Brothers Design
Brothers Design is a founder-owned WordPress web development agency in Farmington Hills, Michigan, serving SMBs in Metro Detroit and worldwide with custom site builds, e-commerce, SEO, hosting, and tiered monthly maintenance services.
- Company typePrivate
- Founded2010
- HeadquartersFarmington Hills, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Brothers Design does
Brothers Design is a privately held, founder-owned WordPress web development agency headquartered in Farmington Hills, Michigan, co-founded by brothers Scott and Kyle. Scott has been building websites since 1996 and ran his own web development firm since 2002 before the brothers combined operations; the company has focused on WordPress since 2010 and operates with a team of coders, designers, marketers, and optimization specialists sized at 1–10 employees. Its core offering is custom WordPress website development — including e-commerce builds on WooCommerce with Stripe and PayPal, mobile-responsive design, and a proprietary 34-point site speed optimization checklist — supplemented by SEO, graphic design and branding, analytics and conversion tracking, and WordPress security services.
The business operates a hybrid revenue model. Project-based professional services fees cover new site builds, redesigns, and one-time SEO engagements, with deposits and milestone billing. Recurring revenue is generated through managed website hosting (99.9% uptime guarantee) and two tiered monthly maintenance packages — Basic at $59.95/month and Premium at $99.95/month — that bundle backups, WordPress core updates, security scans, and a hacking guarantee. Approximately 30% of business is devoted to SEO work, offered both as one-time optimization and ongoing retainer arrangements.
Go-to-market is sales-led and direct: phone outreach (248-270-8121) and website contact form capture leads, supported by a portfolio of 15+ completed projects and a content blog covering WordPress, SEO, hosting, and security topics. The primary customer segment is SMBs in Metro Detroit and worldwide, with secondary exposure to e-commerce operators, non-profits, and organizations seeking SEO improvement; project engagements span international clients in Japan, Bhutan, Tanzania, NYC, Dallas, and Washington D.C. No external investors, parent company, or public listing are documented.
Brothers Design firmographics
Firmographics- Name
- Brothers Design
- Legal name
- Brothers Design
- Website
- https://brothersdesign.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Brothers Design is a founder-owned WordPress web development agency in Farmington Hills, Michigan, serving SMBs in Metro Detroit and worldwide with custom site builds, e-commerce, SEO, hosting, and tiered monthly maintenance services.
- Ownership category
- akta.pro rank
Brothers Design industry classification
Industry- Product category
- Web Development Services
- NAICS
- Graphic Design Services (541430)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)
- akta.pro secondary industry
- B2B Demand Generation & Lead Nurture Agencies (BPAFAKAA)
Keywords
Where Brothers Design is headquartered
LocationHeadquarters
- HQ city
- Farmington Hills
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Brothers Design business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Web Development Services: Custom WordPress website development, e-commerce websites, responsive design, and redesign services. Project-based pricing with deposits and milestone payments.
- Website Hosting: Managed hosting services on third-party servers with 99.9% uptime guarantee, unlimited storage, email accounts, bandwidth, and databases. Monthly recurring revenue model.
- Monthly Maintenance Packages: Recurring maintenance services including backups, updates, security scans, and content edits. Two tiers: Basic ($59.95/month) and Premium ($99.95/month).
- SEO and Digital Marketing Services: Search engine optimization services with about 30% of business devoted to SEO. Includes both one-time optimization and ongoing retainer arrangements.
- Graphic Design and Branding: Logo design, business card layouts, email footers, letterheads, vector graphics, and other brand identity assets.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Basic Maintenance Package: $59.95/month |
| Subscription | Monthly | Premium Maintenance Package: $99.95/month |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Brothers Design product offering
Product offeringCore offering
Brothers Design is a WordPress-focused web development agency that builds, optimizes, and maintains custom websites for organizations. Core services include WordPress web development, e-commerce setup via WooCommerce with PayPal and Stripe, responsive/mobile-first design, website speed optimization using a proprietary 34-point checklist, SEO, managed hosting, and monthly maintenance packages. They also offer branding, graphic design, analytics/conversion tracking, and WordPress security services for SMB clients primarily in Metro Detroit and worldwide.
Product overview
Brothers Design is a WordPress-focused web development agency offering a comprehensive suite of services centered on their core WordPress Web Development platform. Their portfolio includes E-Commerce Websites (with WooCommerce/PayPal/Stripe), Responsive Websites, Website Speed Optimization, Search Engine Optimization, Website Hosting with Monthly Maintenance Packages (Basic and Premium tiers), Analytics & Conversion Tracking, Graphic Design & Branding, and WordPress Site Security. All services are delivered as managed projects by their team of designers, coders, marketers, and optimization specialists based in Farmington Hills, Michigan.
Differentiator
Problem solved
Functional benefit
Products and services
- WordPress Web Development Custom WordPress website development service building responsive, SEO-optimized websites with easy content management capabilities for SMB clients.
- E-Commerce Websites Online store setup service adding shopping cart and payment functionality to client websites via WooCommerce integration with PayPal and Stripe payment processing.
- Responsive Websites Mobile-responsive website development ensuring sites display properly across phones, tablets, laptops, and desktops; can also retrofit existing non-responsive sites.
- Website Speed Optimization Performance optimization service using a proprietary 34-point checklist covering image optimization, CDN integration, minification, caching, and selective asset loading to achieve high PageSpeed scores.
- Search Engine Optimization (SEO) SEO service to improve search engine rankings through proper coding, SEO plugins, and page speed optimization; available as one-time engagement or ongoing retainer.
- Website Hosting Managed web hosting service with 99.9% uptime guarantee, unlimited storage and bandwidth, daily backups, and optional hacking guarantee on third-party servers.
- Monthly Maintenance Packages Recurring maintenance service with two publicly priced tiers — Basic ($59.95/month) and Premium ($99.95/month) — including backups, WordPress core updates, security scans, content edits, and priority support.
- Analytics & Conversion Tracking Website analytics installation and conversion tracking service, including A/B testing setup to measure and improve visitor-to-customer conversion rates.
- Graphic Design & Branding Graphic design services including logos, business cards, email footers, letterheads, and vector graphics, delivered by designers proficient in the Adobe Suite.
- WordPress Site Security WordPress security audit and protection service including basic anti-hacking software installation and comprehensive site analysis for businesses needing extra security.
Quantifiable outcome
- Achieved high 90s scores on Google Pagespeed for both mobile and desktop versions of websites
Companies that use Brothers Design
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles4 records
Brothers Design technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature2 records
Brothers Design partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights4 records
Brothers Design competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Brothers Design social profiles
Digital presenceBrothers Design financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brothers Design leadership team
Management profileNumber of profiles
Profiles2 records
Brothers Design funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brothers Design M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brothers Design
What does Brothers Design do?
Brothers Design is a WordPress-focused web development agency that builds, optimizes, and maintains custom websites for organizations. Core services include WordPress web development, e-commerce setup via WooCommerce with PayPal and Stripe, responsive/mobile-first design, website speed optimization using a proprietary 34-point checklist, SEO, managed hosting, and monthly maintenance packages. They also offer branding, graphic design, analytics/conversion tracking, and WordPress security services for SMB clients primarily in Metro Detroit and worldwide.
Is Brothers Design a public or private company?
Brothers Design is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Brothers Design founded?
Brothers Design was founded in 2010. It employs 1 to 10 people.
Where is Brothers Design based?
Brothers Design is headquartered in Farmington Hills, United States, in the North America region.
How does Brothers Design make money?
Five revenue lines are on record. Web Development Services are the primary driver. The others are website Hosting, monthly Maintenance Packages, SEO and Digital Marketing Services and graphic Design and Branding.
Does Brothers Design have an API?
No public API is recorded for Brothers Design.
What industry is Brothers Design in?
Brothers Design's product category is Web Development Services. Its primary akta.pro industry code is MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX), with a secondary code of BPAFAKAA, B2B Demand Generation & Lead Nurture Agencies. Its NAICS code is 541430 and its SIC code is 7330.