Da Brim

What Da Brim does

Da Brim, founded in 2010 and headquartered in Union City, California, designs and manufactures detachable helmet brims that attach to standard cycling, equestrian, and construction helmets via a patented connection system to provide sun and weather protection. The company operates under Bryan Family Enterprises LLC and serves three primary end markets: cycling, equestrian, and professional/construction trades, with products engineered to fit a range of standard helmet brands. Founder Teresa Bryan remains associated with the brand, and the company has extended the core product into a modular ecosystem, most notably the Rezzo 2-piece system with interchangeable bills, and into adjacent accessories under the Take A Look Active and Tiger Eye sub-brands (the latter covering helmet mirrors).

The company monetizes through a two-channel model: direct-to-consumer e-commerce on Shopify with multi-currency support, and B2B wholesale through large industrial distributors such as White Cap and Fastenal that target the construction trades vertical. The modular Rezzo platform supports cross-selling of additional bills to existing customers and enables product-line extension without redesigning the helmet interface. The company operates with a lean headcount of 1-10 employees, indicating a small, founder-driven operating model with limited but targeted distribution. The core technology asset is the patented attachment mechanism, which underpins the entire product line and provides the basis for category entry into multiple helmet-wearing verticals.

Name

Da Brim

Legal name

Bryan Family Enterprises LLC

Website

https://dabrim.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Da Brim, founded in 2010 in Union City, California, manufactures patented detachable helmet brims and accessories for cycling, equestrian, and construction helmet users, selling via Shopify direct-to-consumer and industrial wholesalers White Cap and Fastenal.

Ownership category

akta.pro rank

Product category

Cycling & Helmet Accessories

NAICS

Apparel Accessories and Other Apparel Manufacturing (3159), Motorcycle, Bicycle, and Parts Manufacturing (336991), Automotive Parts and Accessories Retailers (44133)

SIC

Wholesale-Apparel, Piece Goods & Notions (5130), Motor Vehicle Parts & Accessories (3714)

akta.pro primary industry

Bike Apparel, Helmets & Protective Gear Retail (CRAMAHAC)

akta.pro secondary industries

Cycling & Bike Retail (Sales, Service & Accessories) (CRAMABAH), Bike Accessories Retail (Lights, Locks, Racks, Bags) (CRAMAHAD)

Keywords

• Helmet visor brims
• Sun protection gear
• Cycling accessories
• Construction helmet brims
• Equestrian helmet visors

Headquarters

HQ city

Union City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Direct E-commerce Sales: Primary revenue stream through Da Brim's Shopify-powered online storefront. Customers purchase individual helmet brims and accessories at listed prices. Products are shipped directly to consumers with free economy shipping on US orders of $99 or more.
2. Wholesale and Bulk Orders: Bulk orders available for professional products (PRO Builder, PRO Tech) through direct sales contact, safety suppliers, and major retailers including White Cap and Fastenal. Corporate logo customization available for team orders.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Da Brim designs, manufactures, and sells detachable helmet visor brims that attach to existing cycling, equestrian, and construction hard-hat helmets without modifications or adhesives. The portfolio spans three product lines — Cycling (Cycling Classic, Sporty Cycling, Rezzo), Equestrian (Endurance, Petite), and Professional (PRO Builder, PRO Tech, PRO Tech Lite) — featuring UPF50+ sun protection, wind-resistant engineering, and a modular two-piece Rezzo system with interchangeable bills. The company sells primarily direct-to-consumer via a Shopify storefront and through industrial distributors (White Cap, Fastenal) for professional/construction buyers.

Product overview

Da Brim is a sun protection gear company specializing in helmet visors and brims that attach to existing helmets without modifications. The product portfolio includes three main categories: Cycling products (Cycling Classic, Sporty Cycling, Rezzo helmet visors with UPF50+ protection and various wind speed ratings), Equestrian products (Equestrian Endurance, Equestrian Petite, and Rezzo for equestrian use), and Professional/Construction products (PRO Builder, PRO Tech, PRO Tech Lite construction helmet brims). The company also offers accessories including replacement bills for the Rezzo system, a Front Stabilizer for recumbent riders, and compatible third-party helmet mirrors (Take A Look and Tiger Eye). Products feature patented attachment technology, water resistance, and various color/pattern options across the range.

Differentiator

Problem solved

Functional benefit

Brands

• Take a Look Active: Brand for the Take A Look original helmet mirror, a bicycle helmet mirror product line backed by a lifetime warranty from the manufacturer.
• Tiger Eye

Products and services

• Cycling Classic Helmet Visor Brim Full-brim helmet visor providing maximal UPF50+ sun protection for cycling, with adjustable front visor angle and rear brim height adjustment for use with backpacks and mirrors. Engineered for combined wind speeds up to 25 mph and available in Gray, Red, Blue, White, and Fluorescent Yellow for helmets 26-32" outer circumference.
• Sporty Cycling Helmet Visor Brim Smaller, performance-oriented version of Cycling Classic offering 360° UPF50+ sun protection with 2¾" front brim contouring to 3¾" at rear. Designed for faster riders and engineered for combined wind speeds up to 35 mph, available in 6 colors/patterns.
• Rezzo Helmet Visor Two-piece helmet visor system with a separate attachment band and interchangeable bills using hook-and-loop fasteners for adjustable angle and color/length customization. Provides UPF50+ protection, weighs 2.2-2.4 oz, and includes gap channels directing air toward helmet vents.
• Equestrian Endurance Helmet Visor Brim Helmet visor brim designed for equestrian activities, providing UPF50+ sun protection during horseback riding with multiple color options available.
• Equestrian Petite Helmet Visor Brim Smaller-profile helmet visor brim designed for equestrian use, optimizing riding comfort and sun protection for petite fit preferences.
• PRO Builder Construction Helmet Visor Brim Full-brim construction hard-hat style visor with UPF50+ sun protection, water resistance, reflective trim, and low-profile crown allowing company logos to remain visible. Brim width 1.5", weighs approximately 2.6 oz, and is available in reflective White, Fluorescent Yellow, Black, and Gray. Features patented attachment technology.
• PRO Tech Construction Helmet Visor Brim Professional-grade construction helmet visor brim with enhanced features tailored for construction and work-at-height applications, offering UPF50+ sun protection and water resistance.
• PRO Tech Lite Construction Helmet Visor Brim Lightweight version of PRO Tech construction helmet visor brim for professional use, featuring fluorescent yellow with reflective elements for visibility.
• Rezzo Replacement Bill Interchangeable replacement bill for the Rezzo helmet visor system, available in three lengths (3", 3½", 4") and multiple colors. Lightweight at 0.8-1.0 oz depending on size with reinforced bill edge and UPF50+ protection; compatible with Rezzo attachment band (sold separately).
• Front Stabilizer Accessory designed for recumbent riders with a laid-back head position. Compatible with Cycling Classic and Sporty Cycling full-brim models, prevents the front of the brim from flipping back and can be cut to length for a custom fit.
• Take A Look Cycling Mirror Helmet mirror with optically correct acrylic mirror (1 7/16" x 1 1/16"), wide field of vision, three pivot points for adjustability, and stainless steel/brass frame. Backed by lifetime warranty from Take a Look Active and compatible with Da Brim visor systems.
• Tiger Eye Bicycle Helmet Mirror Helmet mirror by Auto Endeavor, Inc., featuring a glass mirror mounted on a stainless bicycle spoke with rubber coating. Low-profile helmet clip provides compatibility with Cycling Classic, Sporty Cycling, and Rezzo visors, with Mirrflector option for added visibility.

Quantifiable outcome

• Wind resistance up to 25 mph combined wind speed for Cycling Classic, 35 mph for Sporty Cycling
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• White CapcoreChannel Partner/ Reseller/ DistributorWhite Cap is a major construction and industrial safety supplier that stocks and distributes Da Brim PRO Builder Construction Helmet Visor products for bulk orders to construction companies and work-at-height teams.
• FastenalcoreChannel Partner/ Reseller/ DistributorFastenal is an industrial supplier offering Da Brim professional helmet brims through their distribution network, making products available to work crews and safety-conscious employers.

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Tifosi Optics: Cycling and sport sunglasses brand offering UV-protective eyewear with multi-sport positioning. Comparable to Da Brim as a cycling sun-protection accessory vendor, but focused on eyewear rather than helmet-attached brims.
• Petzl: Work-at-height and climbing helmet manufacturer named as compatible with Da Brim PRO products. Comparable as a professional-helmet incumbent serving the same industrial and climbing segments Da Brim's PRO line targets.
• KASK: Premium cycling and work-at-height helmet manufacturer explicitly named as a compatible brand for Da Brim's PRO products. Comparable as an incumbent helmet maker with the capability to integrate sun protection natively into helmets.
• Bern Unlimited: Established cycling, skate, and snow helmet brand with built-in visor options across models. Comparable as a cycling helmet company that competes for the same rider's head-sun-protection budget; if Bern extends built-in brims, Da Brim's aftermarket role weakens.
• Outdoor Research: Outdoor apparel and accessories brand with broad sun-protection product lines including hats, gloves, and UPF-rated garments. Comparable as an outdoor-accessory incumbent overlapping in sun protection and equestrian/outdoor end markets.
• MSA Safety: Industrial safety helmet manufacturer (including the iconic V-Gard hard hat) whose products are listed as Da Brim-compatible. Comparable as an incumbent PPE maker with construction-channel reach that overlaps Da Brim's PRO distribution.
• 3M (Safety Division): Global PPE manufacturer whose hard-hat and safety-helmet lines are listed as compatible with Da Brim PRO products. Comparable as a broad incumbent that could bundle or integrate sun protection into its construction helmet portfolio.

Direct peers

• Coolibar: UPF 50+ sun protection apparel and accessories brand with broad outdoor and lifestyle SKU coverage. Comparable as a UPF-positioned consumer brand that markets technical sun-protection ratings to outdoor enthusiasts.
• Sunday Afternoons: Specializes in UPF-rated sun protection hats and accessories for outdoor activities including hiking, gardening, and equestrian use. Comparable to Da Brim as a focused sun-protection accessory brand selling direct-to-consumer with strong activity-vertical segmentation.
• Headsweats: Specializes in sun-protective headwear, caps, and visors for runners, cyclists, and outdoor athletes. Comparable to Da Brim as a head/sun-protection accessory brand for outdoor activity enthusiasts sold direct-to-consumer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/DaBrim
• Xtwitter.com/share?text=Da%20Brim
• Pinterestpinterest.com/pin/create/button/?url=https://dabrim.com
• LinkedInlinkedin.com/company/da-brim-bryan-family-enterprises-llc-

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Da Brim