bloomfield knoble
bloomfield knoble is an independent, full-service advertising and marketing agency founded in 1998 and based in Frisco, Texas. It provides strategic, creative, staff augmentation, and brand management portal services to Fortune 500 enterprises and growing organizations across healthcare, financial services, government, and other sectors.
- Company typePrivate
- Founded1998
- HeadquartersIrving, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What bloomfield knoble does
bloomfield knoble (also operating as bk) is an independent, full-service advertising and marketing agency founded in 1998 and headquartered at The Star in Frisco, Texas, with an additional Irving, Texas office. The firm delivers two interconnected service lines: Strategic Services (brand development, competitive and market research, strategic and campaign planning, media planning, content marketing, messaging frameworks, digital, social, SEO/SEM, event planning) and Creative Services (advertising and campaigns across all mediums, branding, video production and motion graphics, radio, collateral, point-of-sale, digital display, experiential design, UI/UX, and website development). Beyond these, it offers Staff Augmentation (dedicated designers, writers, project managers, and strategists embedded in client marketing departments) and a Brand Management Portal product for centralized marketing content management. The agency's technology stack is built on standard agency tooling plus third-party AI capabilities such as Photo AI, Adobe Photoshop generative fill, and Writer AI; its proprietary assets are limited to the Brand Management Portal platform and an internal library of interactive touchscreen and experiential design work for clients such as the National Cowgirl Museum, Alcon, and the Texas State Capitol Medal of Honor exhibit.
The firm's go-to-market is sales-led, with a VP of Business Development and Strategic Services running direct enterprise engagement and consultative selling. Revenue is generated primarily through professional services engagements (project-based, quote-priced) and managed services such as the Brand Management Portal, with multi-year contracts typical. The customer base is concentrated in Fortune 500 enterprises and innovative entrepreneurial organizations across healthcare (Vizient, Alcon), financial services (Fannie Mae, AAFMAA Mortgage Services, DIMONT, CoreLogic, Zippy MH Lending), technology (NTT DATA, Neustar/TransUnion), government (U.S. Department of the Treasury, Texas State Capitol), nonprofit (American Chemical Society, National Cowgirl Museum), and adjacent sectors. The agency reports a 7+ year average client tenure and a 25+ year operating history, but provides no public financial disclosures, has no outside institutional investors, has no M&A history, and has not raised funding.
The firm is privately held and partner-led, with Principal Eric Hirschhorn (since founding) and Partner Chris Weatherley as senior leaders, and Kristi Adams appointed VP of Business Development and Strategic Services in February 2024 following the December 2023 retirement of 15+ year veteran Luann Boggs. The agency markets itself via its blog, YouTube channel, LinkedIn, and speaking engagements, and supports community initiatives such as the Children's Advocacy Center of Collin County.
bloomfield knoble firmographics
Firmographics- Name
- bloomfield knoble
- Legal name
- bloomfield knoble
- Website
- https://bloomfieldknoble.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- bloomfield knoble is an independent, full-service advertising and marketing agency founded in 1998 and based in Frisco, Texas. It provides strategic, creative, staff augmentation, and brand management portal services to Fortune 500 enterprises and growing organizations across healthcare, financial services, government, and other sectors.
- Ownership category
- akta.pro rank
bloomfield knoble industry classification
Industry- Product category
- Advertising and Marketing Services
- NAICS
- Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Creative Concepting & Campaign Development (BPAFAEAD)
- akta.pro secondary industries
- Customer, Marketing & Sales Consulting (BPAHACAG), Sales Promotion Campaign Design & Management (BPAFAMAC)
Keywords
Where bloomfield knoble is headquartered
LocationHeadquarters
- HQ city
- Irving
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
bloomfield knoble business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations
Revenue model
- Advertising and Marketing Services: Full-service agency providing strategic services (brand, competitive research, strategic planning, campaign planning, media planning, content marketing, messaging), creative services (advertising, branding, video production, radio, collateral, experiential design, UI/UX, websites), and staff augmentation.
- Brand Management Solutions: Brand management portal solutions and marketing-on-demand platforms provided to enterprise clients like Fannie Mae for centralized collateral management.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
bloomfield knoble product offering
Product offeringCore offering
bloomfield knoble is a full-service advertising and marketing agency that provides strategic services (brand development, competitive and market research, strategic planning, campaign and media planning, content marketing, messaging, digital, social media, SEO/SEM) and creative services (advertising campaigns, branding, video production, radio, collateral, digital display, experiential design, UI/UX, and website development). The agency also offers staff augmentation, supplying dedicated designers, writers, project managers, and strategists to fill gaps in client marketing departments, and a Brand Management Portal for centralized marketing content distribution.
Product overview
bloomfield knoble (bk) is a full-service advertising and marketing agency offering two interconnected service lines: Strategic Services (brand development, competitive and market research, strategic and campaign planning, media planning, content marketing, messaging frameworks, digital, social media, SEO/SEM, and event planning) and Creative Services (advertising/campaigns across all mediums, branding and identity, video production and motion graphics, radio, marketing collateral, digital display, experiential design, UI/UX, and website development). The agency also provides specialized solutions including Staff Augmentation for dedicated personnel and a Brand Management Portal for centralized marketing content distribution. Their portfolio spans interactive touchscreen experiences, digital marketing campaigns, video production, brand identity work, and website development across healthcare, financial services, government, manufacturing, and nonprofit sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Strategic Services Brand development, competitive and market research, strategic planning, campaign planning, media planning, content marketing, messaging and frameworks, digital strategy, social media, SEO/SEM, and event planning for enterprise clients.
- Creative Services Full creative production including advertising and campaigns across all mediums, branding and identity, video production and motion graphics, radio, marketing collateral, point of sale, digital display, copy and technical writing, experiential design, UI/UX, and website development.
- Staff Augmentation Dedicated personnel including designers, writers, project managers, and strategists provided to fill gaps in a client's marketing department or work alongside existing teams.
- Brand Management Portal A brand-controlled website portal for managing and distributing customized marketing collateral with custom branding, user permissions, and centralized content control.
Quantifiable outcome
- 7+ years average client tenure demonstrating long-term partnership success
- +2 more outcomes
Companies that use bloomfield knoble
Customer profileNamed customers17 records
Segments5 records
Ideal customer profiles3 records
bloomfield knoble technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature3 records
bloomfield knoble partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- NTT DATAcoreSince 2016, bloomfield knoble has collaborated with NTT DATA, a global leader in digital business solutions, developing innovative marketing campaigns across various industries. bk works closely with NTT DATA teams to co-create engaging character-driven animation and video content, messaging frameworks, white papers, and content that resonates with diverse stakeholders. The partnership has expanded to include the NTT DATA + ServiceNow Partnership.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
bloomfield knoble competitors and assessment
Company assessmentDirect peers
- Moroch Partners: Moroch Partners is a Dallas-headquartered independent full-service advertising agency with offices nationwide serving brands like McDonald's. Closely comparable to bloomfield knoble as a similarly sized independent full-service agency rooted in Texas but serving national clients.
- TracyLocke: TracyLocke is a Dallas-based creative and shopper marketing agency (part of Omnicom) with deep Texas roots. Comparable to bloomfield knoble as a similarly sized Dallas-headquartered full-service agency, though TracyLocke benefits from Omnicom network scale.
- TM Advertising: TM Advertising is a Dallas-based full-service advertising agency owned by The Marketing Arm, serving major brands. Comparable to bloomfield knoble in offering integrated creative, strategic, and digital services with a similar Texas footprint.
- The Richards Group: The Richards Group was an independent, Dallas-based full-service creative agency founded in 1981, historically comparable to bloomfield knoble in size, regional Texas roots, and integrated campaign model serving large national brands until its 2023 dissolution. Closest analog as a similarly sized independent Dallas ad agency.
- Slingshot SEO: Slingshot is a Dallas-based digital marketing agency offering SEO, paid media, content marketing, and creative services. Comparable to bloomfield knoble in being a Texas-rooted mid-sized agency providing integrated digital and brand services to enterprise clients.
Broad incumbents
- Wieden+Kennedy: Wieden+Kennedy is a large global independent creative agency known for integrated brand campaigns. Comparable to bloomfield knoble as an independent creative agency with full-service strategy and creative capabilities, though at substantially larger scale and global footprint.
- Mother: Mother is a global independent creative agency network with offices across the US, UK, and beyond. Comparable to bloomfield knoble as an independent, full-service creative agency emphasizing brand strategy and integrated campaigns, though operating at significantly larger network scale.
Regional players
- Preacher: Preacher is an Austin, Texas-based independent creative agency. Comparable to bloomfield knoble in being a Texas-based independent creative agency offering brand strategy and integrated campaigns, though Preacher is more creatively branded-led and slightly larger.
- T3 (Texas-based agency): T3 is an Austin, Texas-based marketing innovation agency delivering digital, brand, and creative services to enterprise clients. Comparable to bloomfield knoble in Texas heritage and full-service agency model, but with a stronger technology and innovation focus rather than North Texas government/financial services concentration.
Emerging players
- Walton Isaacson: Walton Isaacson is a California-based independent, full-service advertising agency serving culturally diverse and enterprise clients. Comparable to bloomfield knoble as an independent, full-service creative agency with strong client-tenure orientation, though serving primarily Western US markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
bloomfield knoble social profiles
Digital presencebloomfield knoble financial estimates
Financial estimateRevenue estimate
Valuation estimate
bloomfield knoble leadership team
Management profileNumber of profiles
Profiles5 records
bloomfield knoble funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
bloomfield knoble M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about bloomfield knoble
What does bloomfield knoble do?
bloomfield knoble is a full-service advertising and marketing agency that provides strategic services (brand development, competitive and market research, strategic planning, campaign and media planning, content marketing, messaging, digital, social media, SEO/SEM) and creative services (advertising campaigns, branding, video production, radio, collateral, digital display, experiential design, UI/UX, and website development). The agency also offers staff augmentation, supplying dedicated designers, writers, project managers, and strategists to fill gaps in client marketing departments, and a Brand Management Portal for centralized marketing content distribution.
Is bloomfield knoble a public or private company?
bloomfield knoble is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was bloomfield knoble founded?
bloomfield knoble was founded in 1998. It employs 1 to 10 people.
Where is bloomfield knoble based?
bloomfield knoble is headquartered in Irving, United States, in the North America region.
How does bloomfield knoble make money?
Two revenue lines are on record. Advertising and Marketing Services are the primary driver. The others are brand Management Solutions.
Who are bloomfield knoble's main competitors?
Direct peers on record are Moroch Partners, TracyLocke, TM Advertising, The Richards Group and Slingshot SEO. Broad incumbents are Wieden+Kennedy and Mother. Regional players are Preacher and T3 (Texas-based agency). Walton Isaacson is listed as an emerging player.
Does bloomfield knoble have an API?
No public API is recorded for bloomfield knoble.
What industry is bloomfield knoble in?
bloomfield knoble's product category is Advertising and Marketing Services. Its primary akta.pro industry code is BPAFAEAD, Creative Concepting & Campaign Development, with a secondary code of BPAHACAG, Customer, Marketing & Sales Consulting. Its NAICS code is 54181 and its SIC code is 7311.