Airefrig
Airefrig is an Australian family-owned national wholesaler (founded 1970) of commercial refrigeration and air conditioning equipment, components, and refrigerants, serving licensed HVACR trade professionals through 12-13 branches across all Australian states and an online trade portal.
- Company typePrivate
- Founded1970
- HeadquartersPerth, Australia
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Airefrig does
Airefrig is an Australian family-owned national wholesaler of commercial refrigeration and air conditioning products, founded in October 1970 by Bill and Waverley Treby and headquartered in Bayswater, Western Australia. The company distributes a broad-line HVACR portfolio spanning ten core categories — refrigeration equipment (compressors, condensers, evaporators, condensing units), controls/valves/vessels (expansion valves, solenoid valves, electronic controllers), copper tube and fittings, motors and fan decks, HVAC install accessories, tools, refrigerants and oils, electrical components, industrial refrigeration, and air conditioning equipment — sourced from third-party brands such as Danfoss BOCK, Daikin, Bitzer, A-Gas, Cubigel, Carel, Ziehl-Abegg, ebm-papst, Parker Sporlan, CPS, Karyer, and Camfil, alongside the exclusive proprietary Coil Defender brand. Airefrig holds sole Australian distribution rights for several key lines including Danfoss BOCK compressors and Buffalo Trident coil spares, which provides defensible product access in the local market.
The company serves licensed refrigeration mechanics, air conditioning technicians, and HVACR installers across Australia through a network of 12-13 branch warehouses covering every state (NSW, VIC, QLD, WA, SA, plus TAS, NT, and ACT). Go-to-market is sales-led via three channels: physical branch counter sales, phone-based inside sales with a 24/7 breakdown line, and the Aire-Biz online ordering portal for trade account holders. Pricing is account-based and not publicly disclosed; customers must apply for either credit accounts (30-day terms from end of month) or cash accounts, with AU refrigeration licensing required for refrigerant purchases. Revenue is generated through hardware sales of components and equipment, with no software, subscription, or service recurring revenue streams.
Airefrig is 100% family-owned with no institutional or private equity investment, no public listing, and no M&A activity disclosed. Leadership comprises founders Bill and Waverley Treby (Directors), Stephen Cross as General Manager since 2001, Patrick Paulus as Supply Chain Manager, and Kingsley Morisey as Administration and Accounts Manager. The company operates with 51-100 employees across its national footprint, with state managers and branch staff promoted from within and holding refrigeration trade backgrounds that support the sales engineering function.
Airefrig firmographics
Firmographics- Name
- Airefrig
- Legal name
- Airefrig Australia Pty Ltd
- Website
- https://airefrig.com.au
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Airefrig is an Australian family-owned national wholesaler (founded 1970) of commercial refrigeration and air conditioning equipment, components, and refrigerants, serving licensed HVACR trade professionals through 12-13 branches across all Australian states and an online trade portal.
- Ownership category
- akta.pro rank
Airefrig industry classification
Industry- Product category
- Commercial HVAC and Refrigeration Wholesale Distribution
- NAICS
- Refrigeration Equipment and Supplies Merchant Wholesalers (423740), Warm Air Heating and Air-Conditioning Equipment and Supplies Merchant Wholesalers (42373)
- SIC
- Refrigeration & Service Industry Machinery (3580), Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070), Wholesale-Machinery, Equipment & Supplies (5080)
- akta.pro primary industry
- HVAC, Water Heaters & Indoor Air Quality Distribution (CRAOAFAJ)
Keywords
Where Airefrig is headquartered
LocationHeadquarters
- HQ city
- Perth
- HQ country
- Australia
- HQ region
- Oceania
Offices13 records
Markets served
Airefrig business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Wholesale Distribution: Airefrig generates revenue through wholesale distribution of refrigeration and air conditioning equipment, components, and supplies to licensed trade professionals. Products include refrigeration equipment, controls/valves/vessels, copper tube/fittings/insulation, motors/fans, HVAC install range, tools, refrigerants/oils, electrical components, industrial refrigeration products, and air conditioning equipment. Sales occur through a national branch network with payment terms typically 30 days from end of month.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Trade Account (Credit) |
| One time/ perpetual license | Pay-as-you-go | Cash Account |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Airefrig product offering
Product offeringCore offering
Airefrig is a family-owned national wholesaler distributing refrigeration and air conditioning equipment, components, controls, valves, motors, tools, refrigerants, and HVAC installation supplies to licensed trade professionals across Australia. The company carries distributed brands (Danfoss BOCK, Karyer, Cubigel, Carel, A-Gas, Bitzer, Daikin, Ziehl-Abegg, ebm-papst, CPS, Parker Sporlan, Camfil) plus the proprietary Coil Defender cleaning range, selling via a 13-branch counter network, phone ordering, and the Aire-Biz online trade portal with credit terms of 30 days from end of month.
Product overview
Airefrig is a family-owned national wholesaler for the refrigeration and air conditioning industry in Australia, established in 1970. The company operates as a broad-line distributor offering a comprehensive portfolio of products across ten main categories: Refrigeration Equipment (condensing units, evaporators, compressors, condensers), Controls/Valves/Vessels (expansion valves, driers, solenoid valves, electronic controls), Copper Tube/Fittings/Insulation, Motors/Blades/Fan Decks, HVAC Install Range, Tools, Refrigerants/Oil/Service Ancillaries, Electrical, Industrial Refrigeration, and Air Conditioning Equipment. The company distributes numerous third-party brands including Danfoss BOCK, Karyer, Cubigel, Carel, A-Gas, Bitzer, Daikin, Ziehl-Abegg, ebm-papst, CPS, Parker Sporlan, and Camfil. Airefrig also holds exclusive proprietary brands such as Coil Defender for coil cleaning and treatment products. The business operates through an "Aire-Biz" e-commerce platform with branches across all Australian states.
Differentiator
Problem solved
Functional benefit
Brands
- Coil Defender: Exclusive brand to Airefrig Australia for coil cleaning, protection, and maintenance products including DTM coating, coil cleaners, leak detectors, and filter protect treatments.
Products and services
- Refrigeration Equipment Core product category encompassing condensing units, evaporators, compressors (hermetic, semi-hermetic, scroll, screw, open drive), condensers (air cooled, water cooled), refrigeration racks, and drop-in units for commercial and industrial refrigeration applications, supplied to licensed HVACR trade customers.
- Controls, Valves & Vessels Comprehensive range of HVACR controls including expansion valves (mechanical and electronic), driers and sight glasses, solenoid valves, electronic controls, variable speed drives, pressure controls, thermostats, ball valves, check valves, and specialty valves for various refrigerant applications.
- Copper Tube, Fittings & Insulation Complete line of copper tube products (hard drawn, soft drawn, capillary, twin tube), insulation materials, copper fittings, brass fittings, pipe mounting systems, and press fittings for refrigeration and air conditioning installations.
- Motors, Blades & Fan Decks Fans and motors including fan motors (Q & IQ square series, shaded pole, 50D, Fasco 8 series), axial fan motors, basket grille axial fans, EC plug fans, fan decks (cross flow, single, twin), and fan blades for HVAC applications.
- HVAC Install Range Installation hardware and accessories including wall and roof brackets, pipe ducting, mounts, condensate pumps, PVC pipe and fittings, and evaporative cooler pumps for HVAC system installation.
- Tools Specialty refrigeration tools including vacuum pumps, recovery units, scales, leak detectors, gauges, meters, hand tools, access fittings, welding equipment, and press fitting tools for HVACR technicians.
- Refrigerants, Oil & Service Ancillaries Refrigerant gases (R22, R134a, R404A, R438A, R407C, R410A, R32), industrial gases, oils and fluids, flexible hoses, chemical treatments, tapes, sealants, air filtration products, and coolroom hardware. Restricted to AU refrigeration license holders.
- Electrical Components Electrical components including contactors, overloads, timers, relays, switches, capacitors, and accessories for refrigeration and air conditioning systems.
- Industrial Refrigeration Industrial-grade refrigeration components including valves, solenoid valves, strainers, repair kits, flanges, pressure transmitters, probes, and pilot valves for large-scale refrigeration applications.
- Air Conditioning Equipment Air conditioning products including wall splits, cassette systems, ducted systems, under ceiling units, VRV systems, and spare parts for residential and commercial air conditioning.
- Coil Defender (Exclusive Brand) Proprietary brand exclusive to Airefrig Australia covering coil cleaners, degreasers, protectants, leak detectors, enzyme cleaners, and antimicrobial treatments for HVAC and refrigeration coil maintenance and protection, including DTM coating, ice machine cleaner, coil blast, B-Sure leak detector, passivated cleaner, and enzyme coil cleaner ranges.
- Karyer Heat Exchangers (Distributed Brand) Full selection of evaporators and condensers in various configurations backed by Airefrig expertise, designed for diverse refrigeration applications. Stock available nationally through Airefrig branches.
- Danfoss BOCK Compressors (Distributed Brand) Airefrig is the sole distributor for Danfoss BOCK compressors and spare parts in Australia, covering hermetic and semi-hermetic compressor solutions for commercial and industrial refrigeration applications.
- Cubigel Green Cooling Range Compressors (Distributed Brand) Natural refrigerant compressors using R290 and R600a refrigerants from Cubigel's Green Cooling Range, stocked nationally at Airefrig locations for environmentally-friendly refrigeration applications.
- Buffalo Trident Coil Spares (Distributed Brand) Sole-distributor supply arrangement for all spare parts for Australian-manufactured Buffalo Trident coil products, ensuring aftermarket supply of replacement components for legacy Buffalo equipment.
- Daikin Air Conditioning Systems (Distributed Brand) Daikin wall splits, cassette systems, ducted systems, under ceiling units, and VRV systems plus spare parts for residential and commercial air conditioning applications, distributed nationally through the Airefrig branch network.
- Parker Sporlan HVACR Components (Distributed Brand) Parker Sporlan TX valves, driers, heat reclaim valves, oil filters, solenoid valves, sight glasses, and related HVACR components, manufactured in Parker Sporlan's Washington, Missouri factory.
- Ziehl-Abegg Fans & Motors (Distributed Brand) Ziehl-Abegg axial fan motors, basket grille axial fans, wall ring axial fans, and square plate axial fans with global manufacturing presence across 16 production plants, distributed through Airefrig's national branch network.
- CPS Tools & Instruments (Distributed Brand) CPS Products including Blackmax, Pro-Set, and Smart Tools ranges covering vacuum pumps, charging scales, leak detectors, manifold gauges, multimeters, and hand tools for HVACR technicians, with technical support and after-sales service from Airefrig.
- RLS Press Fittings & Tools (Distributed Brand) RLS range of press fittings, tooling kits, jaws and accessories stocked in large quantities nationally, including the 32kN Klauke Press Tool and Jaws range for press fitting applications.
- Camfil Air Filtration (Distributed Brand) Camfil commercial and industrial air filtration and air pollution control systems, stocked at large levels across the Airefrig branch network.
- ebm-papst Fan Motors (Distributed Brand) ebm-papst fan motors including the Q and IQ Square Series Motors for commercial and industrial ventilation and refrigeration applications, distributed through Airefrig's national branch network.
- Aire-Biz Online Trade Account Portal Online ordering platform for registered trade account holders to view account-specific pricing, check stock availability, and place orders with Airefrig, supporting the company's branch and phone-based trade sales operations.
- 24/7 Breakdown Emergency Support Dedicated 24/7 telephone breakdown support line for trade customers requiring urgent access to refrigeration and air conditioning components, spares, and technical assistance outside standard business hours.
- Sales Engineering Technical Support Dedicated sales engineering team providing technical support for equipment selection, sizing, and specification of refrigeration and HVAC components to licensed trade customers nationwide.
Companies that use Airefrig
Customer profileSegments1 record
Ideal customer profiles1 record
Airefrig technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Airefrig partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and major.
- Buffalo SparescoreAirefrig is the sole distributor for all spare parts for Australian manufactured Buffalo Trident coil products. This exclusive arrangement ensures supply of replacement parts for legacy Buffalo equipment.
- Danfoss BOCKcoreAirefrig is the sole distributor for Danfoss BOCK compressors and spare parts in Australia. This partnership provides access to Danfoss BOCK's range of compressors for commercial and industrial refrigeration applications.
- Karyer Heat ExchangerscoreBacked by Airefrig expertise, the Karyer range includes a full selection of evaporators and condensers in various configurations designed to suit diverse refrigeration applications. Stock available nationally through Airefrig branches.
- Parker SporlancoreParker Sporlan has been developing and manufacturing components and valves for over 85 years for the HVACR industry. Products include TX valves, driers, heat reclaim valves, oil filters, solenoid valves and sight glasses. All products manufactured in Parker Sporlan factory in Washington, Missouri.
- Ziehl-AbeggmajorZiehl-Abegg is a leading global company in ventilation, control and drive technology. Established external rotor motors in the 1950s that remain industry standard. Global workforce of 4,300 with 16 production plants and 113 sales locations. Products include axial fan motors and fans for refrigeration applications.
- Cubigel Green Cooling RangemajorAirefrig stocks R290 and R600a compressors from Cubigel's Green Cooling Range nationally. Environmentally-friendly refrigerants aligned with sustainability trends.
- A-GascoreA-Gas supplies refrigerants including R410A, R404A, R134a, and other refrigerants to Airefrig. Products include oxygen-free nitrogen for leak detection and pressure testing. A-Gas OFN is 99.998% pure.
- CPS ProductscoreLong-standing partnership with CPS Products, a world leader in design and manufacture of tools, instruments and service equipment for air conditioning and refrigeration systems. CPS includes Blackmax, Pro-Set and Smart Tools ranges. Sales backed by technical support and after-sales service.
- Coil Defender (Exclusive Brand)coreCoil Defender range is exclusive to Airefrig Australia. Includes coil cleaners, protectants, leak detectors, and enzyme cleaners for HVAC/R applications. Products include DTM corrosion protection, ice machine cleaner, coil blast, B-Sure leak detector, passivated cleaner, and enzyme coil cleaner.
- RLS (Press Fittings & Tools)majorRLS range of press fittings and tools available in large stock quantities nationally. Products include press fittings, tooling kits, jaws and accessories. Includes new 32kN Klauke Press Tool and Jaws.
- CamfilmajorCamfil is a leading manufacturer of premium clean air solutions providing commercial and industrial systems for air filtration and air pollution control. Airefrig maintains large stock levels of Camfil filters across the branch network.
- DaikinmajorWide range of Daikin air conditioning systems including wall splits, cassettes, ducted systems, under ceiling, VRV systems and spare parts.
- ebm-papstmajorebm-papst supplies fan motors including the Q and IQ Square Series Motors. Products distributed through Airefrig's national branch network.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Airefrig competitors and assessment
Company assessmentBroad incumbents
- RWC (Reliance Worldwide Corporation): ASX-listed manufacturer and distributor of plumbing, HVAC, and water management products. Overlaps with Airefrig in copper fittings, valves, and plumbing-related HVACR components.
- Ferguson Enterprises: US-listed global distributor of plumbing, HVAC, and specialty products. Comparable broad-line distribution model serving trade professionals at much greater scale than Airefrig.
- Reece Limited: ASX-listed Australian distributor of plumbing, HVAC, and refrigeration products with 900+ branches. Owns Actrol, creating direct overlap with Airefrig in HVACR distribution at vastly greater scale.
Emerging players
- Bitzer Australia: Australian subsidiary of German compressor manufacturer Bitzer. Functions partly as a direct distribution channel to large OEMs and contractors, creating partial channel overlap with Airefrig for premium compressor sales.
Direct peers
- Actrol (Reece Group): Australia's largest refrigeration and air conditioning wholesaler, part of Reece Group. Direct competitor serving HVACR trade professionals with a comparable product range and national branch network.
- Tradelink Plumbing Centres: Reece Group-owned plumbing and bathroom product distributor with a national Australian branch network. Partial overlap with Airefrig in HVAC installation components, fittings, and pipework.
- Heatcraft Refrigeration Australia: Australian refrigeration wholesaler distributing commercial refrigeration equipment, components, and controls to trade customers. Comparable product mix and customer base to Airefrig.
- Johnstone Supply: US-based HVACR cooperative wholesaler with hundreds of branches. Closest international analogue to Airefrig's broad-line trade distribution model and exclusive OEM brand relationships.
- Refrigeration Supplies Group (RSG): US-based refrigeration and HVAC parts wholesaler serving contractors through a multi-branch network. Highly comparable to Airefrig in product mix, customer segment, and value-added technical support.
Others
- Daikin Australia: Australian arm of global HVAC manufacturer. Airefrig is a key distribution partner for Daikin AC systems, but Daikin's own dealer network and direct commercial sales overlap with Airefrig's customer base.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks1 record
Key highlights6 records
Customer concentration
Airefrig social profiles
Digital presenceAirefrig financial estimates
Financial estimateRevenue estimate
Valuation estimate
Airefrig leadership team
Management profileNumber of profiles
Profiles5 records
Airefrig funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Airefrig M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Airefrig
What does Airefrig do?
Airefrig is a family-owned national wholesaler distributing refrigeration and air conditioning equipment, components, controls, valves, motors, tools, refrigerants, and HVAC installation supplies to licensed trade professionals across Australia. The company carries distributed brands (Danfoss BOCK, Karyer, Cubigel, Carel, A-Gas, Bitzer, Daikin, Ziehl-Abegg, ebm-papst, CPS, Parker Sporlan, Camfil) plus the proprietary Coil Defender cleaning range, selling via a 13-branch counter network, phone ordering, and the Aire-Biz online trade portal with credit terms of 30 days from end of month.
Is Airefrig a public or private company?
Airefrig is a private company. It is classified as family owned and is currently operating.
When was Airefrig founded?
Airefrig was founded in 1970. It employs 51 to 100 people.
Where is Airefrig based?
Airefrig is headquartered in Perth, Australia, in the Oceania region.
How does Airefrig make money?
One revenue line is on record: wholesale Distribution.
Who are Airefrig's main competitors?
Broad incumbents on record are RWC (Reliance Worldwide Corporation), Ferguson Enterprises and Reece Limited. Bitzer Australia is listed as an emerging player. Direct peers are Actrol (Reece Group), Tradelink Plumbing Centres, Heatcraft Refrigeration Australia, Johnstone Supply and Refrigeration Supplies Group (RSG). Daikin Australia is listed as an others.
Does Airefrig have an API?
No public API is recorded for Airefrig.
What industry is Airefrig in?
Airefrig's product category is Commercial HVAC and Refrigeration Wholesale Distribution. Its primary akta.pro industry code is CRAOAFAJ, HVAC, Water Heaters & Indoor Air Quality Distribution. Its NAICS code is 423740 and its SIC code is 3580.