GeoVision

What GeoVision does

GeoVision is a Houston-based, privately held LLC founded in 2015 by Jackie Palmer and Ernest Fuhrmann that delivers specialized B2B geosteering services to oil and gas operators across North America. The company's core service is real-time horizontal well geosteering — guiding the drill bit through target geologic zones — delivered through a 24/7/365 Virtual Command Center staffed by experienced geologists, supplemented by on-site staffing when operator personnel are unavailable. GeoVision layers proprietary machine learning models (developed by Senior Geologist Sean Palmer) onto this human service to analyze log density, permeability, and porosity data in real time, optimizing well placement and detecting drilling errors before they become costly.

The company's offering is sold directly to enterprise oil and gas operators, with named customers including Noble and Penn Virginia Oil, and operates across all major North American basins — Permian, Eagle Ford, Bakken, Niobrara, Marcellus/Utica, Gulf Coast, and the Central Region. Revenue is generated through professional services engagements, likely on a contract or retainer basis tailored to project scope, basin coverage, and service level requirements; pricing is not publicly disclosed. The firm complements its core geosteering with an integrated mud logging capability through a partnership with DataLog, a mud logging company founded in 2016 by co-founder Ernie Fuhrmann, enabling bundled subsurface data services.

GeoVision is founder-owned with no disclosed institutional or venture capital backing. It employs 11-50 people, is led by a team with decades of combined oilfield experience, and has earned competitive recognition through multiple Rogii Geosteering World Cup championships (2018, 2021, 2022) and designations including "No. 1 Eagle Ford Geosteering Company" and "Preferred Partner of Majors." Its competitive differentiation rests on a combination of talent (champion-ranked geologists), technology (AI-augmented analysis), and integrated service delivery (geosteering plus DataLog mud logging plus Virtual Command Center).

Name

GeoVision

Legal name

GeoVision LLC

Website

https://geosteeringvision.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

GeoVision is a Houston-based B2B professional services firm that delivers 24/7 AI-augmented geosteering and well placement expertise to oil and gas operators across all major North American basins.

Ownership category

akta.pro rank

Product category

Oilfield Geosteering Services

NAICS

Support Activities for Mining (2131), Drilling Oil and Gas Wells (213111), Geophysical Surveying and Mapping Services (541360)

SIC

Oil & Gas Field Exploration Services (1382), Oil & Gas Field Services, Nec (1389)

akta.pro primary industry

Seismic & Geoscience Services (Acquisition, Processing, Interpretation) (EUALABAK)

akta.pro secondary industries

Drilling & Well Construction (E&P Operator-led) (EUALAAAD), Geotechnical & Subsurface Engineering Consulting (BPAHAIAB)

Keywords

• Geosteering services
• Horizontal drilling guidance
• Oilfield operations support
• Real-time drilling monitoring
• Machine learning drilling optimization

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Geosteering Professional Services: GeoVision provides geosteering services to oil and gas companies, offering staffing, real-time monitoring, and expert guidance. Revenue is generated through professional services engagements, likely on a contract or retainer basis for 24/7 coverage and specialized expertise.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

GeoVision provides expert geosteering services for horizontal oil and gas wells, including 24/7/365 real-time monitoring from its Virtual Command Center, staffing of client real-time centers, and AI-powered analysis of steering data (log density, permeability, porosity) to maximize drilling efficiency and well placement accuracy. The company serves major and independent operators across every major North American basin, complementing its core service with a mud logging partnership (DataLog).

Product overview

GeoVision is a geosteering services company offering a unified portfolio centered on professional geosteering expertise augmented by AI technology. The core offering includes geosteering services supported by a Virtual Command Center for 24/7 real-time monitoring, complemented by DataLog mud logging services. The company combines geologist and data scientist teams to analyze steering data including log density, permeability, and porosity using AI for real-time data processing, decision-making, and visualization solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Geosteering Services Professional geosteering services for horizontal oil and gas wells across every major North American basin (Permian, Eagle Ford, Bakken, Niobrara, Marcellus, Utica, Gulf Coast), including steering guidance, landing depth refinement, and new play evaluation. Sold to oil and gas operators as the company's primary offering.
• Virtual Command Center 24/7/365 real-time monitoring service with multiple eyes on wells at any given time, providing continuous oversight of drilling operations with real-time data imports and well bore reporting. Delivered to oil and gas operators as a standing service.
• DataLog Mud Logging Services Mud logging service providing reliable downhole information accessible day or night to operations geologists, offered in partnership with DataLog (founded in 2016 by Ernest Fuhrmann). Integrated with GeoVision's geosteering service to give operators a single coordinated drilling support package.

Quantifiable outcome

• 100% in zone performance for wells
• +2 more outcomes

Named customers2 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature3 records

Partnerships

One partnership is on record.

• DataLogcoreStrategic or Co-development PartnerDataLog is a mud logging service company founded by Ernie Fuhrmann in 2016. GeoVision partners with DataLog to provide reliable downhole information to operations geologists, making data accessible day or night. The partnership enables GeoVision to offer integrated mud logging and geosteering services to oil and gas operators.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Baker Hughes:
• Halliburton: Halliburton's Sperry Drilling and Landmark software lines include geosteering, directional drilling, and real-time well placement services for the same North American unconventional operators GeoVision serves. It competes on integrated service bundles rather than pure-play geosteering.
• SLB (Schlumberger): SLB is the largest oilfield services company and offers geosteering and directional-drilling services within its broader drilling and digital well-delivery portfolio (e.g., DELFI, Trajectory). It competes for the same horizontal-well geosteering spend at major and large independent operators.

Direct peers

• Rogii: Rogii provides the SteerGeek geosteering software platform that underpins much of the industry's geosteering workflows and hosts the Geosteering World Cup in which GeoVision competes. Rogii is the closest direct comparable in geosteering tooling and serves the same wellsite geoscience buyer.

Market position

Strengths2 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/targeted-geovision-llc
• Facebookfacebook.com/geosteeringvision

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GeoVision