BORRI
Borri S.p.A., founded in 1932 in Italy, manufactures single-phase and three-phase uninterruptible power supply (UPS) systems for data centers, industrial facilities, healthcare, and renewable energy customers. Operating as a Legrand subsidiary, the company serves enterprise clients globally through direct sales and channel partners.
- Company typePrivate
- Founded1932
- HeadquartersBibbiena, Italy
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What BORRI does
Borri S.p.A., headquartered in Bibbiena (Arezzo), Italy, is a 90-year-old (founded 1932) manufacturer of single-phase and three-phase uninterruptible power supply (UPS) systems, operating as a wholly-owned subsidiary of Legrand. The company designs and builds power protection solutions spanning 30 kW compact units (Ingenio Plus) up to 21 MW modular data center systems (UPSaver 3vo), complemented by the STS300 static transfer switch and dedicated product lines for industrial and renewable energy applications. Its core technology stack is built around transformer-free architectures, IGBT-based inverters, advanced battery management for VRLA and lithium-ion chemistries, and a patented Green Conversion Technology that mitigates battery aging from ripple current and floating charge micro-currents. Modular design features include 333 kW hot-swappable power packs with N+R redundancy, load-based shutdown algorithms, and Ultra High Efficiency (UHE) modes reaching up to 99% AC/AC efficiency. Borri holds ISO 9001/14001/45001 and the full IEC 62040 series of UPS certifications.
The company serves four primary vertical segments: Critical Power for ICT (data centers, networks, servers), Critical Power for Industry and Service (industrial controls, medical, building automation), Industrial Power (Oil & Gas, marine, railway, mining, chemical, process industry), and Renewable Power (PV, hybrid systems, microgrids, grid regulation). Documented enterprise customers include healthcare facilities in Kazakhstan and the High Tech Campus Villach R&D site in Austria, delivered via channel partner EPS Electric Power Systems.
Borri's revenue model combines unit-priced hardware sales (custom industrial UPS systems configured by kW/kVA rating and redundancy) with a comprehensive professional services stream covering planning, installation, commissioning, condition-based and breakdown maintenance, battery monitoring and replacement, spare parts, training, and retrofitting. Distribution is dual-channel: direct enterprise field sales for large and hyperscale deployments, supplemented by a channel partner network accessed through dedicated partner and consultant portals. Pricing is quote-based and not publicly disclosed, with multi-year service contracts supporting installed-base recurring revenue. Marketing is primarily B2B via a multilingual corporate website (Italian, English, Russian, German), downloadable catalogs, and case study content.
BORRI firmographics
Firmographics- Name
- BORRI
- Legal name
- Borri S.p.A.
- Website
- https://borri.it
- Company type
- Private
- Founded year
- 1932
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Borri S.p.A., founded in 1932 in Italy, manufactures single-phase and three-phase uninterruptible power supply (UPS) systems for data centers, industrial facilities, healthcare, and renewable energy customers. Operating as a Legrand subsidiary, the company serves enterprise clients globally through direct sales and channel partners.
- Ownership category
- akta.pro rank
BORRI industry classification
Industry- Product category
- Uninterruptible Power Supply Systems
- NAICS
- Relay and Industrial Control Manufacturing (335314), Switchgear and Switchboard Apparatus Manufacturing (335313), Engine, Turbine, and Power Transmission Equipment Manufacturing (3336)
- SIC
- Electronic & Other Electrical Equipment (No Computer Equip) (3600), Switchgear & Switchboard Apparatus (3613)
- akta.pro primary industry
- UPS Systems & Backup Power (Online/line-interactive UPS, industrial backup) (IMAGADAD)
- akta.pro secondary industries
- Uninterruptible Power Supplies (UPS) (HDACAJAA), Power Distribution & Switchgear (UPS, PDUs, Busway) (HDABAKAA), UPS Accessories & Monitoring (Network Cards, Software, Sensors) (HDACAJAF), Telecom Power & Backup Systems Installation (Rectifiers, Batteries, Generators, UPS) (IMAFAIAI), Backup Power & Critical Power Systems (Generators/UPS) (IMAIABAJ), Replacement Parts, Maintenance & Service (UPS/Power Protection) (HDACAJAH)
Keywords
Where BORRI is headquartered
LocationHeadquarters
- HQ city
- Bibbiena
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
BORRI business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- UPS Hardware Sales: Borri generates primary revenue through the sale of uninterruptible power supply systems including single-phase and three-phase UPS units, modular UPS systems, and static transfer switches for critical power, industrial, and renewable energy applications.
- Service and Maintenance: Comprehensive service offerings including planning, installation, commissioning, witnessed and on-site tests, time-based and condition-based maintenance, breakdown maintenance, analytical tests, battery monitoring and replacement, spare parts and repair, training, and retrofitting services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Custom industrial UPS systems |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
BORRI product offering
Product offeringCore offering
BORRI designs, manufactures, and services Uninterruptible Power Supply (UPS) systems, static transfer switches, and related power protection equipment for critical ICT, industrial, and renewable energy applications. The company sells single-phase and three-phase UPS units ranging from 30 kW to 21 MW, complemented by comprehensive lifecycle services including planning, installation, commissioning, maintenance, battery monitoring, and retrofitting.
Product overview
BORRI is a manufacturer of uninterruptible power supply (UPS) systems offering a comprehensive portfolio of single-phase and three-phase power protection solutions organized into three main categories: Critical Power for ICT and data centers, Industrial Power for manufacturing and critical facilities, and Renewable Power for sustainable energy applications. The product lineup includes the modular UPSaver 3vo (670 kW to 21 MW) for hyperscale data centers; the Ingenio Plus (30-160 kW) and Ingenio Max (200-600 kW) three-phase UPS systems for critical applications; the STS300 static transfer switch (100-2000 A) for dual-path power systems; and specialized industrial and renewable power solutions. All products feature proprietary Green Conversion and Green Battery Management technologies for energy efficiency and battery longevity.
Differentiator
Problem solved
Functional benefit
Brands
- UPSaver 3vo: Modular High Power 3-phase UPS for data centers up to 21 MW
- Ingenio Plus
- Ingenio Max
- STS300
Products and services
- UPSaver 3vo
Quantifiable outcome
- 98.5% average efficiency reduces operational energy costs
- +3 more outcomes
Companies that use BORRI
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
BORRI technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature6 records
BORRI partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered parent and regional.
- LegrandparentBorri is a subsidiary of Legrand (email: [email protected]), a global specialist in electrical and digital building infrastructure. This corporate relationship provides Borri with access to Legrand's global distribution network and resources.
- EPS Electric Power SystemsregionalEPS Electric Power Systems serves as a channel partner for Borri, supplying UPS systems to customers such as the High Tech Campus Villach in Austria.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
BORRI competitors and assessment
Company assessmentBroad incumbents
- Legrand: Borri's parent company, Legrand, is a global specialist in electrical and digital building infrastructure. While Legrand owns competing UPS brands (Keor, Trimod), the parent relationship and overlapping product lines make Legrand both an enabler and a competitive benchmark for Borri.
Direct peers
- Socomec: Socomec is a European manufacturer specializing in critical power solutions including MODULYS, MASTERYS, and DELPHYS UPS families. Closely comparable to Borri on industrial-grade three-phase UPS and static transfer switches for data center and industrial customers.
- ABB: ABB manufactures industrial UPS systems (DPA, PowerValue) for data centers, oil & gas, and process industries — directly overlapping Borri's Industrial Power and Critical Power segments. ABB also supplies power conversion equipment that competes in renewable and grid applications.
- Schneider Electric (APC): Schneider Electric's APC brand offers the Galaxy, Easy UPS 3S, and Symmetra families competing head-to-head with Borri's Ingenio Plus/Max and UPSaver 3vo. Schneider is also Borri's parent Legrand's primary competitor in the broader electrical infrastructure market.
- Delta Electronics: Delta Electronics offers the Modulon and Ultron modular UPS families competing with Borri's UPSaver 3vo in hyperscale and medium data centers. Delta's aggressive pricing in European tenders is a noted competitive pressure point for Borri.
- Eaton Corporation: Eaton is one of the world's largest UPS and power management manufacturers, offering the 93PM, 9395X, and Power Xpert families that directly compete with Borri's three-phase modular and industrial UPS portfolio across data center and industrial verticals.
- Vertiv Holdings: Vertiv is a leading global provider of critical digital infrastructure, including three-phase modular UPS systems for data centers and industrial applications. Direct competitor to Borri's UPSaver 3vo and Ingenio Max lines in hyperscale and mid-market data center RFPs.
- Riello UPS: Riello UPS is another Italian-headquartered UPS manufacturer with overlapping single-phase and three-phase product lines (Sentinel, Sentryum, Multi Power). Direct domestic competitor to Borri across European industrial and data center markets.
Emerging players
- Huawei Digital Power: Huawei's SmartLi and UPS2000/5000 modular UPS families are rapidly gaining share in European and APAC data center markets. Competes with Borri in the modular three-phase segment with strong pricing and bundled service offerings.
Regional players
- Toshiba Mitsubishi-Electric Industrial Systems (TMEIC): TMEIC manufactures large industrial UPS systems for process industries, power generation, and oil & gas — overlapping Borri's Industrial Power vertical. Primarily a regional player in Asia with selective presence in European industrial markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
BORRI compliance and trust
Trust signalCompliance8 records
BORRI financial estimates
Financial estimateRevenue estimate
Valuation estimate
BORRI leadership team
Management profileNumber of profiles
BORRI funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BORRI M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BORRI
What does BORRI do?
BORRI designs, manufactures, and services Uninterruptible Power Supply (UPS) systems, static transfer switches, and related power protection equipment for critical ICT, industrial, and renewable energy applications. The company sells single-phase and three-phase UPS units ranging from 30 kW to 21 MW, complemented by comprehensive lifecycle services including planning, installation, commissioning, maintenance, battery monitoring, and retrofitting.
Is BORRI a public or private company?
BORRI is a private company. It is classified as corporate owned and is currently operating.
When was BORRI founded?
BORRI was founded in 1932. It employs 11 to 50 people.
Where is BORRI based?
BORRI is headquartered in Bibbiena, Italy, in the Europe region.
How does BORRI make money?
Two revenue lines are on record. UPS Hardware Sales are the primary driver. The others are service and Maintenance.
Who are BORRI's main competitors?
Legrand is listed as a broad incumbent. Direct peers are Socomec, ABB, Schneider Electric (APC), Delta Electronics, Eaton Corporation, Vertiv Holdings and Riello UPS. Huawei Digital Power is listed as an emerging player. Toshiba Mitsubishi-Electric Industrial Systems (TMEIC) is listed as a regional player.
Does BORRI have an API?
No public API is recorded for BORRI.
What industry is BORRI in?
BORRI's product category is Uninterruptible Power Supply Systems. Its primary akta.pro industry code is IMAGADAD, UPS Systems & Backup Power (Online/line-interactive UPS, industrial backup), with a secondary code of HDACAJAA, Uninterruptible Power Supplies (UPS). Its NAICS code is 335314 and its SIC code is 3600.