What Brooks Digital does

Brooks Digital is a privately held boutique web design, development, and UX agency founded in 2015 by Spencer Brooks and headquartered in Beaverton, Oregon (Brooks Digital LLC). The firm positions itself as the first and only web agency exclusively serving mid-sized health and wellness nonprofits, with a focus on disease/disorder-focused and mental health organizations. Its core service offering spans discovery, research-based strategy, information architecture, custom design, CMS implementation, training, and post-launch support, delivered through a globally distributed team of independent professionals across at least eight countries.

The agency's technical foundation is built on WordPress and Drupal CMS platforms. On WordPress, Brooks Digital delivers custom themes built on the Understrap framework with Gutenberg editor integration, custom theming, and plugin development. On Drupal, the firm specializes in the YMCA Website Services distribution, Paragraphs, and Layout Builder. Its methodology includes user interviews, tree testing, journey mapping, and persona development, with an explicit commitment to WCAG accessibility compliance and research-driven information architecture for complex content catalogs serving patients, caregivers, and healthcare professionals.

Brooks Digital generates revenue through project-based professional services engagements priced via custom proposals following a principal-led discovery call with prospective clients. Its go-to-market is direct and relationship-driven, with no indirect channels, resellers, or marketplace presence. The customer base is concentrated in health and wellness nonprofits, with named anchor engagements including diaTribe Foundation (a multi-year partnership with 3M+ annual visitors on diaTribe Learn), YMCA of Columbia-Willamette, Time in Range Coalition, and dStigmatize. The firm sustains thought leadership through a podcast, a bi-weekly newsletter reaching 1,000+ subscribers, articles, case studies, and conference speaking. There is no evidence of external funding, acquisitions, or institutional investment.

Name

Brooks Digital

Legal name

Brooks Digital LLC

Website

https://brooks.digital

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Brooks Digital is a privately held boutique web design and development agency founded in 2015 that exclusively serves mid-sized health and wellness nonprofits, delivering WordPress and Drupal builds, accessibility-compliant UX, and research-based digital strategy via a globally distributed team.

Ownership category

akta.pro rank

Headquarters

HQ city

Vancouver

HQ country

United States

HQ region

North America

Offices10 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Web Design and Development Services: Custom web design, development, and support services for health and wellness nonprofits. The engagement model involves discovery, strategy, design, development, training, and ongoing support. Revenue is generated through project-based professional services.
2. Strategy Consulting: Strategy engagements including research-based insights, user persona development, journey mapping, and information architecture recommendations for health nonprofits.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Brooks Digital is a specialized digital agency that designs, develops, and supports accessible websites for mid-sized health and wellness nonprofits, primarily on WordPress and Drupal CMS platforms. Engagements span discovery, research-based strategy, information architecture, UX design, custom theme and plugin/distribution development, content strategy, training, and ongoing maintenance and support. The agency delivers finished website projects for disease, disorder, and mental health organizations rather than selling packaged software products.

Product overview

Brooks Digital is a specialized web agency for health and wellness nonprofits, offering customized web design, development, and UX services. Their core service delivery centers on WordPress and Drupal CMS platforms, complemented by strategic services including research-based strategy, content mapping, information architecture, user experience design, accessibility implementation, and client training/support. The agency does not appear to offer modular software products but rather project-based agency services culminating in completed website deliverables.

Differentiator

Problem solved

Functional benefit

Products and services

• Web Design and Development Services for Health Nonprofits Custom web design, development, and ongoing support for mid-sized health and wellness nonprofits, built primarily on WordPress (with Gutenberg integration, custom themes, plugin development, and the Understrap framework) and Drupal (including the YMCA Website Services distribution, Paragraphs, and Layout Builder). The engagement model covers discovery, strategy, design, development, training, and ongoing support, delivered as project-based professional services culminating in an accessible website tailored to patients, caregivers, and healthcare professionals.
• Strategy Consulting for Health Nonprofits Research-based strategy engagements including user interviews, persona development, journey mapping, and information architecture recommendations for health nonprofit organizations. Services help clients reorganize complex health content for diverse audiences (patients, caregivers, healthcare professionals) and prepare for website redesigns or optimization projects.
• Ongoing Website Support and Training Post-launch training, maintenance, security updates, and ongoing client support for nonprofit websites, enabling client teams to independently manage content within the WordPress or Drupal environments Brooks Digital implements.

Quantifiable outcome

• diaTribe scaled from online newsletter of a few thousand readers to third-largest diabetes nonprofit in the US under Brooks Digital's partnership
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Market position

Weaknesses5 records

Competitive moat4 records

Customer concentration

• GitHubgithub.com/spencerbrooks
• LinkedInlinkedin.com/company/brooks-digital

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brooks Digital