Rockbrook Engineering
Rockbrook Engineering is an Irish privately held system integrator with 40+ employees, operating Rockbrook Technologies (Siemens-based industrial and building automation) and Rockbrook AV (custom AV and interactive exhibits) for enterprise clients across Ireland, the UK and Europe.
- Company typePrivate
- Founded2003
- HeadquartersDublin, Ireland
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Rockbrook Engineering does
Rockbrook Engineering is an Irish privately held system integrator headquartered in Dublin, founded in 2003 by five engineers and operating with 40+ employees across Ireland, the UK and Europe. The business runs through two divisions: Rockbrook Technologies, which delivers building management systems (BMS), lighting control systems, industrial automation, power management and airfield lighting control built primarily on the Siemens SIMATIC portfolio (S7 PLCs, WinCC SCADA, PCS7 DCS, KNX/DALI, Profibus, OSI PI data historian); and Rockbrook AV, which provides custom engineered audio-visual solutions, interactive exhibits, projection mapping, digital signage networks and content production for museums, visitor attractions, corporate spaces and sports venues.
The company monetises on a project-based professional services and managed services model: large, complex integration engagements with multi-year maintenance and support contracts attached. Pricing is custom-quoted per project, with clients including Dublin Airport Authority (airfield lighting since 2005-2006), Guinness (continuous onsite support for ~20 years), Baileys, Jameson, AIB, Aviva Stadium, Convention Centre Dublin, EPIC Museum, Pfizer, Regeneron and others. Notable technical outputs include a 26,000+ IO DCS migration at Guinness, a 600+ store digital signage rollout for AIB, a power management system at Aviva Stadium, and an airfield lighting system monitoring 3,500 lights and 88 generators at Dublin Airport.
Rockbrook pursues an enterprise field sales motion, operating as a direct system integrator with no channel partners and minimal digital marketing presence. Go-to-market is reputation-led, leveraging long-tenured client relationships, Siemens technology partnership credentials, and award-winning project references (Europe's Leading Tourist Attraction at EPIC, Commercial Building of the Year for Dublin Airport Control Tower, World's Leading Distillery Tour for Jameson). The company maintains an actively updated website and recruits technical staff, signalling ongoing operations and modest capacity expansion as of 2021-2022.
Rockbrook Engineering firmographics
Firmographics- Name
- Rockbrook Engineering
- Legal name
- Rockbrook Engineering
- Website
- https://rbe.ie
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Rockbrook Engineering is an Irish privately held system integrator with 40+ employees, operating Rockbrook Technologies (Siemens-based industrial and building automation) and Rockbrook AV (custom AV and interactive exhibits) for enterprise clients across Ireland, the UK and Europe.
- Ownership category
- akta.pro rank
Rockbrook Engineering industry classification
Industry- Product category
- Industrial Automation System Integration
- NAICS
- Engineering Services (541330), Engineering Services (54133)
- SIC
- Services-Engineering, Accounting, Research, Management (8700), Industrial Instruments For Measurement, Display, And Control (3823)
- akta.pro primary industry
- Instrumentation, Controls & Automation Engineering Consulting (BPAHAIAM)
Keywords
Where Rockbrook Engineering is headquartered
LocationHeadquarters
- HQ city
- Dublin
- HQ country
- Ireland
- HQ region
- Europe
Offices1 record
Markets served
Rockbrook Engineering business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Automation and System Integration Projects: Design, installation, and commissioning of complex automation systems for industrial, building, and infrastructure applications. Projects are delivered on a per-engagement basis with scope including control panel design, PLC programming, SCADA development, and system integration.
- AV Solutions and Installation: Custom engineered audio-visual solutions, interactive media, and content production for museums, visitor attractions, corporate spaces, and sports venues. Includes hardware specification, installation, commissioning, and ongoing maintenance services.
- Ongoing Maintenance and Support: Lifecycle support maintaining client system performance to the highest standards. Long-term maintenance contracts with clients including Dublin Airport (since 2005), AIB, and multiple distilleries.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Rockbrook Engineering product offering
Product offeringCore offering
Rockbrook Engineering is a master system integrator delivering industrial automation, building management, lighting control, SCADA/PLC process automation, power management, and airfield lighting systems through its Rockbrook Technologies division. Its Rockbrook AV division provides custom-engineered audio-visual solutions including museum exhibits, visitor centre installations, digital signage networks, interactive media, control room video walls, and content production. Services span design, installation, commissioning, and ongoing lifecycle maintenance for enterprise clients in aviation, banking, brewing and distilling, pharmaceuticals, sports venues, and tourism.
Product overview
Rockbrook Engineering operates as a system integration company with two main divisions: Rockbrook Technologies and Rockbrook AV. Rockbrook Technologies focuses on automation and digitalisation for smart buildings, smart industry and smart infrastructure, offering building management systems (BMS), lighting control systems (LCS), SCADA/PLC-based industrial automation, power management systems, and airfield lighting control systems. Rockbrook AV provides custom engineered AV solutions, interactive media and content production, including museum exhibitions, visitor center installations, digital signage networks, interactive exhibits, and control room video walls. The two divisions work together on integrated projects combining automation and AV elements across the buildings, industry, and infrastructure sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Building Management System (BMS) Building automation system using Siemens technology with distributed automation stations to control utilities and HVAC, featuring graphically rich front ends for monitoring, scheduling, and equipment control. Delivered to enterprise building owners and operators.
- Lighting Control System (LCS) KNX and DALI based lighting control system providing local and central management of building spaces, including emergency lighting testing and reporting and integration with building sub-systems. Delivered for venues such as Convention Centre Dublin (8,500+ fittings) and Aviva Stadium (12,500+ fittings).
- SCADA Control System Siemens WinCC and S7 PLC based SCADA systems for industrial automation, supporting server redundancy, OT network design, control panels, and Profibus communication with remote IO panels. Delivered for distilleries and breweries including Great Northern Distillery (3,000+ IO) and Beam Suntory Cooley Distillery.
- Digital Signage Network Deployment and Maintenance Large-scale digital signage installation and managed maintenance services, including nationwide rollout, standardized bracket design, integration with display furniture, and ongoing maintenance contracts. Delivered for AIB (220+ stores), The Curragh Racecourse (220+ displays), and Ulster Rugby.
- Airfield Lighting Control System Critical infrastructure automation system for airports, monitoring and managing airfield lights and generators with SCADA-based graphical interfaces for air traffic controllers. Features redundant server pairs, purpose-built redundant PLC configurations, and network infrastructure redundancy. Delivered for Dublin Airport (3,500 airfield lights and 88 generators).
- Power Management System (PMS) Automated power management system for stadiums and large facilities, enabling load shedding, grid synchronization, and backup generator management under normal and fault conditions. Delivered for Aviva Stadium (51,700 capacity).
- Solar Shading Control System (SSCS) KNX-based solar shading control system using a GPS-enabled weather station for accurate solar tracking and precise blind angle calculation dependent on time of year and sun position, deployed across multiple building facades. Delivered for Kerry Foods Global Innovation Centre.
- Control Room Video Wall Solutions High-resolution video wall solutions with custom graphics and redundant controllers for monitoring plant operations, including custom video wall server development and real-time process mimic displays for industrial control rooms.
- 4K Cinema and Surround Sound Systems High-brightness 4K projection solutions using stacked projectors for cost-effective cinema experiences, integrated with surround sound systems and Crestron control platforms. Delivered for corporate and event venues such as 1 Windmill Lane.
- Interactive Exhibits and Visitor Centre AV Custom AV hardware installation, software interactive development, media production, and content creation for visitor centres, museums, and exhibitions, including projection mapping, touch screens, and immersive experiences. Delivered for Cliffs of Moher Visitor Centre, EPIC Museum (130+ displays, 35 projectors), and MoLI.
- Industrial DCS Migration and Lifecycle Upgrade Services Site-wide migration and lifecycle upgrade services for distributed control systems, including 26,000+ IO points projects, with ongoing automation controls improvement and capacity increase. Delivered for Guinness St James Gate Brewery and Baileys (6,000+ I/O DCS).
Quantifiable outcome
- 1.2 million+ videos recorded at Cliffs of Moher green screen exhibit since 2014 with fewer than 10 callouts
- +4 more outcomes
Companies that use Rockbrook Engineering
Customer profileNamed customers24 records
Segments4 records
Ideal customer profiles6 records
Rockbrook Engineering technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature5 records
Rockbrook Engineering partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and flagship.
- SiemenscoreTechnology partnership with Siemens utilizing their Simatic Industrial Automation portfolio including S7 PLCs, WinCC SCADA, Building Management Systems, and KNX-based solutions. Rockbrook personnel are described as leaders in the implementation of Siemens technology.
- CrestroncoreIntegration with Crestron control systems for AV and building control solutions, including integration into existing Crestron systems at venues like 1 Windmill Lane for corporate presentation flexibility.
- Dublin Airport Authority (DAA)flagshipOngoing system integration and maintenance partnership for Dublin Airport's Airfield Lighting Control System since 2006. Rockbrook considered an integral part of Dublin Airport's airfield team.
- AIBcoreNational digital signage rollout partnership across AIB stores and branch networks with ongoing maintenance and service contract.
Scale indicators12 records
Recent moves6 records
Expansion highlights4 records
Rockbrook Engineering competitors and assessment
Company assessmentBroad incumbents
- Rockwell Automation: Global industrial automation leader competing for the same F&B, distillery, and infrastructure control system business. Rockbrook's heavy Siemens bias is a key differentiator versus Rockwell, but Rockwell's Logix platform and integrator network compete in similar projects.
- ABB: Global automation and electrification major with systems integration capabilities across process industries, buildings, and infrastructure. Comparable to Rockbrook at the project level, but at vastly greater scale and with bundled product plus service offerings.
- Siemens: Global industrial automation incumbent and Rockbrook's core technology partner. Sells the SIMATIC/KNX/PCS 7 stack Rockbrook integrates, and increasingly offers direct digital and software services that compete with or channel partner integrators in buildings, industry, and infrastructure.
- ATS Automation Tooling Systems: Global automation solutions provider for industrial customers across process and discrete manufacturing, with extensive F&B, pharma, and energy exposure. Much larger scale but operates in the same custom automation and integration niche that Rockbrook serves for marquee F&B and pharma clients.
- Schneider Electric: Major building management, power management, and industrial automation supplier (EcoStruxure platform) competing for the same airport, stadium, data center, and F&B automation projects as Rockbrook, with its own direct delivery and partner network.
- Honeywell: Global building automation and process control incumbent offering BMS, lighting control, SCADA, and digital twins. Competes for the same smart-building, airport, and stadium BMS/lighting control work that Rockbrook Technologies delivers across Ireland and the UK.
Direct peers
- Boulting Group: UK multi-discipline engineering services and systems integrator delivering automation, electrical, and process safety work to water, pharma, food & beverage, and infrastructure clients. Similar mid-sized integrator profile, vertical mix, and Siemens-driven solutions to Rockbrook.
- Capula: UK-based independent system integrator specializing in industrial automation, control, and digital transformation for highly regulated, mission-critical sites (utilities, nuclear, manufacturing). Closely comparable in size, geography, and Siemens/legacy PLC-heavy automation stack to Rockbrook Technologies.
- AVI-SPL: Largest global AV systems integrator serving corporate, venue, museum, and digital signage clients — the closest direct analog to Rockbrook AV's engineered AV, digital signage, and content production offering, though at substantially larger global scale.
Regional players
- McNamara Automation: Irish automation and control systems provider serving pharma, food & beverage, and industrial clients in Ireland. Strong head-to-head competitor for the same Irish process automation RFPs, with comparable headcount and Siemens-style stack exposure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Rockbrook Engineering social profiles
Digital presenceRockbrook Engineering financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rockbrook Engineering leadership team
Management profileNumber of profiles
Rockbrook Engineering subsidiaries and ownership
Company hierarchySubsidiaries2 records
Rockbrook Engineering funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rockbrook Engineering M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rockbrook Engineering
What does Rockbrook Engineering do?
Rockbrook Engineering is a master system integrator delivering industrial automation, building management, lighting control, SCADA/PLC process automation, power management, and airfield lighting systems through its Rockbrook Technologies division. Its Rockbrook AV division provides custom-engineered audio-visual solutions including museum exhibits, visitor centre installations, digital signage networks, interactive media, control room video walls, and content production. Services span design, installation, commissioning, and ongoing lifecycle maintenance for enterprise clients in aviation, banking, brewing and distilling, pharmaceuticals, sports venues, and tourism.
Is Rockbrook Engineering a public or private company?
Rockbrook Engineering is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rockbrook Engineering founded?
Rockbrook Engineering was founded in 2003. It employs 51 to 100 people.
Where is Rockbrook Engineering based?
Rockbrook Engineering is headquartered in Dublin, Ireland, in the Europe region.
How does Rockbrook Engineering make money?
Three revenue lines are on record. Automation and System Integration Projects are the primary driver. The others are AV Solutions and Installation and ongoing Maintenance and Support.
Who are Rockbrook Engineering's main competitors?
Broad incumbents on record are Rockwell Automation, ABB, Siemens, ATS Automation Tooling Systems, Schneider Electric and Honeywell. Direct peers are Boulting Group, Capula and AVI-SPL. McNamara Automation is listed as a regional player.
Does Rockbrook Engineering have an API?
No public API is recorded for Rockbrook Engineering.
What industry is Rockbrook Engineering in?
Rockbrook Engineering's product category is Industrial Automation System Integration. Its primary akta.pro industry code is BPAHAIAM, Instrumentation, Controls & Automation Engineering Consulting. Its NAICS code is 541330 and its SIC code is 8700.