FOX13 Memphis

What FOX13 Memphis does

FOX13 Memphis (WHBQ-TV / WBQT-TV) is a Fox-affiliated local television station serving the Memphis, Tennessee DMA and the broader Mid-South region across portions of Tennessee, Mississippi, and Arkansas. The station has broadcast continuously since 1955, rebranded under the Fox network in 2014, and celebrated its 70th anniversary in 2024. It is operated through Imagicomm Memphis, LLC (website Terms of Use) with Rincon Broadcasting Memphis LLC referenced as the station-level entity in FCC/EEO disclosures.

The company operates a multi-platform distribution footprint: over-the-air broadcast on Channel 13, the fox13memphis.com digital property (powered by BLOX CMS from BLOX Digital), native iOS and Android applications, an OTT live-streaming surface, and an email-alert notification system. Editorial products include local news, weather forecasting with school-closings functionality, investigative journalism (FOX13 Investigates), TV listings, and user-generated content submission. Content sourcing includes Associated Press wire material under license.

The revenue model is advertising-led and segmented across two streams: traditional television advertising (spot placement and commercial airtime) and digital advertising (search engine marketing, social media advertising, display, retargeting, native, and connected video/OTT). Ancillary streams include classified advertising and professional media planning/strategy services. Pricing is opaque (negotiated quote-based with no public rate card). The customer base is horizontal: a long tail of local and regional SMB advertisers on the revenue side, and Memphis/Mid-South consumers on the audience side. The company employs 51–100 staff and has no disclosed external funding, M&A activity, or AI capability development.

Name

FOX13 Memphis

Legal name

Imagicomm Memphis, LLC

Website

https://fox13memphis.com

Company type

Private

Founded year

1955

Operating status

Operating

Headcount range

51–100 employees

Short description

FOX13 Memphis is a Fox-affiliated local television station and digital media platform serving the Memphis, Tennessee DMA and the broader Mid-South region across Tennessee, Mississippi, and Arkansas. It operates broadcast, web, mobile, and OTT channels, monetizing through television and digital advertising sold to local and regional businesses.

Ownership category

akta.pro rank

Product category

Local Television Broadcasting

NAICS

Television Broadcasting Stations (516120), Television Broadcasting Stations (51612), Media Buying Agencies (54183), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)

SIC

Television Broadcasting Stations (4833), Services-Advertising Agencies (7311)

akta.pro primary industry

Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.) (MPABACAE)

akta.pro secondary industries

Local News & Weather Stations (MPABACAJ), News OTT & Live News Streaming Channels (MPABAHAK), Connected TV (CTV) & OTT Performance Advertising (BPAFACAG)

Keywords

• Local television news
• Broadcast media services
• Digital advertising
• Television advertising sales
• Weather forecasting services

Headquarters

HQ city

Memphis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Television Advertising: Television spot placement and commercial airtime sold to local businesses and advertisers in the Memphis and Mid-South market
2. Digital Advertising: Digital advertising solutions including search engine marketing, social media advertising, display advertising, retargeting, native advertising, connected video, and OTT marketing
3. Media Planning and Strategy Services: Professional media planning, placement, and strategy consulting services for advertisers
4. Classified Advertising: Online classified advertising for various categories including employment, real estate, and personal advertisements

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

FOX13 Memphis is a Fox-affiliated local television station (WHBQ-TV/WBQT-TV) and digital media platform serving the Memphis metropolitan area and the broader Mid-South region. The station broadcasts local news, weather forecasting, and community programming via over-the-air television, fox13memphis.com, native iOS and Android mobile apps, and live OTT streaming. It also sells television advertising spots and integrated digital advertising solutions (search engine marketing, social media, display, retargeting, OTT/connected video, native advertising) to local and regional businesses.

Product overview

FOX13 Memphis operates as a local television news station and digital media platform for the Memphis metropolitan area and Mid-South region (covering portions of Tennessee, Mississippi, and Arkansas). The core offering consists of the FOX13 Memphis News Website combined with native iOS and Android mobile applications, live streaming/OTT video services, and an email alert notification system. The platform provides local news coverage, weather forecasting with school closings functionality, investigative journalism (FOX13 Investigates), and community engagement through its Share With Us user-generated content submission feature. The company also operates a user account system for personalized content saving and subscription management. On the advertising side, FOX13 offers an integrated media services portfolio combining traditional television advertising (spots, commercials, media planning/placement) with digital advertising solutions (search, social media marketing, display, retargeting, OTT, connected video, native advertising), healthcare marketing services, and analytics/attribution reporting capabilities. The broadcast station also provides TV listings and community calendar services.

Differentiator

Problem solved

Functional benefit

Products and services

• FOX13 Memphis Television News Broadcast (WHBQ-TV/WBQT-TV) Fox-affiliated local television news broadcast (WHBQ-TV/WBQT-TV) delivering daily local news, weather, investigative journalism, and community programming to viewers in the Memphis metropolitan area and Mid-South region via over-the-air broadcast.
• FOX13 Memphis Digital News Platform Integrated digital news platform combining the fox13memphis.com website, iOS and Android mobile applications, and live OTT video streaming, providing on-demand and live local news, weather, and video content for Memphis-area viewers.
• FOX13 Memphis Television Advertising Sells commercial spot airtime on WHBQ-TV/WBQT-TV to local businesses in the Memphis and Mid-South market, with media planning, placement, and production services supporting traditional television advertising campaigns.
• FOX13 Memphis Digital Advertising Integrated digital advertising solutions including search engine marketing, social media advertising (Facebook, YouTube), display advertising, retargeting, native advertising, connected video, and OTT marketing, supported by attribution reporting and ROI measurement, sold to local and regional advertisers seeking to reach Mid-South consumers.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• Fox Broadcasting CompanycoreChannel Partner/ Reseller/ DistributorFOX13 Memphis is the local Fox affiliate (WHBQ-TV) in Memphis, operating under the Fox network brand. This affiliation provides access to Fox network programming and content, along with network brand recognition and marketing support.
• BLOX DigitalcoreTechnology or Integrationfox13memphis.com is powered by BLOX Content Management System from BLOX Digital. This platform provides the technical infrastructure for the website including content management, digital publishing, and site functionality.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Tegna Inc. Owner of a portfolio of local TV stations and digital properties. Competes with FOX13 in mid-size markets for advertisers and represents a comparable multi-platform local news and ad sales business, but at significantly greater scale.
• Gray Television: U.S. broadcast group owning hundreds of local TV stations across mid- and small-sized markets. Closely comparable market mix to FOX13 (mid-size DMA, local news + ad sales) but operating at portfolio scale.
• Sinclair Broadcast Group: Large U.S. broadcaster owning or operating numerous local TV stations across many markets. Comparable business model of broadcast + digital + OTT monetization, but with much broader geographic and resource scale than FOX13.
• Nexstar Media Group: Largest U.S. owner of local TV stations, operating Fox, NBC, CBS, and ABC affiliates across the country. Represents the scaled broadcast group model that competes with independent Fox affiliates for political ad share and digital ad budgets.
• Fox Corporation (Fox Television Stations): Parent of the Fox network and Fox-owned local stations. As FOX13's network partner, Fox Corp. is the broader incumbent that sets affiliate economics, supplies programming, and competes for national advertising on the Fox brand.

Direct peers

• WMC-TV (Action News 5): NBC-affiliated local TV news station in Memphis. Direct competitor offering local news, weather, and digital/OTT distribution to the same Mid-South audience and advertisers as FOX13.
• WREG-TV (News Channel 3): CBS-affiliated local TV news station in the Memphis DMA. Direct in-market competitor for local viewers, news content, and advertising dollars, with a similar multi-platform broadcast + digital distribution model.
• WTVT (Fox 13 Tampa Bay): Sister Fox-affiliated local TV station with very similar "Fox 13" branding and multi-platform news/weather/digital operation. Directly comparable in network affiliation, product mix, and GTM, though operating in a larger DMA.
• WATN-TV (Local 24): ABC-affiliated local TV station in the Memphis market. Competes head-to-head with FOX13 for local news, weather coverage, and regional advertising share, with similar over-the-air plus digital distribution.
• WLMT-TV (CW30 Memphis): CW-affiliated local TV station serving Memphis. Smaller direct competitor in the same DMA, targeting overlapping advertisers and viewers with a mix of network, syndicated, and local programming.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/FOX13Memphis
• YouTubeyoutube.com/channel/UCZisf1g8PBQK03JfsOMvG6A
• Facebookfacebook.com/fox13news.myfoxmemphis
• LinkedInlinkedin.com/company/whbq-fox13
• Instagraminstagram.com/fox13memphis

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FOX13 Memphis