What Newtec does

Newtec is a privately held, family-owned Danish manufacturer founded in 1976 in Odense, specializing in weighing, packaging, and optical sorting machinery for the global fresh and processed food industry — primarily fruit, vegetable, and root-crop producers. Its three core product lines are multihead weighers (4–15 heads, up to 120 packages/min, portions from 170 g to 25 kg), packaging machines (HSCF high-speed container filler, NBM punnet fillers, PEB41/PEB61 wicketers, FlowPack700 flow wrapper), and the Celox family of optical sorters for potatoes and carrots that classifies product simultaneously by size, shape, and quality into up to 16 categories. The technology stack is vertically integrated through Qtechnology A/S, a wholly-owned subsidiary established in 2007 that develops and manufactures all ultra-high-definition and hyperspectral cameras used in the machines; AI-based grading has been in continuous development since the first potato grader launched in 1997, and the Buteo hyperspectral imaging system extends inspection to internal defects and chemical composition. WebServices adds a subscription-based remote-monitoring, alarm, and traceability layer to the installed base.

Newtec's revenue model is dominated by hardware sales of custom-engineered production lines — 70% of completed projects are made-to-order — supplemented by WebServices subscriptions and spare-parts/service flows. The company sells both directly and through a network of dealers and representatives covering more than 50 countries, with wholly-owned subsidiaries in the UK (Newtec Odense UK Ltd., Holbeach) and a joint venture in China (Suzhou). Across 45+ years of operation Newtec has accumulated more than 25,000 installations worldwide and currently employs 120+ people across Denmark, the UK, and China, with average employee tenure above 10 years. End-customers are predominantly enterprise food producers and packers in fresh-produce segments (potatoes, onions, carrots, apples, citrus) and processed-food segments (cherry tomatoes, nuts, candy), with MID/OIML R61 and EU/FDA food-contact certifications supporting regulatory compliance for commercial weighing and food-safety applications.

Name

Newtec

Legal name

Newtec A/S

Website

https://newtec.com

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

51–100 employees

Short description

Newtec is a Danish family-owned manufacturer founded in 1976, producing weighing, packaging, and AI-based optical sorting machinery for the global fresh and processed food industry through a 50+ country dealer network and subsidiaries in the UK and China.

Ownership category

akta.pro rank

Headquarters

HQ city

Odense

HQ country

Denmark

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Weighing Machines: Sale of multi-head weighers for fresh and processed foods, ranging from 4-9 head weighers to 14-15 head weighers operating up to 120 packages/min, for portions from 170g to 25kg.
2. Packaging Machines: Sale of packaging equipment including NBM, HSCF (High Speed Container Filler), PEB41/PEB61 wicketer bag machines, and FlowPack700. Machines handle various packaging types including punnets, clamshells, cups, and buckets.
3. Optical Sorting Machines: Sale of Celox optical sorting machines for potatoes and carrots, featuring patented technology for simultaneous sorting by quality, size, and shape into up to 16 categories.
4. Quality Control Equipment: Sale of checkweighers (Checkpoint series, CW10) and QC90-2 with integrated visual inspection capabilities.
5. WebServices: Internet-based monitoring and productivity service providing alarm systems, production statistics, traceability, and remote diagnostics. Subscription-based service for ongoing support.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Newtec designs, engineers, and manufactures industrial weighing machines (multihead weighers), packaging machines (container fillers, flow wrappers, wicketers), and optical sorting machines (Celox series) for the fresh and processed food industry. The company also offers quality control equipment including hyperspectral imaging systems and checkweighers, complemented by WebServices remote monitoring software. Approximately 70% of projects are custom-engineered to customer specifications, with 25,000+ installations delivered across 50+ countries.

Product overview

Newtec is a manufacturer of industrial food processing machinery comprising three core product lines: weighing machines (multihead weighers ranging from mini weighers to large portion weighers), packaging machines (punnet fillers, wicketer bag machines, flow wrappers, and high-speed container fillers), and optical sorting machines (Celox series using proprietary camera technology from Qtechnology subsidiary). Quality control solutions include hyperspectral imaging (Buteo), checkweighers with visual inspection (QC90-2, CW10), and WebServices for remote monitoring and data collection. The portfolio serves fresh and processed food industries with 70% of projects being customized solutions. All machines are designed to work together through standard industrial protocols (Modbus-TCP, OPC) and support WebServices connectivity.

Differentiator

Problem solved

Functional benefit

Products and services

• Celox-P-DUAL-UHD Optical Sorting Machine Patented optical sorting machine for potatoes that simultaneously classifies products by size, shape, and quality, delivering into up to 16 different categories. Features dual ultra-high-definition cameras and processes up to 30 tonnes per hour depending on potato size.
• Celox-C-UHD Optical Sorting Machine Optical sorting machine for carrots that simultaneously sorts by quality, size, and shape in a single step. Available in 4, 8, or 12 channel configurations processing 50,000–150,000 carrots per hour with inspection under three angles.
• HSCF (High Speed Container Filler) Fully automatic high-speed container filler for weighing and packaging various products in diverse container types including punnets, clamshells, cups, and buckets with or without lids. Features quick tool changes for different products and packaging within minutes.
• NBM Series Packaging Machine Packaging machine for fruits and vegetables in open punnets or punnets with lids. Features flexible dispensing systems and adjustable pitch conveyors for quick changeover between packaging sizes.
• FlowPack700 Flow Wrapper Laser flow wrapper enabling wrapping for open punnets and trays in ultra-thin PE film down to 10 micrometers. Suitable for fruits and vegetables.
• PEB41 Wicketer Bag Machine Wicketed bag packaging machine for potatoes, carrots, apples and similar products. Features Kwik Lok closure or tape closure with optional printer for traceability codes.
• PEB61 Wicketer Bag Machine Wicketed bag packaging machine for citrus and similar fruits. Features special V-belt design to prevent product jamming during filling.
• Multihead Weighers (4000 Series) Associative multihead weighers including models 4015B2, 4015XB2, 4014XB1, 4012B2, 4010XXB1CI, 4010W1, 4009B2, 4009XB2 with 4-15 weighing heads. Capable of up to 120 packages per minute with portion sizes from 170g to 25kg. MID/OIML R61 approved for commercial weighing.
• PCM Mini Weigher Mini weigher for processed food, compact design for smaller portion sizes and specialized applications.
• PCM Memory Pans Weigher Weigher with memory pans for processed food applications, designed for products requiring gentle handling.
• 4010W1 Large Product Weigher Weighing machine for extremely large products, designed for oversized portions and products.
• Buteo Hyperspectral Imaging System Advanced hyperspectral imaging (HSI) system covering spectral range from visible to shortwave infrared light. Detects internal defects and chemical composition for expanded sorting capabilities and material identification.
• QC90-2 Checkweigher with Visual Inspection Checkweigher with integrated visual inspection. Equipped with vision system for identifying and rejecting packaging that does not meet requirements for size, color, shape, and product angle.
• CW10 In-Line Checkweigher In-line checkweigher for larger products and portions up to 10kg at 60 per minute. Stainless steel construction with high batch capacity and quick recipe control.
• WebServices Remote Monitoring and Productivity Tool Internet-based productivity and information service that monitors machine activities, collects production data, and reports to users. Features alarm systems, downtime reports, and production statistics including size distribution, quality, waste, and special selections. Supports remote diagnostics and technical assistance.

Quantifiable outcome

• Machine capacity improved from 20 to 120 portions per minute since 1976
• +4 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability3 records

Feature6 records

Partnerships

One partnership is on record.

• Qtechnology A/ScoreTechnology or Integration · 1 January 2007Qtechnology is a wholly-owned subsidiary of Newtec founded in 2007 to develop intelligent cameras for Newtec's machines. All cameras used in Newtec machines are developed and manufactured by Qtechnology, including ultra-high definition cameras and hyperspectral imaging systems. This vertical integration gives Newtec complete control over the technology stack and direct support capability.

Scale indicators10 records

Recent moves8 records

Expansion highlights5 records

Market position

Weaknesses4 records

Competitive moat4 records

Customer concentration

• LinkedInlinkedin.com/company/newtec-a-s

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Newtec