Bakker Klootwijk

What Bakker Klootwijk does

Bakker Klootwijk B.V. is a privately held, third-generation family bakery founded in 1951 and headquartered at Vlierbaan 2, Capelle a/d IJssel, in the Rotterdam metropolitan area of the Netherlands. The company operates a single modern production facility where it manufactures its entire assortment in-house, including grootbrood (large bread), kleinbrood (small bread), and banket (pastries), with a specialization in steengebakken desembrood (stone-baked sourdough). It holds BRC, RFA, and RSPO quality and sustainability certifications, enabling it to serve enterprise-grade retail and food-service customers in addition to consumers.

The business runs a hybrid go-to-market model. On the consumer side, Bakker Klootwijk sells directly to the public through 8 owned retail bakery stores distributed across Rotterdam (Charlois, Hillegersberg-Zuid, Schiebroek), Capelle a/d IJssel (Oostgaarde), Barendrecht (Meerwede), Vlaardingen, and an in-supermarket counter at Dirk van den Broek in Hardinxveld-Giessendam. A company-operated webshop provides an additional online ordering channel. On the business side, the company supplies wholesale bakery products nationwide, 7 days per week, to retail and out-of-home customers. Named channel partners include the online grocery delivery platforms Picnic and Flink, which extend the brand's reach into digital-first grocery distribution. Customizable photo cakes (fototaarten) represent a higher-margin occasion-driven product extension ordered through customer accounts.

Bakker Klootwijk's competitive positioning is built on local brand heritage (three generations, 70+ years of operating history in Rotterdam), in-house production enabling consistent artisanal quality at wholesale-competitive pricing, and a centralized production-and-distribution model that serves both dense local retail and nationwide B2B delivery from one site. The company employs 51-100 people, is privately held with no disclosed external investors or parent company, and shows no evidence of M&A activity or external funding rounds in the supplied data.

Name

Bakker Klootwijk

Legal name

Bakker Klootwijk B.V.

Website

https://klootwijk.com

Company type

Private

Founded year

1951

Operating status

Operating

Headcount range

51–100 employees

Short description

Bakker Klootwijk is a third-generation Dutch family bakery founded in 1951 that produces bread, pastries, and stone-baked sourdough in-house at its Capelle a/d IJssel facility, serving consumers through 8 Rotterdam-area retail stores and B2B wholesale customers nationwide via digital partners Picnic and Flink.

Ownership category

akta.pro rank

Product category

Artisan Bakery

NAICS

Retail Bakeries (311811), Commercial Bakeries (311812), Bread and Bakery Product Manufacturing (31181)

SIC

Bakery Products (2050), Retail-Eating Places (5812)

akta.pro primary industry

Retail Bakeries (Bread & Daily Bakery) (THAFAFAA)

akta.pro secondary industries

Premium/Artisanal Bakery Wholesale (AFAIAFAG), Specialty Bakery Manufacturing (Gluten-Free, Artisan, Health-Focused) (AFAKAAAG), Bread & Pastry Specialty Stores (CRAHAGAC)

Keywords

• Artisan bread bakery
• Stone-baked sourdough
• Wholesale bakery supply
• Custom photo cakes
• Fresh pastry production

Headquarters

HQ city

Capelle Aan Den Ijssel

HQ country

Netherlands

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Retail Store Sales: Direct sales to consumers through owned retail bakery stores across the Rotterdam region and surrounding areas
2. E-commerce/Webshop: Online ordering through company webshop for customer purchases
3. B2B/Wholesale: Supply of bakery products to retail and out-of-home market customers including supermarkets and online delivery platforms

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Bakker Klootwijk is a Dutch craft bakery founded in 1951, based in Capelle aan den IJssel. It produces fresh bread, pastries, and cakes in-house, selling them through its own retail bakery stores to consumers and through a B2B wholesale channel supplying retail chains and out-of-home (hospitality, healthcare, workplace) customers across the Netherlands.

Product overview

Bakker Klootwijk is a traditional Dutch bakery producing fresh daily bakery products including grootbrood (large bread), kleinbrood (small bread), and banket (pastries). The company operates their own bakery facility in Capelle aan den IJssel where products are made entirely in-house. Their product portfolio includes specialty steengebakken desembrood (stone-baked sourdough bread) and custom photo cakes. For business customers, they offer wholesale supply of their full bakery assortment to retail and out-of-home markets with nationwide delivery.

Differentiator

Problem solved

Functional benefit

Products and services

• Stone-baked sourdough bread

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered core.

• FlinkcoreChannel Partner/ Reseller/ DistributorFlink is an online grocery delivery service that stocks Bakker Klootwijk products, distributing fresh bakery items to consumers through their rapid delivery platform.
• PicniccoreChannel Partner/ Reseller/ DistributorPicnic is an online grocery delivery service that stocks Bakker Klootwijk products, distributing fresh bakery items to consumers through their app-based delivery model.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bakker Bart: Bakker Bart is the largest Dutch franchise bakery chain operating retail bakeries across the Netherlands. It is directly comparable in business model (retail bakery storefronts producing and selling fresh bread and pastries) and target customer (daily fresh bread consumer).
• Bakkerij Vink: Bakkerij Vink is a family-owned Dutch craft bakery operating multiple retail locations with in-house artisanal production and B2B supply. It is a close comparable in heritage, multi-store retail model, and artisanal/banket specialization.
• Maison Kelder: Maison Kelder is a Dutch pastry and cake specialist with retail and custom-cake capabilities. Overlaps directly with Bakker Klootwijk's banket/pastry production and custom photo cake offering, targeting similar celebration and daily pastry occasions.
• Stadsbakkerij Amsterdam: Stadsbakkerij is a Dutch retail bakery concept specializing in artisanal bread and pastries across multiple Amsterdam locations. Comparable in specialty craft positioning, fresh daily production, and store-based retail model.

Regional players

• MultiVlaai: MultiVlaai is a Dutch regional bakery franchise chain specializing in 'vlaaien' (regional Dutch pastries) with multiple retail outlets. Comparable in multi-store bakery retail model and banket/pastry specialization, though with a regional product niche.

Broad incumbents

• Jumbo (Bakery Division): Jumbo is the second-largest Dutch supermarket chain with extensive in-store fresh-bake operations. Comparable as a broad incumbent in fresh bakery with national Dutch coverage that competes for the same consumer bread occasion.
• Albert Heijn (Bakery Division): Albert Heijn, the Netherlands' largest supermarket chain, operates in-store bakeries producing fresh bread across hundreds of locations. Represents the largest competitive force on Bakker Klootwijk's daily fresh-bread position despite serving a different primary format.
• Vergeer: Vergeer is a large Dutch industrial/commercial bakery producing bread and bakery products at scale for wholesale distribution. It overlaps with Bakker Klootwijk's B2B wholesale and bread manufacturing footprint, but at materially larger scale.

Emerging players

• De Korenaar: De Korenaar is a Dutch artisanal retail bakery producing stone-baked sourdough and specialty breads for the Dutch market. Comparable in artisanal sourdough specialization and small-batch craft production positioning.
• Donkerbrood: Donkerbrood is a Dutch artisanal sourdough specialist producing stone-baked dark breads for retail and foodservice. Overlaps with Bakker Klootwijk's specialty 'stone-baked sourdough' positioning within the same broader Dutch bakery category.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/KlootwijkBakkerij
• LinkedInlinkedin.com/company/bakkerij-klootwijk
• Instagraminstagram.com/bakkerklootwijk

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bakker Klootwijk