North Point Hospitality

What North Point Hospitality does

North Point Hospitality is a privately-held hotel development and management company founded in 1978 and headquartered at 3405 Piedmont Road NE, Suite 550 in Atlanta, Georgia. The company develops, acquires, and operates upscale, brand-defining focused-service hotels in high-barriers-to-entry markets, exclusively under long-standing franchise agreements with Hilton Worldwide and Marriott International. Across 47 years the company has developed 38 hotels from the ground up with cumulative investment exceeding $650 million, currently owns and operates 8 hotels in the Southeastern United States (Savannah, Nashville, Atlanta/Alpharetta, Lumberton NC) with an additional 5 hotels under active development, representing more than 2,200 combined keys operating today and an incremental project pipeline valued at over $440 million. The company has 101-250 employees across Atlanta, Savannah, and Nashville offices.

The portfolio spans Hilton brands (Hilton Garden Inn, Homewood Suites, Hampton Inn, Embassy Suites, DoubleTree, Curio Collection, Home2 Suites) and Marriott brands (AC Hotels, Residence Inn, SpringHill Suites, Moxy, Quality Inn), and includes the nation's first tri-branded Marriott hotel — a 470-key, $140 million AC Hotel/Residence Inn/SpringHill Suites property adjacent to the Nashville Convention Center. Revenue is generated through three streams: hotel room revenue (distributed via Hilton Honors and Marriott Bonvoy global reservation systems and loyalty programs), food and beverage revenue (including on-site concepts such as Lavender Rooftop Kitchen + Bar, rtb! rooftop bar, AC Kitchen and AC Lounge), and meeting/event space revenue (>9,000 sq ft at the Nashville tri-brand alone). Pricing is not publicly disclosed; room rates are set per property based on seasonal and competitive market positioning.

North Point is led by Jay Patel (President & CEO since 1991) and Whip Triplett (Chief Operating Officer since 2001, named COO August 2022), supported by a deep operating bench including SVPs in Sales/Marketing/Operations, Finance, and General Counsel. Recognitions include Marriott's Best Opening Award (2026), Hilton's 2020 Focused Service Brands Developer of the Year Legacy Award, ALIS Development of the Year 2019, LEED Platinum certification (U.S. Green Building Council, 2025), TripAdvisor Travelers' Choice Best of the Best (2021), and Marriott Gold Circle and Top Cleanliness awards. The company is independently owned with no parent or disclosed institutional shareholders, and operates sustainability partnerships (Clean the World soap/bottle recycling) alongside hospitality education support (Georgia State University scholarship fund).

Name

North Point Hospitality

Legal name

North Point Hospitality

Website

https://northpointhospitality.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

101–250 employees

Short description

North Point Hospitality is a privately-held Atlanta-based hotel development and management company founded in 1978 that develops, owns, and operates upscale Hilton- and Marriott-branded focused-service hotels across the Southeastern United States, with 8 properties currently in operation and an active development pipeline of 5 more.

Ownership category

akta.pro rank

Product category

Hotel Development and Management

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Business & Corporate Full-Service Hotels (THAGAAAE)

akta.pro secondary industries

Resort Convention Hotels (THAGALAC), Urban & Downtown Full-Service Hotels (THAGAAAA), Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

Keywords

• Hotel development services
• Hotel management services
• Franchise hotel operations
• Branded hotel portfolio
• Hospitality construction

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Hotel Room Revenue: Revenue generated from hotel room rentals across their portfolio of owned and operated properties including Hilton and Marriott branded hotels.
2. Food and Beverage Revenue: Revenue from on-site restaurants, bars, and catering services including properties like Lavender Rooftop Kitchen + Bar and rtb! rooftop bar.
3. Meeting and Event Space Revenue: Revenue from renting meeting rooms, event spaces, and wedding venues across their properties.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

North Point Hospitality is a hotel development and management company that develops, owns, and operates upscale, brand-defining focused-service hotels in high-barrier-to-entry markets through long-standing franchise partnerships with Hilton and Marriott. The company currently owns and operates 8 hotels with 2,200+ combined rooms in the Southeastern United States, complemented by on-site food and beverage outlets, meeting and event spaces, and sustainability programs, while actively developing 5 additional hotels from the ground up.

Product overview

North Point Hospitality is a hotel development and management company operating a portfolio of branded hotels under franchise agreements with Hilton and Marriott. The portfolio includes distinct brands such as AC Hotels by Marriott, Homewood Suites by Hilton, Hilton Garden Inn, SpringHill Suites, Residence Inn, DoubleTree by Hilton, Hampton Inn, Embassy Suites, Home2 Suites, Quality Inn, and Moxy Hotels. The company also manages multi-brand properties including the nation's first tri-branded Marriott hotel in Nashville combining AC Hotels, Residence Inn, and SpringHill Suites. Additional offerings include event and meeting spaces, multiple dining concepts (Lavender Rooftop Kitchen + Bar, rtb! rooftop bar, AC Kitchen, AC Lounge), and sustainability programs. The company develops hotels from the ground up and currently owns and operates 8 hotels with additional properties under development.

Differentiator

Problem solved

Functional benefit

Products and services

• AC Hotel by Marriott Savannah Historic District/Riverfront Design-forward European-inspired boutique hotel offering sophisticated accommodations with signature AC Kitchen and AC Lounge amenities, targeted to leisure and business travelers visiting Savannah's Historic District/Riverfront.
• Homewood Suites by Hilton Savannah Historic District/Riverfront Upscale extended-stay hotel offering spacious suites with full kitchens, complimentary breakfast, and evening social hours, targeted to extended-stay guests and leisure travelers visiting Savannah's Historic District/Riverfront.
• Hilton Garden Inn Savannah Historic District Mid-scale focused-service hotel offering modern amenities, on-site dining, and business facilities, targeted to business and leisure travelers visiting Savannah's Historic District.
• AC Hotel Nashville Downtown Design-forward hotel in downtown Nashville featuring musical facets and geometry-inspired design with European-inspired dining, targeted to leisure and business travelers visiting Nashville's downtown.
• SpringHill Suites / Residence Inn / AC Hotels Nashville Downtown Tri-Brand Property First-of-its-kind tri-branded Marriott property combining AC Hotels, Residence Inn, and SpringHill Suites with shared amenities including rooftop pool, multiple dining outlets, and over 9,000 sq ft of meeting space, targeted to convention attendees, group bookings, and corporate meetings near Music City Center.
• DoubleTree by Hilton Savannah Historic District Full-service hotel in Savannah's historic district offering upscale accommodations with signature DoubleTree hospitality, targeted to business and leisure travelers visiting Savannah.
• Quality Inn Savannah Historic District Quality Inn-branded hotel property with 52 units in Savannah's Historic District, targeted to value-oriented leisure travelers visiting Savannah.
• SpringHill Suites by Marriott Lumberton, NC SpringHill Suites by Marriott all-suite hotel property in Lumberton, NC, targeted to business and leisure travelers in the Lumberton market.
• Residence Inn Nashville Downtown/Convention Center Residence Inn by Marriott extended-stay hotel property in downtown Nashville near the convention center, targeted to extended-stay guests and convention attendees.

Quantifiable outcome

• Marriott's Best Opening Award for AC Hotel Savannah Historic District
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Hilton WorldwidecoreStrategic or Co-development PartnerLong-standing partnership with Hilton Worldwide for development and operation of Hilton-branded hotels including Hilton Garden Inn, Homewood Suites, Hampton Inn, Embassy Suites, DoubleTree, and Curio Collection. Christopher J. Nassetta, President and CEO of Hilton Worldwide, has publicly acknowledged North Point's consistent delivery of premium Hilton-branded hotels in complex markets.
• Marriott InternationalcoreStrategic or Co-development PartnerStrategic partnership for Marriott-branded hotels including AC Hotels, Residence Inn, SpringHill Suites, Moxy, and Quality Inn. North Point developed the first tri-brand Marriott hotel in the US (AC/Residence Inn/SpringHill Nashville). Tony Capuano, CEO of Marriott International, has acknowledged North Point's track record in quality construction and operation.
• Georgia State UniversityminorOthers$50,000 total donated to Georgia State University's Hospitality Scholarship Fund, with $25,000 donated at the groundbreaking for Hampton Inn & Suites Atlanta Midtown in March 2018. Supports hospitality education in the region.
• Clean the WorldminorOthersPartnership with Clean the World organization that gives discarded soap and shampoo bottles a second life. North Point averages over 2,000 lbs of soap and 321 lbs of plastic bottles donated annually.
• KKIS (Keep Kids In School)minorOthersSupporting KKIS program that improves graduation rates for promising students through financial aid, community connections, and educational support. Helps remove financial barriers to education.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Peachtree Hotel Group: Atlanta-based hotel development and management firm with a similar focus on Hilton and Marriott branded select-service and full-service properties across the Southeast US, operating as a franchisee in comparable markets.
• Pyramid Hotel Group: Boston-based hotel management and development company operating branded full-service and select-service hotels under major franchise flags, comparable in operating model and franchised portfolio structure.
• Concord Hospitality Enterprises: Developer and operator of upscale, select-service, and extended-stay hotels under Hilton, Marriott, Hyatt, and IHG flags with a comparable ground-up development and third-party management model.
• Hotel Equities: Atlanta-based hotel management, development, and investment firm operating branded hotels across multiple US regions with similar franchised-hotel portfolio and Southeast presence.
• Noble Investment Group: Atlanta-headquartered private investment firm focused on acquiring, developing, and operating premium-branded select-service and extended-stay hotels with major franchise partners, directly comparable to North Point's business model.
• HP Hotels (Huff|Pugliese|Keiffer): Hotel management company operating branded full-service and select-service properties under Hilton, Marriott, Hyatt, and IHG franchises with similar third-party management contracts and franchisee positioning.
• Windsor Capital Group: Hotel investment and development firm focused on acquiring and developing premium-branded upscale and select-service hotels, directly comparable to North Point's franchise-driven development strategy.

Broad incumbents

• Remington Hotels: Large third-party hotel management company operating luxury, full-service, and select-service branded properties nationwide under major franchise flags, representing a broader-scale operator in the same franchised-hotel management space.

Emerging players

• Lark Hotels: Boutique hotel developer and operator with focus on distinctive independent and branded properties in leisure markets, comparable in development expertise though with a more boutique/independent positioning than North Point's franchise-led model.
• Kessler Collection: Hotel developer and operator of upscale boutique and lifestyle properties, some under Marriott's Autograph Collection and Tribute Portfolio flags, overlapping with North Point's franchise-driven upscale positioning.

Market position

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/north-point-hospitality-group-inc.

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about North Point Hospitality