Namet
Namet is a vertically integrated Turkish red meat producer operating cattle fattening, processing, and nationwide distribution. It serves retail consumers, HORECA customers, and institutional canteens with 150+ SKUs across the Namet, 7/24, and Sofram brands.
- Company typePrivate
- Founded1929
- HeadquartersKocaeli
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Namet does
Namet Gıda San. ve Tic. A.Ş. is a vertically integrated Turkish red meat producer headquartered in Çayırova, Kocaeli, with operations spanning cattle fattening, slaughter, processing, and distribution across Turkey. The company operates an integrated farm at Şanlıurfa (751,260 m² open area, 76,500 head cattle capacity, with feed factory and on-site biogas plant) and a BRCGS- and IFS-certified processing complex at Çayırova (34,600 m² enclosed area) that produces charcuterie (pastırma, sucuk, salam, jambon, sosis, smoked products), packaged fresh meat using Modified Atmosphere Packaging (MAP), flash-frozen köfte and burger patties, döner, offal, and an Sofram sub-brand of chicken-based charcuterie. The company offers 150+ product varieties across three brands (Namet, 7/24, Sofram) and runs a Ministry-certified R&D Center established in 2025.
The company distributes through five regional directorates (Marmara, Akdeniz, Ege, Anadolu, Doğu Karadeniz) backed by a 120-vehicle refrigerated fleet with 1,200 tonnes of simultaneous transport capacity, serving national and local supermarket chains, HORECA customers (notably Mediterranean-region hotels and catering), and government and private-sector institutional canteens. Direct-to-consumer sales occur at the Çayırova factory outlet, supported by recipe content and active social media marketing on Instagram and YouTube. The company has invested in renewable energy generation — 4 MWp of solar at Şanlıurfa (November 2023) and 20 MWp at Sivas (May 2025) — making it a net electricity producer from renewables.
Revenue is generated primarily through one-time unit sales of packaged retail products and bulk institutional supply to HORECA and government canteens; no subscription or recurring revenue model is in evidence. Pricing is not publicly disclosed; consumers buy through supermarket chains and the factory outlet, while institutional pricing is negotiated. The company is privately held by the Kayar family, with the founder Tarik Kayar serving as CEO & Chairman, and received an investment from Investcorp in 2014. Namet ranked 67th in the İSO-500 (Turkey's 500 Largest Industrial Organizations) in 2025 — the only private red-meat industrial enterprise within the top 100 — and is pursuing additional capacity via a new Düzce/Gümüşova production facility.
Namet firmographics
Firmographics- Name
- Namet
- Legal name
- Namet Gıda San. ve Tic. A.Ş.
- Website
- https://namet.com.tr
- Company type
- Private
- Founded year
- 1929
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Namet is a vertically integrated Turkish red meat producer operating cattle fattening, processing, and nationwide distribution. It serves retail consumers, HORECA customers, and institutional canteens with 150+ SKUs across the Namet, 7/24, and Sofram brands.
- Ownership category
- akta.pro rank
Namet industry classification
Industry- Product category
- Red Meat and Charcuterie Processing
- NAICS
- Animal Slaughtering and Processing (3116), Meat and Meat Product Merchant Wholesalers (424470), Food Manufacturing (311)
- SIC
- Sausages & Other Prepared Meat Products (2013)
- akta.pro primary industry
- Refrigerated Meat & Seafood (Processed/Packaged) (CRADACAK)
- akta.pro secondary industries
- Frozen Meat & Poultry Meals & Value-Added Proteins (CRADADAH), Shelf-Stable Processed Meats (Canned, Retort Pouches, Jerky/Meat Snacks) (AFANAEAJ), Refrigerated Meat & Charcuterie Wholesale (AFAIAHAI)
Keywords
Where Namet is headquartered
LocationHeadquarters
- HQ city
- Kocaeli
Offices6 records
Markets served
Namet business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel, Infrastructure
Revenue model
- Retail Meat and Charcuterie Products: Namet generates revenue from selling packaged fresh meat, charcuterie (pastırma, sucuk, salam, sausages, jamón, smoked turkey), and processed meat products through retail channels including national and local supermarket chains, as well as direct factory sales. The company offers over 150 product varieties across its Namet, 7/24, and Sofram brands.
- Wholesale / Institutional (Toplu Tüketim): Revenue from bulk and institutional sales to hotels, restaurants, catering companies, and government/institutional canteens through five regional directorates and a dedicated 120-vehicle refrigerated fleet.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Retail consumer pricing — fresh meat, charcuterie, and processed meat products |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels4 records
Namet product offering
Product offeringCore offering
Namet produces and distributes a comprehensive portfolio of over 150 red meat and charcuterie products including pastırma, sucuk, salam, jambon, sausages, smoked meats, kavurma, packaged fresh meat (MAP-packaged), frozen köfte and burger patties, döner, and convenience single-serve items under three brands (Namet, 7/24, Sofram). The company operates a fully vertically integrated supply chain from its own cattle fattening farm in Şanlıurfa to the Çayırova processing plant and nationwide cold-chain distribution, selling through retail supermarkets, HORECA channels, institutional buyers, and a factory outlet store.
Product overview
Namet is Turkey's leading red meat producer offering a comprehensive portfolio of over 150 meat products across two main channels: retail (consumer-facing packaged products) and wholesale/bulk consumption. The retail product family includes: Şarküteri (traditional charcuterie - sucuk, salam, jambon, sosis, pastırma, füme), the 7/24 convenience line (single-serve portions), packaged fresh meat (MAP technology), and Sofram Şarküteri (chicken products). The wholesale/bulk channel includes Bistro products, frozen products, fresh meat, and offal. The company operates integrated production facilities including the Şanlıurfa Fattening Farm (cattle breeding and fattening) and the Çayırova Manufacturing Plant (advanced meat processing), providing full vertical integration from farm to table.
Differentiator
Problem solved
Functional benefit
Brands
- Sofram: A sub-brand of Namet featuring chicken meat products including heat-treated chicken soujouk, cocktail sausages, and chicken salam, positioned for stylish and practical presentations.
Products and services
- Şarküteri (Charcuterie) Traditional Turkish delicatessen products including pastırma (cured beef), sucuk (sausage), salam (bologna), jambon (ham), sosis (sausage), füme (smoked meats), and rozbif (roast beef) for retail consumers and HORECA buyers.
- 7/24 Convenience Product Line Single-serve portion-controlled convenience line featuring packaged pastırma, sucuk, salam, jambon, sosis, and füme products designed for on-the-go consumption.
- Paketli Taze Et (Packaged Fresh Meat) Fresh meat products including ground beef, cubed beef, beef steak, beef sauté, lamb minced steak, grilled and İnegöl meatballs, and burger patties packaged using MAP technology for retail sale.
- Sofram Şarküteri (Chicken Charcuterie) Chicken-based charcuterie products including heat-treated chicken sucuk, sliced chicken sucuk, chicken cocktail sausage, and chicken salam for retail consumers.
- Bistro Wholesale Products Wholesale charcuterie products for professional use including sucuk, salam, jambon, sosis, and kavurma in bulk packaging for HORECA and institutional buyers.
- İleri İşlenmiş Ürünler (Advanced Processed Products) Advanced processed meat products including döner and other Turkish cuisine favorites prepared by expert chefs and packaged without human contact for retail and HORECA channels.
- Dondurulmuş Ürünler (Frozen Products) Frozen meat products including various meatball types and burger patties, flash-frozen at -40°C to maintain maximum freshness for retail and wholesale customers.
- Taze Et (Fresh Meat Wholesale) Fresh beef and lamb products including whole cuts and carcasses sold to wholesale customers including HORECA and institutional buyers.
- Sakatat (Offal) Organ meats and offal products for culinary use sold through wholesale channels.
- Pişmiş Ürünler (Cooked Products) Cooked meat products category listed on the Namet website as part of the retail product family for ready-to-eat consumption.
- Cemeni Siyirilmiş Dana Pastırma (Boneless Cured Beef) Bulk Bulk-consumption boneless cured beef (pastırma) for HORECA and institutional channels.
Quantifiable outcome
- Ranked 67th in Turkey's 500 Largest Industrial Organizations (İSO-500) in 2025 — only private red meat company in top 100
- +3 more outcomes
Companies that use Namet
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Namet technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Namet partnerships and signals
Strategic signalScale indicators11 records
Recent moves6 records
Expansion highlights5 records
Namet competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key highlights7 records
Customer concentration
Namet social profiles
Digital presenceNamet compliance and trust
Trust signalCompliance5 records
Namet financial estimates
Financial estimateRevenue estimate
Valuation estimate
Namet leadership team
Management profileNumber of profiles
Profiles1 record
Namet funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Namet M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Namet
What does Namet do?
Namet produces and distributes a comprehensive portfolio of over 150 red meat and charcuterie products including pastırma, sucuk, salam, jambon, sausages, smoked meats, kavurma, packaged fresh meat (MAP-packaged), frozen köfte and burger patties, döner, and convenience single-serve items under three brands (Namet, 7/24, Sofram). The company operates a fully vertically integrated supply chain from its own cattle fattening farm in Şanlıurfa to the Çayırova processing plant and nationwide cold-chain distribution, selling through retail supermarkets, HORECA channels, institutional buyers, and a factory outlet store.
Is Namet a public or private company?
Namet is a private company. It is classified as family owned and is currently operating.
When was Namet founded?
Namet was founded in 1929. It employs 501 to 1,000 people.
Where is Namet based?
Namet is headquartered in Kocaeli.
How does Namet make money?
Two revenue lines are on record. Retail Meat and Charcuterie Products are the primary driver. The others are wholesale / Institutional (Toplu Tüketim).
Does Namet have an API?
No public API is recorded for Namet.
What industry is Namet in?
Namet's product category is Red Meat and Charcuterie Processing. Its primary akta.pro industry code is CRADACAK, Refrigerated Meat & Seafood (Processed/Packaged), with a secondary code of CRADADAH, Frozen Meat & Poultry Meals & Value-Added Proteins. Its NAICS code is 3116 and its SIC code is 2013.