AceableAgent
AceableAgent is an Austin-based online education platform that delivers state-approved pre-licensing, continuing education, and post-licensing courses for aspiring and licensed U.S. real estate agents across 16 states via self-paced web and mobile delivery.
- Company typePrivate
- Founded2017
- HeadquartersAustin, United States
- Headcount—
- GTM typeB2C
- OfferingSoftware
What AceableAgent does
AceableAgent is a US-based online education platform operating as a brand under Aceable, Inc., delivering state-approved pre-licensing, post-licensing, and continuing education courses for aspiring and licensed real estate agents. The platform is built around state-specific 100%-online self-paced courses with narrated audio, bite-sized expert video content, and interactive learning activities, delivered through web and mobile (iOS/Android) channels. Its product suite spans a core pre-licensing offering available in 16 states (Arizona, California, Colorado, Florida, Georgia, Illinois, Michigan, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia, Washington) priced from $149 to $949 depending on state, sold in Basic / Deluxe / Premium tiers, plus the PrepAgent exam-prep subscription add-on (1-week / 1-month / 3-month plans), Ace Mode™ personalized study system, Tom Ferry's Fast Track career development course (partnership), and an "Ace or Don't Pay" pass-or-refund guarantee. Continuing education is offered in five states (FL, GA, IL, NY via Kaplan, TX), and post-licensing courses are available in four states.
The business operates under a direct-to-consumer, product-led growth model with no disclosed sales-touch onboarding; customers self-select their state, purchase and access content immediately, and are supported by an embedded AI chatbot for inquiries. Commercial delivery is 100% digital, with no intermediaries. Marketing reaches prospective agents via content marketing, SEO-optimized state landing pages, social media (TikTok, Instagram, X, YouTube, Facebook, LinkedIn), customer testimonials, and a refer-and-earn program. Strategic channels also include a Broker Agent Matching Program that connects graduates to brokerages and a content-partner network (Kaplan Real Estate Education, Real Estate Institute) for state-specific course delivery. AceableAgent holds no public funding record in the available data, sits within the larger Aceable, Inc. portfolio (which also includes Aceable Driving, Insurance, and Mortgage), and has accumulated 800,000+ aspiring agent learners since founding in 2017.
AceableAgent firmographics
Firmographics- Name
- AceableAgent
- Legal name
- Aceable, Inc.
- Website
- https://aceableagent.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Short description
- AceableAgent is an Austin-based online education platform that delivers state-approved pre-licensing, continuing education, and post-licensing courses for aspiring and licensed U.S. real estate agents across 16 states via self-paced web and mobile delivery.
- Ownership category
- akta.pro rank
AceableAgent industry classification
Industry- Product category
- Online Real Estate Education
- NAICS
- Exam Preparation and Tutoring (611691), Educational Support Services (61171), Professional and Management Development Training (611430)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Real Estate Licensure Exam Prep (Salesperson/Broker, Appraiser) (EDANAIAH)
- akta.pro secondary industry
- Real Estate, Appraisal & Mortgage (Agent/Broker CE, Appraiser CE) (EDAAALAI)
Keywords
Where AceableAgent is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
AceableAgent business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure
Revenue model
- Pre-Licensing Course Sales: One-time purchase of state-specific pre-licensing real estate courses. Prices vary by state from $149 to $949. Includes audio voice over, videos, interactive content, and exam prep.
- Continuing Education Courses: State-approved CE courses for license renewal, available in Florida, Georgia, Illinois, New York, and Texas. Sold as one-time purchases or bundled packages.
- PrepAgent Exam Prep: Comprehensive real estate exam prep service available as 1-week, 1-month, or 3-month plans. Can be purchased standalone or bundled with pre-licensing packages.
- Tom Ferry's Fast Track: Career development course by Tom Ferry - 25 expert coaching videos with tools including Interactive Business Plan Builder, Goal Tracker, downloadable scripts, and checklists. Available as standalone purchase or included in Premium bundle.
- Course Extensions: Students who need additional time to complete courses can purchase extensions (where state regulations permit).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | State-specific pre-licensing courses ranging from $149 (Virginia) to $949 (Ohio) |
| Subscription | Pay-as-you-go | PrepAgent 1-week plan |
| Subscription | Monthly | PrepAgent 1-month plan |
| Subscription | Multi-year contract | PrepAgent 3-month plan |
| Other | Pay-as-you-go | Ace or Don't Pay Guarantee |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
AceableAgent product offering
Product offeringCore offering
AceableAgent provides state-approved online real estate pre-licensing, exam preparation, post-licensing, and continuing education courses delivered through a web and mobile platform. The company sells state-specific course packages (Basic, Deluxe, Premium) priced between $149 and $949, along with a subscription-based exam prep service (PrepAgent) and Tom Ferry's Fast Track career development add-on. The platform targets aspiring and licensed real estate agents in 17 U.S. states, with a money-back pass guarantee on pre-licensing courses.
Product overview
AceableAgent is an online real estate education platform offering a multi-module portfolio of products across the agent career lifecycle. The core offering consists of state-approved pre-licensing courses (available in 16 U.S. states) in three package tiers: Basic, Deluxe, and Premium. The Deluxe and Premium packages include Ace Mode™—a personalized study system with mastery-based practice and mock exams—while Premium additionally includes Tom Ferry's Fast Track career development program. PrepAgent serves as the standalone exam preparation add-on. Beyond pre-licensing, AceableAgent provides continuing education courses (in 5 states), post-licensing courses (in 4 states), and an optional Broker Agent Matching Program to help graduates connect with brokerages. The platform also offers an Ace or Don't Pay Guarantee refund policy for pre-licensing students who do not pass their exam.
Differentiator
Problem solved
Functional benefit
Brands
- PrepAgent: Comprehensive real estate exam prep service with guaranteed pass rates, offering 1-week, 1-month, and 3-month study plans.
- Tom Ferry's Fast Track
- Ace Mode™
Products and services
- Pre-Licensing Real Estate Courses State-approved online pre-licensing education courses for aspiring real estate agents across 16 U.S. states, packaged in Basic, Deluxe, and Premium tiers with fully narrated video content, interactive learning activities, mastery tracking, and audio voice-over.
- PrepAgent Exam Prep
Quantifiable outcome
- Pass the exam or get your money back (Ace or Don't Pay Guarantee)
Companies that use AceableAgent
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
AceableAgent technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability2 records
Feature5 records
AceableAgent partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and supporting.
- Tom FerrycoreAceableAgent partnered with Tom Ferry, widely recognized as the number one real estate coach, to bring his Fast Track career course to the platform. Fast Track includes 25 expert coaching videos (4+ hours), Interactive Business Plan Builder, Goal Tracker, downloadable scripts, and checklists. This partnership addresses the gap between passing the licensing exam and building an actual real estate business.
- Kaplan Real Estate EducationcorePartnership for New York 22.5-hour CE package. AceableAgent offers NYREC-approved CE requirements through partnership with Kaplan Real Estate Education.
- Real Estate InstitutecorePartnership for Illinois continuing education. Through Real Estate Institute, students can take their 12-hour Illinois CE course 100% online.
- Licensed Real Estate Brokers (Broker Agent Matching Program)supportingOptional program connecting AceableAgent graduates with licensed real estate brokers for sponsorship. Brokers receive student information (name, email, phone, preferences) to make recruitment contact.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
AceableAgent competitors and assessment
Company assessmentDirect peers
- The CE Shop: Online real estate pre-licensing, exam prep, and CE provider with multi-state approvals and a self-serve delivery model closely paralleling AceableAgent's core offering.
- VanEd: Online real estate school offering pre-licensing, CE, and broker licensing across numerous states with comparable self-paced course delivery.
- Colibri Real Estate: One of the largest U.S. online real estate schools (formerly McKissock), offering pre-licensing, CE, and exam prep across most states; competes directly with AceableAgent for the same aspiring-agent persona.
- Real Estate Express: Long-standing online real estate school with multi-state pre-licensing and CE, owned by Colibri's parent; competes with AceableAgent on price and state breadth.
- RealEstateU: Digital-first real estate licensing provider focused on affordability and self-paced online courses, targeting the same aspiring-agent segment as AceableAgent.
- Mbition: Online real estate pre-licensing and CE school (formerly OnCourse Learning Real Estate) with state approvals and self-paced delivery closely aligned to AceableAgent's model.
Broad incumbents
- Hondros Learning: Regional incumbent offering real estate and appraisal licensing plus continuing education, with stronger classroom presence but overlapping online content.
- Kaplan Real Estate Education: Large incumbent real estate and financial-licensing education provider; also a current AceableAgent partner for NY CE — directly comparable in curriculum and state coverage.
- 360training / Vector Solutions: Broad regulatory and professional education platform (parent of The CE Shop and other real estate brands) that competes across multiple verticals with deeper institutional sales channels.
Regional players
- The Bob Hogue School of Real Estate: Long-standing Florida-focused real estate school offering pre-licensing and CE; regional competitor whose Florida CE footprint overlaps AceableAgent's CE coverage.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
AceableAgent social profiles
Digital presenceAceableAgent compliance and trust
Trust signalCompliance1 record
AceableAgent financial estimates
Financial estimateRevenue estimate
Valuation estimate
AceableAgent leadership team
Management profileNumber of profiles
Profiles5 records
AceableAgent funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AceableAgent M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AceableAgent
What does AceableAgent do?
AceableAgent provides state-approved online real estate pre-licensing, exam preparation, post-licensing, and continuing education courses delivered through a web and mobile platform. The company sells state-specific course packages (Basic, Deluxe, Premium) priced between $149 and $949, along with a subscription-based exam prep service (PrepAgent) and Tom Ferry's Fast Track career development add-on. The platform targets aspiring and licensed real estate agents in 17 U.S. states, with a money-back pass guarantee on pre-licensing courses.
Is AceableAgent a public or private company?
AceableAgent is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AceableAgent founded?
AceableAgent was founded in 2017.
Where is AceableAgent based?
AceableAgent is headquartered in Austin, United States, in the North America region.
How does AceableAgent make money?
Five revenue lines are on record. Pre-Licensing Course Sales are the primary driver. The others are continuing Education Courses, prepAgent Exam Prep, tom Ferry's Fast Track and course Extensions.
Who are AceableAgent's main competitors?
Direct peers on record are The CE Shop, VanEd, Colibri Real Estate, Real Estate Express, RealEstateU and Mbition. Broad incumbents are Hondros Learning, Kaplan Real Estate Education and 360training / Vector Solutions. The Bob Hogue School of Real Estate is listed as a regional player.
Does AceableAgent have an API?
No public API is recorded for AceableAgent.
What industry is AceableAgent in?
AceableAgent's product category is Online Real Estate Education. Its primary akta.pro industry code is EDANAIAH, Real Estate Licensure Exam Prep (Salesperson/Broker, Appraiser), with a secondary code of EDAAALAI, Real Estate, Appraisal & Mortgage (Agent/Broker CE, Appraiser CE). Its NAICS code is 611691 and its SIC code is 8200.