The Better Angels Society
The Better Angels Society is a Washington, DC-based 501(c)(3) nonprofit that funds and supports American history documentary filmmakers through an annual prize, fellowships, a PBS broadcast series, and the inaugural Hindsight Film Festival.
- Company typePrivate
- Founded2011
- HeadquartersWashington, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What The Better Angels Society does
The Better Angels Society is a Washington, DC-based 501(c)(3) nonprofit founded in 2011 whose stated mission is to support American history documentary filmmaking and the filmmakers behind it. It operates a portfolio of stacked programs: the Better Angels Prize for Film (a $350,000 annual purse split across a $200,000 winner, $50,000 runner-up, and four $25,000 finalists), the Lavine Fellowship for emerging documentary filmmakers, the Next Generation Angels Awards, the Latest Generation Film Contest (targeting younger filmmakers and nationally expanded in 2025–2026), the "Better Angels Stories" PBS broadcast series, and the inaugural Hindsight Film Festival launched in March 2026. Institutional partners include the Library of Congress, Ken Burns, PBS, National History Day, and the Lincoln Presidential Foundation, and the organization has distributed more than $2.6 million to documentary filmmakers since 2019.
The business model is nonprofit fundraising rather than product revenue. Cash inflows come from named major foundation gifts (Crimson Lion/Lavine Family Foundation, a $1 million commitment from Lynda and Stewart Resnick, the Lynch Foundation), an individual membership program tiered from Narrator ($1,000–$2,499) through Executive Producer ($50,000+), planned giving, and corporate sponsors. Outflows are concentrated in direct filmmaker grants and program operations, with a staffed program team (COO, Director of Programs, Program Manager) executing the portfolio. Core technology is limited to standard nonprofit CRM, fundraising, and content distribution infrastructure; there is no proprietary platform, and the competitive moat is built on brand, institutional partnerships, and broadcast distribution rather than technology.
The Better Angels Society firmographics
Firmographics- Name
- The Better Angels Society
- Legal name
- The Better Angels Society
- Website
- https://thebetterangelssociety.org
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Better Angels Society is a Washington, DC-based 501(c)(3) nonprofit that funds and supports American history documentary filmmakers through an annual prize, fellowships, a PBS broadcast series, and the inaugural Hindsight Film Festival.
- Ownership category
- akta.pro rank
The Better Angels Society industry classification
Industry- Product category
- Documentary Film Nonprofit Services
- NAICS
- Grantmaking and Giving Services (81321), Civic and Social Organizations (813410)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Media Arts & Film/Photography Nonprofits (BPAGAHAJ)
- akta.pro secondary industries
- Historical, Biographical & Archival Documentaries (MPADADAE), Branded Documentary / Nonfiction (Corporate & NGO) (MPADADAK), Philanthropic & Charitable Trust Services (FSAAANAI)
Keywords
Where The Better Angels Society is headquartered
LocationHeadquarters
- HQ city
- Washington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Better Angels Society business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Individual Donations: Friends of The Better Angels Society membership program with annual giving levels from $1,000 to $50,000+, providing donors with exclusive events and behind-the-scenes updates from filmmakers.
- Foundation Grants: Major funding from foundations including Crimson Lion/Lavine Family Foundation (Jeannie and Jonathan Lavine), supporting the Library of Congress Lavine/Ken Burns Prize for Film and Better Angels Lavine Fellowship.
- Planned Giving: Legacy gifts through bequests, beneficiary designations, charitable trusts, and other estate-planning vehicles to ensure future generations benefit from American history documentary programs.
- Corporate and Major Donor Support: Support from major donors including Lynda and Stewart Resnick ($1 million gift for The Vietnam War), Mauree Jane & Mark Perry, and other philanthropists supporting specific documentary films.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Narrator membership tier for donors giving $1,000-$2,499 annually |
| Subscription | Annual | Historian membership tier for donors giving $2,500-$4,999 annually |
| Subscription | Annual | Composer membership tier for donors giving $5,000-$9,999 annually |
| Subscription | Annual | Filmmaker membership tier for donors giving $10,000-$24,999 annually |
| Subscription | Annual | Producer membership tier for donors giving $25,000-$49,999 annually |
| Subscription | Annual | Executive Producer membership tier for donors giving $50,000+ annually |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
The Better Angels Society product offering
Product offeringCore offering
The Better Angels Society is a 501(c)(3) nonprofit organization that provides financial and operational support for documentary films about American history, including production funding, educational engagement, and community outreach. The organization runs multiple programs including film prizes, fellowships, student contests, storytelling initiatives, and film festivals in partnership with PBS and the Library of Congress.
Product overview
The Better Angels Society operates a portfolio of documentary film support programs centered around its flagship Library of Congress Lavine/Ken Burns Prize for Film (annual $350,000 awards for U.S. history documentaries), the Better Angels Lavine Fellowship (mentorship program), Better Angels Stories (PBS partnership for broadcast), and youth education programs including Next Generation Angels Awards (middle/high school) and Latest Generation Film Contest (ages 14-22). The organization also launched the inaugural Hindsight Film Festival in 2026, America's first festival dedicated to historical documentaries. The programs work together to support documentary production, broadcast, and education while building the next generation of historical documentarians.
Differentiator
Problem solved
Functional benefit
Brands
- Library of Congress Lavine/Ken Burns Prize for Film: Annual national prize recognizing exemplary documentary films that tell compelling stories about American history. Award includes $200,000 to winner, $50,000 to runner-up, and $25,000 to each of four finalists.
- Better Angels Lavine Fellowship
- Next Generation Angels Awards
- Latest Generation Film Contest
- Better Angels Stories
- Friends of The Better Angels Society
- Hindsight Film Festival
Products and services
- Supported Films Program Financial and operational support for documentary films about American history including production, educational engagement, and community outreach. Targeted at documentary filmmakers producing works on American historical subjects.
- Library of Congress Lavine/Ken Burns Prize for Film An annual prize awarded to outstanding documentary films on American history, presented in partnership with the Library of Congress. Targeted at documentary filmmakers whose works illuminate American history.
- Better Angels Lavine Fellowship A fellowship program supporting emerging documentary filmmakers focused on American history. Targeted at early-career documentary filmmakers developing projects on American historical subjects.
- Next Generation Angels Awards An awards program recognizing outstanding student filmmakers (ages 14-22) working on American history documentary projects. Targeted at middle school, high school, and college student filmmakers.
- Latest Generation Film Contest A film contest designed to engage student filmmakers in producing documentary works on American history. Targeted at student filmmakers in middle school, high school, and college.
- Better Angels Stories A short-form storytelling initiative produced in partnership with PBS to create and distribute stories about American history. Targeted at general audiences interested in American history through short-form video content.
- Hindsight Film Festival A film festival showcasing documentary films on American history, featuring screenings, panel discussions, and filmmaker engagement. Targeted at documentary filmmakers, film enthusiasts, and the general public.
Quantifiable outcome
- Over $2.6 million awarded to filmmakers since 2019
- +3 more outcomes
Companies that use The Better Angels Society
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
The Better Angels Society technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Better Angels Society partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, flagship and minor.
- Library of CongresscoreThe Library of Congress partners with The Better Angels Society to administer the annual Lavine/Ken Burns Prize for Film. The Librarian of Congress bestows the prize in consultation with Ken Burns. Films are archived in the Library's permanent collection. This is the organization's flagship program.
- PBScorePBS is the broadcast partner for Better Angels Stories documentaries, which air on American Masters, American Experience, and other PBS platforms. The partnership brings historical documentaries to millions of viewers nationwide.
- National History DayflagshipAnnual partnership with National History Day to present the Next Generation Angels Awards, recognizing middle and high school student documentary filmmakers with mentorship sessions.
- Lincoln Presidential FoundationflagshipPartnership with Lincoln Presidential Foundation for the Latest Generation Film Contest, engaging young filmmakers ages 14-22 across the United States in documentary filmmaking about American history.
- Ken BurnscoreRenowned filmmaker and co-founder who provides vision and guidance for the organization. Burns consults on prize selection and participates in mentorship programs, bringing prestige and industry expertise to all programs.
- Florentine FilmsminorKen Burns' production company responsible for many acclaimed historical documentaries. Partners with The Better Angels Society on various film projects.
- WETAminorPublic television station producing and distributing PBS content including Ken Burns documentaries and Better Angels Stories films.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
The Better Angels Society competitors and assessment
Company assessmentDirect peers
- International Documentary Association (IDA): Nonprofit membership organization supporting the documentary filmmaking community through advocacy, grants, and educational programs. Direct peer as a documentary-focused nonprofit with overlapping filmmaker-support and funding missions.
- Sundance Institute: Nonprofit supporting independent filmmakers through labs, fellowships, and the Sundance Film Festival. Direct peer as a major nonprofit providing funding, mentorship, and exhibition platforms to documentary and independent filmmakers.
- Cinereach: Nonprofit that funds and supports independent film and documentary projects with a focus on storytelling that challenges conventional perspectives. Direct peer as a documentary funding nonprofit with overlapping grantmaking model.
- Independent Television Service (ITVS): Nonprofit that funds, distributes, and produces independent documentary programming for public television, including PBS. Direct peer as a public-media-aligned documentary funding and distribution organization.
- Chicken & Egg Pictures: Nonprofit providing fellowships, grants, and creative support to emerging and mid-career documentary filmmakers, with a focus on social impact. Direct peer as a documentary-grantmaking nonprofit serving a similar filmmaker demographic.
- Doc Society (Britdoc Foundation): Nonprofit that supports impact-driven documentary filmmaking globally through grants, fellowships, and the Good Pitch program. Direct peer as a documentary-grantmaking and impact-scaling nonprofit.
Others
- Library of Congress: Federal library and the Better Angels Society's flagship institutional partner that co-administers the Lavine/Ken Burns Prize for Film and archives winning films. Ecosystem partner rather than direct competitor, given the mission alignment and prize co-administration.
- Florentine Films: Ken Burns' production company and named partner of The Better Angels Society. Listed as an ecosystem partner (not a competing nonprofit) that produces many of the historical documentaries aligned with the organization's mission.
Broad incumbents
- National Endowment for the Humanities (NEH): Federal agency that provides grants for humanities research, education, and media including documentary film. Broad incumbent as a much larger humanities funding body with partial overlap in supporting American history documentary work.
- Corporation for Public Broadcasting (CPB): Federal nonprofit that funds PBS, NPR, and public media programming including documentaries. Broad incumbent as a much larger public-media funder with overlapping documentary and civic-education mission.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
The Better Angels Society social profiles
Digital presenceThe Better Angels Society financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Better Angels Society leadership team
Management profileNumber of profiles
Profiles7 records
The Better Angels Society funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Better Angels Society M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Better Angels Society
What does The Better Angels Society do?
The Better Angels Society is a 501(c)(3) nonprofit organization that provides financial and operational support for documentary films about American history, including production funding, educational engagement, and community outreach. The organization runs multiple programs including film prizes, fellowships, student contests, storytelling initiatives, and film festivals in partnership with PBS and the Library of Congress.
Is The Better Angels Society a public or private company?
The Better Angels Society is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Better Angels Society founded?
The Better Angels Society was founded in 2011. It employs 11 to 50 people.
Where is The Better Angels Society based?
The Better Angels Society is headquartered in Washington, United States, in the North America region.
How does The Better Angels Society make money?
Four revenue lines are on record. Individual Donations are the primary driver. The others are foundation Grants, planned Giving and corporate and Major Donor Support.
Who are The Better Angels Society's main competitors?
Direct peers on record are International Documentary Association (IDA), Sundance Institute, Cinereach, Independent Television Service (ITVS), Chicken & Egg Pictures and Doc Society (Britdoc Foundation). Others are Library of Congress and Florentine Films. Broad incumbents are National Endowment for the Humanities (NEH) and Corporation for Public Broadcasting (CPB).
Does The Better Angels Society have an API?
No public API is recorded for The Better Angels Society.
What industry is The Better Angels Society in?
The Better Angels Society's product category is Documentary Film Nonprofit Services. Its primary akta.pro industry code is BPAGAHAJ, Media Arts & Film/Photography Nonprofits, with a secondary code of MPADADAE, Historical, Biographical & Archival Documentaries. Its NAICS code is 81321 and its SIC code is 8600.