Cape Town Day Tours
Cape Town Day Tours offers guided tours, private excursions, and wine tasting experiences in Cape Town.
- Company typePrivate
- Founded1995
- HeadquartersCape Town, South Africa
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Cape Town Day Tours does
Cape Town Day Tours offers a variety of guided tours and adventure excursions in and around Cape Town. The company provides private tours, wine tasting experiences, and trips to notable landmarks such as Table Mountain and Robben Island. Services also include airport pickups and personalized holiday planning. The tours are designed to give visitors a comprehensive and enjoyable experience of Cape Town's natural beauty and cultural heritage.
Cape Town Day Tours firmographics
Firmographics- Name
- Cape Town Day Tours
- Legal name
- Cape Town Day Tours
- Website
- https://www.capetowndaytours.co.za
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Cape Town Day Tours offers guided tours, private excursions, and wine tasting experiences in Cape Town.
- Ownership category
- akta.pro rank
Cape Town Day Tours industry classification
Industry- Product category
- Tour and Activity Services
- NAICS
- Tour Operators (56152), Tour Operators (561520), Scenic and Sightseeing Transportation (487)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Museum & Landmark Guided Tours (Skip-the-line/Docent-led) (THAJAAAC)
- akta.pro secondary industries
- Scenic & Sightseeing Helicopter Tours (THABAGAE), Photography & Scenic Viewpoint Tours (THAJAAAI), Desert & Dune Adventure Tour Operators (Camel treks, sandboarding) (THAAADAG)
Keywords
Where Cape Town Day Tours is headquartered
LocationHeadquarters
- HQ city
- Cape Town
- HQ country
- South Africa
- HQ region
- Africa
Offices1 record
Markets served
Cape Town Day Tours business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Private Tour Bookings: Private tours sold directly to consumers through the website, fully inclusive pricing covering collection from accommodation, transport, guide, entrance fees, and drop-off.
- Scheduled Shared Tours: Shared/scheduled tours for smaller groups (less than 4 people), with pricing not always fully inclusive. Includes collection, shared transport, guide, most entrance fees, and drop-off.
- Airport Transfers: Airport transfer services ranging from sedan (1-2 people) to luxury coaches (52 seaters), providing transportation to/from Cape Town International Airport.
- Accommodation Referrals: Partnership with 3-star, 4-star, and 5-star hotels in Cape Town, offering accommodation booking with breakfast included. Preferred partner program for hotel referrals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Private Tours - Fully Inclusive |
| One time/ perpetual license | Pay-as-you-go | Scheduled/Shared Tours - Partially Inclusive |
| Unit Pricing | Pay-as-you-go | Airport Transfers - Vehicle-Based |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Cape Town Day Tours product offering
Product offeringCore offering
Cape Town Day Tours is a Cape Town-based tour operator that sells and conducts guided day tours across the Western Cape region of South Africa. Its offerings include private and shared tours covering Cape Peninsula, Table Mountain, Cape Winelands (Stellenbosch and Franschhoek), wine tasting, township tours, and adventure activities such as shark cage diving and whale watching. Reservations are taken via the company website using the Checkfront booking platform, with payment by credit card, EFT, or SnapScan and free cancellation available.
Product overview
Cape Town Day Tours operates as a tour operator offering a comprehensive portfolio of guided tour experiences in and around Cape Town, South Africa. The core offering comprises Private Tours and Schedule (Shared) Tours, supplemented by specialized activity categories including E-Bike Tours, Helicopter Tours, Guided Hiking Tours, Photography Tours, Cooking Tours, and Big 5 Safari Tours. The company also provides thematic tour packages such as Wine Tours, Airport Transfers, Golf Services, and an Accommodation Booking service through preferred hotel partners. Activity offerings span air (paragliding, skydiving, ziplining), land (quad biking, horse riding, hiking), and water (shark cage diving, whale watching, kayaking, surfing) categories. The portfolio also includes multi-day Holiday Packages covering Cape Town and the Garden Route, as well as standalone Private PDP Driver and Private Tour Guide Services for customized transportation and guiding needs.
Differentiator
Problem solved
Functional benefit
Products and services
- Table Mountain Sightseeing Tour Guided tour focused on Table Mountain and central Cape Town attractions, offered as a private or shared day experience.
- Cape Peninsula Day Tour Full-day guided tour of the Cape Peninsula covering coastal and scenic landmarks around the Cape of Good Hope, available as a private or shared group tour with hotel pickup.
- Cape Winelands Wine Tasting Tour Guided wine tasting excursion to the Stellenbosch and Franschhoek wine regions, available as a private or shared day tour.
- Shark Cage Diving Activity Adventure activity offering a guided shark cage diving experience in the waters off Cape Town, bookable as a standalone day experience.
- Whale Watching Activity Seasonal guided whale watching excursion in the waters off Cape Town, bookable as a standalone day experience.
- Township Tour Guided cultural day tour of Cape Town townships, providing visitors with a structured introduction to local community life and history.
- Stellenbosch Wine Tour Guided wine tasting day tour focused on the Stellenbosch wine region, offered as a private or shared experience.
- Franschhoek Wine Tour Guided wine tasting day tour focused on the Franschhoek wine region, offered as a private or shared experience.
- Private Tours Private guided tour format offered across the company's catalogue, allowing individual travelers or groups to book a dedicated vehicle and guide for the day.
- Shared Day Tours Shared guided day tour format offered across the company's catalogue, with per-person pricing from approximately R800 and free cancellation.
Companies that use Cape Town Day Tours
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles1 record
Cape Town Day Tours technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Cape Town Day Tours partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered minor.
- Holiday Inn Express Cape TownminorPreferred accommodation partner offering 3-star hotel accommodation in Cape Town city centre. Partner provides special rates for Cape Town Day Tours guests with breakfast included.
- La Splendida HotelminorPreferred 3-star boutique hotel along Cape Town's Mouille Point promenade, near V&A Waterfront. Offers special rates for Cape Town Day Tours guests with breakfast included.
- ONOMO Hotel Cape Town WaterfrontminorPreferred 3-star accommodation partner located near V&A Waterfront. Offers Afro-urban design accommodations with special rates for Cape Town Day Tours guests.
- Cresta Grande Cape TownminorPreferred 4-star hotel partner in Cape Town city centre with views of Table Mountain. Special rates for Cape Town Day Tours guests with breakfast included.
- Fountains HotelminorPreferred 4-star hotel partner located on St. George's Mall in Cape Town. Special rates for Cape Town Day Tours guests with breakfast included.
- Premier Hotel Cape TownminorPreferred 4-star hotel partner in Sea Point suburb near beaches and V&A Waterfront. Special rates for Cape Town Day Tours guests with breakfast included.
- Grand Daddy HotelminorPreferred 5-star boutique hotel on Long Street with famous rooftop Airstream Trailer Park. Special rates for Cape Town Day Tours guests with breakfast included.
- Hyde Hotel Sea PointminorPreferred 5-star boutique hotel in Sea Point near V&A Waterfront. Special rates for Cape Town Day Tours guests with breakfast included.
- Victoria and Alfred HotelminorPreferred 5-star hotel partner on V&A Waterfront with Table Mountain views. Special rates for Cape Town Day Tours guests with breakfast included.
- Harbour Bridge HotelminorPreferred 4-star hotel partner in Cape Town offering Bridge Room, Luxury Room, and Suite accommodations. Special rates for Cape Town Day Tours guests with breakfast included.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
Cape Town Day Tours competitors and assessment
Company assessmentMarket position
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Cape Town Day Tours social profiles
Digital presenceCape Town Day Tours financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cape Town Day Tours leadership team
Management profileNumber of profiles
Cape Town Day Tours funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cape Town Day Tours M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cape Town Day Tours
What does Cape Town Day Tours do?
Cape Town Day Tours is a Cape Town-based tour operator that sells and conducts guided day tours across the Western Cape region of South Africa. Its offerings include private and shared tours covering Cape Peninsula, Table Mountain, Cape Winelands (Stellenbosch and Franschhoek), wine tasting, township tours, and adventure activities such as shark cage diving and whale watching. Reservations are taken via the company website using the Checkfront booking platform, with payment by credit card, EFT, or SnapScan and free cancellation available.
Is Cape Town Day Tours a public or private company?
Cape Town Day Tours is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cape Town Day Tours founded?
Cape Town Day Tours was founded in 1995. It employs 1 to 10 people.
Where is Cape Town Day Tours based?
Cape Town Day Tours is headquartered in Cape Town, South Africa, in the Africa region.
How does Cape Town Day Tours make money?
Four revenue lines are on record. Private Tour Bookings are the primary driver. The others are scheduled Shared Tours, airport Transfers and accommodation Referrals.
Does Cape Town Day Tours have an API?
No public API is recorded for Cape Town Day Tours.
What industry is Cape Town Day Tours in?
Cape Town Day Tours's product category is Tour and Activity Services. Its primary akta.pro industry code is THAJAAAC, Museum & Landmark Guided Tours (Skip-the-line/Docent-led), with a secondary code of THABAGAE, Scenic & Sightseeing Helicopter Tours. Its NAICS code is 56152 and its SIC code is 7900.