Meriter-UnityPoint Health

What Meriter-UnityPoint Health does

Meriter-UnityPoint Health, operating as UnityPoint Health, is a non-profit regional healthcare system headquartered in Madison, Wisconsin and serving communities across Iowa, Illinois, and Wisconsin. Founded in 1982, the organization operates an integrated delivery network comprising 20 non-profit regional hospitals, 19 community network hospitals, and over 400 clinics and other healthcare facilities. It employs between 5,001 and 10,000 people. Care is delivered across urgent, primary, emergency, virtual, and specialty service lines including heart care, cancer care, and maternity/birth care.

The organization's primary digital product is the MyUnityPoint patient portal, built on Epic Systems' MyChart platform. The portal provides 24/7 patient access to medical records, appointment scheduling, test results, billing, and provider messaging, and serves as the entry point for virtual urgent care delivered via mobile, tablet, or computer. Distribution is direct-to-consumer through the owned hospital and clinic network, supplemented by the patient portal as a digital engagement channel. Marketing occurs primarily through the unitypoint.org website (find-a-doctor, find-a-location, find-a-service tools), social media channels, and the patient portal itself.

Revenue mechanics follow the standard U.S. non-profit healthcare model: services are billed through insurance reimbursement and self-pay, with no public pricing disclosed. A Price Transparency tool is published on the website in line with regulatory requirements. No revenue figures, ownership structure details, funding rounds, leadership roster, M&A activity, or institutional investors are disclosed in the available source data.

Name

Meriter-UnityPoint Health

Legal name

UnityPoint Health

Website

https://meriter.com

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

UnityPoint Health is a non-profit regional healthcare system operating 20 regional hospitals, 19 community hospitals, and 400+ clinics across Iowa, Illinois, and Wisconsin. It delivers urgent, primary, emergency, virtual, and specialty care to the general public via an Epic MyChart-powered patient portal.

Ownership category

akta.pro rank

Product category

Healthcare Services

NAICS

Ambulatory Health Care Services (621), Health Care and Social Assistance (62), Other Ambulatory Health Care Services (6219)

SIC

Services-General Medical & Surgical Hospitals, Nec (8062), Services-Hospitals (8060), Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Virtual Visit & Scheduling Platforms (EHR-integrated) (HLALABAA)

akta.pro secondary industry

Integrated Virtual-First Primary + Urgent Hybrid Platforms (HLALAJAM)

Keywords

• Hospital services
• Primary care
• Specialty care
• Virtual care
• Patient portal

Headquarters

HQ city

Madison

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Distribution channels3 records

Marketing channels3 records

Core offering

Meriter-UnityPoint Health operates a regional non-profit healthcare network providing comprehensive medical services including hospital care, primary care, urgent care, emergency care, specialty care (heart, cancer, birth/maternity), and virtual urgent care. Care is delivered through 20 regional hospitals, 19 community network hospitals, and over 400 clinics across Iowa, Illinois, and Wisconsin, with the MyUnityPoint patient portal enabling 24/7 online health management.

Product overview

UnityPoint Health operates as a regional healthcare network offering clinical care services, virtual care, and patient engagement tools. The primary digital product is MyUnityPoint, a patient portal powered by MyChart (Epic's patient portal platform), which enables patients to access their health records, manage appointments, and communicate with providers. The organization provides care through a network of 20 non-profit regional hospitals, 19 community network hospitals, and over 400 clinics and healthcare facilities across Iowa, Illinois, and Wisconsin.

Differentiator

Problem solved

Functional benefit

Brands

• MyUnityPoint: Patient portal powered by MyChart providing 24/7 access to healthcare management

Products and services

• MyUnityPoint Patient Portal

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• ThedaCare: ThedaCare is a non-profit community-owned health system serving northeast Wisconsin through 8 hospitals and dozens of clinics. Directly comparable to UnityPoint on Wisconsin geography, non-profit integrated delivery model, outpatient-heavy footprint, and community-based positioning.
• Advocate Health: Advocate Health (formed via Advocate Aurora Health and Atrium Health merger) is one of the largest non-profit health systems in the U.S., operating across Illinois, Wisconsin, and other Midwestern/Southern states with dozens of hospitals and extensive clinic networks. Direct competitor to UnityPoint in Wisconsin and Illinois markets with overlapping acute care and ambulatory services.
• SSM Health: SSM Health is a Catholic non-profit health system operating 23 hospitals and 300+ physician offices across the Midwest (including Wisconsin and Illinois). It matches UnityPoint on non-profit status, midwestern operating geography, integrated delivery model, Epic-based digital tools, and a similar mix of community-based care and specialty services.
• Gundersen Health System: Gundersen Health System is a non-profit, physician-led integrated delivery network based in La Crosse, Wisconsin, with hospitals and clinics across Wisconsin, Minnesota, and Iowa. Directly comparable to UnityPoint on regional non-profit status, multi-state Midwest operations, and integrated hospital-clinic model.
• OSF HealthCare: OSF HealthCare is a non-profit regional Catholic health system headquartered in Peoria, Illinois, operating 15+ hospitals and hundreds of clinics across Illinois and Michigan. It directly mirrors UnityPoint as a multi-state, non-profit integrated delivery network with comparable scale, similar community-hospital-plus-clinic footprint, and overlapping service lines.
• Aspirus Health: Aspirus Health is a non-profit regional health system based in Wausau, Wisconsin, operating 17 hospitals and 75+ clinics across Wisconsin, Michigan, and Minnesota. Directly comparable to UnityPoint as a community-anchored non-profit with similar hospital-plus-clinic footprint in overlapping Wisconsin markets.

Regional players

• Froedtert Health: Froedtert Health is a Wisconsin-based academic-affiliated non-profit health system operating hospitals and clinics in the Milwaukee metro area and surrounding regions. Comparable to UnityPoint on Wisconsin regional focus and integrated delivery model, though it leans more academic and specialty-driven than UnityPoint's broader community footprint.

Broad incumbents

• Ascension Health: Ascension is one of the largest Catholic non-profit health systems in the U.S., operating 140+ hospitals across multiple states including Wisconsin and Illinois. Comparable as a broader non-profit incumbent competing with UnityPoint in overlapping Midwest markets, though far larger and more geographically diversified.
• CommonSpirit Health: CommonSpirit Health is one of the largest non-profit U.S. health systems, operating 140+ hospitals across 20+ states, with significant presence in the Midwest. Comparable to UnityPoint as a large non-profit Catholic-affiliated system with similar integrated delivery model and competing for the same regional patient populations in some markets.

Others

• McFarland Clinic (or UnityPoint Clinic affiliate context): Large multi-specialty physician-owned clinic in Iowa with deep historical ties to the UnityPoint Health network (serving as its primary physician group in central Iowa). Comparable as a key partner/clinic network analogous to other physician-group relationships that anchor community-based care for health systems like UnityPoint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/meriterhealth
• YouTubeyoutube.com/watch?v=wdzza77pjJM
• LinkedInlinkedin.com/company/meriter-health-services
• Facebookfacebook.com/Meriter

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Meriter-UnityPoint Health