The Public Good
Public Good Consulting is a NYC-based boutique research and strategy firm serving government agencies, nonprofits, and philanthropies with strategic planning, evaluation, capacity building, policy analysis, and financial planning services.
- Company typePrivate
- Founded2003
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What The Public Good does
Public Good Consulting LLC, operating as "The Public Good," is a boutique research and strategy consulting firm headquartered in New York City. Founded in 2003 and active since 2004, the firm serves mission-driven organizations — primarily NYC-area government agencies, nonprofits, philanthropies, labor unions, and civic institutions — with a service portfolio spanning Evaluation & Improvement, Strategic Planning, Capacity Building & Coaching, Policy Analysis & Advocacy, Project Management, and Financial Planning & Analysis. The company is led by founder and principal Tricia Davies, an MPA from Columbia SIPA with 20+ years of cross-sector experience spanning the US Treasury/IRS, NYC Mayor's Office of Management & Budget, NYC Department of Homeless Services, KPMG, and direct NGO roles.
The firm's core technology stack is modest: data analysis, research methodologies, geospatial mapping, and stakeholder engagement approaches delivered through human-led consulting. The company has built a small portfolio of open-data web applications — including the Afterschool Open Data Project, NYC Afterschool Ecosystem tool, Community Explore Application (Shiny), and an SHSAT Mapping Tool — that function primarily as thought-leadership artifacts and engagement funnels rather than commercial products. These are built on open government data and deployed via platforms such as ShinyApps.io.
Public Good operates a fee-for-service professional services model with publicly disclosed tiered pricing on its NYC Department of Education Multiple Task Award Contract (MTAC, Contract #QR1271E) ranging from $1,330 for a single focus group up to $7,850 for nine focus groups. Other engagements are custom-scoped. GTM is sales-led and referral-driven through a 20+ year professional network, the Columbia University QMSS partnership (since 2017), subcontractor relationships with firms such as Dalberg and Community Resource Exchange, and a co-marketing partnership with Pockets Change (since 2021). The firm is a certified Women-Owned Business Enterprise (WBE), has 1-10 employees per firmographics, is self-funded with no venture or institutional capital, and does not disclose revenue.
The Public Good firmographics
Firmographics- Name
- The Public Good
- Legal name
- Public Good Consulting LLC
- Website
- https://thepublicgoodconsulting.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Public Good Consulting is a NYC-based boutique research and strategy firm serving government agencies, nonprofits, and philanthropies with strategic planning, evaluation, capacity building, policy analysis, and financial planning services.
- Ownership category
- akta.pro rank
The Public Good industry classification
Industry- Product category
- Management Consulting Services
- NAICS
- Management Consulting Services (54161)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Public Sector & Policy Consulting (BPAHACAN)
- akta.pro secondary industries
- Financial Management & Performance Improvement Consulting (BPAHACAF), Organization Design & Operating Model Consulting (BPAHAGAB)
Keywords
Where The Public Good is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Public Good business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Consulting Services: Fee-for-service professional consulting engagements including program planning and evaluation, policy and strategy development, process improvement and performance analysis, capacity building, project management, and financial planning and analysis. Projects are customized to client needs with pricing based on scope and deliverables.
- Focus Group and Training Services: Structured engagement services for NYC Department of Education including facilitated focus groups, stakeholder interviews, and community engagement workshops. Provided through MTAC contract with tiered pricing based on number of sessions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single Focus Group: $1,330 |
| Unit Pricing | Pay-as-you-go | Three Focus Groups: $3,563 |
| Unit Pricing | Pay-as-you-go | Six Focus Groups: $5,838 |
| Unit Pricing | Pay-as-you-go | Nine Focus Groups: $7,850 |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
The Public Good product offering
Product offeringCore offering
Public Good Consulting is a research and strategy consulting firm that delivers planning, evaluation, capacity building, policy analysis, project management, and financial planning services to government agencies, nonprofits, philanthropies, and civic organizations. Engagements combine quantitative data analysis with qualitative stakeholder feedback (focus groups, interviews, community conversations) to produce evidence-based strategies, feasibility studies, financial models, and operational improvements for mission-driven clients. The firm also builds free open-data web applications (such as the Afterschool Open Data Project and NYC Afterschool Ecosystem) to demonstrate expertise and serve the broader community.
Product overview
Public Good Consulting is a consulting firm offering strategic planning and evaluation services for social impact organizations. Their service portfolio includes six core consulting offerings: Evaluation & Improvement, Strategic Planning, Capacity Building & Coaching, Policy Analysis & Advocacy, Project Management, and Financial Planning & Analysis. They also develop proprietary data tools and web applications for public use, including the Afterschool Open Data Project, NYC Afterschool Ecosystem web application, Community Explore Application, and SHSAT Mapping Tool. These data-driven tools leverage open government data to help parents, providers, and policymakers make informed decisions about education and community resources.
Differentiator
Problem solved
Functional benefit
Products and services
- Consulting Services Customized consulting engagements for mission-driven organizations covering Evaluation & Improvement, Strategic Planning, Capacity Building & Coaching, Policy Analysis & Advocacy, Project Management, and Financial Planning & Analysis. Each project combines quantitative data analysis with qualitative stakeholder feedback to deliver evidence-based strategic recommendations, financial models, feasibility assessments, and implementation tools.
- Afterschool Open Data Project A free data search web application designed to help parents and caregivers find free afterschool programs in their NYC neighborhoods, with filters by grade level (3K, PreK, K) and program type (COMPASS, Beacon, Cornerstone). Built using open government data as part of the firm's independent projects.
- NYC Afterschool Ecosystem A free web application for afterschool providers and policy makers that serves as a data repository, visualization, and research tool identifying neighborhood resources, needs, city investments, and afterschool partnerships. Built using open government data.
- Community Explore Application An interactive web application supporting Brooklyn Jewish community planning, using data collected through focus groups, interviews, and surveys to explore community characteristics and opportunities.
- SHSAT Mapping Tool A data visualization tool analyzing relationships between NYC neighborhoods, middle schools, and admission to Specialized High Schools to explore educational equity and opportunity patterns.
Quantifiable outcome
- Helped Manny Cantor Center double its preschool capacity for infants-PreK through feasibility study and financial modeling
- +3 more outcomes
Companies that use The Public Good
Customer profileNamed customers15 records
Segments4 records
Ideal customer profiles3 records
The Public Good technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
The Public Good partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and supporting.
- Pockets ChangecoreAward-winning nonprofit teaching financial literacy through Hip Hop pedagogy and neuroscience. Partnered on NYC DOE MTAC contract awarded in 2021, supporting youth and families in building long-term financial well-being through workshops and community engagement.
- Columbia University QMSScorePartnership since 2017 with Columbia University's rigorous master's program in Quantitative Methods. Brings top graduates and faculty expertise to consulting projects, ensuring access to latest knowledge and methods in data science and social research.
- North ArrowsupportingMapping and data studio that helps nonprofits become data-driven through interactive maps, geospatial dashboards, and actionable insights for strategy, fundraising, and community leadership.
- Community Resource Exchange (CRE)supportingProject partner/subcontractor relationship for NYC Department of Health's Take Care NY initiative. Public Good provided project management services to coordinate community conversations in public libraries across all NYC boroughs.
- DalbergsupportingBrought in by Dalberg through a contract with NYC Economic Development Corporation to facilitate focus groups and interviews with NYC residents for pandemic response research and health equity initiatives.
Scale indicators10 records
The Public Good competitors and assessment
Company assessmentBroad incumbents
- Urban Institute: Major nonprofit research organization delivering data, evidence, and policy analysis to government, foundations, and the social sector. Comparable to Public Good in applying data and research to support mission-driven and public-sector clients, but at much larger institutional scale.
- MDRC: Nonprofit social-policy research organization evaluating programs in education, employment, and social services for government and foundations. Comparable in serving public agencies and philanthropies on rigorous program evaluation and social-policy research.
- Bridgespan Group: Large nonprofit and philanthropic strategy consulting firm with NYC presence serving foundations, nonprofits, and social-sector leaders. Comparable in serving mission-driven clients on strategy and organizational challenges but at significantly greater scale and brand reach than Public Good.
- Dalberg: Global social-impact consulting firm advising governments, foundations, and NGOs on strategy, policy, and program design. Dalberg is named as a subcontractor that has brought Public Good into NYC EDC work; as a peer it operates in the same mission-driven strategy and research space at much larger scale.
- FSG: Global mission-driven consulting firm advising foundations, corporations, and nonprofits on strategy, evaluation, and collective impact. Comparable to Public Good in evaluation, strategy, and mission-driven client focus, but operates at much larger scale with published research and global reach.
- Abt Associates: Large research and consulting firm serving U.S. federal, state, and local government agencies on social policy, program evaluation, and research. Comparable in serving public agencies on evaluation, capacity, and policy work but at vastly greater scale and contract size.
Direct peers
- La Piana Consulting: Boutique consulting firm serving nonprofits and public agencies on strategic planning, organizational development, and executive transitions. Comparable to Public Good in boutique scale, mission-driven client base, and similar service portfolio.
- Action Strategies: Social-impact consulting firm supporting nonprofits, foundations, and government on strategy, equity, and organizational change. Comparable in targeting the same mission-driven buyer and offering similar strategy, facilitation, and capacity-building engagements.
- TCC Group: Consulting firm serving nonprofits, foundations, and government agencies on strategy, evaluation, and organizational development. Comparable to Public Good in mission-driven client focus and emphasis on evaluation, strategic planning, and capacity building.
- Community Resource Exchange (CRE): NYC-based nonprofit and social-sector consulting and capacity-building organization serving mission-driven clients. CRE is both a named subcontractor/partner and a direct peer offering strategy and capacity-building services to NYC nonprofits — directly comparable in geography, client base, and service mix.
Market position
Strengths5 records
Weaknesses5 records
Key risks6 records
Key highlights7 records
Customer concentration
The Public Good social profiles
Digital presenceThe Public Good financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Public Good leadership team
Management profileNumber of profiles
Profiles1 record
The Public Good funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Public Good M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Public Good
What does The Public Good do?
Public Good Consulting is a research and strategy consulting firm that delivers planning, evaluation, capacity building, policy analysis, project management, and financial planning services to government agencies, nonprofits, philanthropies, and civic organizations. Engagements combine quantitative data analysis with qualitative stakeholder feedback (focus groups, interviews, community conversations) to produce evidence-based strategies, feasibility studies, financial models, and operational improvements for mission-driven clients. The firm also builds free open-data web applications (such as the Afterschool Open Data Project and NYC Afterschool Ecosystem) to demonstrate expertise and serve the broader community.
Is The Public Good a public or private company?
The Public Good is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Public Good founded?
The Public Good was founded in 2003. It employs 1 to 10 people.
Where is The Public Good based?
The Public Good is headquartered in New York, United States, in the North America region.
How does The Public Good make money?
Two revenue lines are on record. Consulting Services are the primary driver. The others are focus Group and Training Services.
Who are The Public Good's main competitors?
Broad incumbents on record are Urban Institute, MDRC, Bridgespan Group, Dalberg, FSG and Abt Associates. Direct peers are La Piana Consulting, Action Strategies, TCC Group and Community Resource Exchange (CRE).
Does The Public Good have an API?
No public API is recorded for The Public Good.
What industry is The Public Good in?
The Public Good's product category is Management Consulting Services. Its primary akta.pro industry code is BPAHACAN, Public Sector & Policy Consulting, with a secondary code of BPAHACAF, Financial Management & Performance Improvement Consulting. Its NAICS code is 54161 and its SIC code is 8742.