Alliance Creative

What Alliance Creative does

Alliance Creative is a privately held, for-profit advertising and creative services agency headquartered in Snodland, United Kingdom. Founded in 2011 and co-led by directors Dan Hay and Steve Johnstone, the firm specializes in 3D graphics, photography, and motion graphics production — services typically delivered to brands and agencies requiring visual content for advertising, marketing, or digital channels. With a headcount range of 11-50 employees, Alliance Creative operates at small-agency scale, consistent with a boutique production studio model rather than a full-service advertising network.

The company's service portfolio is concentrated in visual content creation rather than broader advertising strategy, media planning, or performance marketing. Its technical stack, proprietary platforms, and production workflows are not disclosed in available sources, and no productized offerings, software platforms, or technology products were identified. Business model mechanics — including pricing, contract structures, retainer versus project-based revenue mix, and customer segments — are also not documented in the source material, preventing a more granular description of revenue mechanics.

No funding rounds, investors, M&A activity, geographic footprint beyond the UK headquarters, named clients, awards, partnerships, regulatory actions, or leadership changes beyond the original co-founders are recorded. The firm's primary web property (alliancecreative.co.uk) was inaccessible at the time of source capture, displaying only a loading/verification placeholder, which limits confidence in any operational or commercial inferences.

Name

Alliance Creative

Website

https://alliancecreative.co.uk

Company type

Private

Founded year

2011

Headcount range

11–50 employees

Short description

Alliance Creative is a small UK-based creative agency specializing in 3D graphics, photography, and motion graphics services for advertising clients. Founded in 2011 and co-led by Dan Hay and Steve Johnstone, the firm operates from Snodland with 11-50 employees.

Ownership category

akta.pro rank

Headquarters

HQ city

Edinburgh

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Core offering

Alliance Creative is an advertising agency that specializes in 3D graphics, photography, and motion graphics services. The firm delivers visual creative production work for advertising and brand communications. It operates as a small creative production house serving clients seeking visual content for advertising campaigns.

Product overview

No product information available. The source page displayed a loading/verification placeholder without substantive content about the company's offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• 3D Graphics Services Production of 3D graphics visual assets for use in advertising campaigns and brand communications, delivered to business clients.
• Motion Graphics Services Production of motion graphics for use in advertising campaigns, video content, and brand communications, delivered to business clients.
• Commercial Photography Services Commercial photography production for advertising campaigns, brand communications, and marketing collateral, delivered to business clients.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Expansion highlights2 records

Direct peers

• Framestore: Leading 3D, VFX, and motion graphics studio with an advertising arm. Directly comparable on 3D graphics and motion services delivered to commercial clients.
• Giant Ant: Boutique animation and motion design studio producing 3D and 2D content for brands. Similar size tier and creative-services focus to Alliance Creative.
• Man vs Machine: UK-based creative studio offering motion graphics, design, and brand work. Comparable geographic market (UK), service mix, and boutique agency positioning.
• Buck: Creative studio focused on motion design, 3D animation, and visual identity. Highly comparable on motion graphics and 3D capability stack.
• Studio Output: UK design and motion studio delivering brand, digital, and motion design for advertising clients. Comparable on creative-services mix and UK creative market.
• Hound Studio: Motion design and 3D animation studio serving advertising and entertainment clients. Directly comparable on motion graphics and 3D capabilities.
• The Mill: Global creative studio specializing in VFX, 3D, and motion graphics for advertising. Closely comparable to Alliance Creative on service mix (3D, motion, photography-adjacent) and customer base (advertising brands).

Broad incumbents

• Droga5 London: Part of Accenture Song; full-service creative agency operating in London with strong motion/3D capabilities. Overlaps on advertising creative services but at much larger scale.
• Wieden+Kennedy: Global creative agency network with offices in London. Comparable as a creative-services competitor in the same UK market, though operates at much larger scale and scope.
• Mother London: Established UK full-service creative agency. Overlaps as a UK-based creative competitor but operates at significantly larger scale with broader brand strategy and campaign work.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/alliancecreates
• Facebookfacebook.com/alliancecreates
• LinkedInlinkedin.com/company/alliancecreates

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alliance Creative