What Horizon37 does

Horizon37 is a UK-based leadership coaching and development firm that serves senior leaders, leadership teams, and boards primarily at growth-stage and scale-up companies. Founded in 2017 and headquartered in Royston, Hertfordshire, the company operates with a small team of one to ten employees and delivers its services through the proprietary HorizonMethod coaching methodology. The portfolio comprises 1:1 individual coaching sessions at £500 per 55-minute session, a 12-week Individual Leadership Transformation programme at £7,500, Team and Group Coaching sprints at £6,500, Board Facilitation sprints at £8,000, bespoke workshops at £4,000, custom-priced keynote speeches, and a recurring Master Coach Supervision subscription at £5,000 per annum. Named clients include HydRegen, Silveray, Future Worlds, BGF, McKinsey & Company, and Bramble Energy, spanning biotech, medtech, climate tech, private equity, and consulting verticals.

The company's core technology differentiator is a suite of five proprietary diagnostic tools — Hey360 (customised 360° assessment), Leadership Launchpad (leadership style identifier grounded in four decades of research), Leadership Readiness Check (18-component scale-up readiness assessment), Fitness Test (co-developed with VC and Angel investors), and Noise Scorer (advice-reliability assessment). These tools are positioned as fast (under 10 minutes each) and configurable, providing measurable inputs and outputs that complement the coaching programmes and create a differentiated product surface beyond pure consulting hours.

Horizon37's business model is professional services with a sales-led, referral-driven go-to-market motion. Lead generation runs through direct outreach, discovery calls, website contact forms, and a 100% referral rate from existing clients, supplemented by content marketing, LinkedIn community engagement (including a Master Practitioners group), and ecosystem partnerships with VCs, accelerators, and the Scale Up Institute. Geographic scope is United Kingdom only. Cumulative operating metrics include 800+ leaders coached, 335 programmes delivered, a 4.7/5 average satisfaction score across 400+ responses, a 97% high-progress outcome rate, and a 24% average uplift in leadership readiness. The firm is privately held with no disclosed institutional funding.

Name

Horizon37

Legal name

Horizon37 Limited

Website

https://horizon37.co.uk

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Horizon37 is a UK-based boutique leadership coaching firm serving founders, C-suite executives, leadership teams, and boards at scale-up companies, combining 1:1 coaching, team programmes, and board facilitation with a proprietary suite of five diagnostic tools.

Ownership category

akta.pro rank

Product category

Executive & Leadership Coaching Services

NAICS

Professional and Management Development Training (611430), Professional and Management Development Training (61143), Human Resources Consulting Services (541612), Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742), Services-Management Services (8741)

akta.pro primary industry

C-Suite & Senior Executive Coaching (EDABANAA)

akta.pro secondary industries

Executive Leadership & C-Suite Development (EDABAAAA), Team & Group Executive Coaching (Leadership Teams) (EDABANAF), Leadership Assessment, 360 Feedback & Development Planning (EDABAAAK), Strategy, Decision-Making & Business Acumen Coaching (EDABANAH), Founder/Entrepreneur & Family Business Executive Coaching (EDABANAM), Talent Management & Leadership Advisory (Succession, Performance, Culture) (BPACAJAH)

Keywords

• Leadership coaching services
• Executive coaching
• Team coaching
• Board facilitation
• Leadership development

Headquarters

HQ city

Royston

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Individual Leadership Coaching: One-on-one coaching delivered as on-demand sessions (55-minute sessions at £500) or as part of a 12-week Individual Leadership Transformation programme (£7,500). These are direct client engagements targeting senior leaders seeking immediate problem-solving or sustained performance improvement.
2. Team and Group Coaching: Team & Group Coaching programmes delivered as Sprint Programmes or Leadership Team Partnership engagements at £6,500. Focuses on collaborative problem-solving, decision-making, and addressing team dysfunctions.
3. Board Facilitation: Board Sprint Programme delivered at £8,000, focused on aligning, defining strategy, and maximising board value in strategic meetings.
4. Workshops and Keynotes: Bespoke interactive workshops at £4,000 based on HorizonMethod Curriculum. Custom pricing for keynote speeches. These are typically delivered for corporate clients or at events.
5. Master Coach Supervision: Annual subscription at £5,000 per annum for monthly 55-minute supervision sessions for experienced coaches seeking to amplify their unique contribution and value.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Horizon37 delivers leadership coaching and development services including 1:1 executive coaching (on-demand 55-minute sessions and 12-week immersions), team and group coaching sprints, board facilitation, bespoke interactive workshops, and custom keynote speeches. All programmes are grounded in the proprietary HorizonMethod methodology and supported by digital diagnostic assessment tools that produce data-driven leadership insights for senior leaders and growth-stage companies.

Product overview

Horizon37 is a leadership coaching and development company offering a portfolio of services including 1:1 coaching sessions, team coaching, board facilitation, and workshops, all grounded in the proprietary HorizonMethod. The core offering is complemented by a suite of proprietary diagnostic tools (Hey360, Leadership Launchpad, Leadership Readiness Check, Fitness Test, and Noise Scorer) that provide fast diagnostics and insight to support leadership development programmes. Services range from on-demand individual sessions (£500) to comprehensive 12-week transformations (£7,500), with pricing for team coaching, board facilitation, workshops, and speaking engagements.

Differentiator

Problem solved

Functional benefit

Brands

• HorizonMethod: Proprietary coaching methodology used across all programmes
• Hey360
• Leadership Launchpad
• Leadership Readiness Check
• Fitness Test
• Noise Scorer

Products and services

• 1:1 Leadership Coaching On-Demand 55-minute individual coaching sessions priced at £500 each for senior leaders seeking to solve immediate problems, make important decisions, or prepare for high-stakes interactions. Delivered on a pay-as-you-go basis.
• Individual Leadership Transformation
• Team & Group Coaching
• Board Facilitation
• Workshops
• Keynote Speech
• Master Coach Supervision
• Hey360 Assessment
• Leadership Launchpad Assessment
• Leadership Readiness Check
• Fitness Test
• Noise Scorer

Quantifiable outcome

• 24% average uplift in leadership readiness
• +4 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Scale Up InstitutecoreStrategic or Co-development Partner · 1 January 2024Horizon37's programmes are endorsed by the UK Scale Up Institute as part of their scale-up support offerings. This partnership validates Horizon37's quality and effectiveness in supporting leadership development for scale-up companies.
• Venture Capital and Angel Investors (Fitness Test)minorStrategic or Co-development PartnerHorizon37 partnered with VC and Angel investors to create the Fitness Test diagnostic tool. This collaboration ensures the assessment reflects investor perspectives on leadership team potential and readiness for scale.
• Science CreatesminorGTM or Marketing PartnerScience Creates hosts Mighty Mindsets workshops delivered by Horizon37, indicating a venue/partnership arrangement for workshop delivery to the Science Creates ecosystem.

Scale indicators10 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Lane4: UK-based performance and leadership development consultancy founded by Olympic swimmer Mark Foster. Provides leadership coaching, team development, and proprietary assessments — directly comparable to Horizon37's niche.
• The Performance Consultants (TPC Leadership): UK-based leadership coaching firm specialising in team coaching and executive development using proprietary approaches. Comparable service portfolio, methodology-driven positioning, and UK client base.
• Mind Gym: London-listed performance and coaching consultancy operating a proprietary methodology and scalable workshop/coaching programmes for senior leaders. Highly comparable business model to Horizon37, with broader scale and listed-company transparency.
• Marshall Goldsmith Stakeholder Centered Coaching: Globally recognised executive coaching methodology and certification programme led by Marshall Goldsmith, focused on measurable leadership behaviour change for senior leaders. Comparable methodology-plus-coaching product structure and outcome-driven positioning.
• Zenger Folkman: US-headquartered leadership development firm built on a data-driven, research-backed methodology and 360° assessments. Direct analogue to Horizon37's HorizonMethod and Hey360-based positioning.

Broad incumbents

• Heidrick & Struggles: Global executive search and leadership advisory firm offering executive coaching and leadership team advisory services. Comparable at the senior-leader / board engagement layer, but as part of a broader search-led practice.
• DDI (Development Dimensions International): Global leadership training and assessment provider offering executive coaching, leadership readiness diagnostics, and high-potential programmes. Comparable in tools/diagnostics but operates at much greater scale and breadth.
• Blanchard: Established global leadership training and coaching firm with proprietary methodologies (e.g., Situational Leadership). Comparable training/coaching portfolio and IP-driven approach, but operates at significantly broader scale.
• Korn Ferry: Global organisational consulting firm with a significant leadership development and executive coaching practice serving C-suite clients. Comparable target buyer but operates as part of a broader talent/consulting portfolio.
• BTS Group: Global strategy execution and leadership development firm offering executive coaching, simulations, and customised programmes. Comparable in methodology and senior-leader focus, but at substantially larger scale across multiple geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/horizon37
• Xx.com/Horizon37Method

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Horizon37