Newspaper Holdings Inc.): Operator of community newspapers and niche publications across the U.S., including weeklies serving small-town markets. Direct comparable as a portfolio operator of small-market community newspapers.
• Ogden Newspapers: Family-owned operator of community newspapers and digital products across multiple states. Directly comparable as a community newspaper group serving small-town markets with print and digital products.

Broad incumbents

• Lee Enterprises: Major U.S. community newspaper publisher operating daily and weekly local titles across multiple states. Comparable business model (local news, subscriptions, advertising) and similar reliance on small-town and mid-market audiences.
• Tribune Publishing: Regional newspaper publisher operating local dailies and weeklies across the U.S. Comparable as a multi-title local news publisher with print and digital subscription models, though focused on larger metropolitan markets.
• Hearst Media (Texas newspapers): Operates multiple community newspapers across Texas (e.g., Abilene Reporter-News, San Antonio Express-News) and other states. Directly comparable as a community/small-market newspaper operator in overlapping Texas geographies.
• Gannett (USA Today Network): Largest U.S. local newspaper operator with hundreds of community dailies and weeklies across the country. Comparable to The Cameron Herald as a multi-title community news publisher monetized through subscriptions, advertising, and digital platforms, though operating at vastly greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/TheCameronHerald
• Xx.com/TheCamHerald

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Cameron Herald