Nupro

What Nupro does

Nupro (NUPRO LLC) was founded in 2015 in South Deerfield, Massachusetts by George Bartko as a specialty manufacturer of precision thermoplastic polyurethane (TPU) films, with a particular focus on optically clear aliphatic and aromatic TPU variants. The company's core technology is a proprietary flat die extrusion process that enables production of films with thicknesses ranging from 25 to 2,500 µm (0.001" to 0.100") and widths between 1.27 m and 2 m (50" to 80"), a capability window that addresses demanding surface protection applications. Nupro's products serve five primary verticals: electronics (display and component protection), automotive (interior/exterior surface protection and graphic films), aviation (interior surface protection), medical technology (device surface protection and optical applications), and wind energy (turbine blade protection). The company holds ISO 9001:2015 certification and was acquired by ORAFOL (ORAFOL Europe GmbH), a German-based global manufacturer of precision optical and industrial films, in April 2021. Following the acquisition, NUPRO LLC was fully integrated into ORAFOL's Advanced TPU Division, and the original entity no longer operates as an independent company.

Nupro operates a B2B industrial go-to-market, selling precision TPU films through ORAFOL's established distribution infrastructure — authorized distributors, certified vehicle wrap installers, and authorized resellers — primarily across the Americas. The business model is product/manufacturing-based rather than service- or platform-based: revenue is generated through the sale of physical TPU film rolls into OEM and aftermarket channels. Under the Automotive Graphics product family, Nupro supplies Exterior Decals, Sill & Bumper Protectors, Gravel & Abrasion Films, Functional Products, and Blackout & Paint Films. Pricing is not publicly disclosed. Because Nupro is now a non-reporting division of a privately held German parent (ORAFOL), there are no independent revenue figures, headcount trends, or funding events available — all standalone growth signals have effectively been absorbed into the parent entity.

The strategic significance of Nupro for ORAFOL was its depth of expertise in optically clear TPU film production, a specialty sub-segment of the broader TPU market with stringent optical and quality requirements. The acquisition extended ORAFOL's specialty films portfolio (which already includes reflective solutions, adhesive tape systems, graphic solutions, and advanced polymer films such as RowTec polycarbonate and SolaTuf acrylic) into higher-end optically clear TPU territory. The combined platform targets industrial buyers requiring precision films with documented quality certifications, distributed globally via ORAFOL's logistics and channel infrastructure.

Name

Nupro

Legal name

NUPRO LLC

Website

https://nupro-films.com

Company type

Private

Founded year

2015

Operating status

Acquired

Headcount range

11–50 employees

Short description

Nupro manufactures precision optically clear and industrial thermoplastic polyurethane (TPU) films using proprietary flat die extrusion technology, serving surface protection applications across electronics, automotive, aviation, medical, and wind energy. Acquired by ORAFOL in April 2021.

Ownership category

akta.pro rank

Product category

Industrial Polymer Films

NAICS

Unlaminated Plastics Film and Sheet (except Packaging) Manufacturing (326113), Plastics Packaging Materials and Unlaminated Film and Sheet Manufacturing (32611)

SIC

Unsupported Plastics Film & Sheet (3081), Plastic Materials, Synth Resins & Nonvulcan Elastomers (2821)

akta.pro primary industry

Industrial & Protective Film Extrusion (Masking, Surface Protection, Barrier Films) (IMANACAD)

akta.pro secondary industry

Electrical & Electronics Film/Sheet Extrusion (Insulating Films, Display/Optical Films) (IMANACAE)

Keywords

• Thermoplastic polyurethane films
• TPU film manufacturing
• Surface protection films
• Optically clear films
• Automotive graphics films

Headquarters

HQ city

South Deerfield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Nupro manufactures high-performance thermoplastic polyurethane (TPU) films using proprietary flat die extrusion technology, producing aliphatic and aromatic variants in thicknesses from 25 to 2,500 µm and widths from 1.27 m to 2 m. Its optically clear TPU films serve surface protection applications across electronics, automotive, aviation, medical technology, and wind energy industries. The company also supplies automotive graphics films including exterior decals, sill & bumper protectors, gravel & abrasion films, functional products, and blackout & paint films.

Product overview

Nupro, now integrated as ORAFOL's Advanced TPU Division, offers a portfolio of high-performance thermoplastic polyurethane (TPU) films produced using proprietary flat die extrusion technology. The core Advanced TPU Films product line includes optically clear films available in aliphatic and aromatic variants with thicknesses from 25 to 2,500 µm and widths from 1.27 m to 2 m. These films serve demanding surface protection applications across multiple industries including electronics, automotive, aviation, medical technology, and wind energy. Under the Automotive Graphics category, the company provides Exterior Decals, Sill & Bumper Protectors, Gravel & Abrasion Films, Functional Products, and Blackout & Paint Films. Founded in 2015 in South Deerfield, Massachusetts, Nupro brought expertise in producing optically clear TPU films with exceptional quality standards that continues within ORAFOL's global structure.

Differentiator

Problem solved

Functional benefit

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• Wanhua Chemical: Wanhua Chemical is a major Chinese TPU producer expanding globally in specialty TPU resins and films for industrial and automotive applications. Comparable as an emerging global TPU player whose scale and pricing could pressure specialty TPU film producers like Nupro in cost-sensitive end-markets.

Broad incumbents

• Covestro: Covestro is a global polymer producer with a significant TPU (Desmopan) and polycarbonate film portfolio serving automotive, electronics, and industrial protection. Comparable as a large incumbent with overlapping specialty film capabilities and similar OEM customer base.
• BASF (Elastollan TPU): BASF is a global chemical major producing Elastollan TPU and a range of specialty films. Comparable as a large incumbent in the same TPU material and protective film space, with broader portfolio reach than Nupro.
• Huntsman Corporation: Huntsman is a major specialty chemicals producer with a TPU and performance products division supplying resins and films for automotive, industrial, and protective applications. Comparable as a broader incumbent with overlapping TPU chemistry and film-adjacent offerings.
• 3M (Protective Films): 3M offers a broad portfolio of protective films, including surface protection and optically clear films used across automotive, electronics, and industrial applications. Comparable as a broad incumbent with overlapping protective film products and global distribution.
• Lubrizol (TPU / Estane): Lubrizol is a major producer of TPU resins (Estane) used to make TPU films and competes broadly in the specialty TPU value chain. Relevant because Lubrizol supplies both resin and finished film/applications to many of the same surface protection, automotive, and electronics end-markets Nupro serves.
• Avery Dennison (Performance Tapes / Films): Avery Dennison manufactures specialty films, label stocks, and graphic films including protective and surface finishing products sold through automotive and industrial channels. Comparable as a broader incumbent with adjacent film categories and overlapping OEM customer relationships.

Direct peers

• Argotec: Argotec is a US-based manufacturer of thermoplastic polyurethane films and sheets for surface protection, medical, graphics, and industrial applications. Directly comparable as a specialty TPU film producer with overlapping optically clear and protective film product lines.
• American Polyfilm: American Polyfilm produces cast and extruded thermoplastic polyurethane films used in protective covers, medical, and industrial applications. Directly comparable as a US-headquartered TPU film manufacturer serving similar surface protection and industrial customers.
• SWM (now part of Mativ): SWM/Mativ produces specialty films and coated substrates used in graphics, surface protection, and industrial applications. Comparable as a direct peer producing engineered films for protective and surface-finishing end-uses similar to Nupro's product set.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCtnvEz6Ad2Z2axCLoMta6_g
• Facebookfacebook.com/OrafolAmericas
• LinkedInlinkedin.com/company/oracal-usa
• Instagraminstagram.com/orafolvehiclewraps

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nupro