Custom Aire
Custom Aire Mechanical Contracting & Service is an employee-owned commercial HVAC contractor founded in 1978, serving North Dakota and Minnesota with design-build HVAC installation, in-house custom sheet metal fabrication, hydronics, plumbing, and recurring ESMA maintenance services across education, healthcare, government, and commercial facility customers.
- Company typePrivate
- Founded1978
- HeadquartersGrand Forks, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Custom Aire does
Custom Aire Mechanical Contracting & Service is an employee-owned commercial HVAC mechanical contractor founded in 1978 and headquartered in Grand Forks, North Dakota, with a second office in Bismarck. The firm delivers design-build, design-assist, and plan-and-spec HVAC contracting for commercial buildings, complemented by an in-house custom sheet metal fabrication shop, hydronic heating and light commercial plumbing, geothermal and VRF system installations, BACnet building automation integration, and retrofit services. Its service portfolio spans educational, healthcare, government, hospitality, fitness, multi-family housing, retail, and restaurant facilities across North Dakota and adjacent Minnesota, with documented customers including McDonald's, Sanford Broadway Clinic, the University of North Dakota Gorecki Alumni Center, Choice Health & Fitness, AgCountry Farm Credit Services, and the ICON Sports Center Arena.
The company's revenue model combines one-time project installation revenue with recurring service contracts structured as Energy Savings Maintenance Agreements (ESMA) at Basic, Standard, and Custom frequency tiers, plus 24/7 emergency dispatch. Go-to-market is direct enterprise field sales through relationships with developers, general contractors, and facility managers, with the company acting as either prime mechanical contractor or trusted subcontractor. Pricing is quote-based and project-specific; the company does not publish rates. Auxiliary revenue streams include custom sheet metal fabrication (captive and potentially third-party) and hydronics/plumbing work on light commercial projects.
Custom Aire has been an Employee Stock Ownership Plan (ESOP) company since 2011, building a long-running talent pipeline through a U.S. Department of Labor-approved four-year Sheet Metal Apprenticeship Program with NCCER curriculum. The firm is led by President Scott Boettner and Vice President Randy Boettner, sons of founder Dale Boettner, with a stated staff of approximately 50 employees as of 2021. The company holds multiple Associated Builders and Contractors Excellence in Construction awards and has delivered LEED-certified projects, and operates active social, blog, and career-fair channels primarily for recruitment and regional brand presence.
Custom Aire firmographics
Firmographics- Name
- Custom Aire
- Legal name
- Custom Aire Mechanical Contracting & Service
- Website
- https://customaire.net
- Company type
- Private
- Founded year
- 1978
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Custom Aire Mechanical Contracting & Service is an employee-owned commercial HVAC contractor founded in 1978, serving North Dakota and Minnesota with design-build HVAC installation, in-house custom sheet metal fabrication, hydronics, plumbing, and recurring ESMA maintenance services across education, healthcare, government, and commercial facility customers.
- Ownership category
- akta.pro rank
Custom Aire industry classification
Industry- Product category
- Commercial HVAC Mechanical Contracting
- NAICS
- Plumbing, Heating, and Air-Conditioning Contractors (238220)
- SIC
- Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)
- akta.pro primary industry
- Ventilation System Installation (Exhaust Fans, ERV/HRV, Make-Up Air) (HSAOAGAI)
- akta.pro secondary industry
- Fans, Blowers & Ventilation Units (Supply/Exhaust/Inline) (IMADANAB)
Keywords
Where Custom Aire is headquartered
LocationHeadquarters
- HQ city
- Grand Forks
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Custom Aire business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Commercial HVAC Installation: Mechanical contracting and installation services for commercial buildings including design-build, design assist, and plan and spec projects. Services include HVAC system installation, custom ductwork, and equipment setup.
- HVAC Maintenance & Repair Services: Preventative maintenance through Energy Savings Maintenance Agreements (ESMA) with Basic, Standard, and Custom tiers, plus 24/7 emergency repair services. Provides recurring revenue through service contracts.
- Custom Sheet Metal Fabrication: In-house fabrication of custom ductwork and sheet metal products for commercial HVAC installations
- Hydronics & Plumbing Services: Installation of hydronic heating systems (boilers, radiant floor heating) and traditional commercial plumbing for light commercial projects
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Basic ESMA - Biannual preventative maintenance |
| Subscription | Annual | Standard ESMA - Quarterly maintenance (Most Recommended) |
| Subscription | Pay-as-you-go | Custom ESMA - Flexible frequency maintenance |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Custom Aire product offering
Product offeringCore offering
Custom Aire is a commercial HVAC mechanical contracting company that designs, installs, services, and maintains heating, ventilation, and air conditioning systems for commercial buildings. The firm also operates an in-house sheet metal fabrication shop producing custom ductwork and provides light commercial hydronic heating and plumbing services to commercial customers across North Dakota and Minnesota.
Product overview
Custom Aire is a commercial HVAC service company offering a portfolio of integrated mechanical contracting services. The core offerings include Commercial HVAC Contracting & Installation, Custom Sheet Metal Fabrication, Service/Maintenance & Repair, and Hydronics & Plumbing. Supporting services include Energy Savings Maintenance Agreements (ESMA) with Basic, Standard, and Custom tier packages, Geothermal Technology Solutions, BACnet Building Automation Integration, and Commercial HVAC Retrofits. The company operates as an employee-owned business established in 1978, providing services to commercial buildings throughout North Dakota and Minnesota.
Differentiator
Problem solved
Functional benefit
Products and services
- Commercial HVAC Contracting & Installation Mechanical contracting and installation services for commercial buildings including design-build, design assist, and plan and spec projects, covering heating, ventilation, and air conditioning systems for commercial facilities.
- Service, Maintenance & Repair Preventative maintenance and emergency repair services for commercial HVAC systems including a 37-point inspection process and 24/7 emergency service availability for commercial customers.
- Custom Sheet Metal Fabrication In-house custom sheet metal fabrication for leak-free and properly sized ductwork including traditional rectangular and energy-efficient spiral duct networks for commercial HVAC installations.
- Hydronics & Plumbing Light commercial hydronic heating systems (boilers, radiant floor heating) and traditional plumbing services including water heaters, fixtures, and piping for commercial buildings.
- Energy Savings Maintenance Agreements (ESMA) Customizable preventative maintenance programs offering Basic (2x/year), Standard (4x/year), and Custom frequency service packages for commercial HVAC systems, providing recurring service relationships and 24/7 emergency support.
- Geothermal Technology Solutions Geothermal heating and cooling systems for commercial buildings offering up to 70% energy savings and LEED certification eligibility.
- BACnet Building Automation Integration Building Automation and Control Network protocol integration enabling centralized control of HVAC, lighting, elevators, and security systems through a standardized automation communication system.
- Commercial HVAC Retrofits Retrofitting services for existing commercial buildings including heating and cooling system additions, updates, and energy-management solutions with the same quality standards as new construction.
Quantifiable outcome
- Geothermal systems can reduce heating/cooling costs by up to 70%
- +3 more outcomes
Companies that use Custom Aire
Customer profileNamed customers12 records
Segments9 records
Ideal customer profiles5 records
Custom Aire technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Custom Aire partnerships and signals
Strategic signalScale indicators4 records
Recent moves7 records
Expansion highlights6 records
Custom Aire competitors and assessment
Company assessmentBroad incumbents
- Carrier Global: Major commercial HVAC equipment OEM with growing services business. Comparable in delivering HVAC and building automation solutions to commercial customers, though primarily an equipment manufacturer rather than a regional contractor.
- APi Group: Global provider of safety, specialty, and industrial services with mechanical/HVAC contracting capabilities. Comparable in offering commercial HVAC and building services but operates at significantly larger scale with broader service lines.
- EMCOR Group: Large diversified mechanical and electrical construction services firm with substantial commercial HVAC contracting operations. Provides similar HVAC installation, fabrication, and service capabilities but as part of a broader national portfolio.
- Trane Technologies: Global manufacturer and servicer of commercial HVAC systems including chillers, air handlers, and controls. Indirect comparator as Custom Aire installs and services Trane equipment, and Trane's commercial service arm overlaps with Custom Aire's recurring service business.
Direct peers
- Comfort Systems USA: National commercial HVAC and mechanical services contractor with similar mechanical contracting, installation, and service offerings. Most directly comparable in business model and customer base to Custom Aire, but operating at much larger scale across multiple U.S. regions.
- Service Logic: National commercial HVAC, mechanical, and building services provider offering installation, maintenance, and repair with recurring service contract programs comparable to Custom Aire's ESMA agreements.
- Limbach Holdings: Commercial mechanical contractor specializing in HVAC, plumbing, and building automation for commercial and institutional customers. Closely mirrors Custom Aire's design-build, install, and service model with comparable verticals including healthcare, education, and government.
Regional players
- Berg Mechanical: Regional commercial HVAC and mechanical contractor serving the Midwest with comparable sheet metal fabrication and HVAC contracting capabilities. Overlaps in customer verticals and business model but operates in a different geographic footprint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Custom Aire social profiles
Digital presenceCustom Aire financial estimates
Financial estimateRevenue estimate
Valuation estimate
Custom Aire leadership team
Management profileNumber of profiles
Profiles8 records
Custom Aire funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Custom Aire M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Custom Aire
What does Custom Aire do?
Custom Aire is a commercial HVAC mechanical contracting company that designs, installs, services, and maintains heating, ventilation, and air conditioning systems for commercial buildings. The firm also operates an in-house sheet metal fabrication shop producing custom ductwork and provides light commercial hydronic heating and plumbing services to commercial customers across North Dakota and Minnesota.
Is Custom Aire a public or private company?
Custom Aire is a private company. It is classified as management employee owned and is currently operating.
When was Custom Aire founded?
Custom Aire was founded in 1978. It employs 11 to 50 people.
Where is Custom Aire based?
Custom Aire is headquartered in Grand Forks, United States, in the North America region.
How does Custom Aire make money?
Four revenue lines are on record. Commercial HVAC Installation is the primary driver. The others are HVAC Maintenance & Repair Services, custom Sheet Metal Fabrication and hydronics & Plumbing Services.
Who are Custom Aire's main competitors?
Broad incumbents on record are Carrier Global, APi Group, EMCOR Group and Trane Technologies. Direct peers are Comfort Systems USA, Service Logic and Limbach Holdings. Berg Mechanical is listed as a regional player.
Does Custom Aire have an API?
No public API is recorded for Custom Aire.
What industry is Custom Aire in?
Custom Aire's product category is Commercial HVAC Mechanical Contracting. Its primary akta.pro industry code is HSAOAGAI, Ventilation System Installation (Exhaust Fans, ERV/HRV, Make-Up Air), with a secondary code of IMADANAB, Fans, Blowers & Ventilation Units (Supply/Exhaust/Inline). Its NAICS code is 238220 and its SIC code is 3585.