What NewAge Fire Protection Industries does

NewAge Fire Protection Industries is a Mumbai-headquartered, privately held manufacturer of fire fighting and rescue equipment, founded in 1960 and operating manufacturing at Khopoli, Maharashtra. The company produces more than 165 SKUs across fire suppression, detection, alarm, and rescue categories, and reports having served over 1 million customers with 100 million+ products sold cumulatively. Its products carry multiple international third-party certifications (UL, FM, Vds, LPCB, GL, ISI/BIS) and ISO 9001:2015 quality certification, and the company is a member of the National Fire Protection Association (NFPA). End markets span India, the UAE, Saudi Arabia, Bahrain, Kuwait, Singapore, Bangladesh, and Germany.

The company's underlying technology stack spans conventional mechanical fire-safety hardware (extinguishers, hydrants, valves, sprinklers, hoses) and a newer IoT-enabled fire intelligence line branded NextGen, SigniFire, and NewAge IoT, which adds connected monitoring and detection capability. Manufacturing is in-house at Khopoli, and international sales are executed through an authorized distributor network rather than direct sales. Customers include large Indian conglomerates (TATA, Reliance) and state-owned oil and gas majors (Indian Oil, ADNOC, BAPCO), indicating specification-driven enterprise procurement rather than retail channel sales.

The business model is B2B and project-based: equipment is sold via quote-driven contracts to large industrial and infrastructure buyers in oil and gas, power, construction, hospitality, and marine sectors, with international reach delivered through authorized distributors. The firm positions itself as a Make-in-India alternative to multinational fire-safety brands and participates in global industry platforms (e.g., INTERSCHUTZ 2026) and domestic safety awards to support channel development. Pricing mechanics are not publicly disclosed but are consistent with engineered industrial fire-protection procurement.

Name

NewAge Fire Protection Industries

Legal name

NewAge Fire Protection Industries Pvt. Ltd.

Website

https://newagefireprotection.com

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

101–250 employees

Short description

NewAge Fire Protection Industries is a Mumbai-based manufacturer founded in 1960 producing 165+ certified fire fighting, detection, alarm, and rescue products for enterprise customers across oil and gas, power, infrastructure, and marine sectors in India, the Middle East, and selected Asian and European markets.

Ownership category

akta.pro rank

Product category

Fire Protection Equipment Manufacturing

NAICS

Pump and Compressor Manufacturing (33391), Plumbing, Heating, and Air-Conditioning Contractors (23822), Security Systems Services (56162)

SIC

Pumps & Pumping Equipment (3561)

akta.pro primary industry

Fire Protection Systems Contracting (Sprinklers, Alarms, Suppression) (IMAFALAD)

akta.pro secondary industries

Fire Protection & Life Safety Systems (Firewater, Suppression, Detection, Alarm) (EUAEAFAG), Fire Alarm & Life Safety Systems Integration (BPAKAGAF), Fire Protection Piping & Sprinkler System Components (IMADALAJ), Fire Alarm Systems (Inspection/Testing/Monitoring/Service) (IMAIAJAC), Fire & Life Safety Services (Inspection/Testing/Sprinklers/Alarms) (IMAIAAAI)

Keywords

• Fire protection equipment
• Fire suppression systems
• Fire alarm systems
• Fire sprinkler systems
• Industrial fire safety

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Fire Safety Equipment Sales: Direct sales of fire-fighting and fire safety equipment including fire hoses, pumps, valves, sprinklers, nozzles, monitors, foam equipment, and fire alarm systems through their e-commerce platform and sales team.
2. Fire Safety Systems Installation: Design, installation, and commissioning of comprehensive fire protection systems including hydrant lines, sprinkler systems, foam systems, deluge systems, and fire alarm detection systems for industrial and commercial facilities.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

NewAge Fire Protection Industries manufactures and supplies a comprehensive range of fire-fighting and fire safety equipment, including fire hoses, pumps, valves, sprinklers, foam systems, monitors, nozzles, water mist, gaseous suppression, dry chemical powder systems, and addressable fire detection/alarm systems. The company also delivers turnkey fire protection solutions encompassing design, installation, commissioning, and maintenance, augmented by an IoT-enabled fire intelligence platform for smart buildings.

Product overview

NewAge Fire Protection Industries is an ISO 9001:2015 certified manufacturer offering comprehensive fire safety solutions as a single unified product portfolio. The company provides an extensive range of fire-fighting and fire protection products organized into two main categories: complete fire safety solutions/systems (including Fire Fighting, Hydrant Line, Sprinkler Line, Monitors & Fire Fighting Machines, Foam Systems, Deluge Systems, Dry Chemical Powder System, Water Mist Systems, Gaseous Fire Suppression, Fire Alarm Detection, Oil Tanks Fire System, and Special Application systems) and individual product components (Fire Hoses, Fire Pumps, Fire Alarm Panels, Detectors, Sounders, Modules, Valves, Sprinklers, Foam Equipment, Monitors, Nozzles, Cabinets, Stands Post Hydrants, Couplings, Dry Riser Equipment, and Hose Reels). The portfolio includes specialized sub-brands like NextGen Fire Alarm System and IoT-enabled fire intelligence for smart buildings, with products approved by international agencies including UL, FM, Vds, LPCB, and ISI. The company serves diverse industries including Oil & Gas, Power & Electricity, Marine, Aviation, Construction, Data Centers, Pharmaceuticals, and Tunnels.

Differentiator

Problem solved

Functional benefit

Brands

• NewAge Plus: Product line variant
• NextGen
• NewAge IoT
• SigniFire

Products and services

• Fire Hoses Fire-resistant hoses designed for high-pressure water delivery in firefighting and emergency response operations, sold as a standalone product category to industrial and enterprise buyers.
• Fire Pumps High-capacity pumps engineered to supply water at the required pressure and flow rate for fire suppression systems, sold as a standalone product line for industrial and commercial fire protection installations.
• Fire Alarm Panels Control panels for fire alarm systems, including the G-One Single Loop EN54 and Gekko models, supporting addressable and conventional fire detection architectures for commercial and industrial buildings.
• Fire Detectors Fire detection devices including the Zeos-AS intelligent addressable detector with smart addressing, beam smoke detectors, and flame detectors for early-warning fire detection in industrial and commercial facilities.
• Fire Alarm Sounders Audible warning devices integrated with NewAge fire alarm systems to alert building occupants during fire emergencies.
• Industrial Valves Industrial valves including gate valves, butterfly valves, ball valves, landing valves, deluge valves, and pressure control valves for hydrant, sprinkler, and deluge fire protection systems.
• Sprinkler Systems Automatic sprinkler systems including pendent, upright, sidewall, and concealed type sprinklers with UL listing, sold to installers and enterprise buyers for commercial and industrial fire suppression.
• Foam-Based Suppression Equipment Foam-based fire suppression equipment including bladder tanks, foam chambers, generators, pourers, inductors, and foam concentrates (AFFF, AR-AFFF, AR-SFFF, FP) for flammable liquid fire protection in oil & gas and industrial facilities.
• Fire Monitors Water and foam monitors for fixed fire protection systems, including water jet monitors designed for industrial applications such as oil terminals, refineries, and storage facilities.
• Firefighting Nozzles Firefighting nozzles including medium and high velocity water spray nozzles, fog nozzles, foam nozzles, aspirating nozzles, and aqua foam nozzles for hydrant and fixed suppression systems.
• Fire Equipment Cabinets Storage cabinets for fire extinguishers and hose boxes available in steel, FRP, and polyethylene constructions for commercial and industrial buildings.
• Stand Post Hydrants Fire hydrant stands and posts designed for outdoor fire water access points in industrial, commercial, and municipal settings.
• Firefighting Couplings and Adaptors Firefighting couplings, adaptors, and connections including instantaneous couplings, storz couplings, threaded adaptors, and flanged connections for hose and hydrant networks.
• Dry Riser Equipment Dry riser system components including inlet breeching valves, air release valves, and dividing/collecting breeching units for high-rise building fire water networks.
• Fire Hose Reels Wall-mounted fire hose reels with integrated water supply for manual firefighting in commercial and industrial buildings.
• Fire Fighting Solutions (Integrated Systems) Comprehensive turnkey fire fighting solutions combining NewAge's product portfolio to address all types of fire emergencies with precision and efficiency for industrial and commercial customers.
• Hydrant Line Systems Reliable hydrant systems for rapid fire response integrating hoses, standposts, reels, and nozzles as a packaged line solution for industrial and commercial facilities.
• Sprinkler Line Systems Automatic sprinkler systems packaged as a dedicated line solution for immediate fire suppression in commercial, industrial, and high-risk facilities.
• Monitors and Fire Fighting Machines Advanced water and foam monitors combined with specialized fire fighting machinery for effective fire control and management in industrial settings.
• Foam Fire Protection Systems Specialized foam-based fire protection systems designed for quick extinguishment of flammable liquid fires in oil & gas and industrial applications.
• Deluge Systems and Pressure Control Valves Comprehensive deluge systems integrated with precise pressure control valves for high-hazard industrial fire safety applications requiring rapid water delivery.
• Dry Chemical Powder Suppression Systems Versatile rapid-response dry chemical powder suppression systems for suppressing a wide range of fire classes in industrial and commercial environments.
• Water Mist Suppression Systems Eco-friendly water mist fire suppression technology for effective fire control with minimal water damage, suitable for sensitive environments such as tunnels and machinery spaces.
• Gaseous Fire Suppression Systems Gas-based fire suppression systems including CO2, Inert Gas, Novec, and Aerosol technologies for clean-agent protection of sensitive environments such as data centers, server rooms, and control rooms.
• Fire Alarm Detection Systems State-of-the-art fire detection and alarm systems for early warning and prompt emergency response, including the NextGen addressable system and IoT-enabled fire intelligence layer.
• Oil Tank Fire Protection Systems Specialized fire protection solutions engineered for oil storage tanks in high-hazard industrial areas, integrating foam chambers, pourers, and monitors for tank seal protection.
• Special Application Fire Protection Systems Tailored fire protection systems designed and engineered for unique, industry-specific requirements that standard catalog products cannot address.
• Fire Protection System Design, Installation, and Commissioning Services Professional design, installation, and commissioning services for comprehensive fire protection systems including hydrant lines, sprinkler systems, foam systems, deluge systems, and fire alarm detection systems for industrial and commercial facilities.
• IoT Fire Intelligence Platform (NewAge IoT) IoT-driven fire intelligence platform with connected devices enabling real-time monitoring, immediate alert notifications, predictive maintenance, and centralized multi-site management through dashboard interfaces for smart buildings and enterprise facilities.

Quantifiable outcome

• 60+ years of industry experience providing fire safety expertise
• +3 more outcomes

Named customers22 records

Segments9 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• National Fire Protection Association (NFPA)coreOthersNewAge Fire Protection Industries is a proud member of the National Fire Protection Association (NFPA), demonstrating commitment to the fire safety industry's best practices and standards. This membership ensures alignment with global fire safety codes and standards developed by NFPA.

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Hochiki: Japanese-headquartered global manufacturer of fire-detection devices (smoke/heat detectors, panels, sounders). Directly comparable on the addressable-detection product line NewAge sells under its NextGen and SigniFire brands.
• Viking Group: US-based global manufacturer of fire sprinklers, valves, and special-hazard suppression systems. Comparable on the sprinklers and valves product lines, with shared UL/FM certification-driven industrial customer base.
• NAFFCO: UAE-based global manufacturer of fire-fighting equipment, trucks, and suppression systems. Directly comparable as a non-Western fire-protection OEM serving oil & gas, infrastructure, and industrial buyers across the Middle East, Asia, and Africa — mirroring NewAge's customer profile and 'global supply, local support' model.
• Ceasefire Industries: Indian fire-safety equipment manufacturer and distributor with a broad suppression, detection, and extinguisher portfolio. Comparable as a domestic Indian OEM competing in the same enterprise and B2B channels.
• Nitin Fire Protection Industries: Indian-listed fire-protection equipment manufacturer headquartered in Mumbai. Direct domestic competitor serving oil & gas, power, and infrastructure with sprinklers, alarms, and suppression systems — overlapping product lines and customer base.
• Minimax: German-headquartered global fire-protection OEM offering detection, sprinkler, foam, and gaseous suppression systems. Comparable as a manufacturer + installer with a broad product portfolio serving industrial and commercial buyers worldwide.

Broad incumbents

• Johnson Controls: Global building technologies incumbent owning Tyco/Notifier/ANSUL/Zettler fire brands. Overlaps with NewAge across detection panels, sprinklers, and suppression — but operates at much larger scale and with proprietary addressable platforms.
• Honeywell: Diversified industrial conglomerate with a fire-detection and life-safety portfolio (Notifier, Morley-IAS, Xtralis/VESDA). Comparable as a detection-system competitor serving enterprise and infrastructure buyers globally.
• Siemens Smart Infrastructure: Owns the Cerberus fire-safety platform including detection panels, detectors, and voice-evacuation systems. Comparable on the building-systems / detection side and competes for large-infrastructure tenders.

Regional players

• Koorsen Fire & Security: US Midwest-based fire-protection service and equipment provider focused on inspection, installation, and monitoring. Comparable as an integrated fire-safety services provider, though primarily a regional player rather than a manufacturer-OEM.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

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• Instagraminstagram.com/newagefireprotection

Compliance11 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NewAge Fire Protection Industries