EarthColor
- Company typePrivate
- Founded1982
- HeadquartersParsippany, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
EarthColor firmographics
Firmographics- Name
- EarthColor
- Legal name
- Mittera Group
- Website
- https://earthcolor.com
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
EarthColor industry classification
Industry- Product category
- Commercial Printing and Marketing Services
- NAICS
- Commercial Printing (except Screen and Books) (323111), Printing and Related Support Activities (323), Graphic Design Services (541430), Photographic Services (54192)
- SIC
- Commercial Printing (2750), Services-Direct Mail Advertising Services (7331), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Printing & Business Forms (continuous forms, checks, tickets) (IMAMAHAH)
- akta.pro secondary industries
- Prepress, Plate-Making & Artwork Services (IMALAKAM), Reprographics & Large‑Format Printing (Posters, Banners, Blueprints, Signage) (EDAEAJAD)
Keywords
Where EarthColor is headquartered
LocationHeadquarters
- HQ city
- Parsippany
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
EarthColor business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Supply Chain, Technology or R&D
Revenue model
- Print Manufacturing Services: Print production and mail services including high-volume mailings and short-run market-specific versions, supported by national manufacturing infrastructure
- Creative & Marketing Services: Integrated creative solutions including photography, videography, design, marketing strategy, and copywriting services provided by specialists under one roof
- Data Services: Customer data analysis and targeting services using demographic breakouts, behavioral surveys, and statistical models to optimize marketing engagement
- Technology Solutions: Technology workflow automation and integration services focused on efficiency-driven solutions with measurable timesaving advantages
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom enterprise solutions |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
EarthColor product offering
Product offeringCore offering
EarthColor delivers fully-integrated print and marketing solutions through four service pillars: (1) Print — a national U.S. manufacturing platform for short-run market-specific versions and high-volume mailings; (2) Creative & Marketing — integrated photography, videography, design, marketing, and writing delivered by in-house specialists; (3) Data — customer targeting using demographic breakouts, behavioral surveys, and statistical models to direct messages to optimal customer segments; and (4) Technology — light-touch, automated, efficiency-driven workflow solutions producing measurable time-saving advantages.
Product overview
Mittera is an integrated marketing services company offering print, creative, marketing, data, and technology solutions as a unified service portfolio. The company operates a national manufacturing platform for print and mail, combined with creative production capabilities (photography, videography, design, writing), technology-driven workflow automation, and data analytics services. These four service pillars work together to provide integrated solutions for companies seeking to grow their business, drive brand awareness, and achieve marketing goals across industries including higher education, healthcare, finance, retail, and government.
Differentiator
Problem solved
Functional benefit
Products and services
- Print Services National manufacturing platform providing print production and mail services, equipped for volume and speed and trained for attention to detail and complex solutions. Serves enterprise and mid-market clients across verticals including higher education, finance, healthcare, political, retail, government, and non-profit.
- Creative & Marketing Services Integrated creative production services covering photography, videography, design, marketing strategy, and copywriting, delivered by specialists within one organization to produce dynamic, multi-disciplinary marketing assets.
- Data Services Customer targeting and engagement-strategy services that combine client data with proprietary demographic breakouts, behavioral surveys, and statistical models to identify and direct marketing messages to the customer segments most likely to engage.
- Technology Solutions Technology and workflow-automation solutions that prioritize strategy first and technology second, configuring light-touch, automated, efficiency-driven workflows that produce measurable time-saving advantages for marketing and print operations.
Companies that use EarthColor
Customer profileSegments16 records
Ideal customer profiles2 records
EarthColor technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
EarthColor partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
EarthColor competitors and assessment
Company assessmentDirect peers
- RR Donnelley: Global integrated communications provider combining commercial printing, labels, packaging, and marketing services; comparable in scale, vertical reach, and integrated solution offering.
- Cenveo: U.S. commercial printer offering print, labels, and direct marketing services to enterprise customers; comparable vertical mix and integrated production capabilities, though currently restructured.
- LSC Communications: Legacy commercial printing and marketing services provider serving publishing, retail, and financial services; comparable product mix (print, mail, distribution) and enterprise customer base to EarthColor.
- Donnelley Financial Solutions: Spin-off focused on financial-services print, compliance communications, and data management; comparable on regulated-document production and B2B enterprise contract structure.
- SG360°: U.S. provider of direct mail, print, and integrated marketing services with a national manufacturing platform; directly comparable to EarthColor's mail and high-volume printing capabilities.
- Quad/Graphics: One of the largest U.S. commercial printers offering integrated print, media, and marketing services to enterprise clients; directly comparable to EarthColor on national manufacturing footprint, vertical breadth, and B2B enterprise contracts.
- IWCO Direct: Direct marketing services provider with national print and mail production capabilities focused on data-driven, personalized direct mail campaigns; comparable targeting-and-print combination.
Emerging players
- PrintMail Solutions: Provider of digital print, direct mail, and transaction document solutions for mid-market and enterprise clients; comparable technology-enabled workflow offering and B2B sales-led motion.
- Allen Press: Specialty commercial printer serving publishing, academic, and association clients with integrated content and production services; narrower vertical mix but comparable production-and-content integration model.
Broad incumbents
- Transcontinental Inc. Canadian-headquartered flexible packaging, printing, and marketing services conglomerate with U.S. operations; comparable integrated print and marketing services but operates at significantly larger scale and broader packaging scope.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
EarthColor social profiles
Digital presenceEarthColor financial estimates
Financial estimateRevenue estimate
Valuation estimate
EarthColor leadership team
Management profileNumber of profiles
Profiles1 record
EarthColor funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EarthColor M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EarthColor
What does EarthColor do?
EarthColor delivers fully-integrated print and marketing solutions through four service pillars: (1) Print — a national U.S. manufacturing platform for short-run market-specific versions and high-volume mailings; (2) Creative & Marketing — integrated photography, videography, design, marketing, and writing delivered by in-house specialists; (3) Data — customer targeting using demographic breakouts, behavioral surveys, and statistical models to direct messages to optimal customer segments; and (4) Technology — light-touch, automated, efficiency-driven workflow solutions producing measurable time-saving advantages.
Is EarthColor a public or private company?
EarthColor is a private company. It is classified as unknown and is currently operating.
When was EarthColor founded?
EarthColor was founded in 1982. It employs 101 to 250 people.
Where is EarthColor based?
EarthColor is headquartered in Parsippany, United States, in the North America region.
How does EarthColor make money?
Four revenue lines are on record. Print Manufacturing Services are the primary driver. The others are creative & Marketing Services, data Services and technology Solutions.
Who are EarthColor's main competitors?
Direct peers on record are RR Donnelley, Cenveo, LSC Communications, Donnelley Financial Solutions, SG360°, Quad/Graphics and IWCO Direct. Emerging players are PrintMail Solutions and Allen Press. Transcontinental Inc. is listed as a broad incumbent.
Does EarthColor have an API?
No public API is recorded for EarthColor.
What industry is EarthColor in?
EarthColor's product category is Commercial Printing and Marketing Services. Its primary akta.pro industry code is IMAMAHAH, Printing & Business Forms (continuous forms, checks, tickets), with a secondary code of IMALAKAM, Prepress, Plate-Making & Artwork Services. Its NAICS code is 323111 and its SIC code is 2750.