What KTUL does

KTUL is a local ABC-affiliated television station operating on Channel 8 in Tulsa, Oklahoma, founded in 1954 and currently owned by Sinclair Broadcast Group (NASDAQ: SBGI). The station serves the Tulsa metropolitan area and surrounding Green Country region of northeastern Oklahoma, delivering local news, weather coverage, sports reporting on regional teams including OKC Thunder, University of Oklahoma, Oklahoma State, and University of Tulsa, and community-focused programming. Its technology stack combines traditional over-the-air VHF/UHF broadcast infrastructure with a multi-platform digital footprint comprising the ktul.com content website, native iOS and Android mobile applications, live streaming capability, and active social media accounts on Facebook, Twitter/X, Instagram, TikTok, and YouTube.

The station's product portfolio centers on the ktul.com news website as its primary digital product, supplemented by the Tulsa's Channel 8 News App on iOS and Android, a dedicated weather service module featuring radar, severe weather alerts, weather cameras, burn bans, and traffic data, and the Sinclair Cares community initiative covering charitable campaigns around hunger relief, food bank support, veteran assistance, and cancer awareness. Content sections span local, nation and world, entertainment, offbeat, money/personal finance, and Living Oklahoma lifestyle segments, with weather functioning as a differentiated vertical given Oklahoma's tornado-prone climate.

KTUL's revenue model is built on two advertising streams: television advertising through commercial airtime purchases across news, weather, and programming dayparts, and digital advertising on ktul.com including display ads and sponsored content placements. Pricing is not publicly disclosed and is quoted upon request. The station sells primarily to local and regional SMBs and consumer-facing advertisers seeking Tulsa DMA reach, while serving Tulsa-area residents as its viewer base. All operational and strategic resources are accessed through the Sinclair Broadcast Group corporate ecosystem, including content syndication via the Sinclair Storyline platform, national news integration, and corporate advertising relationships.

Name

KTUL

Legal name

Sinclair, Inc.

Website

https://ktul.com

Company type

Private

Founded year

1954

Operating status

Operating

Headcount range

51–100 employees

Short description

KTUL is a local ABC-affiliated television station on Channel 8 serving the Tulsa, Oklahoma metropolitan area, delivering local news, weather, and sports via over-the-air broadcast, website, mobile apps, and social media, owned by Sinclair Broadcast Group.

Ownership category

akta.pro rank

Product category

Local Broadcast Television

NAICS

Television Broadcasting Stations (516120)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

Local News & Weather Stations (MPABACAJ)

Keywords

• Local television news
• Broadcast journalism
• Weather forecasting
• Digital news platform
• Sports coverage

Headquarters

HQ city

Tulsa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Television Advertising: KTUL generates revenue through local television advertising, where businesses purchase commercial airtime during news broadcasts, weather segments, and other programming. The station offers standard advertising options including pre-roll and mid-roll commercial slots across various dayparts.
2. Digital Advertising: Revenue from digital advertising on the ktul.com website, including display ads, sponsored content sections, and promotional placements throughout the site.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

KTUL is an ABC-affiliated local television station (Channel 8) serving the Tulsa, Oklahoma metropolitan area. It produces and distributes local news, weather forecasts, sports coverage, and community programming via over-the-air broadcast on Channel 8, the ktul.com website, and dedicated iOS and Android mobile applications.

Product overview

KTUL (Channel 8) is a local ABC-affiliated television station serving Tulsa, Oklahoma, owned by Sinclair Broadcast Group. The station operates as a multi-platform news organization offering a unified digital experience comprising its core ktul.com news website, mobile applications for iOS and Android, live streaming capabilities, and a comprehensive weather service. The product portfolio centers on the ktul.com content platform as the primary product, supplemented by native mobile apps that replicate the website experience on mobile devices. Weather forecasting and live video streaming are integrated as feature modules within the main platform, while community initiatives like Sinclair Cares represent branded social responsibility programs. The station also features specialized content sections covering sports (OKC Thunder, high school, university teams), money/personal finance, living/entertainment content, and investigative journalism.

Differentiator

Problem solved

Functional benefit

Products and services

• KTUL.com News Website The primary digital news platform for KTUL Channel 8, providing local Tulsa news, weather, sports, breaking news, nation and world coverage, entertainment, and offbeat stories to viewers in northeastern Oklahoma.
• Tulsa's Channel 8 News App (iOS) Mobile news application for iOS devices delivering breaking news, local coverage, weather updates, and live streaming content to Tulsa-area users on Apple devices.
• Tulsa's Channel 8 News App (Android) Mobile news application for Android devices delivering breaking news, local coverage, weather updates, and live streaming content to Tulsa-area users on Google Play devices.
• Live Streaming and Watch Service Live video streaming service allowing viewers to watch KTUL news broadcasts, weathercasts, and programming in real-time through the website and mobile apps.
• Over-the-Air Broadcast (Channel 8) Traditional broadcast television distribution via VHF/UHF antenna reception on Channel 8, delivering ABC network programming and local news content to Tulsa-area households without subscription costs beyond standard TV reception equipment.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Sinclair Broadcast GroupcoreOthersSinclair Broadcast Group is the parent company and owner of KTUL. As a Sinclair-owned station, KTUL operates under corporate umbrella providing broadcast infrastructure, shared technology resources, content syndication through Sinclair Storyline platform, national news integration, and corporate advertising relationships. Sinclair is one of the largest television broadcasting companies in the United States.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Nexstar Media Group: Nexstar is the largest U.S. local TV broadcaster by station count. Its portfolio of network-affiliated local stations is directly comparable in operating model, revenue mix, and audience structure to KTUL.
• Gray Television: Gray Television owns and operates a large portfolio of local broadcast TV stations across the U.S., directly comparable in station-level business model, ad revenue mix, and multi-platform distribution to KTUL.
• Tegna Inc. Tegna is a major U.S. local broadcast TV station group operating ABC, CBS, NBC, and Fox affiliates nationwide. Comparable in business model (network-affiliate local TV stations monetized via advertising) and station-level economics.
• E.W. Scripps Company: Scripps operates a national portfolio of local broadcast TV stations including KJRH in Tulsa, making it a direct group-level comparable to KTUL's Sinclair parent in scale, network mix, and digital strategy.
• Sinclair Broadcast Group (corporate): Sinclair is KTUL's parent company and the largest U.S. local TV broadcaster. It is the broad incumbent operating the broader portfolio of stations and shared infrastructure that KTUL leverages.

Others

• Tulsa World: Tulsa World is the dominant local newspaper in the Tulsa DMA. It is not a direct broadcast peer but competes for the same local advertising pool and audience attention on news, weather, and community coverage.

Direct peers

• KOTV (CBS affiliate, Tulsa): KOTV is the CBS-affiliated local broadcast TV station in the same Tulsa DMA as KTUL, competing head-to-head for local news viewers and the same pool of Tulsa advertisers. Operated by Griffin Media.
• KOCO (ABC affiliate, Oklahoma City): KOCO is the ABC-affiliated broadcast station in the adjacent Oklahoma City DMA, the closest network-affiliate peer with similar content mix, weather focus, and Sinclair-family-style operations (owned by Hearst). Comparable in scale and product structure to KTUL.
• KOKI-TV (FOX23, Tulsa): KOKI-TV is the Fox-affiliated local broadcast station serving Tulsa, competing with KTUL across local news and ad inventory in the same DMA. Owned by Imagicomm Communications.
• KJRH (NBC affiliate, Tulsa): KJRH is the NBC-affiliated local broadcast TV station in the Tulsa DMA, directly competing with KTUL on local news, weather, and advertising share. Owned by E.W. Scripps Company.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/KTULNEWS
• YouTubeyoutube.com/c/NewsChannel8Tulsa/videos
• Facebookfacebook.com/KTULTV
• Instagraminstagram.com/NewsChannel8Tulsa
• TikToktiktok.com/@tulsasnewspulse
• LinkedInlinkedin.com/company/ktul

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KTUL