Flight International
Flight International is a Taiwan-based sports leisure entertainment group (emerging-board listed, stock code 6798) that delivers project-based event management, experiential brand marketing, creative design, and athlete representation services to multinational brands, sports leagues, financial institutions, and government bodies across Taiwan and Greater China.
- Company typePublic
- Founded2016
- HeadquartersTaipei, Taiwan
- Headcount—
- GTM typeB2B
- OfferingServices
What Flight International does
Flight International Co., Ltd. (展逸國際企業股份有限公司), branded as Flight International, is a Taiwan-based sports and leisure entertainment group that builds consumer-brand experiences across sports events, brand marketing, creative design, and athlete representation. The company operates four integrated service lines: Sports Events (HBL, SBL, Jones Cup, national team press conferences, badminton championships), Brand Marketing (consumer events, retail activations, campus events, PR events, media relations, channel integration), Creative Design (graphic, 3D, commercial-space, stage, and product design), and Talent Representation (career planning, image branding, contract negotiation, and endorsement deals for represented athletes). A dedicated sub-brand, BE HEROES, extends the company's footprint into athlete development and youth sports training camps across baseball, basketball, tennis, and soccer.
The firm earns revenue through project-based professional services fees from enterprise clients, supplemented by commission income on athlete endorsement contracts and licensing arrangements. Its go-to-market is direct B2B enterprise sales, anchored by long-tenured relationships with multinational brands (Nike, Jordan Brand, NBA, Disney, Warner Bros, Red Bull, Dior, Converse, McDonald's, Coca-Cola, Nestle), domestic and international sports associations (Chinese Taipei Basketball/Baseball/Skating Associations, Chinese Taipei Olympic Committee, CPBL, P. LEAGUE+), government bodies (Ministry of Education Sports Administration, Taiwan Sports Lottery), and financial institutions (CTBC Bank, Cathay Financial, Fubon Financial, Taishin Financial, Standard Chartered). Pricing is custom and project-based and is not publicly disclosed.
The legal entity is incorporated in Taiwan (R.O.C.) with headquarters at 11F., No. 51, Dongxing Rd., Xinyi Dist., Taipei City, and a regional office at Zhaofeng Plaza, Changning District, Shanghai. The company became the first sports leisure entertainment firm to list on Taiwan's Emerging Stock Market (興櫃) under stock code 6798 on April 26, 2023. Its technology stack is not publicly disclosed, the firm does not maintain published AI/ML capabilities, and revenue figures are not disclosed in available materials.
Flight International firmographics
Firmographics- Name
- Flight International
- Legal name
- 展逸國際企業股份有限公司 (Flight International Co., Ltd.)
- Website
- https://fltmkt.com.tw
- Company type
- Public
- Founded year
- 2016
- Operating status
- Ipo
- Short description
- Flight International is a Taiwan-based sports leisure entertainment group (emerging-board listed, stock code 6798) that delivers project-based event management, experiential brand marketing, creative design, and athlete representation services to multinational brands, sports leagues, financial institutions, and government bodies across Taiwan and Greater China.
- Ownership category
- akta.pro rank
Flight International industry classification
Industry- Product category
- Sports Marketing Services
- NAICS
- Spectator Sports (71121), Sports Teams and Clubs (711211)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Athlete International Transfer & Immigration/Visa Services (MPAKAMAJ)
Keywords
Where Flight International is headquartered
LocationHeadquarters
- HQ city
- Taipei
- HQ country
- Taiwan
- HQ region
- Asia
Offices2 records
Markets served
Flight International business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Sports Events Management: Organizing and managing sports events including HBL, SBL, Jones Cup, and other professional sports leagues. Revenue generated through event sponsorship, ticket sales, and brand activation at sporting venues.
- Brand Marketing Services: Comprehensive marketing services including consumer activities, retail activations, campus events, PR events, media relations, and channel integration. Project-based fees from enterprise clients.
- Creative Design Services: Visual design, 3D design, commercial space design, stage design, and product design for events and brand activations.
- Talent Representation: Athlete representation and management including career planning, image branding, contract negotiation, and endorsement deals. Revenue from commission on athlete contracts and endorsement fees.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Flight International product offering
Product offeringCore offering
Flight International is a Taiwan-based sports and leisure entertainment group that delivers comprehensive experiential marketing services. Its four core service lines are sports event planning and management (including HBL, SBL, Jones Cup, and professional leagues), brand marketing (consumer events, press conferences, campus activities, retail activations, media relations), creative design (graphic, 3D, commercial space, and stage design), and professional athlete representation (career planning, image branding, contract negotiation). The company operates the BE HEROES sub-brand focused on athlete development and youth sports training camps.
Product overview
Flight International is a Taiwan-based sports and leisure entertainment group that operates through a comprehensive experiential marketing model. The company offers four core service areas: Sports Events (sporting event management and corporate sponsorship), Brand Marketing (event marketing, media relations, and channel integration), Creative Design (graphic, 3D, and spatial design), and Talent Representation (athlete career management). Additionally, the company operates the BE HEROES sub-brand focused on athlete development and youth sports training. The portfolio includes event planning, sports marketing, athlete representation, and creative design services, all unified under the goal of creating consumer experiences that build brand loyalty.
Differentiator
Problem solved
Functional benefit
Brands
- BE HEROES: 展逸品牌 - A sub-brand under Flight International that organizes sports events, athlete representation, and sports training camps including baseball, basketball, football, and tennis programs.
Companies that use Flight International
Customer profileNamed customers37 records
Segments4 records
Ideal customer profiles4 records
Flight International technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Flight International partnerships and signals
Strategic signalScale indicators2 records
Recent moves7 records
Expansion highlights5 records
Flight International competitors and assessment
Company assessmentDirect peers
- Creative Artists Agency (CAA): Global talent and sports agency with athlete representation, brand endorsements, and event marketing arms; overlaps directly with Flight International's talent representation and sponsorship services.
- Octagon: Global sports marketing and athlete representation agency operating across event management, experiential marketing, and endorsements — directly comparable on the brand activation and sports event management dimensions of Flight International's business.
- Wasserman Group: Sports marketing, athlete representation, and branded entertainment agency; closely comparable to Flight International's combined athlete rep + sports event/experiential marketing offering.
Broad incumbents
- IMG (Endeavor): Global sports and entertainment platform offering athlete management, event operations, and brand marketing at scale — incumbent across every service Flight International provides, with much broader geographic reach.
- Lagardère Sports: International sports marketing agency with athlete representation, sponsorship, and event management; comparable to Flight International's full-service sports marketing model but operating at much larger scale.
- Dentsu Sports: Sports and experiential marketing arm of Dentsu, providing event management, sponsorship activation, and brand marketing globally — broad incumbent overlapping with Flight International's brand activation work.
- Havas Sports & Entertainment: Global sports marketing, sponsorship, and experiential agency that competes for the same brand activation and sports event budgets Flight International targets with its enterprise clients.
Regional players
- Wanda Sports Group: Greater China-focused sports event organizer and marketing platform; overlaps with Flight International's Shanghai-facing sports event and sponsorship activation services in the same regional market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Flight International social profiles
Digital presenceFlight International financial estimates
Financial estimateRevenue estimate
Valuation estimate
Flight International leadership team
Management profileNumber of profiles
Flight International funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Flight International M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Flight International
What does Flight International do?
Flight International is a Taiwan-based sports and leisure entertainment group that delivers comprehensive experiential marketing services. Its four core service lines are sports event planning and management (including HBL, SBL, Jones Cup, and professional leagues), brand marketing (consumer events, press conferences, campus activities, retail activations, media relations), creative design (graphic, 3D, commercial space, and stage design), and professional athlete representation (career planning, image branding, contract negotiation). The company operates the BE HEROES sub-brand focused on athlete development and youth sports training camps.
Is Flight International a public or private company?
Flight International is a public company. It is classified as public and is currently ipo.
When was Flight International founded?
Flight International was founded in 2016.
Where is Flight International based?
Flight International is headquartered in Taipei, Taiwan, in the Asia region.
How does Flight International make money?
Four revenue lines are on record. Sports Events Management is the primary driver. The others are brand Marketing Services, creative Design Services and talent Representation.
Who are Flight International's main competitors?
Direct peers on record are Creative Artists Agency (CAA), Octagon and Wasserman Group. Broad incumbents are IMG (Endeavor), Lagardère Sports, Dentsu Sports and Havas Sports & Entertainment. Wanda Sports Group is listed as a regional player.
Does Flight International have an API?
No public API is recorded for Flight International.
What industry is Flight International in?
Flight International's product category is Sports Marketing Services. Its primary akta.pro industry code is MPAKAMAJ, Athlete International Transfer & Immigration/Visa Services. Its NAICS code is 71121 and its SIC code is 7990.