Duuo
Duuo is a privately held Danish facility management company founded in 2017, providing bundled office cleaning, window cleaning, piccoline support, handyman, carpentry, plumbing, and electrical services to B2B clients in Copenhagen and Greater Copenhagen via an eco-friendly, bike-based service model.
- Company typePrivate
- Founded2017
- HeadquartersKøbenhoved, Denmark
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Duuo does
Duuo ApS is a privately held Danish facility management company founded in 2017 by Phil and Michael (Mike) Strøyberg, headquartered in Copenhagen K (Langebrogade 6G) with primary service coverage across Copenhagen, Greater Copenhagen, and Zealand, and a limited extension into selected areas of Jutland for window cleaning. The company offers an integrated portfolio of eight core service lines — Office Cleaning, Window Cleaning, Piccoline/Office Hero (flexible office support), Handyman, Carpentry, VVS (plumbing), Electric, and an umbrella Facility Management package — sold as standalone services or bundled into a single contract so that clients can consolidate multiple workplace operations vendors under one provider.
The operating model is built on a sustainability-positioned, hyper-local delivery platform rather than a proprietary technology stack. Field staff travel by cargo bike across Copenhagen, supported by a partnership with Swapfiets Denmark, and the company deploys 95% ecological cleaning products, Svanemærket-labelled inputs, and a de-mineralized water system for window cleaning. Duuo does not offer a software product; there is no native app, no API/SDK, and the proprietary technology is essentially operational — bike logistics, scheduling, and eco-certified product sourcing — rather than digital IP. Customer experience is supported by a customer care department reachable 24/7, plus a single dedicated contact person per agreement.
Revenue is generated through three mechanisms: recurring monthly subscriptions for cleaning contracts (ranging from DKK 7,500/month for a small 300 m² office to DKK 100,000/month for a 6,000 m² head office); usage-based hourly billing for Piccoline/Office Hero (250–350 DKK/hour), handyman (395 DKK/hour), and ad-hoc support; and project-based pricing for carpentry and electrical work. GTM is B2B direct sales targeting enterprise clients in the Greater Copenhagen area, supported by an event-driven content marketing approach using case studies (Inpay, GRØD, B.93), SEO-optimized blog content, and active social channels on LinkedIn, Facebook, and Instagram. Notable enterprise customers include KPMG, GANNI, Joe & The Juice, Boldklubben B.93, Inpay, Brandwatch, Flatpay, Hobbii, Agreena, Woods-Office, GRØD, and Din Akkreditering.
Duuo firmographics
Firmographics- Name
- Duuo
- Legal name
- Duuo ApS
- Website
- https://duuo.dk
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Duuo is a privately held Danish facility management company founded in 2017, providing bundled office cleaning, window cleaning, piccoline support, handyman, carpentry, plumbing, and electrical services to B2B clients in Copenhagen and Greater Copenhagen via an eco-friendly, bike-based service model.
- Ownership category
- akta.pro rank
Duuo industry classification
Industry- Product category
- Facility Management Services
- NAICS
- Janitorial Services (56172), Facilities Support Services (5612), Administrative and Support Services (561), Business Support Services (5614)
- SIC
- Sanitary Services (4950), Services-To Dwellings & Other Buildings (7340), Refuse Systems (4953)
- akta.pro primary industry
- General Commercial Janitorial (Recurring Contract Cleaning) (BPABABAA)
- akta.pro secondary industries
- Association Maintenance, Vendor & Capital Project Management (BPAJAHAM), Managed Workplace Services (DaaS/Workplace-as-a-Service) (BPAEAIAA), Leasing, Rental & Product-as-a-Service (PaaS) Enablement (EUAIANAI)
Keywords
Where Duuo is headquartered
LocationHeadquarters
- HQ city
- Københoved
- HQ country
- Denmark
- HQ region
- Europe
Offices1 record
Markets served
Duuo business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Facility Management Services: Comprehensive facility management services including cleaning, window cleaning, piccoline/Office Hero, handyman, carpentry, VVS (plumbing), and electrical services. Revenue generated through hourly rates, monthly fixed agreements, and per-project pricing.
- Recurring Cleaning Agreements: Monthly billing for recurring cleaning services. Pricing examples range from DKK 7,500/month for small offices to DKK 100,000/month for large head offices. Services include all cleaning products, equipment, and staff.
- Hourly Service Billing: Hourly billing for piccoline/Office Hero services (250-350 DKK/hour), handyman services (395 DKK/hour), and ad-hoc services. Flexible pricing based on notice period and timeframe.
- Carpentry and Project Services: Custom carpentry projects including custom furniture, shelving systems, and office renovations. Project-based pricing after consultation and estimation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Monthly | Fixed Office Hero/Piccoline: 250-299 DKK/hour |
| Unit Pricing | Pay-as-you-go | Ad-hoc Office Hero/Piccoline: 299-349 DKK/hour |
| Unit Pricing | Pay-as-you-go | Event Hero: 350 DKK/hour |
| Unit Pricing | Pay-as-you-go | Handyman Services: 395 DKK/hour |
| Unit Pricing | Monthly | Fixed Piccoline Service: 275-315 DKK/hour |
| Subscription | Monthly | Small Office: 300m², 20 employees, 2x/week - DKK 7,500/month |
| Subscription | Monthly | Medium Office: 500m², 30 employees, 3x/week - DKK 16,500/month |
| Subscription | Monthly | Large Office: 1,200m², 80 employees, daily - DKK 30,000/month |
| Subscription | Monthly | Head Office: 6,000m², 300 employees, daily - DKK 100,000/month |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels6 records
Duuo product offering
Product offeringCore offering
Duuo is a Copenhagen-based facility management company that delivers recurring and on-demand commercial workplace services, including office cleaning, commercial window cleaning, "Office Hero"/piccoline workplace support staffing, handyman, carpentry, plumbing (VVS), and electrical work for office occupiers and property managers. It bundles these trades into a single accountable vendor relationship for businesses operating in Copenhagen and the Greater Copenhagen area.
Product overview
Duuo is a facility management company offering an integrated suite of workplace services for businesses in Copenhagen and surrounding areas. The portfolio centers on eight core service lines: Office Cleaning, Window Cleaning, Piccoline/Office Hero (flexible office support), Handyman (maintenance), Carpentry, VVS (plumbing), Electric, and the umbrella Facility Management service that ties these together. Services are available as standalone offerings or as a bundled package, allowing clients to consolidate multiple workplace operational needs with a single provider. The Piccoline/Office Hero service is particularly distinctive, offering flexible staffing solutions (fixed, ad-hoc, or event-based) for practical workplace tasks. Environmental sustainability is embedded across services through eco-certified products, bicycle-based workforce travel, and carbon-conscious operational practices.
Differentiator
Problem solved
Functional benefit
Products and services
- Office Cleaning Recurring commercial office cleaning delivered to businesses in Copenhagen and Greater Copenhagen, covering daily or scheduled interior cleaning of workspaces, common areas, washrooms, and associated offices.
- Window Cleaning Scheduled commercial window cleaning for office buildings and workplaces in Copenhagen, performed with water-fed pole systems for consistent, low-disruption results.
- Piccoline / Office Hero Workplace support staffing service that places an in-office "Office Hero"/piccoline to handle routine operational and minor ad-hoc tasks around the office, such as internal errands, tidying, and basic office support duties.
- Handyman On-demand handyman service covering minor repairs, mounting, and small installations in commercial office environments for clients who prefer a single facility vendor for small jobs.
- Carpentry Light commercial carpentry service for offices, including minor repairs, adjustments, and small installation work associated with day-to-day workplace maintenance.
- VVS (Plumbing) Plumbing ("VVS") service for commercial offices, addressing routine plumbing issues, small repairs, and maintenance tasks within workplace facilities.
- Electric (Electrical) Electrical service for commercial offices, covering minor electrical fixes, installations, and maintenance within workplace facilities.
- Facility Management Integrated facility management bundle combining Duuo's cleaning, window cleaning, handyman, carpentry, plumbing, and electrical services into one contract with a single point of contact and dedicated Customer Care support.
Quantifiable outcome
- Dirty windows can block up to 50% of natural light, creating poor work environment
- +2 more outcomes
Companies that use Duuo
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles2 records
Duuo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Duuo partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- B.93 (Boldklubben)corePartnership between duuo and traditional Copenhagen sports club B.93. Duuo provides facility management services while B.93 players wear training jerseys with duuo logo. Shared values around diversity, equality, and social responsibility. Both entities prioritize diversity in hiring and take on social responsibility.
- Swapfiets DenmarkminorPartnership for bike transport enabling Office Heroes to travel by bike across Copenhagen. Supports duuo's hyper-local, eco-friendly service model and Copenhagen's carbon-neutral ambition.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Duuo competitors and assessment
Company assessmentBroad incumbents
- ISS A/S: Danish-headquartered global facility services giant offering cleaning, workplace, and technical services across 30+ countries. Directly comparable business model to Duuo's bundled facility management offering, but at vastly greater scale and geographic reach; represents the most likely competitive threat for enterprise accounts.
- Compass Group: UK-headquartered global support services conglomerate with facility management and workplace services across Europe. Comparable in offering bundled workplace services to enterprise clients but with substantially larger scale and international footprint than Duuo.
- Sodexo: Global facility management and food services major with operations across Denmark. Competes for the same enterprise facility management contracts as Duuo, particularly multi-service bundled deals, but operates at far larger scale with broader geographic reach.
- Rentokil Initial: UK-listed hygiene and facility services company with significant Nordic operations. Comparable to Duuo in hygiene and workplace services offerings, though broader in scope with pest control and specialist hygiene services.
Direct peers
- Coor Service Management: Nordic-based facility management provider offering integrated workplace services across Sweden, Norway, Denmark, and Finland. Closest direct competitor to Duuo in the Nordic facility services market with comparable bundled service model and enterprise customer focus.
- Højlund Rengøring: Danish commercial cleaning company offering office cleaning and facility services. Comparable in service portfolio and target customer base to Duuo, competing for similar recurring B2B cleaning contracts in Denmark.
- Malling Beck A/S: Danish cleaning and facility services provider headquartered in Denmark. Direct competitor to Duuo for commercial cleaning contracts in Denmark, with similar B2B focus and recurring service agreements.
- Dansk Facilities Service: Danish facility management provider offering integrated workplace services. Direct competitor to Duuo in the Danish market, particularly for bundled facility management contracts with enterprise customers.
- Elite Miljø A/S: Danish commercial cleaning company serving the Copenhagen market. Closely comparable to Duuo in terms of service portfolio (office cleaning, recurring contracts) and geographic focus, making it a direct head-to-head competitor for Copenhagen-based enterprise cleaning accounts.
Regional players
- Norse Group (Norse Commercial Services): UK-based facility services provider with Nordic-origin heritage. Comparable in offering integrated facility management services including cleaning and maintenance, but operating primarily in the UK rather than competing directly in Denmark.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Duuo social profiles
Digital presenceDuuo compliance and trust
Trust signalCompliance1 record
Duuo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Duuo leadership team
Management profileNumber of profiles
Profiles4 records
Duuo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Duuo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Duuo
What does Duuo do?
Duuo is a Copenhagen-based facility management company that delivers recurring and on-demand commercial workplace services, including office cleaning, commercial window cleaning, "Office Hero"/piccoline workplace support staffing, handyman, carpentry, plumbing (VVS), and electrical work for office occupiers and property managers. It bundles these trades into a single accountable vendor relationship for businesses operating in Copenhagen and the Greater Copenhagen area.
Is Duuo a public or private company?
Duuo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Duuo founded?
Duuo was founded in 2017. It employs 101 to 250 people.
Where is Duuo based?
Duuo is headquartered in Københoved, Denmark, in the Europe region.
How does Duuo make money?
Four revenue lines are on record. Facility Management Services are the primary driver. The others are recurring Cleaning Agreements, hourly Service Billing and carpentry and Project Services.
Who are Duuo's main competitors?
Broad incumbents on record are ISS A/S, Compass Group, Sodexo and Rentokil Initial. Direct peers are Coor Service Management, Højlund Rengøring, Malling Beck A/S, Dansk Facilities Service and Elite Miljø A/S. Norse Group (Norse Commercial Services) is listed as a regional player.
Does Duuo have an API?
No public API is recorded for Duuo.
What industry is Duuo in?
Duuo's product category is Facility Management Services. Its primary akta.pro industry code is BPABABAA, General Commercial Janitorial (Recurring Contract Cleaning), with a secondary code of BPAJAHAM, Association Maintenance, Vendor & Capital Project Management. Its NAICS code is 56172 and its SIC code is 4950.