Avrio Health L.P.

What Avrio Health L.P. does

Avrio Health L.P., operating under the legal name Arcadia Consumer Healthcare, is a privately held consumer health and wellness company founded in 2017 and headquartered in New York. The company describes itself as a high-growth, scaled platform offering a differentiated suite of premium, clinically efficacious brands across the over-the-counter (OTC) medication, personal care, and vitamin, mineral and supplement (VMS) categories. Its product portfolio comprises ten consumer brands organized under two distribution subsidiaries that handle separate brand groupings.\n\nKramer Laboratories, Inc., a subsidiary of Arcadia Consumer Healthcare, distributes NIZORAL, NATURELO, FUNGI-NAIL, SAFETUSSIN, KAOPECTATE, and OPTI-NAIL, covering antifungal treatments, nutritional supplements, cough and cold remedies, anti-diarrheals, and nail care. Atlantis Consumer Healthcare, Inc., also a subsidiary, distributes COLACE, SENOKOT, BETADINE, and SLOWMAG, covering stool softeners, laxatives, antiseptics, and magnesium supplements. The end customers are mass-market consumers seeking to self-treat common health conditions and proactively manage their wellbeing, with the brand portfolio spanning legacy household names that have decades of consumer recognition in OTC categories.\n\nThe business operates a holding-company-style model, with the parent entity employing 11-50 people while distributing through its two subsidiaries and an Authorized Seller Program for resellers. No technology platform, pricing details, revenue figures, headcount history, leadership roster, or M&A activity are publicly disclosed, and there is no evidence of proprietary technology, digital products, or AI/ML capabilities in the source material. The competitive position is anchored in the brand equity of legacy OTC names and in the formal distribution structure rather than in any technology-led differentiation.

Name

Avrio Health L.P.

Legal name

Arcadia Consumer Healthcare

Website

https://avriohealth.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Avrio Health L.P. (legal name Arcadia Consumer Healthcare) is a privately held New York-based consumer health platform managing ten OTC, personal care, and supplement brands via two distribution subsidiaries serving end consumers.

Ownership category

akta.pro rank

Product category

Consumer Health & Wellness Products

NAICS

Health and Personal Care Retailers (456)

SIC

Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840)

akta.pro primary industry

Hand Sanitizers & Antibacterial Personal Care (CRADANAI)

Keywords

• Consumer health products
• OTC medications
• Personal care products
• Vitamin mineral supplements
• Health and wellness brands

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Personnel, Operations

Distribution channels2 records

Core offering

Avrio Health L.P. (doing business as Arcadia Consumer Healthcare) is a privately held consumer health and wellness platform that markets and distributes a portfolio of premium, clinically efficacious over-the-counter (OTC) medications, personal care products, and vitamin, mineral, and supplement (VMS) brands. Products are sold to consumers through two distribution subsidiaries—Kramer Laboratories, Inc. and Atlantis Consumer Healthcare, Inc.—covering everyday self-treatment categories such as antifungals, cough/cold remedies, gastrointestinal care, stool softeners, laxatives, antiseptics, and magnesium supplements.

Product overview

Arcadia Consumer Healthcare is a high-growth consumer health and wellness platform offering a differentiated suite of premium, clinically efficacious brands across the over-the-counter (OTC), personal care, and vitamin, mineral and supplement (VMS) categories. The portfolio includes ten named consumer brands distributed through two subsidiaries: Kramer Laboratories, Inc. distributes NIZORAL®, NATURELO®, FUNGI-NAIL®, SAFETUSSIN®, KAOPECTATE®, and OPTI-NAIL®; while Atlantis Consumer Healthcare, Inc. distributes COLACE®, SENOKOT®, BETADINE®, and SLOWMAG®. These products help consumers proactively manage their wellbeing and self-treat everyday health problems, delivering simple, efficacious, high-quality solutions for feeling good and looking good.

Differentiator

Problem solved

Functional benefit

Brands

• NIZORAL: Brand distributed by Kramer Laboratories, Inc., a subsidiary of Arcadia Consumer Healthcare
• NATURELO
• FUNGI-NAIL
• SAFETUSSIN
• KAOPECTATE
• OPTI-NAIL
• COLACE
• SENOKOT
• BETADINE
• SLOWMAG

Products and services

• NIZORAL® Over-the-counter topical antifungal product for consumers seeking treatment of fungal-related skin conditions.
• NATURELO® Vitamin, mineral, and supplement brand for consumers pursuing proactive wellness and nutritional support.
• FUNGI-NAIL® Over-the-counter antifungal nail treatment product for consumers self-treating nail fungus.
• SAFETUSSIN® Over-the-counter cough and cold remedy for consumers self-treating common cold symptoms.
• KAOPECTATE® Over-the-counter anti-diarrheal medication for consumers self-treating gastrointestinal upset.
• OPTI-NAIL® Over-the-counter nail care product for consumers seeking everyday nail health solutions.
• COLACE® Over-the-counter stool softener product for consumers managing occasional constipation.
• SENOKOT® Over-the-counter laxative product for consumers seeking relief from occasional constipation.
• BETADINE® Over-the-counter antiseptic/disinfectant product for consumers treating minor cuts, scrapes, and skin infections.
• SLOWMAG® Over-the-counter magnesium supplement for consumers seeking nutritional support for muscle, nerve, and bone health.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Kramer Laboratories, Inc.coreChannel Partner/ Reseller/ DistributorSubsidiary of Arcadia Consumer Healthcare responsible for distribution of brands including NIZORAL, NATURELO, FUNGI-NAIL, SAFETUSSIN, KAOPECTATE, and OPTI-NAIL
• Atlantis Consumer Healthcare, Inc.coreChannel Partner/ Reseller/ DistributorSubsidiary of Arcadia Consumer Healthcare responsible for distribution of brands including COLACE, SENOKOT, BETADINE, and SLOWMAG

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Market position

Competitive moat3 records

Key risks1 record

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/avriohealth

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Avrio Health L.P.