Just Swimming
Just Swimming is a Melbourne-based Australian swimming school founded in 1960 that delivers in-person swimming lessons and training to consumer learners, operating with a 51–100-person staff across its local facilities.
- Company typePrivate
- Founded1960
- HeadquartersMelbourne, Australia
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Just Swimming does
Just Swimming is an Australian, for-profit swimming school headquartered in Melbourne that delivers swimming lessons and training services. Per the firmographic data, the company was founded in 1960 and currently operates with a headcount band of 51–100 employees, suggesting a multi-instructor, multi-site or large single-site consumer-services operation oriented toward both children and adult learners.
The company's offering is service-based and inherently local: instruction is delivered in-person at aquatic facilities rather than through a digital or distributed platform. Its public web presence is limited to justswimming.com.au, a domain that, at the time of capture, presented only a Cloudflare verification/loading page rather than substantive marketing, pricing, or booking content; this constrains visibility into product specifics, lesson formats (group vs. private), pricing tiers, instructor qualifications, and facility footprint.
The revenue model is not disclosed in the source material, but is consistent with a consumer-services swim school: per-lesson or term-based fees paid by individual families and adult learners, with no enterprise or B2B contract surface evidenced. No pricing pages, channel partnerships, technology stack, certifications, management team, funding history, or M&A activity are documented. Ownership structure, legal entity, parent/subsidiary relationships, and operating geographies beyond Melbourne cannot be determined from the available data.
Just Swimming firmographics
Firmographics- Name
- Just Swimming
- Website
- https://justswimming.com.au
- Company type
- Private
- Founded year
- 1960
- Headcount range
- 51–100 employees
- Short description
- Just Swimming is a Melbourne-based Australian swimming school founded in 1960 that delivers in-person swimming lessons and training to consumer learners, operating with a 51–100-person staff across its local facilities.
- Ownership category
- akta.pro rank
Just Swimming industry classification
Industry- Product category
- Swimming Instruction Services
- NAICS
- Sports and Recreation Instruction (611620), Fitness and Recreational Sports Centers (71394), All Other Schools and Instruction (61169)
- akta.pro primary industry
- Aquatics Programs (Pools, Swim Lessons, Lifeguarding) (EDALAIAF)
- akta.pro secondary industry
- Aqua Fitness Classes (HSADABAL)
Keywords
Where Just Swimming is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Markets served
Just Swimming business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales
Just Swimming product offering
Product offeringCore offering
Just Swimming is a swimming school that offers swimming lessons and training services. The company provides aquatic instruction to individuals, likely spanning beginner through advanced levels, delivered through its physical school operations based in Melbourne, Australia. The service is targeted at people seeking to learn or improve swimming skills.
Differentiator
Problem solved
Functional benefit
Products and services
- Swimming Lessons and Training Services
Companies that use Just Swimming
Customer profileIdeal customer profiles1 record
Just Swimming technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Just Swimming partnerships and signals
Strategic signalRecent moves1 record
Just Swimming competitors and assessment
Company assessmentMarket position
Strengths3 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
Just Swimming social profiles
Digital presenceJust Swimming financial estimates
Financial estimateRevenue estimate
Valuation estimate
Just Swimming leadership team
Management profileNumber of profiles
Just Swimming funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Just Swimming M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Just Swimming
What does Just Swimming do?
Just Swimming is a swimming school that offers swimming lessons and training services. The company provides aquatic instruction to individuals, likely spanning beginner through advanced levels, delivered through its physical school operations based in Melbourne, Australia. The service is targeted at people seeking to learn or improve swimming skills.
Is Just Swimming a public or private company?
Just Swimming is a private company. It is classified as unknown.
When was Just Swimming founded?
Just Swimming was founded in 1960. It employs 51 to 100 people.
Where is Just Swimming based?
Just Swimming is headquartered in Melbourne, Australia, in the Oceania region.
Does Just Swimming have an API?
No public API is recorded for Just Swimming.
What industry is Just Swimming in?
Just Swimming's product category is Swimming Instruction Services. Its primary akta.pro industry code is EDALAIAF, Aquatics Programs (Pools, Swim Lessons, Lifeguarding), with a secondary code of HSADABAL, Aqua Fitness Classes. Its NAICS code is 611620.