Auray Capital

What Auray Capital does

Auray Capital (legal name AURAY) is a privately held, Quebec-based professional services firm that provides executive and professional recruitment alongside business immigration consulting. The firm is headquartered at 600 De La Gauchetière Ouest in Montreal and operates with 11–50 employees. Its core service lines include executive recruitment (cadres) with strategic accompaniment, professional-level placement, and business immigration programs such as the Quebec Immigrant Investor Program and Quebec Entrepreneur Program. A specialized legal recruitment sub-brand, Shore & Associés, serves law firms and corporate legal departments, while international workforce recruitment extends the talent sourcing offering beyond Canada.

The business model is a fee-for-service professional services model with no public pricing or standard tiers; engagements are bespoke and quoted per client, with billing described as multi-year contracts. Distribution is direct, accessed via the auray.com website, direct contact with the firm's experts, and the dedicated Shore & Associés channel. Marketing is primarily content-led through the website, blog/advice articles, and a French-language email newsletter (infolettre), supported by RCGT (Raymond Chabot Grant Thornton) network membership. Following the transfer of AURAY Sourcing Immigration activities, the firm refers non-business immigration clients to specialist law firm IMMÉTIS, while retaining business immigration in-house. There is no proprietary technology, no disclosed AI/ML capability, and no app or platform; the offering is delivered by people. Geographic scope is restricted to Quebec and broader Canada, with no claimed global footprint. No funding rounds, no parent company, and no revenue figures are disclosed.

Name

Auray Capital

Legal name

AURAY

Website

https://auraycapital.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Auray Capital is a privately held Montreal-based professional services firm providing executive and professional recruitment, specialized legal recruitment through Shore & Associés, and Quebec business immigration consulting, serving Quebec/Canada-based companies and high-net-worth immigrant investors and entrepreneurs.

Ownership category

akta.pro rank

Headquarters

HQ city

Montreal

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Executive Recruitment Services: Fees for executive and professional placement services, including retained search and contingency-based recruitment for cadres (executives) and professionals.
2. Business Immigration Consulting: Advisory and consulting services for business immigration programs including the Quebec Immigrant Investor Program and Quebec Entrepreneur Program.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Auray Capital is a Quebec-based professional services firm that provides executive and professional recruitment services, including specialized legal recruitment through its Shore & Associés sub-brand. It also offers business immigration consulting for investors and entrepreneurs seeking permanent residency in Canada through the Quebec Immigrant Investor Program and Quebec Entrepreneur Program. International workforce recruitment services are also provided to help organizations source foreign talent.

Product overview

AURAY is an executive recruitment and business immigration firm operating as a multi-service professional practice. The core offerings include executive recruitment services (cadres), professional recruitment (professionnels), specialized legal recruitment through the Shore & Associés sub-brand, and business immigration programs including the Quebec Immigrant Investor Program and Quebec Entrepreneur Program. International workforce recruitment services are also provided. Immigration services (other than business immigration) are now offered through IMMÉTIS, a specialized partner firm, following the transfer of AURAY Sourcing Immigration activities.

Differentiator

Problem solved

Functional benefit

Brands

• SHORE & Associés: Legal recruitment services operated under the AURAY umbrella.

Products and services

• Recrutement de cadres (Executive Recruitment)
• Recrutement de professionnels (Professional Recruitment)
• Recrutement juridique - Shore & Associés (Legal Recruitment)
• Recrutement de main-d'œuvre à l'international (International Workforce Recruitment)
• Programme Immigrants Investisseurs du Québec (Quebec Immigrant Investor Program)
• Programme des entrepreneurs du Québec (Quebec Entrepreneur Program)

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• IMMÉTIScoreStrategic or Co-development PartnerIMMÉTIS is a specialized immigration law firm that now handles immigration services previously offered by AURAY Sourcing Immigration. AURAY refers clients for all immigration needs except business immigration, which AURAY continues to provide directly. IMMÉTIS is recognized for expertise and personalized approach in immigration matters.
• Shore & AssociéscoreStrategic or Co-development PartnerShore & Associés is a specialized legal recruitment division operating under the AURAY umbrella, providing executive recruitment services specifically for the legal sector including law firms and legal professionals.
• RCGTminorOthersRCGT (Raymond Chabot Grant Thornton) is mentioned as a member organization. RCGT is a major accounting and advisory firm in Quebec, and AURAY appears to maintain a membership or association with this network.

Recent moves6 records

Expansion highlights4 records

Direct peers

• Fragomen: Global immigration law firm specializing in business immigration services, including investor immigration pathways comparable to AURAY's Quebec Immigrant Investor Program advisory work.
• Korn Ferry: Premier global executive search firm placing C-suite and senior leaders, directly comparable to AURAY's executive recruitment service line, though operating at far greater scale and global reach.
• Michael Page: International recruitment firm placing professionals and managers across functions, with Canadian offices; closely comparable to AURAY's professional and executive recruitment offerings.
• Spencer Stuart: Global executive search firm focused on board, CEO, and senior leadership placements, comparable to AURAY's executive recruitment services, particularly for senior and strategic roles.
• Heidrick & Struggles: Global executive search and leadership advisory firm specializing in senior-level placements, comparable to AURAY's executive recruitment service but serving larger enterprise clients globally.
• Hays: Global recruitment specialist placing mid-to-senior professionals across industries, with established Canadian presence and similar professional/executive placement focus as AURAY.

Regional players

• Fed Finance: Quebec-based recruitment firm specializing in finance, accounting, and legal professional placement, directly overlapping AURAY's professional recruitment service line in the same regional market.

Broad incumbents

• Robert Half: Global staffing and executive search firm with significant Canadian operations, offering both professional and executive placement services directly overlapping AURAY's core recruitment offering, but at much larger scale.
• Randstad: Global staffing and recruitment firm with major Canadian operations, offering professional and executive placement services across industries at a scale and breadth that competes with AURAY across its service lines.

Others

• IMMETIS: Specialized Canadian immigration law firm that absorbed AURAY's non-business immigration services; an adjacent ecosystem participant and referral partner rather than a direct competitor given the carved-out scope.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/auray-capital

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Auray Capital