Astra Versicherung
Astra Versicherung AG is a Mannheim-based, private German digital insurer founded in 2016 that sells online personal-lines policies — including dental, accident, and tablet insurance — directly to individual consumers via a simplified, few-step online purchase flow.
- Company typePrivate
- Founded2016
- HeadquartersMannheim, Germany
- Headcount51–100
- GTM typeB2C
- OfferingServices
Astra Versicherung firmographics
Firmographics- Name
- Astra Versicherung
- Legal name
- Astra Versicherung AG
- Website
- https://astra-versicherung.de
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Astra Versicherung AG is a Mannheim-based, private German digital insurer founded in 2016 that sells online personal-lines policies — including dental, accident, and tablet insurance — directly to individual consumers via a simplified, few-step online purchase flow.
- Ownership category
- akta.pro rank
Astra Versicherung industry classification
Industry- Product category
- Personal Insurance
- NAICS
- Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds (524292), Insurance Agencies and Brokerages (524210)
- SIC
- Accident & Health Insurance (6321), Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Ancillary Benefits TPA (Dental/Vision/Life/Accident/Critical Illness) (HLAEALAN)
- akta.pro secondary industry
- Dental Benefit Administration (DBA) & ASO/TPA for Dental (HLAEAIAJ)
Keywords
Where Astra Versicherung is headquartered
LocationHeadquarters
- HQ city
- Mannheim
- HQ country
- Germany
- HQ region
- Europe
Markets served
Astra Versicherung business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Insurance Premiums: The company generates revenue through insurance premiums paid by policyholders in exchange for coverage against specified risks.
Astra Versicherung product offering
Product offeringCore offering
Astra Versicherung AG is a German insurance company that sells personal-lines insurance products to individual consumers through its online platform. Its portfolio includes dental insurance, accident insurance, and tablet insurance, with the purchase process described as completable in a few steps. The company positions itself around protecting what customers value in a streamlined, digital manner.
Differentiator
Problem solved
Functional benefit
Products and services
- Dental insurance Online dental insurance product for individual consumers in Germany seeking coverage for dental-related costs, sold directly through the company's website.
- Accident insurance Online personal accident insurance for individual consumers in Germany, providing financial protection against unexpected events affecting the policyholder, sold directly through the company website.
- Tablet insurance Online insurance for personal tablets and similar devices, targeted at individual consumers in Germany who want to protect personal electronics against damage or loss, sold directly through the company website.
Companies that use Astra Versicherung
Customer profileIdeal customer profiles1 record
Astra Versicherung technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Astra Versicherung competitors and assessment
Company assessmentDirect peers
- Adam Riese: Zurich Insurance's digital direct brand in Germany offering simple personal lines online — directly comparable digital-native insurance distribution approach to Astra.
- CLARK: German insurtech operating as a digital broker/manager of insurance policies — comparable in using digital channels to distribute and manage personal insurance products in Germany.
- FRIDAY (Friday Insurance): Baloise-backed digital insurer in Germany selling auto and personal lines through a fully online flow — comparable direct-to-consumer insurance model targeting German consumers.
- Getsafe: German digital-first insurtech offering personal lines (home, liability, accident, life) online — directly comparable business model, distribution approach, and target customer to Astra.
- Coya: German digital insurer focused on simple, transparent personal lines — overlapping with Astra's positioning around simplified online insurance for individuals.
Emerging players
- Lemonade: Digital-native insurer now operating in Germany with a mobile-first, simplified insurance experience — comparable tech-led, consumer-brand insurance approach even though product mix differs.
Broad incumbents
- HUK-COBURG: Large German insurer with strong personal-lines presence including accident and dental coverage — scale competitor across Astra's product categories.
- ERGO: Major German insurer offering dental, accident, and personal lines including direct digital channels — broad incumbent competing across Astra's product set.
- Allianz Direct: Direct-to-consumer digital arm of Allianz, Germany's largest insurer — competes with Astra in online personal lines while leveraging Allianz's scale, brand, and capital.
- Barmenia: Established German mutual insurer strong in dental supplement and health-adjacent lines — directly overlapping product mix with Astra's dental offering.
Market position
Customer concentration
Astra Versicherung social profiles
Digital presenceAstra Versicherung financial estimates
Financial estimateRevenue estimate
Valuation estimate
Astra Versicherung leadership team
Management profileNumber of profiles
Astra Versicherung funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Astra Versicherung M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Astra Versicherung
What does Astra Versicherung do?
Astra Versicherung AG is a German insurance company that sells personal-lines insurance products to individual consumers through its online platform. Its portfolio includes dental insurance, accident insurance, and tablet insurance, with the purchase process described as completable in a few steps. The company positions itself around protecting what customers value in a streamlined, digital manner.
Is Astra Versicherung a public or private company?
Astra Versicherung is a private company. It is classified as unknown and is currently operating.
When was Astra Versicherung founded?
Astra Versicherung was founded in 2016. It employs 51 to 100 people.
Where is Astra Versicherung based?
Astra Versicherung is headquartered in Mannheim, Germany, in the Europe region.
How does Astra Versicherung make money?
One revenue line is on record: insurance Premiums.
Who are Astra Versicherung's main competitors?
Direct peers on record are Adam Riese, CLARK, FRIDAY (Friday Insurance), Getsafe and Coya. Lemonade is listed as an emerging player. Broad incumbents are HUK-COBURG, ERGO, Allianz Direct and Barmenia.
Does Astra Versicherung have an API?
No public API is recorded for Astra Versicherung.
What industry is Astra Versicherung in?
Astra Versicherung's product category is Personal Insurance. Its primary akta.pro industry code is HLAEALAN, Ancillary Benefits TPA (Dental/Vision/Life/Accident/Critical Illness), with a secondary code of HLAEAIAJ, Dental Benefit Administration (DBA) & ASO/TPA for Dental. Its NAICS code is 524292 and its SIC code is 6321.