HASIT Dry Mortar

What HASIT Dry Mortar does

HASIT Trockenmörtel GmbH is a German manufacturer of dry mortar (Trockenmörtel) and mineral-based building materials, headquartered in Freising, Bavaria, and operating since 1967. The company runs seven production sites across Germany (Freising, Eichenkofen, Kissing, Crossen, Regensburg, Ammerbuch-Altingen, Schwarzenfeld), employs more than 200 staff supported by over 50 field sales representatives, and operates as a core brand within the FIXIT Gruppe, a European building-materials group spanning 18 countries, 67 locations, and approximately 2,300 employees under five brands.

The product portfolio centers on thermal insulation composite systems (WDVS), base coats and top coats, renovation and heritage-preservation systems, screed and floor systems, masonry mortars, concrete/civil-engineering products under the Creteo® line, and interior/exterior paints under the SISI® silicone-silicate technology. Differentiated offerings include FIXIT 222 Aerogel high-performance insulation plaster (thermal conductivity 0.028 W/mK, DIBt-approved as a complete system), the FOME® facade insulation system using AIRIUM mineral-foam technology applied on-site, and CalceClima® lime-based ecological plasters. HASIT also offers digital specification and ordering tools — a facade configurator, product finder, consumption calculator, and the myHasit B2B customer portal.

The business model is hardware sales of building materials through a hybrid channel: specialist building materials wholesalers (Baustoff-Fachhandel) plus a direct field-sales team targeting craft trades (Fachhandwerk), architects and planners, and private builders. Revenue is generated in Germany, Romania, and the Czech Republic, with the German craft and renovation market as the core end-market. Customer engagement is reinforced through the HASIT Akademie training programs, Architekten Foren, trade fair participation, and a multi-channel digital presence. The company is privately held and does not publicly disclose revenue.

Name

HASIT Dry Mortar

Legal name

HASIT Trockenmörtel GmbH

Website

https://hasit.de

Company type

Private

Founded year

1967

Operating status

Operating

Headcount range

251–500 employees

Short description

HASIT Trockenmörtel GmbH is a German manufacturer of dry mortar and mineral building materials — thermal insulation plasters, renders, masonry mortars, and concrete products — serving craft trades, architects, and building materials wholesalers across Germany, Romania, and the Czech Republic.

Ownership category

akta.pro rank

Product category

Building Materials Manufacturing

NAICS

Cement and Concrete Product Manufacturing (3273)

SIC

Concrete, Gypsum & Plaster Products (3270)

akta.pro primary industry

Finishing Plasters & Veneer Plaster Systems (IMADAEAD)

akta.pro secondary industries

Mortar, Grout & Masonry Cements (IMADABAL), Plaster Repair & Restoration (Lath & Plaster) (HSAGACAC)

Keywords

• Dry mortar products
• Thermal insulation systems
• Mineral building materials
• Render and plaster systems
• Masonry mortars

Headquarters

HQ city

Freising

HQ country

Germany

HQ region

Europe

Offices7 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Building Materials Product Sales: HASIT generates revenue through the sale of dry mortar products, thermal insulation plasters, render systems, masonry mortars, floor systems, concrete products, and related building materials to craft businesses, building materials trade, and construction projects.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

HASIT Trockenmörtel GmbH manufactures and sells dry mortar (Trockenmörtel) and mineral-based building materials for new construction, renovation, and heritage preservation. The portfolio includes thermal insulation systems (including aerogel and AIRIUM-based plasters), base coat and finish coat plasters, silicone-silicate interior and exterior paints, masonry mortars, screed and floor systems, concrete and civil engineering products, and renovation systems. Output is sold through building materials wholesalers and a dedicated field sales team to craft businesses, architects, planners, and construction projects.

Product overview

HASIT is a manufacturer of dry mortar (Trockenmörtel) and mineral building materials offering a comprehensive portfolio for new construction, renovation, and insulation. The product range includes Wärmedämmsysteme (thermal insulation systems) such as the FOME® system with AIRIUM technology and Fixit 222 aerogel insulation plaster; Unterputze (base coats) including lime, lime-cement, and lightweight plasters; Ober- und Deckputze (top/finish coats) in mineral, silicone resin, silicate, and lime variants; Anstriche und Beschichtungen (paints and coatings) including the SISI® silicone-silicate product line and KALSIT lime products; Sanier- und Renoviersysteme (renovation systems) for historic buildings; Estrich- und Bodensysteme (screed and floor systems); Creteo® concrete and civil engineering products; Mauermörtel (masonry mortars); and Creteo®GaLa garden/landscaping and tile systems. Digital tools include the Fassaden-Konfigurator, Verbrauchsrechner, Produktfinder, and WDVS Planungsatlas. Founded in 1967, the company operates 7 production sites in Germany.

Differentiator

Problem solved

Functional benefit

Brands

• Creteo®: Product line for concrete and civil engineering solutions including repair mortars, normal concrete, special mortars, shotcrete, and anchor/injection mortars.
• KOBA
• FOME®
• SISI®
• CalceClima®
• POR®
• Fixit 222
• RoofEtics®
• Renodesign®

Products and services

• Wärmedämmsysteme (Thermal Insulation Composite Systems)

Quantifiable outcome

• Thermal insulation value of 0.028 W/mK achieved with FIXIT 222 Aerogel insulation plaster
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• FIXIT GruppecoreOthersHASIT is part of the FIXIT Gruppe, a European building materials group operating 67 locations across 18 European countries with approximately 2,300 employees and 5 brands. HASIT benefits from innovative research and IT solutions shared across the group.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Baumit GmbH: Baumit is a major European render, plaster and facade insulation systems producer with strong DACH presence. It serves the same architectural and trades specification channels that anchor HASIT's business.
• Sto SE & Co. KGaA: Sto is a leading German manufacturer of facade systems, renders, plasters and thermal insulation composite systems. It competes head-to-head with HASIT in the German render and WDVS channels and shares the same architect/trades specification motion.
• quick-mix Gruppe GmbH & Co. KG: quick-mix is a German specialty manufacturer of dry mortars, masonry mortars, renders, screeds and tile-laying systems — a near-perfect product portfolio overlap with HASIT, serving the same trades and building-materials trade channel.
• Sakret Trockenbaustoffe GmbH: Sakret produces dry mortars (masonry mortars, plasters, screeds, tile systems) for the German trade and DIY channel. It is one of HASIT's closest direct competitors in dry-mix product categories and distribution through Baustoff-Fachhandel.
• maxit Group: maxit is a German manufacturer of dry mortars, renders, plasters and screeds. It is comparable to HASIT in scale, product scope and channel orientation toward building-materials trade and trades customers.

Emerging players

• Remmers GmbH: Remmers is a German specialist in building protection, renovation and heritage-compatible coating/plaster systems. It directly competes with HASIT's Renodesign® and Sanier-/Renoviersysteme lines in the German heritage and substrate-repair market.
• MC-Bauchemie Müller GmbH & Co. KG: MC-Bauchemie produces specialty mortars, repair systems, injection products and concrete protection — overlapping with HASIT's Creteo® concrete/civil-engineering and Sanier-/Renoviersysteme ranges, primarily through project specification channels.
• Baumit Beteiligungen (Wienerberger group ecosystem peers): Baumit is part of the broader Wienerberger-affiliated construction materials ecosystem and operates dry-mortar/render plants in multiple European countries comparable in scope to FIXIT Gruppe's footprint — relevant for benchmarking cross-border dry-mix execution.

Broad incumbents

• Knauf Gips KG: Knauf is a globally diversified German building-materials group with deep position in plasters, gypsum boards, insulation systems and renders. It dwarfs HASIT in scale and breadth but overlaps directly in plaster and dry-mortar categories.
• Saint-Gobain Weber GmbH: Saint-Gobain Weber is the European leader in facade systems, tile adhesives and dry-mix mortars, operated by Saint-Gobain. It is a broad incumbent competing against HASIT in WDVS, renders and tile systems across DACH and beyond.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/HASITTrockenm%C3%B6rtelGmbH
• Facebookfacebook.com/DerBesserbauer
• LinkedInlinkedin.com/company/hasit-trockenm%C3%B6rtel-gmbh
• Instagraminstagram.com/hasit_de

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HASIT Dry Mortar