South East London Cancer Alliance

What South East London Cancer Alliance does

South East London Cancer Alliance (SELCA) is one of 21 NHS Cancer Alliances in England, established by NHS England in 2017-18 following the Independent Cancer Taskforce recommendation. It operates as a publicly funded coordination entity, bringing together health, social care, and third sector organisations to transform cancer care and improve survival across six South East London boroughs (Bexley, Bromley, Greenwich, Lambeth, Lewisham, and Southwark). SELCA is hosted by Guy's and St Thomas' NHS Foundation Trust and is accountable to the South East London Integrated Care System.

Its service portfolio includes the Cancer Care Map (a curated guide to local support services), the NHS Targeted Lung Health Check Programme (screening for ages 55-74 with smoking history), the Text eHNA (an electronic Holistic Needs Assessment delivered via text message with 80% completion across 11 tumour groups), Cancer Rehabilitation Programmes, and disease-specific awareness campaigns targeting Black communities, people experiencing homelessness, and people with learning disabilities. Distribution is delivered through three acute NHS trusts (Guy's and St Thomas', King's College Hospital, Lewisham and Greenwich) and a Radiotherapy Operational Delivery Network with Kent and Medway covering 3.7 million people.

Because SELCA is an NHS-publicly funded body, it has no commercial revenue model, pricing structure, or external investors; services are free at point of use. Its GTM is collaborative and community-led, relying on NHS institutional channels, primary care networks, community partnerships (places of worship, barbershops, charities), and patient co-production. Recent product and campaign launches (Text eHNA in 2021, Black communities campaign in 2024, Cancer Rehabilitation Video in May 2025) indicate active expansion of service surface and underserved-segment reach.

Name

South East London Cancer Alliance

Legal name

South East London Cancer Alliance

Website

https://selca.nhs.uk

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

South East London Cancer Alliance (SELCA) is an NHS-funded coordination entity established by NHS England in 2017-18, one of 21 Cancer Alliances in England. It coordinates cancer care across six South East London boroughs through three acute NHS trusts, serving patients, healthcare professionals, and the public with screening, rehabilitation, and awareness programmes.

Ownership category

akta.pro rank

Product category

NHS Cancer Care Coordination Services

NAICS

Ambulatory Health Care Services (621)

SIC

Services-Health Services (8000)

akta.pro primary industry

Hospital-Integrated Cancer Centers (Acute Oncology Programs) (HLAFAAAM)

akta.pro secondary industries

Oncology Remote Symptom Monitoring & Care Navigation (HLALAFAD), Ambulatory Oncology Centers (Outpatient Chemo/Radiation) (HLAFABAI), Oncology Telemedicine Platforms (HLALAGAH)

Keywords

• Cancer care services
• Cancer screening programmes
• Patient support services
• Healthcare professional training
• Cancer rehabilitation services

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. NHS Publicly Funded Healthcare Services: As a Cancer Alliance operating within the NHS framework, SELCA is publicly funded through NHS England and the Integrated Care System. Services are free at point of use for patients. The alliance provides clinical and operational leadership rather than direct service delivery.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

South East London Cancer Alliance (SELCA) is an NHS-funded collaborative entity that coordinates cancer services across South East London. It delivers the NHS Targeted Lung Health Check Programme, Cancer Care Map directory, Text eHNA (electronic Holistic Needs Assessment), Cancer Rehabilitation Programme, and professional training for healthcare staff, working through three acute NHS trusts and primary care networks to improve early diagnosis, treatment, and patient outcomes.

Product overview

South East London Cancer Alliance is an NHS coordination organization (one of 21 Cancer Alliances in England) that brings together health, social care and third sector organisations to transform cancer care and improve cancer survival. The organization does not offer a single unified product but rather provides a portfolio of interconnected services including the Cancer Care Map (an easy access guide to support services for cancer patients), the NHS Lung Cancer Screening programme (Targeted Lung Health Checks), the Text eHNA system (electronic Holistic Needs Assessment via text message), the Cancer Rehabilitation Programme (physical and emotional support services), and various awareness campaigns targeting specific communities (Black communities, people experiencing homelessness, lung cancer awareness). Additional offerings include patient information resources, easy read materials for people with learning disabilities, and training programmes for healthcare professionals. These services work together to deliver the Alliance's aim of ensuring patients receive timely diagnosis, high quality treatment, excellent experience, and improved outcomes.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 80% completion rate for text message holistic needs assessments across 11 tumour groups
• +2 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

17 partnerships are on record, tiered core, secondary and minor.

• Guy's and St Thomas' NHS Foundation TrustcoreStrategic or Co-development PartnerHost organisation for SELCA's central team. Major acute NHS trust providing cancer services in South East London, including Guy's Cancer Centre.
• King's College Hospital NHS Foundation TrustcoreStrategic or Co-development PartnerAcute NHS trust partner providing cancer care services. One of three trusts working collaboratively to align services and enable patients to access best diagnostic tests and treatments.
• Lewisham and Greenwich NHS TrustcoreStrategic or Co-development PartnerAcute NHS trust partner providing cancer care services. Partnership enables patients to access treatment closer to home.
• South East London Integrated Care SystemcoreStrategic or Co-development PartnerSELCA is accountable to the ICS for providing clinical and operational leadership for the delivery of system-wide strategic plans across the local cancer system.
• Kent and Medway Cancer AlliancesecondaryStrategic or Co-development PartnerCollaboration for Radiotherapy Operational Delivery Network serving combined population of over 3.7 million across South East London and Kent & Medway.
• Maidstone and Tunbridge Wells NHS TrustsecondaryStrategic or Co-development PartnerProvider of radiotherapy services within the South East London and Kent & Medway Radiotherapy Operational Delivery Network.
• GroundswellminorStrategic or Co-development PartnerHomelessness charity collaborated with to produce cancer screening booklets for people experiencing homelessness, available in 16 languages.
• The Baked Bean CharityminorStrategic or Co-development PartnerCharity collaborated with to create easy read patient leaflet for people with learning disability or autism about cancer care and treatment.
• Partnership SouthwarkminorStrategic or Co-development PartnerPartner in breast cancer screening awareness campaign targeting Black African communities in Southwark.
• Southwark Culture Health and Wellbeing PartnershipminorStrategic or Co-development PartnerPartner in initiative to encourage and support women from Black African communities to attend breast cancer screening appointments.
• London College of CommunicationminorStrategic or Co-development PartnerStudents created breast cancer awareness animations featuring testimonials of Black African women living in Southwark to address stigmas around diagnosis.
• Prostate Cancer UKminorGTM or Marketing PartnerReferenced as authoritative source for PSA blood test information in Black communities prostate cancer awareness campaign.
• Macmillan Cancer SupportminorGTM or Marketing PartnerCharity providing cancer information resources referenced by SELCA for patient education materials.
• Ruth Strauss FoundationminorGTM or Marketing PartnerLung cancer charity providing resources to support GPs, pharmacists and physiotherapists identify potential lung cancer patients who have never smoked.
• EGFR Positive UKminorGTM or Marketing PartnerPatient advocacy group providing resources for non-smoker lung cancer awareness.
• ALK PositiveminorGTM or Marketing PartnerPatient advocacy group supporting lung cancer awareness and resources.
• Roy Castle Lung Cancer FoundationminorGTM or Marketing PartnerLung cancer charity whose awareness campaign materials were adapted by SELCA for the 'Let Go Of The Labels' campaign.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Greater Manchester Cancer Alliance: Greater Manchester's NHS Cancer Alliance, applying the same NHS England collaborative model at a larger ICS scale. Directly comparable in mission (prevention, early diagnosis, faster treatment, personalised care, patient involvement) and governance (accountable to its ICS).
• Kent and Medway Cancer Alliance: One of the 21 NHS Cancer Alliances in England, already a formal partner of SELCA through the South East London and Kent & Medway Radiotherapy Operational Delivery Network serving 3.7M people. Identical operating model – NHS England-funded collaborative covering early diagnosis, faster treatment, personalised care and patient involvement across an ICS footprint.
• West London Cancer Alliance: Another of the 21 NHS Cancer Alliances covering West London boroughs. Functionally identical to SELCA – coordinates early diagnosis, treatment pathways and patient experience across multiple acute NHS trusts within an Integrated Care System.
• North London Cancer Alliance: Adjacent London Cancer Alliance operating the same NHS England collaborative model across North Central London. Directly comparable scope (cancer screening, faster diagnosis, personalised care, workforce education) with overlapping trust-level partnerships and shared pan-London cancer-policy environment.
• South Yorkshire and Bassetlaw Cancer Alliance: One of the 21 NHS Cancer Alliances operating in the North of England with the same clinical and operational leadership mandate. Comparable service mix (lung health checks, personalised care, primary-care education) and accountability structure to its ICS.

Others

• Macmillan Cancer Support: UK cancer charity that supplies patient information resources, campaign assets and support-service content referenced by SELCA. Indirect peer: operates in the same cancer-care ecosystem, drives patient-facing content that SELCA co-opts, and shapes the broader cancer-policy environment.

Regional players

• Guy's and St Thomas' NHS Foundation Trust: Host organisation for SELCA's central team and one of its three acute NHS trust partners. Operates Guy's Cancer Centre and is the primary delivery vehicle for the Text eHNA programme; functionally the most integrated operational partner.

Broad incumbents

• NHS England Cancer Programme: National commissioner and policy owner of the Cancer Alliance programme under which SELCA operates. Sets the Long Term Plan cancer priorities, allocates central funding, and defines the performance framework against which SELCA is measured.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/NHS_SELCA
• Facebookfacebook.com/SELCancerAlliance
• LinkedInlinkedin.com/company/southeastlondoncanceralliance

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about South East London Cancer Alliance