Jem

What Jem does

Jem operates a suburban shopping mall located in Jurong East, Singapore, owned by Lendlease Global Commercial REIT and operated by Lendlease Retail Pte Ltd. The asset comprises 580,000 square feet of retail space distributed across six levels and approximately 250 retail units, positioning it as Singapore's third-largest suburban mall by footprint. It is physically integrated with the Jurong East MRT interchange, Singapore's principal western transport hub, which provides structural commuter footfall in addition to destination shoppers from the western catchment.

The mall is anchored by a roster of major retail, dining, and entertainment operators, including IKEA Jurong, FairPrice Xtra, Shaw Theatres, Don Don Donki, H&M, UNIQLO, and Kopitiam Food Hall. The tenant mix is further segmented into sub-experiential zones branded Jem Park, Jem Play, Jem Street, and Jem Food Hall, which separate lifestyle, family-oriented, street-retail, and dining concepts. The asset is BCA Green Mark Platinum-certified, indicating validated energy and water efficiency in building operations.

Jem generates revenue through three principal streams: retail space rental income across its 250 units, voucher sales (gift cards and stored-value instruments), and carpark revenue. The mall employs between 51 and 100 staff, consistent with an asset-management and operations footprint rather than a labour-intensive retail chain. Recent digital investments — NETS Pay integration slated for 2026, ShopBack Pay partnership, and a mobile wayfinding tool — indicate incremental investment in shopper-facing digital infrastructure, though no AI/ML capabilities are disclosed.

Name

Jem

Legal name

Lendlease Retail Pte Ltd

Website

https://jem.sg

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Short description

Jem is a 580,000-square-foot suburban shopping mall in Jurong East, Singapore, with 250 retail units across six levels. It serves western Singapore residents through anchor tenants IKEA, FairPrice Xtra, and Shaw Theatres, generating revenue from retail rentals, voucher sales, and carpark operations.

Ownership category

akta.pro rank

Headquarters

HQ city

Woodlands

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Retail Space Rental: Jem generates revenue through renting retail space to tenants. Major tenants include IKEA Jurong, FairPrice Xtra, Shaw Theatres, Don Don Donki, H&M, Kopitiam Food Hall, and UNIQLO.
2. Voucher Sales: Sale of Lendlease gift vouchers in $10 and $50 denominations. E-vouchers also available via Lendlease Plus mobile app.
3. Carpark Revenue: Carpark charges and parking fee management.

Distribution channels3 records

Marketing channels5 records

Core offering

Jem is a suburban shopping mall in Jurong East, Singapore, operating 250 retail units across 580,000 square feet over six levels with direct connectivity to the Jurong East MRT interchange. The mall combines retail, dining, entertainment, and lifestyle experiences under one roof, complemented by loyalty and voucher programmes operated through the Lendlease Plus ecosystem. Its anchor tenants include IKEA Jurong, FairPrice Xtra, Shaw Theatres, Don Don Donki, H&M, UNIQLO, and Kopitiam Food Hall.

Product overview

Jem is a shopping mall platform operated by Lendlease Global Commercial REIT. The core offering is the Jem Shopping Mall itself—a suburban retail center with 250 units across 580,000 square feet of retail space. Adjacent to this are experiential sub-brands including Jem Park (sky park/gardens), Jem Play (playground), Jem Street (al fresco dining), and Jem Food Hall. The platform extends through loyalty and payment products: the Lendlease Plus Rewards Programme for member engagement and point earning, and Lendlease Gift Vouchers for gifting transactions.

Differentiator

Problem solved

Functional benefit

Products and services

• Jem Shopping Mall Suburban retail mall offering 250 retail units across 580,000 square feet over six levels, providing retail space rental to anchor tenants and specialty retailers serving shoppers in western Singapore.
• Jem Park Cascading sky park with landscaped rooftop gardens, play areas, promenades, and viewing platforms spanning Levels 5 to 7 of the mall.
• Jem Play Honeycomb-themed children's playground at Level 5 featuring climb-across canopy, safe nests, hammocks, and dry and water play areas.
• Jem Street Streetside shopping and al fresco dining area featuring outlets such as H&M, McDonald's, Casa Vostra, Starbucks, and Aburi-EN.
• Jem Food Hall Food court at Basement 1 offering food stalls, cafes, and restaurants with diverse dining options for shoppers.
• Lendlease Gift Vouchers Physical and electronic gift vouchers accepted at participating stores at Lendlease malls, available in $10 and $50 denominations with a 12-month validity period. Effective 1 February 2026, payments accepted via NETS only.
• Lendlease Plus Rewards Programme Loyalty programme enabling members to earn Plus$ on purchases, redeem e-vouchers, access exclusive promotions, and participate in workshops; members scan QR codes in-store to utilize e-vouchers and earn rewards.

Quantifiable outcome

• Energy reduction of about 13GWh annually
• +1 more outcomes

Named customers7 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Two partnerships are on record, tiered core.

• Lendlease Corporation LtdcoreStrategic or Co-development PartnerParent company and developer of Jem. Lendlease is a market-leading Australian integrated real estate group listed on the Australian Securities Exchange, with operating segments of Investments, Development, and Construction.
• Lendlease Retail Pte LtdcoreStrategic or Co-development PartnerOperating entity that manages Jem shopping centre under the Lendlease Group. Operates the mall's digital platforms, promotions, and tenant relations.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• IMM (International Merchandise Mart): IMM is a large suburban mall in the Jurong East region offering a mix of outlet retail, furniture, and lifestyle tenants. It competes with Jem for the same western Singapore shopper base within a short driving distance.
• Causeway Point: Causeway Point is a large suburban mall located in Woodlands, directly connected to the Woodlands MRT/transport interchange. It serves a comparable role as a regional lifestyle destination for a non-CBD catchment similar to Jem's Jurong positioning.
• Westgate: Westgate is a suburban shopping mall directly adjacent to Jem in Jurong East, sharing the same MRT interchange catchment and targeting a comparable mid-to-mid-plus shopper. It is the closest single-asset competitor for western Singapore retail spend.
• Tampines Mall: Tampines Mall is a major suburban shopping centre serving Singapore's eastern residential catchment with a comparable mix of fashion, F&B, and entertainment anchors. It is one of the closest format and scale analogs to Jem.
• VivoCity: VivoCity is one of Singapore's largest suburban malls, anchored by cineplex, supermarket, and a similar broad mix of fashion and lifestyle tenants. It competes with Jem for cross-island discretionary shopping trips and family destination outings.
• Junction 8: Junction 8 is a suburban shopping mall connected to Bishan MRT interchange serving central Singapore's residential catchment. It is directly comparable to Jem in scale, transport connectivity, and mid-market positioning.

Others

• Lendlease Global Commercial REIT: Lendlease Global Commercial REIT is the publicly listed Singapore REIT that owns Jem and sister assets including 313@somerset. It is the capital-markets vehicle through which Jem's underlying property value is monetised.

Broad incumbents

• Far East Organization: Far East Organization operates a portfolio of major Singapore malls including West Mall, Parkway Parade, and Bedok Point. It is a broad incumbent in suburban and mid-tier mall operations competing for similar retail tenants and shopper segments.
• Frasers Property Singapore: Frasers Property operates several Singapore suburban malls including Waterway Point, Northpoint City, and Causeway Point. It is a broad incumbent competitor in the suburban mall asset class where Jem operates.
• CapitaLand Mall Trust / CapitaLand Integrated Commercial Trust: CapitaLand operates one of Singapore's largest retail REIT portfolios including Tampines Mall, Junction 8, and Funan. It is a broad incumbent peer that competes for tenant mindshare and capital across the same suburban mall format as Jem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/JemSingapore
• LinkedInlinkedin.com/company/4853

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jem