Gobert Group

What Gobert Group does

Gobert Group is a Belgian family-owned industrial group founded in 1946 by Georges Gobert in Thieusies, now in its third generation of family stewardship under Hubert and Ronald Gobert as Administrateurs Délégués. The group operates across construction materials distribution, transport and logistics, civil engineering, equipment rental, quarry exploitation, and hydraulic works through wholly-owned subsidiaries including Gobert Matériaux, Gobert & Fils, Transmanumat, Hanneuse, Gobert Travaux, and Mazzucato SA. The core franchise is Gobert Matériaux, which distributes over 60,000 construction material references (bricks, tiles, concrete, wood, roofing, flooring, facade panels, insulation) to both construction professionals and private individuals through 16 retail outlets across Belgium and a 40,000+ reference e-commerce platform.

The business is vertically integrated around physical distribution and on-site services. Four concrete and stabilized-soil batching plants at Ghlin, Strépy-Bracquegnies, and Tubize enable on-demand production for construction sites, supplemented by custom wood cutting, zinc fabrication for roofers, structural studies for prefabricated roof framing and hollow-core slabs, and silo installation for mortar and plaster. Distribution is supported by an owned fleet of approximately 100 specialized trucks (dumpers, ADR tankers, crane trucks, flatbeds) with several retail sites positioned along waterways for ecological barge logistics, and multilingual dispatching (French, English, Dutch, German) enabling European transport reach.

Gobert earns revenue through per-transaction retail materials sales (with free delivery above €600 HTVA), transactional fees for transport and civil engineering works (including quarry stripping for Holcim, CCB, Carmeuse, and Omya), recurring equipment rental through Transmanumat, and subscription-based silo rental. The group pursues a sales-led GTM targeting construction professionals with value-added technical advisory in-store, alongside a direct-to-consumer showroom and e-commerce channel aimed at private individuals and DIY customers, and operates a 2024-initiated Big Bag construction-waste service in partnership with Groupe Dufour.

Name

Gobert Group

Legal name

GOBERT MATERIAUX SA

Website

https://groupegobert.com

Company type

Private

Founded year

1946

Operating status

Operating

Short description

Gobert Group is a Belgian family-owned construction materials distributor (founded 1946, third generation) operating 16 retail outlets across Belgium, a 100-truck logistics fleet, 4 concrete batching plants, and complementary transport, civil engineering, and equipment rental subsidiaries serving both construction professionals and private individuals.

Ownership category

akta.pro rank

Product category

Building Materials Distribution

NAICS

Building Material and Supplies Dealers (4441), Other Building Material Dealers (44418), Brick, Stone, and Related Construction Material Merchant Wholesalers (42332)

SIC

Retail-Lumber & Other Building Materials Dealers (5211), Wholesale-Lumber & Other Construction Materials (5030)

akta.pro primary industry

Concrete, Cement & Aggregates Retail (Bagged Mix, Sand, Gravel) (CRAIAEAG)

akta.pro secondary industry

Masonry & Hardscapes Retail (Brick, Block, Pavers, Stone) (CRAIAEAF)

Keywords

• Construction materials trading
• Building materials distribution
• Concrete batching production
• Transport logistics services
• Civil engineering works

Headquarters

HQ city

Mons

HQ country

Belgium

HQ region

Europe

Offices20 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Construction Materials Retail: Sale of construction materials (bricks, tiles, concrete, wood, roofing, flooring, facade panels, insulation) to professionals and private individuals through 16 retail outlets and an e-commerce platform. Revenue is generated on a per-transaction basis with pricing either quoted or listed.
2. Transport and Logistics Services: Transportation and handling services using a fleet of approximately 100 trucks including dumpers, tankers, flatbeds, and crane trucks for national and international delivery of materials and goods.
3. Civil Engineering and Earthworks: Public and private works including hydraulic works (river dredging, gabion installation, pond creation), quarry stripping, and general earthworks for clients such as Holcim, CCB, Carmeuse, and Omya.
4. Equipment and Machine Rental: Rental of construction equipment and civil engineering machinery including excavators (3.5 to 80 tonnes), loaders, crushers, screening plants, and handling equipment through Transmanumat.
5. Silo Rental: Rental of mortar and plaster silos for large-scale construction sites, billed separately from the base offer as outlined in the company's silo rental terms.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Gobert Group sells construction materials (bricks, tiles, concrete, wood, roofing, flooring, facade panels, insulation) to professionals and private individuals through 16 physical points of sale and an e-commerce platform, with over 60,000 references (40,000 online). It also produces stabilized-soil and lean concrete via four batching plants, offers technical studies for prefabricated structures, custom wood cutting and zinc fabrication for roofers, mortar and plaster silo installation, and provides transport, civil engineering, quarry exploitation, and equipment rental through its subsidiaries.

Product overview

Gobert Group is a family-owned Belgian industrial group operating across five divisions: Gobert Matériaux (construction materials trading with 16 retail locations), Gobert & Fils/Transmanumat/Hanneuse (transport and civil engineering with a fleet of 100+ trucks and equipment), Gobert Travaux (public and private works specializing in hydraulic engineering), and quarry exploitation services. The core offering is Gobert Matériaux, which serves professionals and private individuals with over 60,000 construction material references, complemented by an e-commerce platform (catalogue en ligne), value-added services including wood cutting, zinc fabrication, silo installation, technical studies for prefabricated structures, and stabilized concrete production. The group also offers eco-friendly initiatives like Big Bag waste management through a partnership with Groupe Dufour. Recent additions include Cedral Terrasse outdoor flooring materials and a new store in Nalinnes (16th outlet).

Differentiator

Problem solved

Functional benefit

Products and services

• Gobert Matériaux Construction Materials Trading Main construction materials trading division of Gobert Group, offering over 60,000 references of building materials (bricks, tiles, concrete, wood, roofing, flooring, facade panels, insulation) for professionals and private individuals through 16 sales outlets across Belgium, plus an e-commerce platform with 40,000+ online references for stock checking and online ordering.
• E-commerce Catalogue (Catalogue en ligne) Online catalogue at gobert.groupegobert.com offering 40,000+ construction material references for stock checking, order preparation, and online ordering by professionals and individuals.
• Wood Cutting Service (Découpe du bois) Custom wood cutting service available at all Gobert Matériaux points of sale for trade professionals and individuals requiring processed timber for construction projects.
• Custom Zinc Fabrication for Roofers (Le façonnage du zinc) Zinc fabrication service for roofers offering custom zinc work as part of the roofing materials offering.
• Technical Study: Hollow-Core Slabs and Pre-Slabs (Étude de hourdis et pré-dalles) Technical consultation service for hollow-core slabs and pre-slabs to accelerate construction projects for construction professionals.
• Technical Study: Prefabricated Timber Frame Plans (Étude de charpente préfabriquée) Technical consultation service for prefabricated timber frame plans, offered free of charge to construction professionals.
• Mortar and Plaster Silo Installation (Pose de silos à mortier ou plâtre) Metal silo rental and installation service for mortar and plaster supply on large construction sites, with installation, maintenance, and refilling managed by Gobert Matériaux.
• Stabilized Soil and Lean Concrete Production (Centrale à stabilisé et béton maigre) Four concrete and stabilized-soil batching plants located at Ghlin, Strépy-Bracquegnies, and Tubize for on-demand production of construction-site materials.
• Transport and Handling (Transport et manutention) Transport and handling service using a fleet of approximately 100 trucks including dumpers, tankers, flatbeds, and crane trucks for national and international delivery of materials and goods.
• Quarry Exploitation (Exploitation de carrières) Quarry operation services including overburden removal, rock breaking, loading and transport of materials, and site preparation for major cement and lime groups such as Holcim, CCB, Carmeuse, and Omya.
• Equipment and Machine Rental via Transmanumat (TMM) Rental of construction equipment and civil engineering machinery including excavators (3.5 to 80 tonnes), loaders, crushers, screening plants, forklifts, crane trucks, and sweepers through Transmanumat.
• Big Bag Construction Waste Management (Big Bag Déchets de chantier) Construction site waste management service through partnership with Groupe Dufour, offering Big Bags at EUR 135 HTVA per unit with QR code-based collection scheduling for household waste, rubble, earth, sand, rigid plastics, cables, small metals, glass, and insulation.
• Public and Private Works via Gobert Travaux Public and private works including hydraulic works (river dredging, bank reinforcement, gabion installation, and pond construction), terrassement, and general earthworks for industrial clients.
• Cedral Terrasse Outdoor Decking Outdoor terrace flooring material distributed by Gobert Matériaux: durable, pleasant to the touch, anti-slip, stronger than wood, easy to install, and available in 2 widths and 4 colors for various design possibilities.

Quantifiable outcome

• Six FEMA-FEPROMA awards (2009, 2011, 2020, 2023, 2025 — won 6th award in February 2025)
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Groupe DufourcoreStrategic or Co-development Partner · 1 June 2024Gobert Group and Groupe Dufour entered an innovative collaboration for sustainable construction site waste management. Customers purchase a Big Bag at Gobert Matériaux for €135 HTVA, fill it at their own pace, scan a QR code when full, and Groupe Dufour handles collection and treatment. This partnership offers an economical and environmentally responsible solution for construction professionals, covering household waste, rubble, earth, sand, rigid plastics, cables, small metals, glass, and insulation.
• Edilians (formerly Imerys)minorChannel Partner/ Reseller/ DistributorEdilians supplies photovoltaic tiles sold through Gobert Matériaux. The tiles can be installed by roofers without requiring an electrician, and Edilians provides on-site training for the first installation.
• Wienerberger (Koramic brand)minorChannel Partner/ Reseller/ DistributorWienerberger supplies Koramic roofing tiles sold through Gobert Matériaux. Gobert Matériaux acts as a distributor for Koramic brick and roofing tile products.
• CedralminorChannel Partner/ Reseller/ DistributorCedral supplies terrace decking materials (Cedral Terrasse) sold through Gobert Matériaux. Gobert Matériaux distributes Cedral products and provides product information and brochures to customers.
• MarluxminorChannel Partner/ Reseller/ DistributorMarlux supplies decorative terrace tiles (Mosaic collection) sold through Gobert Matériaux as part of its outdoor flooring range.
• KnaufminorChannel Partner/ Reseller/ DistributorGobert Matériaux hosts Knauf workshops (Atelier Knauf) providing training and guidance on Knauf construction products and techniques.
• Gobert & FilscoreOthersGobert & Fils is part of the Gobert Group itself, providing transport and civil engineering services. It is a wholly-owned subsidiary within the group structure.
• Transmanumat (TMM)coreOthersTransmanumat is part of the Gobert Group, specialized in the rental of handling and lifting equipment (forklifts, crane trucks, sweepers) and civil engineering machinery. Created January 1989.
• HanneusecoreOthersHanneuse is part of the Gobert Group, active in transport and civil engineering within the group structure. Rejoined the group on January 1, 1999.
• MazzucatocoreOthersMazzucato is part of the Gobert Group. The company was acquired on January 1, 1995, and is active in the transport and civil engineering sector.

Scale indicators10 records

Recent moves15 records

Expansion highlights5 records

Regional players

• Gamma (Intergamma): Leading Dutch-Belgian DIY chain. While franchise-based and oriented to consumers, it competes on the home improvement side with Gobert's private-individual offering.

Broad incumbents

• BigMat: European cooperative/buying group of independent construction materials dealers. Gobert operates in the same competitive landscape with similar product categories and customer base.
• Travis Perkins: UK's largest construction materials distributor with 1,000+ branches, comprehensive value-added services, and a professional-contractor focus. Relevant comparable for the trade-focused distribution scale.
• Point.P (Saint-Gobain): French construction materials distributor owned by Saint-Gobain, with strong brand recognition and a similar multi-category offering plus value-added services. Useful comparable for service-driven distribution model.
• CRH plc: Global building materials group with European distribution and concrete products operations. Across-the-Atlantic incumbent that competes with Gobert's concrete production and aggregates business.
• Saint-Gobain Distribution Belgium: Subsidiary of Saint-Gobain group operating Pano, Raab Karcher and other banners in Belgium. Sells construction materials, insulation, and interior solutions to both professionals and individuals at a much larger scale.

Direct peers

• Brico: Belgian DIY chain owned by Maxeda. Competes with Gobert for the private-individual segment on home improvement, renovation, and DIY projects, with overlapping brick-and-mortar retail presence.
• Deschacht: Belgian construction materials distributor with multiple retail locations across Belgium, very similar product breadth (bricks, insulation, roofing, sanitary) and dual B2B/B2C model. Closest direct comparable to Gobert Matériaux.
• Verelst: Belgian family-owned construction materials group with multiple retail locations in Flanders, offering bricks, roofing, concrete, and value-added services. Direct comparable in size and regional focus.

Others

• Wienerberger: Austrian/Dutch brick and roofing tile manufacturer whose Koramic brand is sold through Gobert. Supplier relationship but also benchmark for the masonry/roofing materials category in Belgium.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/groupegobert
• LinkedInlinkedin.com/company/groupe-gobert
• Instagraminstagram.com/groupegobert

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gobert Group