Movement Brewing Company
Movement Brewing Company is a family-owned craft brewery in Rancho Cordova, California, selling flagship and seasonal beers plus hard seltzers through its taproom, in-state e-commerce shipping, and a private event space called The Parlor.
- Company typePrivate
- Founded2013
- HeadquartersRancho Cordova, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Movement Brewing Company does
Movement Brewing Company is a family-owned craft brewery headquartered at 11151 Trade Center Dr, Suite 104/105 in Rancho Cordova, California, operating a single taproom and production site supplemented by direct-to-consumer e-commerce shipping within California. Its product portfolio comprises six flagship beers (German Pilsner, Blonde Ale, Hazy IPA, West Coast IPA, California Lager, and a hard seltzer line) plus a rotating set of seasonal releases, all packaged primarily in 4-pack 16oz cans ($16.00 per 4-pack for beer, $19.00 for seltzer) alongside draft taproom service.
The business monetizes through five streams: packaged beer sales (cans) and draft pours at the taproom, in-state beer shipping via an Arryved commerce storefront, limited keg sales requiring 24-hour notice, brewery merchandise, and hourly rental of The Parlor private event space (3-hour minimum, capacity 95 guests, with optional wine via Starfield Vineyards). Underlying operations are traditional craft brewing, with no proprietary software, no AI/ML components, and no third-party distributor or retail partners; all channels are owned and operated.
Customer segments are predominantly individual craft beer consumers in the Sacramento/Central Valley area, supplemented by private event hosts (corporate gatherings, birthdays, rehearsal dinners) and a rotating roster of food truck operators on-site seven days a week. Marketing is community-driven, anchored by an events calendar (yoga, book clubs, food trucks, live music), an email newsletter, organic social, and a Threshold360 virtual tour. The company is privately held with no institutional investors, funding rounds, or parent company disclosed.
Movement Brewing Company firmographics
Firmographics- Name
- Movement Brewing Company
- Legal name
- Movement Brewing Company
- Website
- https://movementbrewingco.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Movement Brewing Company is a family-owned craft brewery in Rancho Cordova, California, selling flagship and seasonal beers plus hard seltzers through its taproom, in-state e-commerce shipping, and a private event space called The Parlor.
- Ownership category
- akta.pro rank
Movement Brewing Company industry classification
Industry- Product category
- Craft Beer
- NAICS
- Breweries (31212), Drinking Places (Alcoholic Beverages) (722410)
- SIC
- Malt Beverages (2082), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)
Keywords
Where Movement Brewing Company is headquartered
LocationHeadquarters
- HQ city
- Rancho Cordova
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Movement Brewing Company business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Beer Sales (Cans and Draft): Direct sales of packaged beer (4-pack 16oz cans) and draft beer for on-site consumption. Flagship beers include Uncle Money (German Pilsner), Band Geek Blonde, Dude Monster (Hazy IPA), Beer of Kings (West Coast IPA), and California Lager. Seasonal releases include Shiptra, Ancient Night Owl, Tio Dinero, Irish Rover, and Shark Moustache.
- Taproom On-Site Sales: Draft beer sales directly to consumers at the taproom location with regular operating hours seven days a week.
- Private Event Rentals (The Parlor): Hourly rental of The Parlor private event space with 3-hour minimum, seating up to 95 guests. Rental fees cover private space and setup but do not include beverages. Additional revenue from bar tabs and beverage sales during events.
- Keg Sales: Limited availability keg sales for off-site consumption, requiring 24 hours notice and scheduled pickup at taproom.
- Merchandise Sales: Brewery merchandise including apparel and swag sold through the Arryved commerce platform.
- Hard Seltzer Sales: Fruitonic hard seltzer line featuring Pineapple, Strawberry and Lime flavors in 4-pack 16oz cans at 5.5% ABV.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Uncle Money German Pilsner - 4 Pack 16oz cans |
| Unit Pricing | Pay-as-you-go | Fruitonic Hard Seltzer - 4 Pack 16oz cans |
| Other | Pay-as-you-go | The Parlor Private Event Space Rental |
| Unit Pricing | Pay-as-you-go | Keg Sales |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Movement Brewing Company product offering
Product offeringCore offering
Movement Brewing Company is a family-owned craft brewery that produces and sells a portfolio of flagship and seasonal craft beers (including Uncle Money German Pilsner, Band Geek Blonde, Dude Monster Hazy IPA, Beer of Kings West Coast IPA, and California Lager) plus a Fruitonic hard seltzer line in 4-pack 16oz cans and on draft. It operates a taproom in Rancho Cordova, California, where beer is sold directly to consumers and merchandise is available, with shipping restricted to California. The brewery also operates The Parlor, an on-site private event space hosting up to 95 guests, supported by a regular schedule of community events such as yoga, book clubs, food truck gatherings, and live music.
Product overview
Movement Brewing Company is a family-owned craft brewery offering a portfolio of beer products centered around flagship and seasonal releases available in cans and on draft, complemented by hard seltzers and merchandise. The brewery operates a taproom with an adjacent private event space called The Parlor that seats up to 95 guests. Beer products are sold for pickup and within California shipping.
Differentiator
Problem solved
Functional benefit
Brands
- The Parlor at Movement: A private, flexible event space at the brewery offering seating for up to 95 guests, available for birthdays, corporate gatherings, rehearsal dinners, retirement parties, holiday celebrations, and other private events.
Products and services
- Uncle Money German Pilsner (4-Pack 16oz cans) German Pilsner brewed with Tettnang and Saaz hops; crisp and light with notes of cracker from the malt and light spice from Noble Hops, 4.9% ABV, packaged as a 4-pack of 16oz cans at $16.
- Band Geek Blonde Ale (4-Pack 16oz cans) Blonde ale brewed with Pilsner malt, Vienna, and wheat, lightly hopped with Sapphire for floral notes and a hint of raspberry, 5% ABV, packaged as a 4-pack of 16oz cans at $16.
- Dude Monster Hazy IPA Hazy IPA brewed with Citra and Galaxy hops, offering hints of orange zest, tropical fruit, and a resinous finish; flagship year-round offering sold via taproom and retail.
- Beer of Kings West Coast IPA West Coast IPA brewed with Mosaic and Simcoe hops with notes of tropical fruits, blueberry, resin, and pine; flagship year-round offering sold via taproom and retail.
- California Lager Rice lager brewed with Liberty hops; a dry, crisp beer with floral notes and a hint of toast; flagship year-round offering sold via taproom and retail.
- Fruitonic Hard Seltzer (Pineapple, Strawberry, Lime 4-Pack 16oz cans) Hard seltzer made with fresh pineapple, strawberry, and key lime with mild tartness balanced by sweetness and effervescent carbonation, 5.5% ABV, packaged as a 4-pack of 16oz cans at $19.
- Seasonal Beer Line (Shiptra, Ancient Night Owl, Tio Dinero, Irish Rover, Shark Moustache) Rotating seasonal beer releases including Shiptra Hazy IPA, Ancient Night Owl Imperial Stout, Tio Dinero Mexican Lager, Irish Rover Irish Red Ale, and Shark Moustache Hazy Pale Ale, sold via taproom, draft, and within California e-commerce.
- The Parlor at Movement Private Event Space Private, flexible event space at the brewery offering seating for up to 95 guests, with AV equipment (speakers, microphone, two Apple AirPlay compatible TVs) and hourly rentals (3-hour minimum, rates vary by day); suited for birthdays, corporate events, rehearsal dinners, retirement parties, and holiday celebrations.
- Brewery Merchandise Brewery-branded apparel and accessories sold online through the Arryved commerce platform and on-site at the taproom.
- Keg Sales (Off-Site Pickup) Limited-availability keg sales for off-site consumption requiring 24-hour notice and scheduled pickup at the Rancho Cordova taproom; pricing is quote-based.
Companies that use Movement Brewing Company
Customer profileSegments3 records
Ideal customer profiles2 records
Movement Brewing Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Movement Brewing Company partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Starfield VineyardsminorLocal wine provider sourcing for The Parlor private event space. Offers locally sourced wine options for private events hosted at the brewery's event venue.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Movement Brewing Company competitors and assessment
Company assessmentDirect peers
- Device Brewing Company: Sacramento-based craft brewery with a taproom and packaged beer program; comparable as a regional small-batch craft competitor chasing the same local drinkers.
- Track 7 Brewing Company: Sacramento-based craft brewery operating a taproom with flagship and rotating beers; directly comparable in geography, scale, and direct-to-consumer model.
- New Glory Craft Brewery: Sacramento-area small craft brewery with on-site taproom and packaged beer distribution; similar size, family-owned positioning, and local DTC focus.
Broad incumbents
- BrewDog: Multi-region craft brewery with taproom/brewpub model, broad portfolio including hard seltzer-like products; comparable diversification of revenue across beer, hospitality, and events.
- Stone Brewing: Large California craft brewery known for IPAs with taproom locations; comparable craft portfolio (especially West Coast IPA) and on-site experience, but national scale.
- Firestone Walker Brewing Company: Paso Robles-based craft brewery with taprooms and national distribution; comparable flagship/seasonal mix and on-site hospitality strategy, with materially larger reach.
- Sierra Nevada Brewing Co. Foundational California craft brewery with taprooms and national distribution; comparable flagship/seasonal portfolio and on-site hospitality, but at vastly greater scale.
- Lagunitas Brewing Company: Established Petaluma-based craft brewery with taproom and broad distribution; overlaps in flagship IPA/lager portfolio and taproom-driven community model.
- Russian River Brewing Company: Iconic California craft brewery operating brewpub/taproom plus distribution; comparable product (flagship IPAs, sours) and on-site taproom experience, but materially larger scale and brand.
Regional players
- Knee Deep Brewing Company: Northern California craft brewery (Auburn) with taproom and packaged distribution; comparable craft beer portfolio and regional Northern California footprint, but broader reach.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Movement Brewing Company social profiles
Digital presenceMovement Brewing Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Movement Brewing Company leadership team
Management profileNumber of profiles
Profiles1 record
Movement Brewing Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Movement Brewing Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Movement Brewing Company
What does Movement Brewing Company do?
Movement Brewing Company is a family-owned craft brewery that produces and sells a portfolio of flagship and seasonal craft beers (including Uncle Money German Pilsner, Band Geek Blonde, Dude Monster Hazy IPA, Beer of Kings West Coast IPA, and California Lager) plus a Fruitonic hard seltzer line in 4-pack 16oz cans and on draft. It operates a taproom in Rancho Cordova, California, where beer is sold directly to consumers and merchandise is available, with shipping restricted to California. The brewery also operates The Parlor, an on-site private event space hosting up to 95 guests, supported by a regular schedule of community events such as yoga, book clubs, food truck gatherings, and live music.
Is Movement Brewing Company a public or private company?
Movement Brewing Company is a private company. It is classified as family owned and is currently operating.
When was Movement Brewing Company founded?
Movement Brewing Company was founded in 2013. It employs 1 to 10 people.
Where is Movement Brewing Company based?
Movement Brewing Company is headquartered in Rancho Cordova, United States, in the North America region.
How does Movement Brewing Company make money?
Six revenue lines are on record. Beer Sales (Cans and Draft) is the primary driver. The others are taproom On-Site Sales, private Event Rentals (The Parlor), keg Sales, merchandise Sales and hard Seltzer Sales.
Who are Movement Brewing Company's main competitors?
Direct peers on record are Device Brewing Company, Track 7 Brewing Company and New Glory Craft Brewery. Broad incumbents are BrewDog, Stone Brewing, Firestone Walker Brewing Company, Sierra Nevada Brewing Co., Lagunitas Brewing Company and Russian River Brewing Company. Knee Deep Brewing Company is listed as a regional player.
Does Movement Brewing Company have an API?
No public API is recorded for Movement Brewing Company.
What industry is Movement Brewing Company in?
Movement Brewing Company's product category is Craft Beer. Its primary akta.pro industry code is THAFALAA, Brewpubs & Taprooms (On-site Beer Service). Its NAICS code is 31212 and its SIC code is 2082.