Mortgage Diligent
Mortgage Diligent is a privately-held Canadian mortgage brokerage founded in 2007 and headquartered in Mississauga, Ontario, connecting individual and SMB borrowers with 100+ lenders across Ontario and Canada.
- Company typePrivate
- Founded2007
- HeadquartersMississauga, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Mortgage Diligent does
Mortgage Diligent is a privately-held Canadian mortgage brokerage founded in 2007 by Principal Broker Rajesh Khurana and headquartered at 1305 Matheson Blvd E, Mississauga, Ontario. The firm operates as an intermediary connecting individual and SMB borrowers with a network of 100+ financial institutions spanning major banks (TD), credit unions, alternative lenders, and private lenders. Its core business model is transaction-based: brokers earn commissions paid by lenders upon mortgage completion, with no cost to the customer on standard products; fees apply only on specialized or private mortgages and are disclosed upfront.
The company's product portfolio covers 17+ solutions organized across residential mortgages, refinancing, HELOC, home equity loans, self-employed solutions, reverse mortgages, construction mortgages, investment property financing, mortgages for newcomers to Canada, second mortgages, purchase plus improvement, and complex solutions (bridge financing and vendor take-back mortgages). Supporting tools include online calculators (mortgage payment, purchase financing, income qualifier) and a free mortgage guide educational resource. The platform is content-and-SEO-driven, with a sales-led go-to-market executed through personalized phone, email, and in-person consultations originating from organic search, educational content, and referrals.
Mortgage Diligent targets eight distinct customer segments — first-time home buyers, self-employed borrowers, newcomers to Canada, real estate investors, homeowners seeking equity access, retirees 55+, credit-challenged borrowers, and custom home builders — with claimed service to 3,000+ Canadians cumulatively since founding. The firm operates without disclosed external funding, parent company, or institutional investors, and remains founder-controlled.
Mortgage Diligent firmographics
Firmographics- Name
- Mortgage Diligent
- Legal name
- Mortgage Diligent
- Website
- https://mortgagediligent.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Mortgage Diligent is a privately-held Canadian mortgage brokerage founded in 2007 and headquartered in Mississauga, Ontario, connecting individual and SMB borrowers with 100+ lenders across Ontario and Canada.
- Ownership category
- akta.pro rank
Mortgage Diligent industry classification
Industry- Product category
- Mortgage Brokerage Services
- NAICS
- Mortgage and Nonmortgage Loan Brokers (522310), Mortgage and Nonmortgage Loan Brokers (52231), Real Estate Credit (522292)
- SIC
- Loan Brokers (6163), Mortgage Bankers & Loan Correspondents (6162)
- akta.pro primary industry
- Residential Mortgage Brokerage (Purchase & Refinance) (FSAEAEAA)
- akta.pro secondary industries
- Reverse Mortgage Brokers (FSALABAD), Commercial & Multifamily Mortgage Brokers (FSALABAB), Reverse Mortgage Brokerage (FSAEAEAE)
Keywords
Where Mortgage Diligent is headquartered
LocationHeadquarters
- HQ city
- Mississauga
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Mortgage Diligent business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Mortgage Broker Commission: Mortgage brokers are typically paid by the lender after the mortgage is finalized at no cost to the customer. For some specialized or private mortgages, a fee may apply, which is explained upfront.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Mortgage Brokerage |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Mortgage Diligent product offering
Product offeringCore offering
Mortgage Diligent is a full-service Canadian mortgage brokerage that connects individual borrowers with a network of 100+ lenders (including banks, credit unions, alternative lenders, and private lenders) to source residential mortgages, refinancing, home equity loans, HELOCs, second mortgages, construction and investment property mortgages, reverse mortgages, and specialized products for self-employed, newcomer, and credit-challenged borrowers. The brokerage provides free initial consultations, pre-approval assistance, lender matching, and end-to-end mortgage guidance through more than 100 licensed agents operating from its Mississauga, Ontario headquarters.
Product overview
Mortgage Diligent is a full-service mortgage brokerage offering a comprehensive portfolio of mortgage products and financial solutions. The core offering is centered around Residential Mortgages, supplemented by specialized mortgage products including Mortgage Pre-Approval, First-Time Home Buyer Solutions, Mortgage Refinancing, HELOC, Self-Employed Mortgage Solutions, Mortgage Renewal, Purchase Mortgage, Second Mortgages, Construction Mortgages, Investment Property Mortgages, Purchase Plus Improvement, Mortgages for Newcomers, Home Equity Loans, Reverse Mortgage Solutions, and Complex Mortgage Solutions (encompassing Bridge Financing and Vendor Take-Back Mortgages). Supporting the product suite are Mortgage Calculators (payment, purchase financing, income qualifier, and payment tools) and a free Mortgage Guide educational resource. The company connects borrowers with a network of 100+ lenders including banks, credit unions, alternative/B lenders, and private lenders, providing mortgage brokerage services across Ontario since 2007.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Mortgages Core residential mortgage financing for home purchases, providing access to multiple lenders, competitive fixed and variable rates, and flexible terms and amortization options for Canadian home buyers.
- Mortgage Pre-Approval A pre-approval service that confirms a borrower's maximum mortgage amount and locks in a competitive rate for up to 120 days, giving buyers budget clarity and stronger negotiating power.
- First-Time Home Buyer Solutions Step-by-step mortgage guidance tailored for first-time buyers in Ontario, covering pre-approval, lender matching, paperwork, and closing, with access to first-time buyer programs such as the FHSA and RRSP Home Buyers' Plan.
- Mortgage Refinancing Solutions to replace an existing mortgage for purposes including lowering interest rates, consolidating debt, accessing home equity, or restructuring amortization, with access to standard refinance, equity-based second mortgages, and HELOC products up to 80% LTV.
- Purchase Mortgage Home purchase mortgage financing covering pre-approval through to closing, with access to fixed, variable, open, and closed term options and flexible amortizations up to 30 years.
- Mortgage Renewal Assistance at mortgage term end to renegotiate or switch lenders for a better rate, with a 120-day window to secure a new rate before renewal and no stress test required for most renewals under recent rules.
- Home Equity Line of Credit (HELOC) A revolving line of credit secured against home equity, allowing borrowers to withdraw funds as needed, pay interest only on the amount used, and borrow up to 65% of home value standalone or up to 80% combined with a mortgage.
- Home Equity Loans Lump-sum loans secured against home equity, allowing access to up to 80% of a home's appraised value for purposes such as renovations, debt consolidation, or major expenses, at lower rates than credit cards or personal loans.
- Second Mortgages in Ontario Additional financing secured against home equity behind the first mortgage, available as home equity loans, HELOCs, or private second mortgages with funding timelines as short as 2-5 business days.
- Self-Employed Mortgage Solutions Mortgage products designed for entrepreneurs, freelancers, and business owners whose income may not appear stable on traditional documentation, utilizing alternative income verification such as business bank statements, gross income, and assets.
- Mortgages for Newcomers to Canada Mortgage products for permanent residents, temporary workers, and valid work permit holders without Canadian credit history, utilizing flexible documentation and alternative proof of income.
- Reverse Mortgage Solutions Reverse mortgage products for Canadian homeowners aged 55 and older, allowing access to up to 55% of home appraised value as tax-free funds with no monthly payments required, repaid upon sale, move, or passing.
- Investment Property Mortgages Mortgage solutions for purchasing or refinancing rental and investment properties, with access to up to 80% of property value, fixed or variable rates, and consideration of potential rental income for qualification.
- Construction Mortgages Financing combining land purchase, construction funding, and long-term mortgage into a single solution, with funds released in draws based on construction milestones and interest-only payments during the building phase.
- Construction Loans Short-term construction financing for building or converting real estate, released in milestone-based draws with variable interest rates and interest-only payments during construction, converting to a standard mortgage upon completion.
- Purchase Plus Improvement Mortgage A combined purchase and renovation mortgage that finances both the home acquisition and renovation costs in a single loan, eliminating the need for separate renovation financing.
- Complex Mortgage Solution A suite of specialty mortgage solutions including bridge financing, second/third mortgages, investment property funds, and vendor take-back mortgages designed for borrowers with non-standard situations.
- Bridge Financing Short-term loan bridging the gap between purchasing a new property and selling an existing one, providing access to down payment and closing cost funds until the current home sale closes, typically lasting from a few weeks up to six months.
- Vendor Take-Back (VTB) Mortgage A mortgage arrangement in which the seller acts as the lender, financing part of the purchase price directly to the buyer, facilitating transactions that may not qualify for full traditional financing.
Quantifiable outcome
- 3,000+ Canadians have achieved home-ownership goals with Mortgage Diligent
- +3 more outcomes
Companies that use Mortgage Diligent
Customer profileNamed customers8 records
Segments8 records
Ideal customer profiles7 records
Mortgage Diligent technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Mortgage Diligent partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights6 records
Mortgage Diligent competitors and assessment
Company assessmentDirect peers
- Mortgage Architects: Canadian mortgage brokerage network offering residential and commercial mortgage solutions through independent agents. Operates on essentially the same broker/lender network model.
- Ratehub.ca: Canadian mortgage rate comparison and brokerage platform that allows borrowers to compare lenders and connect with brokers. Directly competitive for the same inbound traffic Mortgage Diligent targets via SEO and content marketing.
- M3 Mortgage Group: Canadian mortgage brokerage network with a multi-lender model serving residential and commercial borrowers. Highly comparable business model and product mix to Mortgage Diligent.
- Verico Financial Group: Canadian mortgage broker network with member brokerages across provinces. Same commission-based, multi-lender brokerage model and very similar customer segments (first-time buyers, refinancers, self-employed).
- Dominion Lending Centres: Canada's largest mortgage brokerage network with thousands of brokers across the country. Direct competitor to Mortgage Diligent, sharing the same broker-intermediary business model and competing for the same Canadian borrower base.
- TMG The Mortgage Group: Major Canadian mortgage brokerage network with a sub-franchise model. Operates the same core business — connecting borrowers with multiple lenders for a commission — with overlapping target segments in residential, self-employed, and investment-property mortgages.
Broad incumbents
- LendingTree: U.S. online mortgage and loan marketplace connecting borrowers with multiple lenders. Closely mirrors Mortgage Diligent's competitive value proposition (shop multiple lenders in one place) at vastly larger scale and brand recognition.
Regional players
- HomeEquity Bank (CHIP / Equitable Bank): Canadian Schedule I bank focused on reverse mortgages (CHIP) and alternative lending, and a partner of Mortgage Diligent. Represents the lender side of the relationship, but also a vertically-integrated competitor for reverse mortgage and home-equity products where Mortgage Diligent places clients.
Emerging players
- Pineapple Financial (Pineapple Mortgage): Canadian fintech mortgage brokerage that has gone public; focused on digital-first mortgage origination with a broker network. Competes for the same Canadian borrower base with a tech-enabled, lower-cost acquisition model.
- Nesto: Canadian digital mortgage lender and brokerage licensed nationally. Competes with Mortgage Diligent's self-employed and newcomer segments via a fully online application experience and competitive multi-lender product lineup.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Mortgage Diligent social profiles
Digital presenceMortgage Diligent financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mortgage Diligent leadership team
Management profileNumber of profiles
Profiles1 record
Mortgage Diligent funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mortgage Diligent M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mortgage Diligent
What does Mortgage Diligent do?
Mortgage Diligent is a full-service Canadian mortgage brokerage that connects individual borrowers with a network of 100+ lenders (including banks, credit unions, alternative lenders, and private lenders) to source residential mortgages, refinancing, home equity loans, HELOCs, second mortgages, construction and investment property mortgages, reverse mortgages, and specialized products for self-employed, newcomer, and credit-challenged borrowers. The brokerage provides free initial consultations, pre-approval assistance, lender matching, and end-to-end mortgage guidance through more than 100 licensed agents operating from its Mississauga, Ontario headquarters.
Is Mortgage Diligent a public or private company?
Mortgage Diligent is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mortgage Diligent founded?
Mortgage Diligent was founded in 2007. It employs 11 to 50 people.
Where is Mortgage Diligent based?
Mortgage Diligent is headquartered in Mississauga, Canada, in the North America region.
How does Mortgage Diligent make money?
One revenue line is on record: mortgage Broker Commission.
Who are Mortgage Diligent's main competitors?
Direct peers on record are Mortgage Architects, Ratehub.ca, M3 Mortgage Group, Verico Financial Group, Dominion Lending Centres and TMG The Mortgage Group. LendingTree is listed as a broad incumbent. HomeEquity Bank (CHIP / Equitable Bank) is listed as a regional player. Emerging players are Pineapple Financial (Pineapple Mortgage) and Nesto.
Does Mortgage Diligent have an API?
No public API is recorded for Mortgage Diligent.
What industry is Mortgage Diligent in?
Mortgage Diligent's product category is Mortgage Brokerage Services. Its primary akta.pro industry code is FSAEAEAA, Residential Mortgage Brokerage (Purchase & Refinance), with a secondary code of FSALABAD, Reverse Mortgage Brokers. Its NAICS code is 522310 and its SIC code is 6163.