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It's Your Birthday

Full company profile

uuid000y3kc

Namestring
It's Your Birthday
Legal namestring
It's Your Birthday Inc.
Company typeenum
Private
Founded yearint
2014
Short descriptiontext

It's Your Birthday is a 501(c)(3) nonprofit founded in 2014 in Florissant, Missouri, that delivers in-person birthday celebrations to children in homeless and domestic violence shelters across the Greater St. Louis area, funded by donations and volunteers.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersFlorissant, United States
HQ citystring
Florissant
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
birthday celebrations, shelter care services, children's nonprofit, community charity, homeless shelter support
Industry1 code
1Birthday Party Services
CodeHSACACAAPrimaryYes
NAICS code2 codes
  • Child and Youth Services62411
  • Religious, Grantmaking, Civic, Professional, and Similar Organizations813
SIC code1 code
  • Services-Amusement & Recreation Services7900
Product category
Children's Social Services / Shelter Care Support
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Donations and Fundraising
TypeGrants Donations
Description

As a 501(c)(3) nonprofit organization, the organization raises funds through donations from individuals, corporations, and community partners. The website features a PayPal donation option.

itsyourbirthdayinc.org
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Others
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

It's Your Birthday Inc. is a 501(c)(3) nonprofit that creates and delivers fun, memorable birthday experiences for children living in homeless and domestic violence shelters in the Greater St. Louis area. The service includes in-person parties with gifts, treats, magic shows, snacks, and birthday hats, delivered directly to partner shelters on a monthly basis by staff and volunteers. Since 2014, the organization has celebrated 3,199 birthdays for children in shelter care.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • 3,199 happy birthdays celebrated since 2014
Product overview1 text field

It's Your Birthday, Inc. is a 501(c)(3) nonprofit organization that provides birthday celebration services for children in homeless and domestic violence shelters. The organization operates as a single, unified service offering rather than a platform-with-modules architecture. Their core service involves creating memorable birthday experiences for children in shelter care, which may include birthday parties, gifts, magic shows, snacks, and birthday hats. Since 2014, they have celebrated 3,199 birthdays. The organization is based in Greater St. Louis area (Florissant, MO) and collaborates with partner organizations including shelters to deliver these services.

Product and service1 record
1Birthday Celebration Services for Children in Shelter Care
CategoryChildren's Social Services / Shelter Care Support
Description

A free, in-person birthday celebration service for children residing in homeless and domestic violence shelters in the Greater St. Louis area. Each celebration includes gifts, treats, magic shows, snacks, and birthday hats, delivered directly to the shelter facility by staff and volunteers on a monthly basis.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierMinorTypeStrategic or Co-development PartnerAnnounced on2025-08-29
Description

Butler's Pantry is partnering with It's Your Birthday to celebrate both organizations' milestones at the 12th Birthday event. Butler's Pantry is also celebrating their 60th birthday alongside IYBI's 12th birthday celebration.

Recent move3 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight2 records

Each record includes

Type, Description

Peers5 records
TypeOthers
Description

Covenant House provides shelter and supportive services to youth and young adults experiencing homelessness and trafficking, overlapping with It's Your Birthday's beneficiary segment of children in shelter care. A broader incumbent in the youth-homelessness space rather than a direct birthday-services peer.

TypeOthers
Description

National Coalition for the Homeless advocates for people experiencing homelessness, the same population It's Your Birthday serves through homeless-shelter partnerships. Adjacent to the mission but operates in policy and advocacy rather than direct service.

TypeOthers
Description

NNEDV is a national social-change organization addressing domestic violence, the same shelter ecosystem that It's Your Birthday serves through its DV-shelter partnerships. It is an adjacent ecosystem participant rather than a direct service competitor.

TypeDirect peer
Description

The Birthday Party Project hosts monthly birthday parties for kids experiencing homelessness through shelter partnerships, sharing the same beneficiary segment, recurring monthly delivery cadence, and donor-funded nonprofit model as It's Your Birthday.

TypeDirect peer
Description

Birthday Wishes is a nonprofit that throws birthday parties for children experiencing homelessness, mirroring It's Your Birthday's core service model, beneficiary focus, and volunteer-driven delivery mechanism. Operates as a direct mission-aligned peer.

Market position
Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

It's Your Birthday

Children's Social Services / Shelter Care Supportitsyourbirthdayinc.org

It's Your Birthday is a 501(c)(3) nonprofit founded in 2014 in Florissant, Missouri, that delivers in-person birthday celebrations to children in homeless and domestic violence shelters across the Greater St. Louis area, funded by donations and volunteers.

It's Your Birthday firmographics

Firmographics
Name
It's Your Birthday
Legal name
It's Your Birthday Inc.
Website
https://itsyourbirthdayinc.org
Company type
Private
Founded year
2014
Operating status
Operating
Headcount range
11–50 employees
Short description
It's Your Birthday is a 501(c)(3) nonprofit founded in 2014 in Florissant, Missouri, that delivers in-person birthday celebrations to children in homeless and domestic violence shelters across the Greater St. Louis area, funded by donations and volunteers.
Ownership category
akta.pro rank

It's Your Birthday industry classification

Industry
Product category
Children's Social Services / Shelter Care Support
NAICS
Child and Youth Services (62411), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)
SIC
Services-Amusement & Recreation Services (7900)
akta.pro primary industry
Birthday Party Services (HSACACAA)

Keywords

  • Birthday celebrations
  • Shelter care services
  • Children's nonprofit
  • Community charity
  • Homeless shelter support

Where It's Your Birthday is headquartered

Location

Headquarters

HQ city
Florissant
HQ country
United States
HQ region
North America

Offices1 record

Markets served

It's Your Birthday business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Others

Revenue model

  1. Donations and Fundraising: As a 501(c)(3) nonprofit organization, the organization raises funds through donations from individuals, corporations, and community partners. The website features a PayPal donation option.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

It's Your Birthday product offering

Product offering

Core offering

It's Your Birthday Inc. is a 501(c)(3) nonprofit that creates and delivers fun, memorable birthday experiences for children living in homeless and domestic violence shelters in the Greater St. Louis area. The service includes in-person parties with gifts, treats, magic shows, snacks, and birthday hats, delivered directly to partner shelters on a monthly basis by staff and volunteers. Since 2014, the organization has celebrated 3,199 birthdays for children in shelter care.

Product overview

It's Your Birthday, Inc. is a 501(c)(3) nonprofit organization that provides birthday celebration services for children in homeless and domestic violence shelters. The organization operates as a single, unified service offering rather than a platform-with-modules architecture. Their core service involves creating memorable birthday experiences for children in shelter care, which may include birthday parties, gifts, magic shows, snacks, and birthday hats. Since 2014, they have celebrated 3,199 birthdays. The organization is based in Greater St. Louis area (Florissant, MO) and collaborates with partner organizations including shelters to deliver these services.

Differentiator

Problem solved

Functional benefit

Products and services

  • Birthday Celebration Services for Children in Shelter Care A free, in-person birthday celebration service for children residing in homeless and domestic violence shelters in the Greater St. Louis area. Each celebration includes gifts, treats, magic shows, snacks, and birthday hats, delivered directly to the shelter facility by staff and volunteers on a monthly basis.

Quantifiable outcome

  • 3,199 happy birthdays celebrated since 2014

Companies that use It's Your Birthday

Customer profile

Named customers1 record

Segments3 records

Ideal customer profiles3 records

It's Your Birthday technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

It's Your Birthday partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Butler's PantryminorStrategic or Co-development Partner · 29 August 2025Butler's Pantry is partnering with It's Your Birthday to celebrate both organizations' milestones at the 12th Birthday event. Butler's Pantry is also celebrating their 60th birthday alongside IYBI's 12th birthday celebration.

Scale indicators2 records

Recent moves3 records

Expansion highlights2 records

It's Your Birthday competitors and assessment

Company assessment

Others

  • Covenant House: Covenant House provides shelter and supportive services to youth and young adults experiencing homelessness and trafficking, overlapping with It's Your Birthday's beneficiary segment of children in shelter care. A broader incumbent in the youth-homelessness space rather than a direct birthday-services peer.
  • National Coalition for the Homeless: National Coalition for the Homeless advocates for people experiencing homelessness, the same population It's Your Birthday serves through homeless-shelter partnerships. Adjacent to the mission but operates in policy and advocacy rather than direct service.
  • National Network to End Domestic Violence: NNEDV is a national social-change organization addressing domestic violence, the same shelter ecosystem that It's Your Birthday serves through its DV-shelter partnerships. It is an adjacent ecosystem participant rather than a direct service competitor.

Direct peers

  • The Birthday Party Project: The Birthday Party Project hosts monthly birthday parties for kids experiencing homelessness through shelter partnerships, sharing the same beneficiary segment, recurring monthly delivery cadence, and donor-funded nonprofit model as It's Your Birthday.
  • Birthday Wishes: Birthday Wishes is a nonprofit that throws birthday parties for children experiencing homelessness, mirroring It's Your Birthday's core service model, beneficiary focus, and volunteer-driven delivery mechanism. Operates as a direct mission-aligned peer.

Market position

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

It's Your Birthday social profiles

Digital presence

It's Your Birthday compliance and trust

Trust signal

Compliance1 record

It's Your Birthday financial estimates

Financial estimate

Revenue estimate

Valuation estimate

It's Your Birthday leadership team

Management profile

Number of profiles

It's Your Birthday funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

It's Your Birthday M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about It's Your Birthday

What does It's Your Birthday do?

It's Your Birthday Inc. is a 501(c)(3) nonprofit that creates and delivers fun, memorable birthday experiences for children living in homeless and domestic violence shelters in the Greater St. Louis area. The service includes in-person parties with gifts, treats, magic shows, snacks, and birthday hats, delivered directly to partner shelters on a monthly basis by staff and volunteers. Since 2014, the organization has celebrated 3,199 birthdays for children in shelter care.

Is It's Your Birthday a public or private company?

It's Your Birthday is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was It's Your Birthday founded?

It's Your Birthday was founded in 2014. It employs 11 to 50 people.

Where is It's Your Birthday based?

It's Your Birthday is headquartered in Florissant, United States, in the North America region.

How does It's Your Birthday make money?

One revenue line is on record: donations and Fundraising.

Who are It's Your Birthday's main competitors?

Others on record are Covenant House, National Coalition for the Homeless and National Network to End Domestic Violence. Direct peers are The Birthday Party Project and Birthday Wishes.

Does It's Your Birthday have an API?

No public API is recorded for It's Your Birthday.

What industry is It's Your Birthday in?

It's Your Birthday's product category is Children's Social Services / Shelter Care Support. Its primary akta.pro industry code is HSACACAA, Birthday Party Services. Its NAICS code is 62411 and its SIC code is 7900.

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