Engadin St. Moritz Mountains

Mountain Resort Operationsmountains.ch

Engadin St. Moritz Mountains AG operates cable cars, funiculars, chairlifts, and integrated hospitality (hotels, restaurants, bars, events) across the Corviglia and Muottas Muragl areas in St. Moritz, Switzerland, serving skiers, hikers, bikers, families, and overnight guests through direct-to-consumer ticketing and subscriptions.

Company typePrivate
Founded2007
HeadquartersSaint Moritz, Switzerland
Headcount101–250
GTM typeB2C
OfferingServices

What Engadin St. Moritz Mountains does

Engadin St. Moritz Mountains AG is a privately held Swiss mountain railway and integrated resort operator headquartered in St. Moritz, canton of Graubünden, Switzerland. Founded in 2007 and operating with 101–250 employees, the company runs the cable car, funicular, chairlift, and gondola infrastructure across the Corviglia (including Piz Nair at 3,000m) and Muottas Muragl mountain areas. Beyond transportation, it operates 34+ ski slopes, 7+ winter hiking trails, multiple flow trails for mountain biking, and trail running routes. The asset base includes sustainable systems such as the Natural Reservoir Nair Pitschen for snow-making and thermosiphon heating on Piz Nair, plus modern electronic keycard ticketing.

The company runs an integrated resort platform with 15 wholly-owned operating subsidiaries spanning hotels (ALL IN ONE HOTEL INN LODGE, Romantik Hotel Muottas Muragl), a hostel (Hostel Pitsch), and roughly ten food and beverage outlets including Restaurant Piz Nair 10'000 Feet, Panorama Restaurant Muottas Muragl, quattroBAR, and Chadafö. Revenue is generated through six streams: transportation tickets (day passes, multi-day, and ENGADINcard 365 / PIZcard 365 annual subscriptions), food and beverage, accommodation, event hosting, parking, and vouchers/retail via the e-guma shop. Distribution is direct-to-consumer across online booking (booking.engadin.ch), ticket vending machines, staffed POS, and regional tourism reseller partners, supplemented by a sponsorship with Audi and a multi-resort pass partnership with Ikon Pass.

The customer base is consumer-oriented, serving winter sports enthusiasts, summer outdoor users (hikers, trail runners, mountain bikers), families, culinary visitors, event organizers, and overnight guests. Forward strategy is anchored by the Signal Bahn planning application filed in December 2024 and continued investment in year-round, multi-modal mountain experiences.

Engadin St. Moritz Mountains firmographics

Firmographics

Name: Engadin St. Moritz Mountains
Legal name: Engadin St. Moritz Mountains AG
Website: https://mountains.ch
Company type: Private
Founded year: 2007
Operating status: Operating
Headcount range: 101–250 employees
Short description: Engadin St. Moritz Mountains AG operates cable cars, funiculars, chairlifts, and integrated hospitality (hotels, restaurants, bars, events) across the Corviglia and Muottas Muragl areas in St. Moritz, Switzerland, serving skiers, hikers, bikers, families, and overnight guests through direct-to-consumer ticketing and subscriptions.
Ownership category
akta.pro rank

Engadin St. Moritz Mountains industry classification

Industry

Product category: Mountain Resort Operations
NAICS: Skiing Facilities (713920), Scenic and Sightseeing Transportation, Other (4879)
SIC: Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997)
akta.pro primary industry: Ski Areas & Lift Operations (Independent Mountains) (THAAAJAB)
akta.pro secondary industries: Ski & Mountain Full-Service Hotels (THAGAAAJ), Mountain & Alpine Lodges (THAGAIAE), Mountain Gondola & Chairlift Passenger Transport (Non-ski Commuter/Tourist) (THAIAKAD), Mountain & Ski Luxury Resorts (THAGACAB)

Keywords

Mountain railway operations
Alpine skiing services
Mountain hospitality venues
Cable car transportation
Alpine tourism experiences

Where Engadin St. Moritz Mountains is headquartered

Location

Headquarters

HQ city: Saint Moritz
HQ country: Switzerland
HQ region: Europe

Offices1 record

Markets served

Engadin St. Moritz Mountains business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

Transportation Tickets: Revenue from cable car, funicular, and chairlift tickets for pedestrians, hikers, bikers, and skiers. Includes single tickets, day passes, multi-day passes, and season passes (ENGADINcard 365, PIZcard 365).
Food & Beverage Operations: Revenue from owned mountain restaurants including Restaurant Piz Nair 10'000 Feet, quattroBAR, Restaurant Chadafö, Bar Finale, Panorama Restaurant Muottas Muragl, Scatla self-service, Golf Restaurant, and various other dining venues.
Accommodation/Hospitality: Revenue from hotel operations including ALL IN ONE HOTEL INN LODGE, Romantik Hotel Muottas Muragl, Hostel Pitsch, and related overnight stays.
Event Hosting: Revenue from hosting private events, seminars, banquets, and special occasions in rented event premises with catering services.
Parking Services: Revenue from parking facilities at venues.
Vouchers and Retail: Revenue from sale of gift vouchers for mountain experiences, restaurants, and overnight stays through the e-guma shop platform.

Pricing tiers

Model	Billing	Price
Transaction based/ take rate	Pay-as-you-go	Pedestrian day tickets with zone-based pricing
Subscription	Annual	Hiking season pass
Subscription	Annual	ENGADINcard 365 / PIZcard 365
Transaction based/ take rate	Pay-as-you-go	Bike zone day tickets and multi-day passes
Transaction based/ take rate	Pay-as-you-go	Family tickets
Transaction based/ take rate	Multi-year contract	Event venue rental with catering
Transaction based/ take rate	Pay-as-you-go	Ski tickets (day and multi-day)

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Engadin St. Moritz Mountains product offering

Product offering

Core offering

Engadin St. Moritz Mountains AG operates cable cars, funicular railways, and chairlifts on the Corviglia and Muottas Muragl mountains in the Engadin St. Moritz region of Switzerland, providing transportation access up to 3,000m altitude. The company sells ski, hiking, and mountain biking tickets, season passes, and integrated hospitality services including mountain restaurants, hotels (ALL IN ONE HOTEL INN LODGE, Romantik Hotel Muottas Muragl), and event venues.

Product overview

Engadin St. Moritz Mountains operates as a mountain railway company managing cable cars, funicular railways, and chairlifts on Corviglia and Muottas Muragl mountains in the Engadin region of Switzerland. The company offers a integrated portfolio of products and services including: (1) Core transport infrastructure — Corviglia and Muottas Muragl mountain railways providing access to altitudes over 3,000m; (2) Winter sports — skiing, snowboarding, sledding, and winter hiking on maintained slopes and trails; (3) Summer outdoor activities — hiking, mountain biking with dedicated flow trails, trail running, and family-friendly attractions; (4) Culinary experiences — multiple mountain restaurants including Restaurant Piz Nair 10'000 Feet, Restaurant Chadafö, and Panorama Restaurant Muottas Muragl; (5) Accommodation — ALL IN ONE HOTEL INN LODGE and Romantik Hotel Muottas Muragl; (6) Ticketing solutions — ski passes, hiking passes, bike tickets, and annual cards (ENGADINcard 365/PIZcard 365). The company also operates various event venues and manages hospitality businesses including bars and event spaces across its mountain locations.

Differentiator

Problem solved

Functional benefit

Brands

Mountys: The Corviglia gang mascot character for family-friendly mountain activities
ENGADINcard 365
PIZcard 365

Products and services

Corviglia Mountain Railway

Quantifiable outcome

Over 2000 metres above sea level access to mountain experiences
+1 more outcomes

Companies that use Engadin St. Moritz Mountains

Customer profile

Segments6 records

Ideal customer profiles5 records

Engadin St. Moritz Mountains technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Engadin St. Moritz Mountains partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered minor.

AudiminorOthersAudi is referenced as a partner/ sponsor entity, appearing on the partner page alongside other hospitality brands including INN Lodge, White Marmot, and Muottas Muragl.
Ikon PassminorOthersIkon Pass is a multi-resort ski pass product that provides access to ski areas including Corviglia/Engadin St. Moritz Mountains. The partnership allows Ikon Pass holders to access the ski area.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Engadin St. Moritz Mountains competitors and assessment

Company assessment

Direct peers

Davos Klosters Mountains: Operates mountain railways, ski lifts, and integrated hospitality in the neighboring Davos/Klosters region of Graubünden. Highly comparable in scale, business model (cable cars + lifts + restaurants), and Swiss luxury positioning.
Weisse Arena Gruppe (Laax): Swiss ski resort operator with integrated mountain railway, lift, accommodation, and F&B operations in Graubünden. Closely comparable diversified Alpine resort model with year-round positioning.
Zermatt Bergbahnen AG: Swiss mountain railway company operating cable cars, lifts, and on-mountain hospitality around the Matterhorn. Comparable vertical integration and premium destination positioning.
Saastal Bergbahnen AG: Swiss mountain railway company operating lifts, cable cars, and tourism services in the car-free Saas-Fee resort. Comparable business model and Swiss luxury positioning.
Jungfraubahnen AG: Swiss mountain railway group operating the Jungfrau region including the Jungfraujoch railway, Wengen/Grindelwald lifts, and on-mountain hospitality. Comparable cable car/funicular operator with integrated tourism services.
Lenzerheide Bergbahnen AG: Swiss mountain railway and ski lift operator in Graubünden with integrated resort operations. Comparable mid-sized Alpine resort operator in the same canton.
Crans-Montana Aminona SA: Swiss cable car and ski lift operator serving the Crans-Montana luxury Alpine resort. Comparable integrated mountain railway and tourism business in a premium Swiss destination.

Regional players

Bergbahnen Sölden: Austrian mountain railway and ski resort operator with cable cars, lifts, and integrated hospitality. Comparable vertically integrated resort business serving a different geographic market.
Bergbahn AG Kitzbühel: Austrian mountain railway and ski lift company serving the Kitzbühel resort. Comparable cable car/lift operator with on-mountain hospitality in a premium European Alpine market.
Compagnie du Mont-Blanc: French operator of cable cars and mountain railways in the Chamonix Mont-Blanc valley. Comparable mountain access infrastructure operator serving a different national market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Engadin St. Moritz Mountains financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Engadin St. Moritz Mountains leadership team

Management profile

Number of profiles

Engadin St. Moritz Mountains subsidiaries and ownership

Company hierarchy

Subsidiaries16 records

Engadin St. Moritz Mountains funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Engadin St. Moritz Mountains M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Engadin St. Moritz Mountains

What does Engadin St. Moritz Mountains do?

Is Engadin St. Moritz Mountains a public or private company?

Engadin St. Moritz Mountains is a private company. It is classified as unknown and is currently operating.

When was Engadin St. Moritz Mountains founded?

Engadin St. Moritz Mountains was founded in 2007. It employs 101 to 250 people.

Where is Engadin St. Moritz Mountains based?

Engadin St. Moritz Mountains is headquartered in Saint Moritz, Switzerland, in the Europe region.

How does Engadin St. Moritz Mountains make money?

Six revenue lines are on record. Transportation Tickets are the primary driver. The others are food & Beverage Operations, accommodation/Hospitality, event Hosting, parking Services and vouchers and Retail.

Who are Engadin St. Moritz Mountains's main competitors?

Direct peers on record are Davos Klosters Mountains, Weisse Arena Gruppe (Laax), Zermatt Bergbahnen AG, Saastal Bergbahnen AG, Jungfraubahnen AG, Lenzerheide Bergbahnen AG and Crans-Montana Aminona SA. Regional players are Bergbahnen Sölden, Bergbahn AG Kitzbühel and Compagnie du Mont-Blanc.

Does Engadin St. Moritz Mountains have an API?

No public API is recorded for Engadin St. Moritz Mountains.

What industry is Engadin St. Moritz Mountains in?

Engadin St. Moritz Mountains's product category is Mountain Resort Operations. Its primary akta.pro industry code is THAAAJAB, Ski Areas & Lift Operations (Independent Mountains), with a secondary code of THAGAAAJ, Ski & Mountain Full-Service Hotels. Its NAICS code is 713920 and its SIC code is 7000.