ADA School
ADA School is a remote-first EdTech company operating an AI-powered learning ecosystem across the Americas. It serves individual learners via self-paced courses and organizations via the ADA Nexus B2B training platform, with 46,000+ learners trained and 70 schools onboarded.
- Company typePrivate
- Founded2020
- HeadquartersBogotá, Colombia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What ADA School does
ADA School is a privately held, remote-first EdTech company founded in 2020 and domiciled in Delaware, operating across the Americas with stated presence in the USA, Canada, Colombia, and Guatemala and learner reach across 14 countries. The company operates two integrated products: the ADA School Learning Platform, a self-serve site (learn.ada-school.org) offering project-based individual courses in AI engineering, human skills, education, and digital skills with free introductory tiers and paid cohort enrollments priced at $349-$699 (for example, Agentic Software Development); and ADA Nexus, a B2B SaaS platform enabling organizations, universities, and NGOs to build custom training portals with AI-graded assessments, automated PDF reporting, interactive code runners across five languages, LinkedIn-verified micro-credentials, gamification, and analytics dashboards. The underlying platform is built on an open-source methodology (Applied Digital Apprenticeship) published on GitHub, combining project-based learning, AI-enhanced feedback, and community mentorship. Distribution combines self-serve PLG enrollment for individuals, an enterprise sales motion with demos booked via Calendly and dedicated onboarding for organizational clients, and a community-led channel driven by the Adder mentor program; a native Android app on Google Play extends mobile access with offline capabilities. Revenue derives from individual course sales (one-time license) and B2B subscriptions (quote-based, annual), with 70 schools, 46,000+ learners trained, 1,500+ certified professionals, and 1,600+ cohorts reported across 10+ sectors. Only $50,000 in disclosed capital has been raised, via a Bridge for Billions equity-free grant in December 2021.
ADA School firmographics
Firmographics- Name
- ADA School
- Legal name
- ADA School
- Website
- https://ada-school.org
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ADA School is a remote-first EdTech company operating an AI-powered learning ecosystem across the Americas. It serves individual learners via self-paced courses and organizations via the ADA Nexus B2B training platform, with 46,000+ learners trained and 70 schools onboarded.
- Ownership category
- akta.pro rank
ADA School industry classification
Industry- Product category
- Online Education Technology
- NAICS
- Computer Training (611420), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- AI & Machine Learning (Foundations & Applied) (EDAMACAG)
- akta.pro secondary industries
- AI-Powered Tutoring & Study Assistant Platforms (EDANAGAD), AI Tutoring Systems (Conversational Tutors, Homework Helpers) (EDAFAFAC)
Keywords
Where ADA School is headquartered
LocationHeadquarters
- HQ city
- Bogotá
- HQ country
- Colombia
- HQ region
- Latin America
Offices4 records
Markets served
ADA School business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Individual Course Sales: One-time payment for individual course enrollment with cohort-based delivery. Examples include Agentic Software Development at $349-$699. Free introductory courses available as lead generation.
- B2B Enterprise Licensing (ADA Nexus): Organizations, universities, and corporate academies use ADA Nexus platform for training delivery. Custom training portals, branding, and data-rich deliverables. Enterprise sales motion with demos and onboarding.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Agentic Software Development - Full Program |
| Freemium | Pay-as-you-go | Free Introductory Courses |
| Subscription | Annual | ADA Nexus Enterprise Platform |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels9 records
ADA School product offering
Product offeringCore offering
ADA School operates an AI-powered learning ecosystem that delivers project-based, competency-driven tech education. For individual learners, it provides self-paced and cohort-based courses covering AI engineering, software development, and digital skills through the ADA School Learning Platform. For organizations, ADA Nexus offers a B2B training platform with AI-graded assessments, automated PDF reports, interactive code runners, custom-branded training portals, gamification, and verifiable LinkedIn certificates. The platform is built on ADA Methodology, an open-source framework combining project-based learning, AI-enhanced feedback, and community mentorship.
Product overview
ADA School is an EdTech platform consisting of multiple integrated products: ADA School Learning Platform (self-paced courses for individual learners), ADA Nexus (AI-powered B2B training platform for organizations), the ADA School Android App (mobile learning with offline access), and ADA Methodology (open-source framework on GitHub). The platform offers courses across AI Engineering, Human Skills, Education, and Digital Skills schools. Key differentiators include AI-graded assessments using LLM technology, adaptive learning paths, interactive code environments, LinkedIn-verified certificates, and community mentorship. The Agentic Software Development path enables students to orchestrate AI agents autonomously. All offerings are powered by the open-source ADA Methodology combining project-based learning with AI assistance.
Differentiator
Problem solved
Functional benefit
Brands
- ADA Nexus: AI-Powered B2B Training Platform enabling organizations to design, deliver, and improve human learning processes at scale with AI-graded assessments, automated reports, and competency tracking.
Products and services
- ADA Nexus
Quantifiable outcome
- 46,000+ learners trained across 14 countries
- +5 more outcomes
Companies that use ADA School
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles2 records
ADA School technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability7 records
Feature8 records
ADA School partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- Swisscontact (Project Innova)coreSwisscontact partnered with ADA School under the Innova Project to develop technical standards and certify IT competencies in Guatemala. Through a custom digital portal on ADA Nexus, they automated the entire cycle from practical training and interactive exams to certification. Results: 60+ certified professionals, 85+ certifications in progress, 100% digital automation.
- Universidad Escuela Colombiana de Ingeniería Julio GaravitocoreADA School serves as support platform for updating Software Engineering content. In the IT Entrepreneurship course, students develop business ideas and build an MVP with React Web and Native Android stack. 3 years of collaboration, 300+ professionals trained.
- Blockfinity AdvisorsminorActive portal on ADA Nexus - using the platform for their training programs.
- Build Innovate TransformminorActive portal on ADA Nexus - using the platform for their innovation programs.
- Colombia EdtechminorActive portal on ADA Nexus - Colombian EdTech ecosystem partner.
- Fundación Soy OportunidadminorActive portal on ADA Nexus - foundation using the platform for opportunity programs.
- Grandes GeniosminorActive portal on ADA Nexus - education platform for gifted students.
- ImpaqtominorActive portal on ADA Nexus - innovation hub using the platform.
- LegintechminorActive portal on ADA Nexus - IT consulting company that trained 1,500+ workers in data protection using the platform.
- Mentu LabsminorActive portal on ADA Nexus - AI education platform from Colombia using the platform for hybrid AI courses.
- Mentor TICminorActive portal on ADA Nexus - TIC mentorship program using the platform.
Scale indicators17 records
Recent moves14 records
Expansion highlights5 records
ADA School competitors and assessment
Company assessmentEmerging players
- Hyperskill (JetBrains): Hyperskill is a JetBrains-backed project-based learning platform for software development and AI with interactive code environments. Comparable to ADA School on project-based, code-runner-driven AI and software curricula and adaptive learning paths.
- TryHackMe: TryHackMe is a hands-on cybersecurity and technical learning platform with gamified labs, code-running environments, and community learning paths. Comparable to ADA School on gamified, project-based interactive learning and code execution tooling, though narrower in cybersecurity focus.
Broad incumbents
- Coursera: Coursera is a global MOOC platform offering university-affiliated AI, software, and data programs plus Coursera for Business. A broad incumbent that overlaps ADA School's curriculum areas and serves both individual learners and enterprise L&D buyers, though at much larger scale and without cohort mentorship.
- Udemy: Udemy is a global marketplace for self-paced tech, AI, and software courses with Udemy Business serving enterprises. Comparable to ADA School as a broad incumbent competing for the same individual-learner and corporate-training wallet, with a vastly larger content catalog.
Direct peers
- Ironhack: Ironhack is a coding and UX bootcamp operating across LATAM, Europe, and the US with cohort-based delivery and corporate training partnerships. Closely comparable to ADA School in cohort learning model, AI/web curriculum, and B2B training motion through partner academies.
- Springboard: Springboard offers online, mentor-led AI, software engineering, and data career tracks with project-based curricula and 1:1 mentorship. Comparable to ADA School on AI/software curriculum, mentor-driven community model, and outcome-oriented learner cohorts.
- Le Wagon: Le Wagon is a global coding bootcamp with strong LATAM presence (Brazil, Mexico, Argentina, Chile) running cohort-based full-stack and data science programs. Comparable to ADA School on cohort delivery model, project-based curriculum, and AI-adjacent content for career switchers.
- Henry: Henry is a LATAM-born intensive coding bootcamp (originated in Argentina, expanded to US and Mexico) focused on full-stack development with income-share and cohort-based options. Directly comparable to ADA School on LATAM-centric intensive tech education, cohort delivery, and career outcomes framing.
- 4Geeks Academy: 4Geeks Academy is a coding bootcamp with deep operations across Latin America and the US, offering project-based full-stack and AI programs to individual learners and enterprises. It directly overlaps ADA School on cohort-based tech education, LATAM focus, and career-changer target audience.
- DataCamp: DataCamp is an online learning platform focused on data and AI skills with interactive coding exercises, assessments, and a B2B offering (DataCamp for Business). Directly comparable to ADA School on AI/data curriculum, interactive coding environments, and dual B2C/B2B go-to-market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
ADA School social profiles
Digital presenceADA School compliance and trust
Trust signalCompliance1 record
ADA School financial estimates
Financial estimateRevenue estimate
Valuation estimate
ADA School leadership team
Management profileNumber of profiles
Profiles4 records
ADA School funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ADA School M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ADA School
What does ADA School do?
ADA School operates an AI-powered learning ecosystem that delivers project-based, competency-driven tech education. For individual learners, it provides self-paced and cohort-based courses covering AI engineering, software development, and digital skills through the ADA School Learning Platform. For organizations, ADA Nexus offers a B2B training platform with AI-graded assessments, automated PDF reports, interactive code runners, custom-branded training portals, gamification, and verifiable LinkedIn certificates. The platform is built on ADA Methodology, an open-source framework combining project-based learning, AI-enhanced feedback, and community mentorship.
Is ADA School a public or private company?
ADA School is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ADA School founded?
ADA School was founded in 2020. It employs 11 to 50 people.
Where is ADA School based?
ADA School is headquartered in Bogotá, Colombia, in the Latin America region.
How does ADA School make money?
Two revenue lines are on record. Individual Course Sales are the primary driver. The others are B2B Enterprise Licensing (ADA Nexus).
Who are ADA School's main competitors?
Emerging players on record are Hyperskill (JetBrains) and TryHackMe. Broad incumbents are Coursera and Udemy. Direct peers are Ironhack, Springboard, Le Wagon, Henry, 4Geeks Academy and DataCamp.
Does ADA School have an API?
No public API is recorded for ADA School.
What industry is ADA School in?
ADA School's product category is Online Education Technology. Its primary akta.pro industry code is EDAMACAG, AI & Machine Learning (Foundations & Applied), with a secondary code of EDANAGAD, AI-Powered Tutoring & Study Assistant Platforms. Its NAICS code is 611420 and its SIC code is 8200.