Roush Insurance Services
Roush Insurance Services is a family-owned managing general agency founded in 1990 that wholesales excess and specialty insurance to independent retail agents across Indiana, Iowa, Wisconsin, Ohio, and Illinois through binding authority and proprietary portal technology.
- Company typePrivate
- Founded1990
- HeadquartersNoblesville, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Roush Insurance Services does
Roush Insurance Services, Inc. is a privately held managing general agency (MGA) and excess-and-surplus-lines wholesaler founded in 1990 by Jerry and Nyla K. Roush and headquartered in Noblesville, Indiana. The company distributes specialty and non-standard insurance products exclusively through independent retail insurance agents across five Midwest states: Indiana, Iowa, Wisconsin, Ohio, and Illinois. It holds binding authority for commercial lines (property, general and excess liability, inland marine, garage) and brokerage for environmental, liquor and professional liability, bonds, and ocean marine, alongside personal lines including dwelling, homeowners, high-value dwelling, farm and ranch, and monoline liability.
The company operates two proprietary technology assets: 'The Round Table,' a mobile-friendly agency portal providing 24/7 policy management, certificate handling, claims reporting, and free ACH invoicing powered by AndDone billing technology; and the Roush Dwelling Program (RDP), a proprietary DP1 quick-bind quoting product for residential risks in Illinois, Indiana, and Ohio. These tools are positioned to differentiate the agency on speed and agent experience rather than on automation.
Roush generates revenue through carrier commissions on placed policies, with no volume-commitment requirements imposed on contracted agents. Go-to-market is relationship-led, supported by active participation in industry associations (PIA, Big I, WSIA). The company is family-controlled — Melanie Derzhavets (President, daughter of founders) and Gabriel Derzhavets (VP) lead operations and underwriting, with Cody White (Director of IT/Operations) joining the board and becoming a part-owner in 2024.
Roush Insurance Services firmographics
Firmographics- Name
- Roush Insurance Services
- Legal name
- Roush Insurance Services, Inc.
- Website
- https://roushins.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Roush Insurance Services is a family-owned managing general agency founded in 1990 that wholesales excess and specialty insurance to independent retail agents across Indiana, Iowa, Wisconsin, Ohio, and Illinois through binding authority and proprietary portal technology.
- Ownership category
- akta.pro rank
Roush Insurance Services industry classification
Industry- Product category
- Excess and Surplus Lines Insurance Wholesaling
- NAICS
- Insurance Agencies and Brokerages (52421), Insurance Agencies and Brokerages (524210), Agencies, Brokerages, and Other Insurance Related Activities (5242)
- SIC
- Insurance Agents, Brokers & Service (6411), Fire, Marine & Casualty Insurance (6331)
- akta.pro primary industry
- Wholesale Insurance Brokerage (Excess & Surplus Lines) (FSAEADAD)
- akta.pro secondary industries
- Management Liability (D&O/EPL/Fiduciary) (FSAJAGAD), Mid-Market Commercial Package (Package Policies) (FSAJAFAB)
Keywords
Where Roush Insurance Services is headquartered
LocationHeadquarters
- HQ city
- Noblesville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Roush Insurance Services business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Commission from Insurance Carriers: As a managing general agency, Roush Insurance Services earns commissions from insurance carriers for policies placed through their agency. They have binding authority for property, general and excess liability, inland marine, garage, dwelling and homeowners forms.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Roush Insurance Services product offering
Product offeringCore offering
Roush Insurance Services operates as a managing general agency and wholesaler providing independent insurance agents across the Midwest with access to excess and surplus lines markets for hard-to-place risks. The agency holds binding authority for commercial lines (property, general and excess liability, inland marine, garage) and personal lines (dwelling and homeowners, high-value dwelling, farm and ranch, personal inland marine, monoline liability), supported by the proprietary Round Table agency portal and the Roush Dwelling Program for quick-bind dwelling quotes.
Product overview
Roush Insurance Services operates as a managing general agency offering excess and specialty insurance products through two main channels: a proprietary agency portal called The Round Table, and the Roush Dwelling Program (RDP) for quick-bind dwelling quotes. The company provides Commercial Lines products with binding authority for property, general/excess liability, inland marine, and garage, plus brokerage for environmental, liquor/professional liability, bonds, and ocean marine. Personal Lines include standard and high-value dwelling/homeowners, farm and ranch, and liability products. All offerings are accessible through the secure Round Table portal featuring 24/7 policy management, certificate handling, claims reporting, and simplified accounting with free ACH payments.
Differentiator
Problem solved
Functional benefit
Brands
- The Round Table: Secure agency portal offering rating, policy documents and services, agency support including free ACH invoice payment, claim reporting and more 24/7. Built with AndDone billing technology.
Products and services
- The Round Table Agency Portal
Quantifiable outcome
- One-day turnaround from start to finish for policy quoting and issuance
Companies that use Roush Insurance Services
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Roush Insurance Services technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Roush Insurance Services partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Atlantic Casualty Insurance CompanyminorMelanie Derzhavets served on the Atlantic Casualty Insurance Company Agent Advisory Board, providing feedback on carrier products, rate/quote/bind/issue systems, and underwriting guideline changes.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Roush Insurance Services competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Roush Insurance Services social profiles
Digital presenceRoush Insurance Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Roush Insurance Services leadership team
Management profileNumber of profiles
Profiles5 records
Roush Insurance Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Roush Insurance Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Roush Insurance Services
What does Roush Insurance Services do?
Roush Insurance Services operates as a managing general agency and wholesaler providing independent insurance agents across the Midwest with access to excess and surplus lines markets for hard-to-place risks. The agency holds binding authority for commercial lines (property, general and excess liability, inland marine, garage) and personal lines (dwelling and homeowners, high-value dwelling, farm and ranch, personal inland marine, monoline liability), supported by the proprietary Round Table agency portal and the Roush Dwelling Program for quick-bind dwelling quotes.
Is Roush Insurance Services a public or private company?
Roush Insurance Services is a private company. It is classified as family owned and is currently operating.
When was Roush Insurance Services founded?
Roush Insurance Services was founded in 1990. It employs 11 to 50 people.
Where is Roush Insurance Services based?
Roush Insurance Services is headquartered in Noblesville, United States, in the North America region.
How does Roush Insurance Services make money?
One revenue line is on record: commission from Insurance Carriers.
Does Roush Insurance Services have an API?
No public API is recorded for Roush Insurance Services.
What industry is Roush Insurance Services in?
Roush Insurance Services's product category is Excess and Surplus Lines Insurance Wholesaling. Its primary akta.pro industry code is FSAEADAD, Wholesale Insurance Brokerage (Excess & Surplus Lines), with a secondary code of FSAJAGAD, Management Liability (D&O/EPL/Fiduciary). Its NAICS code is 52421 and its SIC code is 6411.