Distribuidora Latinoandina

What Distribuidora Latinoandina does

Distribuidora Latinoandina, SL is a privately-held Spanish food importer and wholesale distributor headquartered in Madrid that has specialized in ethnic foods since its founding in 2007. The company imports products from 35 countries across Latin America, Africa, and Asia, and distributes a portfolio of more than 700 SKUs to approximately 10,000 B2B clients across 20 European countries. Its customer base spans specialty ethnic retailers, supermarket chains, and HORECA operators (hotels, restaurants, and catering), served through wholesale distribution and channel partner relationships.

The company operates a brand house model that combines 15+ proprietary brands — including El Plebeyo (Peruvian Andean products), El Dorado (Colombian snacks and frozen goods), La Latina Gourmet (Peruvian condiments), Fruttimanía (frozen fruit pulps), Green Helados (tropical fruit ice creams), Buendía (Colombian instant coffee), Vegan Life (plant-based products), and Hogar Universal (kitchenware) — with exclusive distribution partnerships for third-party brands such as Nestlé, Happy Elephant, Riz de la Vallée, Babou, Zaiqa, and Tadka. Recent portfolio additions through 2025 have extended the offering into African (Flying Easy Cook, Babou), South Asian (Zaiqa, Tadka), vegan, and kitchenware categories. The company also operates the wholly-owned subsidiary Marindus, SLU at the same Madrid address.

The business generates revenue through wholesale product distribution, earning margins on the import and resale of branded ethnic foods. GTM motion is channel-based: B2B wholesale to retailers, supermarkets, and HORECA, with no direct consumer sales and pricing provided on request to business customers. The company maintains a multilingual website (Spanish, English, French, Italian), a recipe and culture-focused blog, and social sharing channels as top-of-funnel marketing. No external funding, public listing, or institutional investor is disclosed, and the company appears to be independently owned; revenue is not publicly disclosed.

Name

Distribuidora Latinoandina

Legal name

Distribuidora Latinoandina, SL

Website

https://distribuidoralatinoandina.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Privately-held Madrid-based importer and wholesale distributor of ethnic foods (Latin American, African, Asian), serving roughly 10,000 B2B clients across 20 European countries via 15+ proprietary brands and exclusive third-party brand distribution partnerships.

Ownership category

akta.pro rank

Product category

Ethnic Food Wholesale Distribution

NAICS

Other Grocery and Related Products Merchant Wholesalers (42449), Fresh Fruit and Vegetable Merchant Wholesalers (424480)

SIC

Wholesale-Groceries, General Line (5141), Food And Kindred Products (2000), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030)

akta.pro primary industry

Ethnic & International Foods Wholesale Distribution (CRAOAAAJ)

akta.pro secondary industries

Ethnic & International Foods Distribution (CRAOABAG), International & Ethnic Packaged Foods (CRADAAAG), Latin American & Caribbean Grocery Stores (CRAHAFAG)

Keywords

• Ethnic food distribution
• Food import services
• Latin American groceries
• Wholesale food supplier
• Private label food brands

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Product Distribution: Distribuidora Latinoandina generates revenue through importing, distributing, and selling ethnic food products (Latin American, African, and Asian) across Europe. The company carries both proprietary brands and exclusive distribution rights for third-party brands, earning margins on product sales through wholesale distribution to retailers and food service providers.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Distribuidora Latinoandina imports ethnic food products from 35 countries across Latin America, Africa, and Asia and wholesale-distributes a 700+ SKU portfolio across 20 European countries to roughly 10,000 B2B customers (specialty retailers, supermarkets, HORECA accounts, and secondary distributors). The portfolio combines own proprietary brands (El Plebeyo, El Dorado, La Latina Gourmet, Fruttimanía, Green Helados, Don Frubbo, Vegan Life, Buendía, Hogar Universal, La Chula, Sibarita, Castipan, Flying Easy Cook, Dilosa, Minka) with exclusive distribution rights for third-party brands (Nestlé, Happy Elephant, Riz de la Vallée, Flying Eagle, Babou, Zaiqa, Tadka, Real).

Product overview

Distribuidora Latinoandina is a food import and distribution company specializing in ethnic foods from Latin America, Asia, and Africa. The company operates a multi-brand portfolio combining proprietary owned brands (El Plebeyo, Dilosa, El Dorado, Fruttimanía, La Latina Gourmet, La Chula, Sibarita, Green Helados, Don Frubbo, Vegan Life, Minka, Buendía, Hogar Universal, Castipan, Flying Easy Cook) with distributed international brands (Happy Elephant, Riz de la Vallée, Flying Eagle, Babou, Zaiqa, Tadka, Real, Nestlé). The portfolio spans dry goods (coffees, grains, legumes, snacks, condiments), frozen products (fruit pulps, vegetables, yuca, corn), canned goods, beverages, and kitchenware. With 700+ products distributed across 20 European countries and 35 importing countries, the company serves approximately 10,000 customers including specialized Latin stores, supermarkets, and HORECA sector.

Differentiator

Problem solved

Functional benefit

Brands

• El Dorado: Own brand offering Colombian products including arepas, platanitos, panela, and frozen fruits
• El Plebeyo
• La Latina Gourmet
• Green Helados
• Fruttimania
• Vegan Life
• Hogar Universal
• Buendia
• La Chula
• Sibarita
• Castipan
• Don Frubbo
• Flying Easy Cook
• Babou
• Zaiqa

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• NestlécoreOthersDistribuidora Latinoandina distributes Nestlé products including Galleta Amor, positioning Nestlé as a major third-party brand partnership alongside their proprietary brands portfolio.
• CPA – Compañía Procesadora de Productos AgrícolascoreStrategic or Co-development PartnerCPA is a reference in Paraguay for agricultural product derivatives. Distribuidora Latinoandina has expanded their product family with CPA products, strengthening their South American sourcing capabilities.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Others

• CPA – Compañía Procesadora de Productos Agrícolas: Paraguayan agricultural processor and an existing supplier partner of Distribuidora Latinoandina; relevant as a key upstream supplier and as an indicator of the South American sourcing chain.
• Carrefour España: Major Spanish retailer with expanding private-label and direct-import programs for ethnic foods; relevant as a downstream customer and as a potential competitor if it continues insourcing ethnic sourcing.

Broad incumbents

• Ebro Foods: Large Spanish food conglomerate with global rice, pasta, and ethnic-food brands; relevant as a broad incumbent competing for ethnic category shelf space and supermarket listings in the same European markets.
• Goya Foods Europe: Largest Hispanic food company in the Americas with growing European footprint through retail and foodservice; competes in the same Latin American ethnic food category with broader resources and brand recognition.

Direct peers

• Cool Chile Company: UK-based importer and distributor specializing in Latin American (especially Chilean) food products with B2B and online retail channels; comparable category focus and European diaspora targeting.
• Exotic World Foods: European distributor of ethnic and specialty foods from Latin America, Africa, and Asia; comparable product breadth, supplier base, and pan-European wholesale distribution model.
• Solfruiter: Spanish fresh produce importer and distributor serving ethnic retailers and HORECA across Europe; comparable on multi-country sourcing, fresh/frozen category, and customer-segment overlap.
• Vitasia (Ajinomoto): Italian ethnic Asian food distributor serving European retail and foodservice with branded portfolio; closely mirrors Distribuidora Latinoandina's import-and-distribute model with proprietary plus licensed brands.
• Tropical Food Group: Belgian-based B2B distributor of ethnic foods (African, Caribbean, Asian, Latin American) across European retail and HORECA channels; directly comparable in product breadth, customer segments, and multi-country distribution model.

Regional players

• Marespana: Spanish seafood and specialty food distributor with Latin American sourcing; comparable on Iberia-based ethnic-food distribution but narrower category scope (primarily seafood).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/latinoandina
• Facebookfacebook.com/distribuidoralatinoandina

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Distribuidora Latinoandina